Marketing Associate

📌 Core Information

🔹 Job Title: Marketing Associate

🔹 Company: Fredley Group of Companies

🔹 Location: Quezon City, Quezon, Philippines

🔹 Job Type: On-site

🔹 Category: Food and Beverage Services

🔹 Date Posted: April 2, 2025

🔹 Experience Level: 0-2 years

🔹 Remote Status: On-site

📌 Essential Job Details

🚀 Job Overview

Key aspects of this role include:

• Developing and executing marketing plans with senior marketing leaders
• Managing administrative duties to support the marketing department
• Compiling reports on marketing and sales metrics
• Organizing promotions and events to increase brand engagement

ASSUMPTION: The role may require collaboration across departments, emphasizing teamwork and communication skills due to its collaborative nature.

📋 Key Responsibilities

✅ Work closely with the marketing manager/director to develop marketing plans

✅ Manage daily administrative tasks for departmental efficiency

✅ Prepare and analyze reports on marketing and sales metrics

✅ Assist with promotions and event organization

✅ Collaborate with the Design team for marketing material creation

✅ Maintain organized records of marketing metrics and campaign outcomes

✅ Prepare sales forecasting reports regularly

✅ Monitor and report on competitors’ marketing activities

ASSUMPTION: Responsibilities likely extend to other tasks that support strategic marketing objectives, necessitating a flexible approach to task management.

🎯 Required Qualifications

Education: Bachelor's degree in marketing, communications, or related fields

Experience: At least 1 year of relevant marketing experience

Required Skills:

• Strong written and oral communication skills
• Project management and multitasking abilities
• Ability to work both independently and within a team under pressure

Preferred Skills:

• Prior experience in the food and beverage industry
• Familiarity with digital marketing tools and platforms

ASSUMPTION: There may be additional valuable skills or experiences not explicitly mentioned, such as familiarity with market research techniques or social media management.

💰 Compensation & Benefits

Salary Range: Not specified, but comparable roles in the industry might offer competitive packages

Benefits:

• Government-Mandated Benefits
• Motorcycle Loan
• Scholarship Subsidy

Working Hours: 40 hours per week, with a possible emphasis on standard daytime shifts

ASSUMPTION: Benefits may extend beyond the list provided, with typical corporate perks or in-kind allowances given the company’s industry standing.

📌 Applicant Insights

🔍 Company Context

Industry: Food and Beverage Services, part of a rapidly growing segment in the Philippines' hospitality scene

Company Size: Over 2000 employees, offering significant networking and developmental opportunities

Founded: 2014, indicating a dynamic and rapidly expanding enterprise

Company Description:

• Master franchise holder of popular restaurant and cafe brands
• Operates over 250 branches nationwide
• Focuses on innovative food and beverage solutions

Company Specialties:

• Franchise Operations
• Brand Management

Company Website: https://fredleygroup.com

ASSUMPTION: The provided company description emphasizes diversification, suggesting a forward-thinking, innovative culture looking to expand further.

📊 Role Analysis

Career Level: Entry to mid-level role, appropriate for early-career professionals seeking growth

Reporting Structure: Reports to Marketing Manager/Director

Work Arrangement: Primarily on-site to facilitate direct collaboration with the marketing team

Growth Opportunities:

• Develop a broad understanding of marketing within the food service industry
• Opportunities to advance to managerial roles based on performance
• Enhancement of project management and strategic planning skills

ASSUMPTION: Growth potential is high given the company's size and expansion goals, which could lead to new roles and responsibilities over time.

🌍 Location & Work Environment

Office Type: Collaborative office setting, promoting team interaction

Office Location(s): Based in Quezon City, which is a central business hub

Geographic Context:

• Central location with access to public transportation
• Proximity to key city amenities and resources
• Part of a vibrant and diverse local community

Work Schedule: Likely centered around standard business hours, allowing for work-life balance

ASSUMPTION: The work environment is likely dynamic and fast-paced, typical of large multi-brand organizations.

💼 Interview & Application Insights

Typical Process:

• Initial resume screening by Talent Acquisition Team
• Interview with the hiring manager
• Possibly a skills assessment or case study related to marketing

Key Assessment Areas:

• Marketing knowledge and expertise
• Problem-solving and innovative thinking
• Ability to work effectively within a team

Application Tips:

• Highlight your experience with marketing initiatives
• Demonstrate your ability to manage projects from initiation to completion
• Express eagerness to work in a fast-paced, evolving industry

ATS Keywords: Marketing, Communication Skills, Project Management, Teamwork, Marketing Metrics

ASSUMPTION: The recruitment process relies heavily on showcasing both technical marketing skills and cultural fit within the company.

🛠️ Tools & Technologies

• Digital marketing platforms
• CRM systems
• Microsoft Office Suite

ASSUMPTION: The role may involve using marketing automation tools, particularly for email campaigns and data analysis tasks.

👔 Cultural Fit Considerations

Company Values:

• Innovation and growth
• Customer satisfaction and engagement
• Adaptability and resilience

Work Style:

• Collaborative teamwork
• Proactive problem-solving
• Efficient time management under tight deadlines

Self-Assessment Questions:

• Do I enjoy working in a consistently evolving market?
• Can I effectively manage multiple priorities simultaneously?
• Am I comfortable working closely with cross-functional teams?

ASSUMPTION: The position might suit those who thrive in a dynamic environment and enjoy the challenges of a fast-paced, competitive industry.

⚠️ Potential Challenges

• Balancing multiple tasks and deadlines
• Adapting to rapid changes in the market
• Ensuring alignment with brand standards across different campaigns
• Navigating competitive pressures within the industry

ASSUMPTION: Challenges could also include resource constraints typical in growing organizations striving for market leadership.

📈 Similar Roles Comparison

• Similar roles in larger corporations might offer higher specialization, whereas this role provides breadth across multiple responsibilities.
• Potential for quicker advancement given the company's size and growth trajectory.
• Enhanced exposure to various aspects of marketing within a rapidly growing franchise model.

ASSUMPTION: Roles in diversified franchises might offer more varied experiences compared to single-brand companies.

📝 Sample Projects

• Launching a new marketing campaign for an emerging brand
• Analyzing customer feedback to improve promotional strategies
• Coordinating a large-scale event for brand engagement

ASSUMPTION: Projects likely involve direct interaction with cross-functional teams, requiring strong communication and collaboration skills.

❓ Key Questions to Ask During Interview

• What are the main marketing priorities for the company this year?
• How is success measured in this role?
• What tools does the team currently use to track marketing performance?
• Can you describe the typical career path for someone in this role?
• What opportunities exist for professional development and training?

ASSUMPTION: These questions help gauge potential for growth, tools for success, and alignment with organizational goals.

📌 Next Steps for Applicants

To apply for this position:

• Submit your resume and cover letter through the Fredley Group Careers page
• Look out for an email confirmation after submission
• Prepare for an initial phone interview if selected
• Attend an in-person or virtual interview with the hiring team
• Follow-up after the interview process to express continued interest

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.