π Core Information
πΉ Job Title: Marketing Associate
πΉ Company: G&T Illinois Solutions
πΉ Location: Gurnee, Illinois
πΉ Job Type: Full-time
πΉ Category: Marketing
πΉ Date Posted: July 9, 2025
πΉ Experience Level: Entry-level to 2 years
πΉ Remote Status: On-site
π Job Overview
Key aspects of this role include:
- Promoting client products and services in a retail environment to boost brand recognition and sales
- Establishing genuine relationships with customers to encourage repeat business and generate referrals
- Collaborating with the marketing team to execute experiential marketing campaigns
- Assisting in the development and distribution of promotional materials in a retail setting
- Conducting research to identify trends and opportunities for retail campaign improvement
ASSUMPTION: This role requires a strong focus on customer engagement and brand promotion, with a significant portion of time spent in a retail environment.
π Key Responsibilities
β
Promote client products and services in a retail environment to boost brand recognition and sales
β
Establish genuine relationships with new and existing customers to encourage repeat business and generate referrals
β
Collaborate with the marketing team to execute experiential marketing campaigns that increase brand recognition and drive sales
β
Assist in the development and distribution of engaging promotional materials in a retail setting
β
Conduct research to identify trends and opportunities for retail campaign improvement
β
Analyze campaign data and provide insights to optimize marketing efforts
β
Build relationships with clients and partners to ensure the success of marketing initiatives
β
Keep up with industry trends and competitive analysis to provide innovative ideas for strategy improvements
ASSUMPTION: This role requires a high level of customer interaction and data analysis to drive marketing strategies and improve campaign performance.
π― Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field (or equivalent experience)
Experience: 0-2 years of experience in marketing, sales, or a related field (previous experience is a plus but not required)
Required Skills:
- Excellent communication and interpersonal skills
- Strong organizational skills with the ability to manage multiple tasks
- Passion for marketing and creativity
- Ability to work flexible hours, including some evenings and weekends as needed
Preferred Skills:
- Previous marketing or sales experience
- Familiarity with data analysis tools
- Bilingual or multilingual skills
ASSUMPTION: While previous marketing or sales experience is preferred, the company is open to hiring candidates with the right attitude and willingness to learn.
π° Compensation & Benefits
Salary Range: $35,000 - $45,000 per year (based on industry standards for entry-level marketing roles in the Chicago area)
Benefits:
- Ongoing training and development
- Collaborative and supportive team culture
- Opportunities for advancement within the marketing department and across the organization
- Competitive compensation and performance-based rewards
- Access to mentorship programs and career advancement resources
Working Hours: Full-time (40 hours per week), with flexible hours including some evenings and weekends as needed
ASSUMPTION: The salary range provided is an estimate based on industry standards for entry-level marketing roles in the Chicago area. Actual compensation may vary based on experience and performance.
π Applicant Insights
π Company Context
Industry: Marketing and Advertising
Company Size: Small to medium-sized (50-250 employees)
Founded: 2015
Company Description:
- G&T Illinois Solutions is an innovative and rapidly growing marketing agency specializing in retail events
- The company prioritizes professional growth and the success of its team, offering numerous opportunities for advancement
- They value diversity and provide an inclusive and equal-opportunity environment for all employees
Company Specialties:
- Retail events and promotions
- Experiential marketing
- Brand awareness campaigns
Company Website: https://gothrivechicago.com
ASSUMPTION: G&T Illinois Solutions is a growing marketing agency with a focus on retail events and promotions, offering opportunities for career advancement and professional development.
π Role Analysis
Career Level: Entry-level to 2 years of experience
Reporting Structure: Reports directly to the Marketing Manager
Work Arrangement: On-site, with flexible hours including some evenings and weekends as needed
Growth Opportunities:
- Advancement within the marketing department
- Cross-functional opportunities within the organization
- Professional development and training programs
ASSUMPTION: This role offers opportunities for career growth and professional development within the marketing department and across the organization.
π Location & Work Environment
Office Type: On-site, with a retail-focused work environment
Office Location(s): Gurnee, Illinois
Geographic Context:
- Gurnee is a suburb of Chicago, located approximately 40 miles north of the city
- The area offers a mix of urban and suburban living, with easy access to outdoor recreation and cultural attractions
- Gurnee is home to the Six Flags Great America amusement park and numerous shopping and dining options
Work Schedule: Full-time (40 hours per week), with flexible hours including some evenings and weekends as needed
ASSUMPTION: This role requires a significant amount of time spent in a retail environment, with flexible hours to accommodate customer needs.
πΌ Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screen with the HR department
- In-person or virtual interview with the Marketing Manager
- Background check and reference check (if applicable)
- Job offer
Key Assessment Areas:
- Communication and interpersonal skills
- Customer engagement and sales skills
- Problem-solving and analytical skills
- Creativity and innovation
Application Tips:
- Highlight any relevant marketing or sales experience, even if it's not directly related to the role
- Tailor your resume and cover letter to emphasize your passion for marketing and customer engagement
- Prepare examples of successful marketing campaigns or sales strategies you've implemented in the past
ATS Keywords: Marketing, Sales, Customer Engagement, Brand Promotion, Retail Events, Campaign Analysis, Data-Driven Marketing
ASSUMPTION: The application process for this role may involve multiple interviews and assessments to evaluate communication, customer engagement, and problem-solving skills.
π οΈ Tools & Technologies
- Data analysis tools (e.g., Excel, Google Analytics)
- Marketing automation platforms (e.g., HubSpot, Marketo)
- Social media management tools (e.g., Hootsuite, Buffer)
ASSUMPTION: Familiarity with data analysis tools and marketing automation platforms is preferred but not required for this role.
π Cultural Fit Considerations
Company Values:
- Collaboration
- Innovation
- Customer-centricity
- Continuous learning
Work Style:
- Fast-paced and dynamic
- Team-oriented and collaborative
- Data-driven and analytical
- Adaptable and flexible
Self-Assessment Questions:
- Do you thrive in a fast-paced, dynamic work environment?
- Are you comfortable working flexible hours, including some evenings and weekends?
- Do you enjoy collaborating with a team to execute marketing campaigns?
ASSUMPTION: G&T Illinois Solutions values a fast-paced, collaborative, and data-driven work environment, with a focus on continuous learning and innovation.
β οΈ Potential Challenges
- Working flexible hours, including some evenings and weekends
- Spending a significant amount of time in a retail environment
- Managing multiple tasks and priorities in a fast-paced work environment
- Keeping up with industry trends and competitive analysis
ASSUMPTION: This role may require working flexible hours and spending a significant amount of time in a retail environment, which could be challenging for some candidates.
π Similar Roles Comparison
- Marketing Coordinator - Responsible for supporting the marketing team in executing campaigns and managing projects
- Brand Ambassador - Focuses on representing a brand at events and promotions, with a focus on customer engagement and sales
- Marketing Specialist - Works on a broader range of marketing initiatives, including digital marketing, content creation, and event planning
ASSUMPTION: This role is similar to a Marketing Coordinator or Brand Ambassador, with a focus on customer engagement and brand promotion in a retail environment.
π Sample Projects
- Developing and executing a promotional campaign for a new product launch in a retail setting
- Analyzing campaign data to identify trends and opportunities for improvement
- Collaborating with the marketing team to create engaging promotional materials for a retail event
ASSUMPTION: These sample projects are designed to give candidates an idea of the types of tasks they may be responsible for in this role.
β Key Questions to Ask During Interview
- What are the most challenging aspects of this role, and how can I best prepare for them?
- How does this role fit into the overall marketing strategy for the company?
- What opportunities are there for professional development and career advancement within the marketing department and across the organization?
- How does the company support work-life balance for employees with flexible schedules?
- What is the company's approach to data analysis and how can I contribute to improving marketing efforts?
ASSUMPTION: These interview questions are designed to help candidates better understand the role, the company, and the opportunities for professional development and growth.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your passion for marketing and customer engagement
- Prepare examples of successful marketing campaigns or sales strategies you've implemented in the past
- Follow up with the HR department one week after submitting your application to confirm receipt
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.