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Marketing Associate

Alphabe Insight Inc
Full-time
On-site
Tampa, Florida, United States
🌐 Digital Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Marketing Associate

πŸ”Ή Company: Alphabe Insight Inc

πŸ”Ή Location: Tampa, Florida, United States

πŸ”Ή Job Type: Full-time

πŸ”Ή Category: Marketing

πŸ”Ή Date Posted: 2025-07-04

πŸ”Ή Experience Level: 0-2 years

πŸ”Ή Remote Status: On-site

πŸš€ Job Overview

Key aspects of this role include:

  • Supporting the planning, coordination, and execution of marketing campaigns
  • Conducting market research and analyzing consumer behavior trends
  • Preparing promotional materials and presentations
  • Monitoring campaign performance and generating reports
  • Collaborating with internal teams to ensure brand consistency

ASSUMPTION: This role requires a balance of creative and analytical skills, with a focus on data-driven decision making and strong project management abilities.

πŸ“‹ Key Responsibilities

βœ… Assist in planning, coordinating, and executing marketing campaigns

βœ… Conduct market research and analyze consumer behavior trends

βœ… Prepare promotional materials and presentations

βœ… Monitor campaign performance and generate reports

βœ… Collaborate with internal teams to support brand consistency

βœ… Maintain organized records of marketing activities and documentation

βœ… Participate in brainstorming and idea-generation sessions

ASSUMPTION: This role involves a mix of strategic planning, tactical execution, and continuous improvement based on performance data.

🎯 Required Qualifications

Education: Bachelor’s degree in Marketing, Business, Communications, or a related field

Experience: 1-3 years of experience in marketing or a similar role

Required Skills:

  • Strong organizational and project management skills
  • Excellent written and verbal communication abilities
  • Proficiency in Microsoft Office and basic marketing tools
  • Ability to multitask and meet deadlines in a fast-paced environment

Preferred Skills:

  • Experience with marketing automation tools
  • Fluency in a second language

ASSUMPTION: While not explicitly stated, familiarity with marketing automation tools and additional language skills could provide a competitive edge for this role.

πŸ’° Compensation & Benefits

Salary Range: $64,000 - $69,000 annually

Benefits:

  • Opportunities for professional growth and internal promotion
  • Collaborative and supportive team culture
  • Comprehensive health, dental, and vision insurance
  • Paid time off and holidays
  • Ongoing training and skill development resources

Working Hours: 40 hours per week, with flexibility for project demands

ASSUMPTION: The salary range provided is based on industry standards for marketing associates with 1-3 years of experience in the Tampa, FL area.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Public Relations and Communications Services

Company Size: 51-200 employees

Founded: 2019

Company Description:

  • Signal Tru Brand is a dynamic PR and branding agency focused on storytelling, trendsetting, and problem-solving.
  • The company aims to revolutionize the way brands connect with their audience through authenticity, creativity, and strategic thinking.
  • Signal Tru Brand offers opportunities for professional growth and a collaborative team culture.

Company Specialties:

  • Management
  • Marketing
  • Public Relations

Company Website: www.signaltrubrand.com

ASSUMPTION: Signal Tru Brand's focus on creativity and strategic thinking aligns well with the marketing associate role, which requires both analytical and creative skills.

πŸ“Š Role Analysis

Career Level: Entry-level to mid-level marketing professional

Reporting Structure: This role reports directly to the Marketing Manager or Director.

Work Arrangement: On-site, with potential for remote work based on project needs and team agreement.

Growth Opportunities:

  • Potential for internal promotion as the company grows
  • Ongoing training and skill development resources
  • Exposure to various aspects of marketing and communications

ASSUMPTION: Given the company's size and focus on growth, there may be opportunities for advancement within the marketing department or other areas of the business.

🌍 Location & Work Environment

Office Type: Creative and collaborative office environment

Office Location(s): 1515 Plumas St, Reno, Nevada 89509, US

Geographic Context:

  • Tampa, FL offers a diverse and growing job market, with a cost of living slightly above the national average.
  • The city has a subtropical climate, with mild winters and hot, humid summers.
  • Tampa is known for its arts, culture, and sports scenes, with numerous museums, theaters, and professional sports teams.

Work Schedule: Standard business hours, with flexibility for project demands and team meetings

ASSUMPTION: The Tampa location offers a vibrant and dynamic environment for marketing professionals, with a variety of cultural and recreational opportunities.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application submission
  • Phone or video screen with the HR team
  • In-person or virtual interview with the hiring manager
  • Final interview with key team members or executives

Key Assessment Areas:

  • Problem-solving skills and analytical thinking
  • Creativity and strategic mindset
  • Communication and interpersonal skills
  • Project management and organizational skills

Application Tips:

  • Tailor your resume and cover letter to highlight relevant skills and experiences for this role.
  • Prepare examples of marketing campaigns you've worked on, including your role and the outcomes.
  • Research Signal Tru Brand's company values and be prepared to discuss how your personal values align with theirs.

ATS Keywords: Marketing, Campaign Planning, Market Research, Consumer Behavior, Brand Consistency, Project Management, Microsoft Office, Marketing Tools

ASSUMPTION: The application process may involve assessments or case studies to evaluate candidates' problem-solving and creative thinking skills.

πŸ› οΈ Tools & Technologies

  • Microsoft Office Suite (Word, Excel, PowerPoint)
  • Marketing automation tools (e.g., HubSpot, Marketo, or similar)
  • Social media management tools (e.g., Hootsuite, Buffer, or similar)
  • Project management tools (e.g., Asana, Trello, or similar)

ASSUMPTION: Familiarity with marketing automation tools and project management software will be beneficial for this role.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Passion
  • Creativity
  • Authenticity
  • Strategic Thinking
  • Collaboration

Work Style:

  • Creative and innovative
  • Data-driven and analytical
  • Collaborative and team-oriented
  • Adaptable and responsive to change

Self-Assessment Questions:

  • Do you thrive in a creative and collaborative work environment?
  • Are you comfortable using data and analytics to inform marketing strategies?
  • Can you effectively balance multiple projects and deadlines?

ASSUMPTION: Signal Tru Brand values candidates who can bring a unique perspective to the team while also aligning with the company's core values.

⚠️ Potential Challenges

  • Managing multiple projects and deadlines in a fast-paced environment
  • Adapting to changes in marketing strategies or priorities
  • Working with diverse teams and stakeholders to ensure brand consistency
  • Keeping up with industry trends and best practices in marketing and communications

ASSUMPTION: These challenges can be overcome with strong project management skills, adaptability, and a commitment to continuous learning.

πŸ“ˆ Similar Roles Comparison

  • Marketing Coordinator: Focuses more on tactical execution and less on strategic planning and analysis
  • Marketing Manager: Oversees marketing campaigns and teams, with more responsibility for overall strategy and budget management
  • Market Research Analyst: Specializes in data collection and analysis, with less focus on campaign planning and execution

ASSUMPTION: The Marketing Associate role offers a unique blend of strategic planning, tactical execution, and data-driven decision making.

πŸ“ Sample Projects

  • Developing and executing a social media campaign to increase brand awareness and engagement
  • Conducting market research to identify consumer behavior trends and inform marketing strategies
  • Creating and presenting a marketing report to stakeholders, highlighting campaign performance and recommendations for improvement

ASSUMPTION: These sample projects reflect the mix of creative, analytical, and project management skills required for this role.

❓ Key Questions to Ask During Interview

  • How does this role contribute to the overall marketing strategy and company goals?
  • Can you describe a typical day or week in this position?
  • How does the company support the professional growth and development of its marketing team members?
  • What are the most important qualities and skills for success in this role, according to the hiring manager?
  • How does the company approach work-life balance for its employees?

ASSUMPTION: These questions can help applicants better understand the role, the team, and the company culture, enabling them to make an informed decision about their fit for the position.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight relevant skills and experiences for this role
  • Prepare examples of marketing campaigns you've worked on, including your role and the outcomes
  • Research Signal Tru Brand's company values and be prepared to discuss how your personal values align with theirs
  • Follow up with the hiring manager one week after your interview to express your interest in the position

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.