📌 Core Information
🔹 Job Title: Marketing Associate, Acute Care
🔹 Company: Stryker
🔹 Location: Portage, Michigan
🔹 Job Type: Full-Time, Hybrid
🔹 Category: Marketing
🔹 Date Posted: June 11, 2025
🔹 Experience Level: Entry Level (0-2 years)
🔹 Remote Status: On-site (Hybrid)
🚀 Job Overview
Key aspects of this role include:
- Supporting salesforce in strategic presentations and product marketing
- Developing sales tools, resources, and training plans for sales representatives
- Collaborating with cross-functional teams to innovate and enhance product portfolios
- Executing business-critical projects and making a significant impact on healthcare improvement
ASSUMPTION: This role requires strong communication, collaboration, and project management skills. It offers excellent opportunities for professional growth and exposure to executive-level professionals.
📋 Key Responsibilities
✅ Providing sales support by answering customer questions and resolving issues via telephone, email, and in-person
✅ Developing and initiating the development and production of marketing support material (e.g., product brochures, apps, videos)
✅ Assisting in the marketing of products through exhibits, trade shows, and educational lab execution
✅ Providing marketing or sales training to others as requested
✅ Working with sales representatives and engineering teams to identify and implement improvements to existing products
✅ Developing and executing strategies for communicating product-related updates to sales representatives
✅ Supporting key product trials, presentations, or installations as directed by the Brand Manager
✅ Submitting periodic reports on assigned topics
ASSUMPTION: This role involves a mix of customer-facing, creative, and analytical tasks, requiring adaptability and strong organizational skills.
🎯 Required Qualifications
Education: Bachelor’s degree
Experience: 0+ years of work experience
Required Skills:
- Excellent communication and interpersonal skills
- Strong problem-solving abilities
- Proven project management skills
- Proficiency in Microsoft Office Suite
- Ability to work independently and in a team environment
Preferred Skills:
- Internship experience related to marketing, sales, and/or healthcare
- Familiarity with the medical industry
- Proficiency in CRM software (e.g., Salesforce)
ASSUMPTION: While this role is entry-level, relevant internship experience and a strong academic background can compensate for lack of professional experience.
💰 Compensation & Benefits
Salary Range: $55,000 - $65,000 per year (Based on industry standards for entry-level marketing roles in Michigan)
Benefits:
- Medical, dental, and vision insurance
- 401(k) retirement plan with company match
- Paid time off (vacation, sick, and holidays)
- Tuition reimbursement and professional development opportunities
- Employee discounts on Stryker products
Working Hours: Full-time (40 hours/week), with a flexible hybrid work arrangement (40% travel required)
ASSUMPTION: The salary range is an estimate based on industry standards and may vary depending on the candidate's qualifications and experience.
📌 Applicant Insights
🔍 Company Context
Industry: Medical Equipment Manufacturing
Company Size: 10,001+ employees (Global presence with 46,825 employees worldwide)
Founded: 1941 (Headquarters in Kalamazoo, MI)
Company Description:
- Stryker is a global leader in medical technologies, driven to make healthcare better
- Offers innovative products and services in MedSurg, Neurotechnology, and Orthopaedics
- Impacts more than 150 million patients annually through its products and services
Company Specialties:
- Medical instruments and supplies
- Medical devices
- Medical technology
- Surgical instruments
Company Website: http://www.stryker.com
ASSUMPTION: Working at Stryker offers opportunities for professional growth, exposure to diverse teams, and the chance to make a significant impact on the healthcare industry.
📊 Role Analysis
Career Level: Entry Level (First professional role)
Reporting Structure: Reports to the Brand Manager within the Acute Care team
Work Arrangement: Hybrid (40% travel required)
Growth Opportunities:
- Rotation or promotion opportunities within the marketing department
- Cross-functional collaboration with other teams (e.g., R&D, Clinical, Upstream Marketing)
- Potential to work on high-impact projects and gain exposure to executive-level professionals
ASSUMPTION: This role provides a strong foundation for a career in marketing, with opportunities for growth and exposure to various aspects of the business.
🌍 Location & Work Environment
Office Type: Corporate headquarters with a hybrid work arrangement
Office Location(s): 750 Trade Centre Way, Portage, MI 49002, USA
Geographic Context:
- Portage, Michigan is a suburb of Kalamazoo, with a population of approximately 56,000
- The area offers a mix of urban and rural environments, with easy access to outdoor recreation and cultural attractions
- Stryker's headquarters is located in a modern, professional office park
Work Schedule: Full-time (40 hours/week), with a flexible hybrid work arrangement (40% travel required)
ASSUMPTION: The hybrid work arrangement offers a good balance between on-site collaboration and remote work flexibility.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screen with the Talent Acquisition team
- In-person or virtual interview with the hiring manager and/or team members
- Final interview with the Brand Manager or another senior leader
Key Assessment Areas:
- Problem-solving skills and analytical thinking
- Communication and interpersonal skills
- Project management and organizational skills
- Cultural fit and alignment with Stryker's values
Application Tips:
- Highlight relevant coursework, internships, or extracurricular activities that demonstrate your skills and experience
- Tailor your resume and cover letter to emphasize your fit for this specific role
- Prepare examples of marketing projects or campaigns you've worked on to discuss during the interview
ATS Keywords: Marketing, Sales Support, Customer Service, Product Development, Training, Collaboration, Strategic Presentations, Communication, Problem Solving, Project Management, Exhibits, Trade Shows, Healthcare, Innovation, Product Trials, Reporting
ASSUMPTION: The interview process at Stryker is thorough and designed to assess both technical skills and cultural fit.
🛠️ Tools & Technologies
- Microsoft Office Suite (Word, Excel, PowerPoint)
- CRM software (e.g., Salesforce)
- Marketing automation tools (e.g., Marketo, HubSpot)
- Project management software (e.g., Asana, Trello)
ASSUMPTION: Proficiency in Microsoft Office Suite is required, while familiarity with other tools will be an asset but not a prerequisite.
👔 Cultural Fit Considerations
Company Values:
- Putting People First
- Acting with Integrity
- Growing Through Challenge
- Driving Results
- Fostering Innovation
Work Style:
- Collaborative and team-oriented
- Results-driven and focused on execution
- Adaptable and open to change
Self-Assessment Questions:
- How do you demonstrate Stryker's value of 'Putting People First' in your daily work?
- Describe a time when you had to adapt to a significant change in your work environment or project scope.
- How do you prioritize and manage multiple projects or tasks simultaneously?
ASSUMPTION: Stryker values candidates who are strong cultural fits, aligning with their core values and work style.
⚠️ Potential Challenges
- Managing multiple projects and priorities simultaneously
- Adapting to a fast-paced, dynamic work environment
- Working with diverse teams and stakeholders
- Meeting the travel requirement (40%) for on-site collaboration and customer interactions
ASSUMPTION: These challenges can be overcome with strong organizational skills, adaptability, and a results-driven mindset.
📈 Similar Roles Comparison
- This role is unique in its focus on the acute care market within the medical device industry
- Compared to other marketing roles, this position offers a high degree of collaboration with cross-functional teams and exposure to executive-level professionals
- Career progression may involve rotations or promotions within the marketing department or exploration of other functional areas within Stryker
ASSUMPTION: This role offers a unique blend of responsibilities and opportunities for growth, setting it apart from similar marketing positions in other industries or companies.
📝 Sample Projects
- Developing a marketing campaign for a new product launch, including brochures, videos, and sales presentations
- Collaborating with the sales team to create targeted customer communications and promotional materials
- Supporting a key product trial or installation, ensuring all marketing materials are up-to-date and accurate
ASSUMPTION: These sample projects illustrate the range of responsibilities and collaborative nature of the Marketing Associate role within Stryker's Acute Care team.
❓ Key Questions to Ask During Interview
- Can you describe the typical career path for a Marketing Associate within Stryker's Acute Care team?
- How does this role collaborate with other teams, such as R&D, Clinical, or Upstream Marketing?
- What opportunities exist for professional development and growth within the marketing department or across other functional areas?
- How does Stryker support work-life balance for its employees, particularly for those in hybrid or remote roles?
- Can you provide an example of a successful marketing campaign executed by the Acute Care team, and what made it effective?
ASSUMPTION: Asking thoughtful, well-researched questions demonstrates your interest in and understanding of the role and company.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant skills and experiences for this specific role
- Prepare examples of marketing projects or campaigns you've worked on to discuss during the interview
- Follow up with the Talent Acquisition team within one week of submitting your application to confirm receipt and inquire about next steps
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
