📌 Core Information
🔹 Job Title: Marketing Associate
🔹 Company: Alphabe Insight Inc
🔹 Location: Houston, Texas, United States
🔹 Job Type: Full-time
🔹 Category: Marketing
🔹 Date Posted: 2025-07-30
🔹 Experience Level: Entry-level to Mid-level (1-3 years)
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Executing strategic marketing initiatives to strengthen brand and drive business growth
- Conducting market research to identify trends and competitor strategies
- Collaborating with cross-functional teams to create marketing materials and maintain brand consistency
- Tracking and reporting campaign performance using key marketing metrics
- Coordinating events, presentations, and promotional activities
ASSUMPTION: This role requires a balance of creative and analytical skills, with a focus on execution and collaboration.
📋 Key Responsibilities
✅ Assist in the development and execution of marketing campaigns and promotional activities
✅ Conduct market research to identify trends and competitor strategies
✅ Collaborate with the design and sales teams to create marketing materials
✅ Maintain brand consistency across all marketing channels
✅ Track and report campaign performance using key marketing metrics
✅ Coordinate events, presentations, and promotional activities
✅ Support content development for web, email, and internal collateral
ASSUMPTION: This role involves a mix of independent and collaborative work, with a focus on delivering high-quality marketing campaigns and materials.
🎯 Required Qualifications
Education: Bachelor’s degree in Marketing, Communications, Business, or a related field
Experience: 1-3 years of experience in a marketing or advertising role
Required Skills:
- Strong written and verbal communication skills
- Proficiency in Microsoft Office Suite
- Familiarity with marketing tools (e.g., CRM, email platforms)
- Detail-oriented, with strong organizational and time management skills
- Ability to work both independently and collaboratively in a fast-paced environment
Preferred Skills:
- Experience with marketing automation tools
- Fluency in a second language
ASSUMPTION: While not explicitly stated, familiarity with marketing automation tools and fluency in a second language could provide a competitive edge in this role.
💰 Compensation & Benefits
Salary Range: $66,000 to $71,000 annually
Benefits:
- Clear paths for professional development and internal growth opportunities
- Comprehensive health, dental, and vision insurance
- Paid time off and company holidays
- Collaborative work culture with training and mentorship programs
- Modern office space located in Houston, TX
Working Hours: Full-time, standard business hours with flexibility for event and project needs
ASSUMPTION: The salary range provided is competitive for the Houston area and the experience level required. Benefits are comprehensive and include opportunities for professional growth and development.
📌 Applicant Insights
🔍 Company Context
Industry: Public Relations and Communications Services
Company Size: 51-200 employees
Founded: 2019
Company Description:
- Signal Tru Brand is a dynamic PR and branding agency focused on storytelling, trendsetting, and problem-solving
- The company aims to disrupt the status quo and redefine the art of storytelling in the PR and branding space
- Signal Tru Brand offers a collaborative work culture with a focus on authenticity, creativity, and strategic thinking
Company Specialties:
- Management
- Marketing
- Public Relations
Company Website: signaltrubrand.com
ASSUMPTION: Signal Tru Brand's focus on innovation, creativity, and strategic thinking makes it an attractive employer for marketing professionals seeking a dynamic work environment.
📊 Role Analysis
Career Level: Entry-level to Mid-level (1-3 years of experience)
Reporting Structure: This role reports directly to the Marketing Manager
Work Arrangement: On-site, with flexibility for remote work when needed
Growth Opportunities:
- Clear paths for professional development and internal growth opportunities
- Training and mentorship programs to support career advancement
ASSUMPTION: With a focus on internal growth and leadership cultivation, Signal Tru Brand offers strong opportunities for career advancement within the company.
🌍 Location & Work Environment
Office Type: Modern office space
Office Location(s): 1515 Plumas St, Reno, Nevada 89509, US
Geographic Context:
- Houston, Texas, is the fourth most populous city in the United States
- The city offers a diverse range of industries, including energy, healthcare, and aerospace
- Houston has a humid subtropical climate with mild winters and hot, humid summers
Work Schedule: Full-time, standard business hours with flexibility for event and project needs
ASSUMPTION: The modern office space and flexible work schedule provide a comfortable and adaptable work environment for employees.
💼 Interview & Application Insights
Typical Process:
- Online application and resume submission
- Phone or video screening with the HR department
- In-depth interview with the Marketing Manager
- Final interview with the CEO or another senior team member
Key Assessment Areas:
- Communication skills and ability to articulate ideas clearly
- Problem-solving skills and creativity in marketing strategies
- Understanding of marketing tools and platforms
- Cultural fit and alignment with Signal Tru Brand's values
Application Tips:
- Tailor your resume and cover letter to highlight relevant marketing experience and skills
- Demonstrate your understanding of Signal Tru Brand's unique value proposition and how you can contribute to it
- Prepare examples of successful marketing campaigns or projects you've worked on and the results you achieved
ATS Keywords: Marketing campaigns, market research, brand consistency, campaign performance tracking, event coordination, content development, communication skills, organizational skills, time management, Microsoft Office Suite, CRM, email platforms
ASSUMPTION: Signal Tru Brand's interview process focuses on assessing candidates' communication skills, problem-solving abilities, and cultural fit, with a strong emphasis on marketing experience and skills.
🛠️ Tools & Technologies
- Microsoft Office Suite
- CRM platforms (e.g., Salesforce, HubSpot)
- Email marketing platforms (e.g., Mailchimp, Constant Contact)
- Marketing automation tools (e.g., Marketo, Pardot)
ASSUMPTION: While not explicitly stated, familiarity with marketing automation tools and CRM platforms is likely to be beneficial in this role.
👔 Cultural Fit Considerations
Company Values:
- Passion
- Creativity
- Innovation
- Authenticity
- Strategic thinking
Work Style:
- Collaborative
- Dynamic
- Fast-paced
- Adaptable
- Results-driven
Self-Assessment Questions:
- Do you thrive in a fast-paced, collaborative environment?
- Are you passionate about storytelling and creative problem-solving?
- Do you align with Signal Tru Brand's values and commitment to authenticity and innovation?
ASSUMPTION: Signal Tru Brand's values and work style emphasize creativity, collaboration, and strategic thinking, making it an attractive employer for marketing professionals seeking a dynamic and innovative work environment.
⚠️ Potential Challenges
- Keeping up with the fast-paced nature of the marketing industry and adapting to new trends and tools
- Balancing multiple projects and deadlines in a dynamic work environment
- Maintaining brand consistency across various marketing channels and platforms
- Effectively communicating and collaborating with cross-functional teams
ASSUMPTION: While Signal Tru Brand offers a dynamic and innovative work environment, candidates should be prepared to adapt to change, manage multiple priorities, and collaborate effectively with cross-functional teams.
📈 Similar Roles Comparison
- Compared to other marketing associate roles, this position places a strong emphasis on market research and trend identification
- Signal Tru Brand's focus on storytelling and creativity sets it apart from more traditional PR and branding agencies
- Career growth opportunities at Signal Tru Brand may be more focused on internal promotions and leadership development compared to larger agencies
ASSUMPTION: While the marketing associate role at Signal Tru Brand shares similarities with other marketing roles, its focus on storytelling, creativity, and internal growth opportunities makes it a unique and attractive option for marketing professionals.
📝 Sample Projects
- Developing and executing a social media campaign to increase brand awareness and engagement
- Conducting market research to identify trends and competitor strategies in the PR and branding space
- Collaborating with the design team to create marketing materials that maintain brand consistency across channels
ASSUMPTION: These sample projects reflect the key responsibilities and required skills for the marketing associate role at Signal Tru Brand.
❓ Key Questions to Ask During Interview
- How does Signal Tru Brand differentiate itself from other PR and branding agencies in the market?
- What are the most significant challenges facing the marketing team in the next 6-12 months, and how can this role contribute to addressing them?
- How does Signal Tru Brand support the professional development and growth of its employees?
- What is the typical career path for a marketing associate at Signal Tru Brand, and what opportunities exist for advancement within the company?
- How does Signal Tru Brand maintain a collaborative and innovative work culture, and what role does this role play in fostering that environment?
ASSUMPTION: These interview questions are designed to provide insight into Signal Tru Brand's unique value proposition, career growth opportunities, and work culture, helping candidates determine if the role and company are the right fit for them.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight relevant marketing experience and skills, and demonstrate your understanding of Signal Tru Brand's unique value proposition
- Prepare examples of successful marketing campaigns or projects you've worked on and the results you achieved
- Follow up with the hiring manager one week after submitting your application to express your interest in the role and reiterate your qualifications
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
