Marketing Associate

📌 Core Information

🔹 Job Title: Marketing Associate

🔹 Company: Mortio Financial Corp

🔹 Location: 112-1020 Denison Street, Markham, Ontario – L3R 3W5

🔹 Job Type: Full-time

🔹 Category: Marketing

🔹 Date Posted: 2025-07-28

🔹 Experience Level: Entry-level (0-2 years)

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Supporting the planning and execution of digital and traditional marketing initiatives
• Assisting with campaign development, online platform management, content creation, and brand consistency
• Conducting market research and analyzing trends to identify new opportunities
• Collaborating effectively across teams and quickly familiarizing oneself with mortgage and real estate terminology

ASSUMPTION: This role is ideal for a recent graduate or early-career professional eager to gain hands-on experience across various marketing channels in a fast-paced, collaborative environment.

📋 Key Responsibilities

✅ Assist in the development and implementation of marketing campaigns (digital and offline)

✅ Support the execution of email, social media, and content marketing strategies

✅ Conduct market research and analyze trends to identify new opportunities

✅ Maintain and update the company’s website and digital content

✅ Coordinate marketing materials and collateral with internal teams and external vendors

✅ Monitor campaign performance metrics and prepare regular reports

✅ Manage and update customer databases and CRM systems

✅ Assist in planning and executing events, trade shows, and promotional activities

✅ Conceptualize, shoot, edit, and publish engaging short-form videos to drive brand awareness and lead generation

✅ Perform administrative and marketing support tasks as needed

✅ Stay up-to-date with industry trends, competitor activities, and customer preferences to inform marketing strategies

ASSUMPTION: Some responsibilities may evolve or change over time as the company grows and the role develops.

🎯 Required Qualifications

Education: Bachelor’s degree in Marketing, Business, Communications, or a related field

Experience: 1-3 years of relevant experience (internships welcome)

Required Skills:

• Strong written and verbal communication skills
• Familiarity with marketing tools such as Google Analytics, Outlook, and Zoho Campaigns
• Basic understanding of social media platforms (LinkedIn, Instagram, X, Facebook)
• Excellent organizational and project management abilities
• Ability to multitask and meet deadlines in a fast-paced environment

Preferred Skills:

• Experience with content creation (e.g., blog writing, social posts, basic Canva designs)
• Familiarity with SEO/SEM principles
• Working knowledge of Adobe Creative Suite (Photoshop, Illustrator)

ASSUMPTION: While not explicitly stated, proficiency in the English language is likely required for this role.

💰 Compensation & Benefits

Salary Range: Based on industry standards for entry-level marketing roles in the Greater Toronto Area, the estimated salary range is CAD 45,000 - 60,000 per year. This estimate takes into account the company's size and the experience level required for the role.

Benefits:

• Competitive salary and performance-based bonuses
• Learning and development opportunities to grow your skills
• A collaborative, energetic, and supportive team environment
• Exposure to a rapidly evolving real estate and financial services market

Working Hours: Full-time, 40 hours per week. The work arrangement is on-site, with no mention of flexible hours or remote work.

ASSUMPTION: The salary range provided is an estimate based on market research and may vary depending on the candidate's qualifications and the company's final decision.

📌 Applicant Insights

🔍 Company Context

Industry: Financial Services

Company Size: 2-10 employees. This small company size means applicants can expect a close-knit team and the opportunity to make a significant impact on the company's growth and success.

Founded: 2024. Mortio Financial is a relatively new company, which may present opportunities for growth and career advancement as the company expands.

Company Description:

• Mortio is a tech-driven mortgage agency designed for today’s first-time homebuyers and ambitious entrepreneurs.
• Based in Toronto, they offer a seamless, digital-first experience that empowers customers to take control of their home financing journey.
• Their focus is on providing fast, simple, and personalized mortgage solutions using cutting-edge technology and personalized service.

Company Specialties:

• Tech-driven mortgage solutions
• First-time homebuyer support
• Entrepreneurial mortgage services

Company Website: www.mortio.ca

ASSUMPTION: Mortio Financial is a growing player in the real estate and financial space, focusing on empowering Canadians to make informed financial decisions through accessible, expert-driven mortgage solutions.

📊 Role Analysis

Career Level: Entry-level. This role is ideal for recent graduates or early-career professionals seeking to gain hands-on experience across various marketing channels.

Reporting Structure: The Marketing Associate reports directly to the COO (Chief Operating Officer).

Work Arrangement: On-site, full-time. There is no mention of flexible hours or remote work arrangements.

Growth Opportunities:

• As a small and growing company, there may be opportunities for career advancement as the team expands.
• The role offers exposure to various aspects of marketing, providing a well-rounded skill set for future growth.
• Learning and development opportunities are mentioned as part of the benefits package, indicating a commitment to employee growth.

ASSUMPTION: Given the company's size and growth potential, there may be opportunities for the Marketing Associate to take on more responsibilities and advance their career as the company expands.

🌍 Location & Work Environment

Office Type: Mortio Financial's office is located in Markham, Ontario, with no mention of multiple office locations or a hybrid work environment.

Office Location(s): 112-1020 Denison Street, Markham, Ontario – L3R 3W5

Geographic Context:

• Markham is a city in the Greater Toronto Area, offering a mix of urban and suburban living.
• The city is home to a diverse range of industries, including technology, life sciences, and financial services.
• Markham offers a variety of amenities, including shopping, dining, and recreational facilities.

Work Schedule: Full-time, 40 hours per week. The work arrangement is on-site, with no mention of flexible hours or remote work.

ASSUMPTION: The work environment is likely to be dynamic and collaborative, given the company's focus on growth and innovation in the financial services industry.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening
• In-person or virtual interview with the hiring manager (COO)
• Final round interview with additional team members

Key Assessment Areas:

• Communication skills
• Marketing knowledge and skills
• Problem-solving abilities
• Cultural fit and alignment with company values

Application Tips:

• Tailor your resume and cover letter to highlight relevant marketing experience and skills.
• Demonstrate your understanding of the mortgage and real estate industry in your application materials.
• Prepare for interview questions that assess your marketing knowledge, problem-solving skills, and cultural fit.

ATS Keywords: Marketing, Digital Marketing, Content Creation, Social Media, Project Management, Market Research, Communication, Organization, SEO, CRM, Adobe Creative Suite, Video Editing, Email Marketing, Trend Analysis, Event Planning, Brand Consistency

ASSUMPTION: The application process may involve an Applicant Tracking System (ATS), so including relevant keywords from the job description in your resume can help your application stand out.

🛠️ Tools & Technologies

• Google Analytics
• Outlook
• Zoho Campaigns
• Adobe Creative Suite (Photoshop, Illustrator)
• Canva
• Social media platforms (LinkedIn, Instagram, X, Facebook)

ASSUMPTION: Familiarity with these tools and technologies is essential for success in this role, and candidates should be prepared to demonstrate their proficiency during the interview process.

👔 Cultural Fit Considerations

Company Values:

• Empowering Canadians to make informed financial decisions
• Accessible, expert-driven mortgage solutions
• Fast, simple, and personalized mortgage experiences

Work Style:

• Collaborative and supportive team environment
• Dynamic and fast-paced work environment
• Focus on learning and development opportunities

Self-Assessment Questions:

• Do you align with Mortio Financial's mission to empower Canadians with accessible, expert-driven mortgage solutions?
• Are you comfortable working in a dynamic, fast-paced environment with a close-knit team?
• Do you have a growth mindset and a willingness to learn and develop your marketing skills?

ASSUMPTION: Applicants should assess their fit with Mortio Financial's company values and work style to ensure a successful and satisfying employment experience.

⚠️ Potential Challenges

• As a small and growing company, there may be periods of high workload and tight deadlines.
• The role requires a quick learning curve, as the Marketing Associate will need to familiarize themselves with mortgage and real estate terminology and offerings.
• The on-site work arrangement may not be suitable for candidates who prefer remote or hybrid work environments.
• The company's rapid growth and evolution may present challenges in maintaining brand consistency across various marketing channels.

ASSUMPTION: Applicants should carefully consider these potential challenges and assess their ability to thrive in a fast-paced, dynamic work environment.

📈 Similar Roles Comparison

• Compared to larger financial services companies, Mortio Financial offers a more intimate and collaborative work environment, with the opportunity to make a significant impact on the company's growth and success.
• In contrast to more established mortgage agencies, Mortio Financial is a tech-driven company that focuses on digital-first experiences and innovative mortgage solutions.
• Career paths in marketing can vary depending on the company's size and industry focus. At Mortio Financial, the Marketing Associate may have opportunities to grow into more senior roles as the company expands.

ASSUMPTION: Applicants should consider how this role compares to other marketing positions in the financial services industry and assess their fit with Mortio Financial's unique offerings and work environment.

📝 Sample Projects

• Developing and executing a social media campaign to increase brand awareness and generate leads
• Conducting market research to identify trends and opportunities in the mortgage and real estate industry
• Creating engaging short-form videos to promote Mortio Financial's mortgage solutions and services

ASSUMPTION: These sample projects provide insight into the types of tasks and initiatives the Marketing Associate may be responsible for in this role.

❓ Key Questions to Ask During Interview

• What are the key priorities for this role in the first 90 days?
• How does Mortio Financial support the professional development and growth of its employees?
• Can you describe the company's approach to brand consistency across various marketing channels?
• What are the most challenging aspects of working in a small, growing company like Mortio Financial?
• How does Mortio Financial differentiate itself from other mortgage agencies and financial services providers?

ASSUMPTION: These interview questions can help applicants better understand the role, the company, and the work environment, enabling them to make an informed decision about their application and potential career growth.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your marketing experience and skills, as well as your understanding of the mortgage and real estate industry.
• Prepare for interview questions that assess your marketing knowledge, problem-solving skills, and cultural fit with Mortio Financial's company values and work style.
• Follow up with the hiring manager (COO) within one week of submitting your application to express your interest in the role and reiterate your qualifications.

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.