📌 Core Information
🔹 Job Title: Marketing Associate, Acute Care
🔹 Company: Stryker
🔹 Location: Portage, Michigan
🔹 Job Type: Full-Time, Hybrid (40% travel)
🔹 Category: Marketing
🔹 Date Posted: July 10, 2025
🔹 Experience Level: Entry-Level (0-2 years)
🔹 Remote Status: On-site with hybrid flexibility
🚀 Job Overview
Key aspects of this role include:
- Supporting salesforce in strategic presentations and product marketing
- Developing sales tools, resources, and training plans for reps
- Collaborating with Upstream Marketing, R&D, and Clinical colleagues on product innovations
- Executing business-critical projects and making healthcare better with customers
ASSUMPTION: This role requires strong communication, collaboration, and project management skills, as well as a passion for improving healthcare.
📋 Key Responsibilities
✅ Providing sales support by answering customer questions and resolving issues via telephone, email, and in-person
✅ Developing and initiating the development and production of marketing support material (e.g., product brochures, apps, videos)
✅ Assisting in the marketing of products through exhibits, trade shows, and educational lab execution
✅ Providing marketing or sales training to others as requested
✅ Working with sales representatives and engineering teams to identify and implement improvements to existing products
✅ Developing and executing strategies for communicating product-related updates to sales representatives
✅ Supporting key product trials, presentations, or installations as directed by the Brand Manager
✅ Submitting periodic reports on assigned topics
ASSUMPTION: This role involves a mix of customer-facing and internal collaboration tasks, requiring strong multitasking and organizational skills.
🎯 Required Qualifications
Education: Bachelor’s degree
Experience: 0+ years of work experience
Required Skills:
- Excellent communication and collaboration skills
- Strong project management and problem-solving abilities
- Proficiency in Microsoft Office Suite and other relevant software
- Familiarity with healthcare industry and medical terminology
Preferred Skills:
- Internship experience related to marketing, sales, and/or healthcare
- Experience with CRM software (e.g., Salesforce)
- Knowledge of marketing automation tools (e.g., Marketo, HubSpot)
ASSUMPTION: While not explicitly stated, proficiency in Microsoft Office Suite and familiarity with healthcare industry are assumed to be required for this role.
💰 Compensation & Benefits
Salary Range: $55,000 - $70,000 per year (based on industry standards for entry-level marketing roles in Michigan)
Benefits:
- Medical, dental, and vision insurance
- 401(k) retirement plan with company match
- Tuition reimbursement and professional development opportunities
- Employee discounts on Stryker products
- Paid time off (vacation, sick, and holidays)
Working Hours: Full-time (40 hours per week), with some flexibility for hybrid work arrangement
ASSUMPTION: The salary range is estimated based on industry standards for entry-level marketing roles in Michigan. Benefits are inferred from typical benefits packages offered by large corporations like Stryker.
📌 Applicant Insights
🔍 Company Context
Industry: Medical Equipment Manufacturing
Company Size: 10,001+ employees (Global leader with a significant presence in the medical technology industry)
Founded: 1941 (Headquarters in Kalamazoo, MI)
Company Description:
- Stryker is a global leader in medical technologies, driven to make healthcare better
- Offers innovative products and services in MedSurg, Neurotechnology, and Orthopaedics
- Impacts more than 150 million patients annually through its products and services
Company Specialties:
- Medical Instruments & Supplies
- Medical Devices
- Medical Technology
- Surgical Instruments
Company Website: http://www.stryker.com
ASSUMPTION: Stryker's global presence and industry leadership offer opportunities for professional growth and exposure to diverse projects.
📊 Role Analysis
Career Level: Entry-Level (First professional role or early career stage)
Reporting Structure: Reports directly to the Brand Manager within the Acute Care team
Work Arrangement: Hybrid (40% travel, with on-site and remote work flexibility)
Growth Opportunities:
- Exposure to various aspects of marketing and sales within the medical technology industry
- Potential to work on high-impact projects and collaborate with executive-level professionals
- Opportunities for professional development and career progression within Stryker
ASSUMPTION: This role provides a unique opportunity for entry-level professionals to gain experience in multiple aspects of marketing and sales within the medical technology industry.
🌍 Location & Work Environment
Office Type: Corporate headquarters with multiple locations worldwide
Office Location(s): Portage, Michigan (with potential for remote work)
Geographic Context:
- Portage is a suburb of Kalamazoo, MI, with a population of approximately 56,000
- Known for its natural beauty, outdoor recreation, and cultural attractions
- Offers a mix of urban and suburban living with a relatively low cost of living compared to other major metropolitan areas
Work Schedule: Full-time (40 hours per week), with some flexibility for hybrid work arrangement
ASSUMPTION: The Portage, MI location offers a mix of urban and suburban living, with access to outdoor recreation and cultural attractions.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screen with the hiring manager
- In-person or virtual interview with the team
- Final interview with the Brand Manager or other senior leaders
Key Assessment Areas:
- Communication and collaboration skills
- Problem-solving and project management abilities
- Familiarity with healthcare industry and medical terminology
- Cultural fit and alignment with Stryker's values
Application Tips:
- Tailor your resume and cover letter to highlight relevant skills and experiences for this role
- Demonstrate your understanding of the healthcare industry and Stryker's mission
- Prepare examples of your problem-solving skills and marketing-related projects
ATS Keywords: Marketing, Sales Support, Customer Service, Training, Product Development, Strategic Presentations, Collaboration, Communication, Problem Solving, Project Management, Healthcare, Exhibits, Trade Shows, Product Trials, Reporting
ASSUMPTION: The application process may involve multiple interviews and assessments to evaluate communication, collaboration, and problem-solving skills, as well as cultural fit.
🛠️ Tools & Technologies
- Microsoft Office Suite (Word, Excel, PowerPoint)
- CRM software (e.g., Salesforce)
- Marketing automation tools (e.g., Marketo, HubSpot)
- Project management software (e.g., Asana, Trello)
ASSUMPTION: Proficiency in Microsoft Office Suite and familiarity with CRM software are required for this role. Other tools and technologies may be used depending on the specific projects and teams.
👔 Cultural Fit Considerations
Company Values:
- Integrity
- Accountability
- Performance
- Teamwork
- Respect
Work Style:
- Collaborative and team-oriented
- Results-driven and focused on continuous improvement
- Adaptable and open to change
Self-Assessment Questions:
- Do you thrive in a collaborative, team-oriented environment?
- Are you results-driven and committed to continuous improvement?
- Are you adaptable and open to change in a dynamic work environment?
ASSUMPTION: Stryker values a collaborative, results-driven, and adaptable work environment, with a strong emphasis on integrity and accountability.
⚠️ Potential Challenges
- Managing multiple projects and priorities in a fast-paced environment
- Balancing on-site and remote work responsibilities effectively
- Adapting to the unique demands of the healthcare industry and medical technology sector
- Meeting the expectations of internal and external customers in a high-pressure role
ASSUMPTION: This role may present challenges related to project management, work-life balance, and the unique demands of the healthcare industry.
📈 Similar Roles Comparison
- Differentiates from other marketing roles by focusing on the healthcare industry and medical technology sector
- Offers unique opportunities for collaboration with executive-level professionals and exposure to high-impact projects
- Provides a clear career path for professional growth and development within Stryker
ASSUMPTION: This role offers unique opportunities and challenges compared to other marketing roles, with a focus on the healthcare industry and medical technology sector.
📝 Sample Projects
- Developing and executing a marketing campaign for a new product launch
- Creating and delivering sales training materials for the salesforce
- Collaborating with R&D and Clinical colleagues to innovate product portfolios
ASSUMPTION: Sample projects may include marketing campaigns, sales training materials, and collaborative innovation efforts with other departments.
❓ Key Questions to Ask During Interview
- How would you describe the team dynamics and work environment within the Acute Care team?
- What are the most significant challenges facing the Acute Care team currently, and how can this role contribute to addressing them?
- How does Stryker support the professional development and growth of entry-level marketing associates?
- What opportunities exist for collaboration with other departments, such as R&D and Clinical, in this role?
- How does Stryker foster a culture of innovation and continuous improvement within its marketing teams?
ASSUMPTION: These questions are designed to assess the work environment, team dynamics, professional development opportunities, and the potential for collaboration and innovation within the role.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight relevant skills and experiences for this role
- Prepare examples of your problem-solving skills and marketing-related projects
- Follow up with the hiring manager one week after your interview to express your interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
