Marketing Associate

📌 Core Information

🔹 Job Title: Marketing Associate

🔹 Company: Harrisburg Consumer Services

🔹 Location: Lebanon, PA

🔹 Job Type: Full-Time, On-Site

🔹 Category: Marketing

🔹 Date Posted: May 29, 2025

🔹 Experience Level: Entry-Level (0-2 years)

🔹 Remote Status: On-Site

🚀 Job Overview

Key aspects of this role include:

• Acting as the primary point of contact between clients and consumers
• Communicating brand messaging and promoting client services
• Building and maintaining customer relationships
• Providing feedback and support to the Marketing Associate Manager

ASSUMPTION: This role requires strong communication skills, adaptability, and a customer-focused mindset. It is ideal for recent graduates or early-career professionals looking to gain experience in marketing and customer relations.

📋 Key Responsibilities

✅ Relay brand messaging professionally and promote our client’s services directly to potential customers

✅ Communicate effectively and appropriately to create connections during customer interactions

✅ Learn to solve problems creatively while demonstrating high integrity

✅ Build brand knowledge to adequately communicate each featured product/service offering to consumers

✅ Provide support and report customer feedback to the Marketing Associate Manager to increase customer retention

✅ Attend weekly meetings to discuss marketing strategies and client needs

✅ Create networking connections with other Marketing Associate professionals to understand better and improve communication tactics

ASSUMPTION: This role involves a high degree of customer interaction, requiring excellent communication skills and a proactive approach to problem-solving.

🎯 Required Qualifications

Education: A degree in Marketing, Business Management, or Communications is desired

Experience: Relevant experience in past marketing, promotions, or sales roles is helpful

Required Skills:

• Excellent communication and interpersonal skills
• Strong problem-solving abilities
• Ability to stay level-headed and take initiative
• Desire to expand skillset and grow professionally

Preferred Skills:

• Previous experience in a marketing or sales role
• Fluency in a second language (Spanish)

ASSUMPTION: While relevant experience is helpful, this role is designed for early-career professionals looking to gain experience in marketing and customer relations.

💰 Compensation & Benefits

Salary Range: $40,000 - $45,000 per year (based on industry standards for entry-level marketing roles in Lebanon, PA)

Benefits:

• Health, dental, and vision insurance
• 401(k) retirement plan with company match
• Paid time off (vacation, sick, and holidays)
• Employee discounts on client services

Working Hours: Full-time, Monday-Friday, 9:00 AM - 5:00 PM (with a one-hour lunch break)

ASSUMPTION: The salary range is based on industry standards for entry-level marketing roles in the Lebanon, PA area. Benefits are typical for a company of this size in the industry.

📌 Applicant Insights

🔍 Company Context

Industry: Consumer Services

Company Size: Small (50-249 employees)

Founded: 2015

Company Description:

• Harrisburg Consumer Services is a growing consumer services company focused on innovative marketing outreach techniques
• The company was founded on the principles of leading by example, encouraging competition, and maintaining a respectful work environment
• They strive to create genuine, respectful, and transparent relationships with clients and exceed their expectations

Company Specialties:

• Marketing and communications
• Customer relations
• Brand management

Company Website: https://www.harrisburgconsumerservices.com

ASSUMPTION: Harrisburg Consumer Services is a small, growing company with a strong focus on customer relations and marketing. They value transparency, respect, and genuine relationships with their clients and employees.

📊 Role Analysis

Career Level: Entry-Level (0-2 years of experience)

Reporting Structure: Reports directly to the Marketing Associate Manager

Work Arrangement: On-site, full-time

Growth Opportunities:

• Advancement to Marketing Associate Manager or similar supervisory role
• Expansion into other areas of marketing or communications
• Professional development and training opportunities

ASSUMPTION: This role offers opportunities for growth and development within the marketing and communications field. With strong performance, employees may advance to supervisory or management roles or explore other areas of marketing.

🌍 Location & Work Environment

Office Type: Corporate office environment

Office Location(s): Lebanon, PA

Geographic Context:

• Lebanon is a city in Pennsylvania with a population of approximately 25,000 people
• The city is located about 25 miles east of Harrisburg, the state capital
• Lebanon offers a mix of urban and rural living, with easy access to outdoor recreation and cultural attractions

Work Schedule: Monday-Friday, 9:00 AM - 5:00 PM (with a one-hour lunch break)

ASSUMPTION: The office environment is professional and collaborative, with a focus on open communication and teamwork. The location in Lebanon, PA, offers a mix of urban and rural living, with easy access to outdoor recreation and cultural attractions.

💼 Interview & Application Insights

Typical Process:

• Online application and resume submission
• Phone or video screen with the Hiring Manager
• In-person or virtual interview with the Marketing Associate Manager
• Final interview with the Director of Marketing

Key Assessment Areas:

• Communication skills and customer focus
• Problem-solving abilities and initiative
• Adaptability and cultural fit

Application Tips:

• Highlight relevant experience and skills in your resume and cover letter
• Demonstrate your understanding of the role and the company's mission and values
• Prepare examples of your problem-solving skills and customer service experience

ATS Keywords: Marketing, Communications, Customer Relations, Brand Management, Problem-Solving, Initiative, Professional Growth

ASSUMPTION: The application process is designed to assess communication skills, problem-solving abilities, and cultural fit. Applicants should highlight their relevant experience and skills and prepare examples of their problem-solving skills and customer service experience.

🛠️ Tools & Technologies

• Customer Relationship Management (CRM) software
• Marketing automation tools
• Social media platforms

ASSUMPTION: The specific tools and technologies used may vary depending on the company's needs and the Marketing Associate's role and responsibilities.

👔 Cultural Fit Considerations

Company Values:

• Genuine and respectful relationships
• Transparency and open communication
• Continuous learning and growth

Work Style:

• Collaborative and team-oriented
• Adaptable and proactive
• Focused on customer satisfaction

Self-Assessment Questions:

• Do you thrive in a collaborative, team-oriented environment?
• Are you adaptable and proactive in the face of challenges?
• Do you have a strong customer focus and a desire to exceed expectations?

ASSUMPTION: Harrisburg Consumer Services values genuine, respectful relationships, transparency, and continuous learning and growth. Employees should be collaborative, adaptable, proactive, and focused on customer satisfaction.

⚠️ Potential Challenges

• High volume of customer interactions may require strong time management and prioritization skills
• The role may involve working with a diverse range of clients, requiring cultural competency and adaptability
• On-site work arrangement may require commuting to the office in Lebanon, PA
• Entry-level role may involve some administrative tasks and support duties

ASSUMPTION: This role involves a high degree of customer interaction, requiring strong time management and prioritization skills, cultural competency, and adaptability. The on-site work arrangement may require commuting to the office, and the entry-level role may involve some administrative tasks and support duties.

📈 Similar Roles Comparison

• Marketing Coordinator: Similar responsibilities but may involve more administrative tasks and less customer interaction
• Customer Service Representative: Similar customer interaction but may not involve marketing or branding responsibilities
• Brand Manager: Similar branding responsibilities but may involve more strategic planning and less customer interaction

ASSUMPTION: This role combines marketing, customer relations, and branding responsibilities. While similar roles may involve more or less of these responsibilities, the Marketing Associate role offers a unique blend of customer interaction, marketing, and branding duties.

📝 Sample Projects

• Developing and implementing a customer referral program
• Creating and executing targeted marketing campaigns to increase brand awareness
• Analyzing customer feedback and data to identify trends and opportunities for improvement

ASSUMPTION: These sample projects reflect the Marketing Associate's responsibilities in customer relations, marketing, and branding. Specific projects may vary depending on the company's needs and the Marketing Associate's role and responsibilities.

❓ Key Questions to Ask During Interview

• How does the company support the professional growth and development of its employees?
• What are the most challenging aspects of the role, and how can I prepare for them?
• How does the company measure the success of its marketing campaigns, and how can I contribute to that process?
• What opportunities are there for advancement within the marketing and communications department?
• How does the company foster a collaborative and inclusive work environment?

ASSUMPTION: These interview questions are designed to assess the company's commitment to professional development, the challenges and opportunities of the role, the company's approach to marketing and campaign success, advancement opportunities, and the work environment.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant experience and skills in marketing, customer relations, and branding
• Prepare examples of your problem-solving skills and customer service experience
• Follow up with the Hiring Manager one week after submitting your application to express your interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.