K

Marketing Associate

Kroll
Full-time
On-site
India
🌐 Digital Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Marketing Associate

πŸ”Ή Company: Kroll

πŸ”Ή Location: Mumbai, India

πŸ”Ή Job Type: Full time

πŸ”Ή Category: Business Consulting and Services

πŸ”Ή Date Posted: 2025-04-16

πŸ”Ή Experience Level: 2-5 years

πŸ”Ή Remote Status: Hybrid (2pm - 11pm shift)

πŸš€ Job Overview

Key aspects of this role include:

  • Supporting marketing initiatives and campaigns for Kroll’s Expert Services Risk Advisory team
  • Collaborating with stakeholders and vendors to deliver results across diverse marketing initiatives
  • Working autonomously and within teams, depending on the project
  • Proven ability to plan and deliver activities across a broad range of channels and audiences

ASSUMPTION: This role requires a high level of organization, attention to detail, excellent writing, strong interpersonal and communication skills, and the ability to work with stakeholders and vendors.

πŸ“‹ Key Responsibilities

βœ… Supporting Kroll’s Expert Services practice by assisting in planning, executing, and managing integrated marketing activities aligned with strategic goals

βœ… Utilizing technology tools like Monday.com, Salesforce, Teams, and Microsoft Office Suite for efficient project management and execution

βœ… Supporting the planning and execution of EMEA-wide events, including hosted, sponsored, and virtual formats

βœ… Managing digital marketing campaigns in coordination and partnership with the integrated marketing team (web, SEO, social media, digital ads)

βœ… Ensuring compliance with Kroll’s brand guidelines across all marketing efforts

βœ… Developing and measuring key success metrics for all initiatives to ensure strategic alignment and performance

βœ… Creating content for global emails, demonstrating expertise in content development and email execution, including inputting into list selection and targeting criteria

βœ… Assisting in budget management by submitting invoices, tracking expenditure, and reconciling expenses. Support performance analysis of marketing initiatives

βœ… Collaborating with marketing and business teams to generate topics for webinars, virtual events, conferences, and sponsorships

ASSUMPTION: This role involves a mix of strategic planning, tactical execution, and analytical reporting to drive marketing results and support business growth.

🎯 Required Qualifications

Education: Bachelor’s degree in Business, Marketing, Communications, or related field preferred

Experience: Minimum of 3+ years of marketing experience, with a proven ability to plan and deliver activities across a broad range of channels and audiences. B2B or professional services marketing experience preferred

Required Skills:

  • Superb written, copy editing and oral communication skills
  • Strong project management skills with experience with project management systems (i.e. Monday.com)
  • Exposure and working knowledge of Salesforce and marketing automation tools is an asset
  • Time management and prioritization skills, ability to work well under pressure
  • Strong interpersonal skills, a team player capable of collaborating across a global organization
  • Passion for marketing and driving business results
  • Experience working with sales team
  • Excellent written and verbal communication skills with high energy and a positive attitude
  • Ability to prioritize projects and thrive in a fast-paced, multi-tasking environment

Preferred Skills:

  • Familiarity with the professional services sector
  • Experience with event planning and management
  • Proficiency in email marketing and list management

ASSUMPTION: The ideal candidate will have a strong foundation in marketing principles, a proven track record of driving results, and the ability to thrive in a dynamic, global environment.

πŸ’° Compensation & Benefits

Salary Range: INR 8-12 lakhs per annum (Estimated based on industry standards for a Marketing Associate with 3+ years of experience in Mumbai)

Benefits:

  • Health insurance and retirement plans
  • Employee assistance programs
  • Flexible work arrangements
  • Professional development opportunities

Working Hours: Hybrid work mode in 2pm – 11pm shift

ASSUMPTION: The salary range provided is an estimate based on industry standards for a Marketing Associate with 3+ years of experience in Mumbai. Actual compensation may vary based on factors such as skills, experience, and market conditions.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Kroll is a leading independent provider of risk and financial advisory solutions, with a focus on business consulting and services

Company Size: Kroll has 6,500+ professionals worldwide, placing it in the mid-size category. This size offers a balance between the resources of a larger firm and the agility of a smaller one, providing opportunities for growth and career development

Founded: Kroll was founded in 1932 and has a long history of trusted expertise spanning risk, governance, transactions, and valuation

Company Description:

  • Kroll leverages unique insights, data, and technology to help clients stay ahead of complex demands
  • The company offers advanced solutions and intelligence to provide clients with the foresight they need to create an enduring competitive advantage
  • Kroll’s values define who they are and how they partner with clients and communities

Company Specialties:

  • Valuation
  • Compliance
  • Regulation
  • Corporate Finance
  • Restructuring
  • Cyber Risk
  • ESG
  • Investigations
  • Disputes
  • and Business Services

Company Website: https://www.kroll.com

ASSUMPTION: Kroll’s extensive experience and global presence provide a strong platform for growth and learning opportunities for employees.

πŸ“Š Role Analysis

Career Level: This role is at the mid-level of the marketing career path, offering opportunities for growth and advancement

Reporting Structure: The Marketing Associate will report directly to the Marketing Manager for the Expert Services practice

Work Arrangement: This role operates on a hybrid work arrangement, with a 2pm – 11pm shift

Growth Opportunities:

  • Progression to a Senior Marketing Associate or similar role within the marketing department
  • Expansion into other areas of the business, such as product management or business development
  • Potential to take on leadership responsibilities as the company continues to grow

ASSUMPTION: This role offers a clear path for career progression and growth within the marketing function and beyond.

🌍 Location & Work Environment

Office Type: Kroll’s Mumbai office is a modern, collaborative workspace that fosters productivity and innovation

Office Location(s): Bandra Kurla Complex, Bandra East, Raheja Tower, 14 Fl, Mumbai, Maharashtra 400051, IN

Geographic Context:

  • Mumbai is the capital city of the Indian state of Maharashtra and is the most populous city in India
  • The city is a major commercial and financial hub, with a diverse economy that includes industries such as finance, healthcare, information technology, and entertainment
  • Mumbai is known for its vibrant culture, rich history, and diverse population

Work Schedule: The work schedule for this role is a hybrid work mode in a 2pm – 11pm shift

ASSUMPTION: The Mumbai office provides a dynamic and multicultural work environment, with opportunities to engage with a diverse range of clients and stakeholders.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application submission
  • Phone or video screening
  • In-person or virtual interview with the hiring manager
  • Final round interview with the marketing team
  • Background check and offer extension

Key Assessment Areas:

  • Marketing skills and experience
  • Project management abilities
  • Communication and interpersonal skills
  • Cultural fit and alignment with Kroll’s values

Application Tips:

  • Tailor your resume and cover letter to highlight relevant marketing skills and experiences
  • Prepare examples of successful marketing campaigns or projects you’ve led
  • Research Kroll’s Expert Services practice and be ready to discuss how your skills and experience align with the role
  • Prepare questions to ask the interviewer about the team, the role, or the company to demonstrate your interest and engagement

ATS Keywords: Marketing, Campaign Management, Project Management, Digital Marketing, Event Planning, Brand Management, Stakeholder Management, Salesforce, Marketing Automation, B2B Marketing, Professional Services Marketing

ASSUMPTION: The interview process will focus on assessing your marketing skills, experience, and cultural fit for the role and the company.

πŸ› οΈ Tools & Technologies

  • Monday.com
  • Salesforce
  • Microsoft Teams
  • Microsoft Office Suite
  • Email marketing platforms (e.g., Mailchimp, Constant Contact)
  • SEO tools (e.g., SEMrush, Ahrefs)
  • Social media management tools (e.g., Hootsuite, Buffer)
  • Event planning and management tools (e.g., Eventbrite, Cvent)

ASSUMPTION: Familiarity with these tools and technologies is preferred, but not required. Training and support will be provided as needed.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Integrity
  • Expertise
  • Innovation
  • Collaboration
  • Inclusion

Work Style:

  • Dynamic and fast-paced
  • Collaborative and team-oriented
  • Results-driven and focused on delivering value
  • Adaptable and open to change
  • Committed to continuous learning and improvement

Self-Assessment Questions:

  • Do you thrive in a dynamic, fast-paced work environment?
  • Are you comfortable working with a diverse range of stakeholders and clients?
  • Do you have a proven track record of driving results and delivering value through marketing initiatives?
  • Are you open to feedback and continuous learning and improvement?

ASSUMPTION: Kroll values a diverse and inclusive work environment, and seeks candidates who are aligned with their values and work style.

⚠️ Potential Challenges

  • Managing multiple projects and deadlines simultaneously
  • Working with stakeholders and vendors across different time zones
  • Adapting to changes in priorities and workloads
  • Navigating a large, global organization with a complex structure
  • Balancing the need for strategic thinking with tactical execution

ASSUMPTION: These challenges can be overcome with strong project management skills, effective communication, and a proactive approach to problem-solving.

πŸ“ˆ Similar Roles Comparison

  • Marketing Specialist (B2B)
    • Focuses on tactical execution and delivery of marketing campaigns
    • Requires strong project management and communication skills
    • May have less strategic responsibility compared to the Marketing Associate role
  • Senior Marketing Manager (B2C)
    • Focuses on strategic planning and leadership of marketing initiatives
    • Requires extensive marketing experience and strong leadership skills
    • May have less day-to-day involvement in tactical execution compared to the Marketing Associate role
  • Product Marketing Manager
    • Focuses on go-to-market strategy and product positioning
    • Requires strong market research and analytical skills
    • May have less involvement in day-to-day marketing campaign execution compared to the Marketing Associate role

ASSUMPTION: The Marketing Associate role offers a unique blend of strategic planning, tactical execution, and analytical reporting, providing a strong foundation for career growth and development.

πŸ“ Sample Projects

  • Planning and executing a successful virtual event for Kroll’s Expert Services practice, including speaker selection, agenda development, and promotion
  • Developing and implementing a targeted email marketing campaign to drive attendance at an upcoming industry conference
  • Managing a digital advertising campaign to promote Kroll’s thought leadership content and generate leads for the sales team

ASSUMPTION: These sample projects demonstrate the range of responsibilities and initiatives that a Marketing Associate may be involved in, from event planning and management to digital marketing and lead generation.

❓ Key Questions to Ask During Interview

  • What are the key priorities for this role in the first 30-60-90 days?
  • How does this role fit into the broader marketing team and the company’s overall marketing strategy?
  • What are the most challenging aspects of this role, and how can I best prepare to succeed in them?
  • How does Kroll support the professional development and growth of its marketing team members?
  • What are the key performance indicators (KPIs) for this role, and how will my success be measured?

ASSUMPTION: Asking thoughtful and insightful questions demonstrates your interest in the role and the company, and provides valuable information to help you make an informed decision.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through careers.kroll.com
  • Tailor your resume and cover letter to highlight relevant marketing skills and experiences, using the ATS keywords provided
  • Prepare examples of successful marketing campaigns or projects you’ve led, focusing on results and impact
  • Research Kroll’s Expert Services practice and be ready to discuss how your skills and experience align with the role
  • Prepare questions to ask the interviewer about the team, the role, or the company to demonstrate your interest and engagement
  • Follow up with the hiring manager one week after submitting your application to express your continued interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.