Marketing Associate

📌 Core Information

🔹 Job Title: Marketing Associate

🔹 Company: Moomoo

🔹 Location: Sydney, New South Wales, Australia

🔹 Job Type: Full-time

🔹 Category: Marketing

🔹 Date Posted: July 8, 2025

🔹 Experience Level: 0-2 years

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Supporting the development and execution of integrated marketing campaigns to meet growth and business objectives.
• Planning, delivering, and analyzing multi-channel marketing campaigns across traditional and digital platforms.
• Managing content scheduling and publishing across social media, website, and other key channels.
• Representing Moomoo on camera in marketing videos, webinars, and live events.

ASSUMPTION: This role requires a high level of multitasking and strong organizational skills to manage multiple projects and campaigns simultaneously.

📋 Key Responsibilities

✅ Supporting the development and execution of Moomoo’s integrated marketing strategy to meet growth and business objectives.

✅ Planning, delivering, and analyzing multi-channel marketing campaigns across traditional and digital platforms, including radio, print, TV, BVOD, OOH, social media, and digital advertising.

✅ Managing content scheduling and publishing across social media, website, and other key channels to drive engagement and visibility.

✅ Representing Moomoo on camera in marketing videos, webinars, and live events to enhance brand communication and customer connection.

✅ Assisting in the production of marketing materials such as visuals, banners, scripts, and video content.

✅ Contributing to lifecycle marketing initiatives, including onboarding, activation, engagement, and loyalty campaigns.

✅ Helping coordinate and promote events, webinars, sponsorships, and community engagement activities.

✅ Collaborating with internal teams and external partners to ensure cohesive messaging and consistent brand representation.

✅ Monitoring, analyzing, and reporting on marketing performance, providing insights and recommendations to optimize ROI.

✅ Conducting market research and tracking industry trends, with a focus on the Australian fintech and investment landscape.

✅ Working closely with global marketing, design, and product teams to align local initiatives with global brand standards.

✅ Supporting the creation and distribution of branded materials, including advertising assets, flyers, merchandise, presentations, and more.

ASSUMPTION: This role may require occasional weekend or evening work to support events and campaigns.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Communications, Business, or a related field.

Experience: 1-3 years of experience in marketing, preferably in fintech, financial services, or digital platforms.

Required Skills:

• Strong communication skills, both written and verbal, with confidence in front of the camera.
• Experience with content creation, social media management, and campaign coordination.
• Familiarity with marketing analytics and reporting tools (e.g., Google Analytics, Meta Ads, or similar).
• Highly organized with strong attention to detail and the ability to manage multiple projects.
• A proactive, can-do attitude with a passion for innovation and customer engagement.

Preferred Skills:

• Experience with video production and editing.
• Fluency in additional languages (e.g., Mandarin, Cantonese, or other Asian languages).

ASSUMPTION: Candidates with experience in the fintech industry or a strong interest in finance will have an advantage in this role.

💰 Compensation & Benefits

Salary Range: The salary range for this role is AU$60,000 - AU$80,000 per annum, depending on experience and qualifications. This estimate is based on industry standards for marketing associates in Sydney.

Benefits:

• Health insurance and wellness programs.
• Retirement savings plan with company matching.
• Employee stock purchase plan.
• Generous vacation and leave policies.
• Learning and development opportunities, including workshops, webinars, and online courses.
• Employee referral bonuses.

Working Hours: Full-time position with standard office hours (Monday to Friday, 9:00 AM to 5:30 PM). Occasional overtime may be required to support events and campaigns.

ASSUMPTION: Moomoo offers competitive compensation and benefits packages to attract and retain top talent in the industry.

📌 Applicant Insights

🔍 Company Context

Industry: Moomoo operates in the competitive and rapidly evolving fintech industry, focusing on digital investment and trading platforms.

Company Size: Moomoo is part of Futu Holdings, a public company with 1,001-5,000 employees, providing a large and dynamic work environment.

Founded: Futu Holdings was founded in 2012, with Moomoo launching in 2018, offering users access to Australian, US, and Hong Kong markets.

Company Description:

• Moomoo is a next-generation, all-in-one digital investment and trading platform designed to empower investors with smarter tools, deeper insights, and seamless market access.
• The platform integrates real-time market data, advanced trading features, social investing communities, and educational resources into a single intuitive platform.
• Moomoo is committed to democratizing investing by making it more accessible, data-driven, and engaging for everyone, from beginners to experienced professionals.

Company Specialties:

• Digital investment and trading platform.
• Social investing communities.
• Educational resources and tools for investors.

Company Website: www.moomoo.com.au

ASSUMPTION: Moomoo's global presence and rapid growth provide ample opportunities for career development and advancement.

📊 Role Analysis

Career Level: This role is suitable for early-career marketing professionals seeking to gain experience in a dynamic and fast-paced environment.

Reporting Structure: The Marketing Associate will report directly to the Marketing Manager and collaborate with cross-functional teams, including product, design, and content.

Work Arrangement: This is an on-site position based in Moomoo's Sydney office, with occasional remote work for events and campaigns.

Growth Opportunities:

• Progression to senior marketing roles within the company.
• Expanding responsibilities and leadership opportunities as the company grows.
• Potential to work on global marketing initiatives and collaborate with international teams.

ASSUMPTION: Moomoo's fast-paced environment and growth potential make it an ideal place for ambitious marketing professionals to build their careers.

🌍 Location & Work Environment

Office Type: Moomoo's Sydney office is a modern, collaborative workspace designed to foster creativity and innovation.

Office Location(s): Level 25, 126 Phillip Street, Sydney NSW 2000, Australia

Geographic Context:

• Sydney is Australia's largest city and a major financial hub, offering a vibrant and dynamic business environment.
• The city is known for its multicultural population, world-class attractions, and beautiful harbor.
• Sydney's fintech industry is growing rapidly, with numerous startups and established companies operating in the city.

Work Schedule: Standard office hours with occasional flexibility for events and campaigns. Moomoo encourages a healthy work-life balance and offers flexible working arrangements where possible.

ASSUMPTION: Sydney's thriving fintech scene and Moomoo's central location provide ample opportunities for networking and professional development.

💼 Interview & Application Insights

Typical Process:

• Online application and resume screening.
• Phone or video call with the HR team to discuss the role and assess cultural fit.
• In-person or video interview with the Marketing Manager and a member of the marketing team.
• Final interview with the Head of Marketing or another senior leader.

Key Assessment Areas:

• Communication skills and camera presence.
• Marketing strategy and campaign planning.
• Understanding of the fintech industry and Moomoo's platform.
• Problem-solving and adaptability.

Application Tips:

• Tailor your resume and cover letter to highlight relevant marketing experience and skills.
• Demonstrate your understanding of Moomoo's platform and the Australian fintech landscape in your application materials.
• Prepare examples of successful marketing campaigns you've worked on and the results you achieved.
• Be ready to discuss your personal investment experience and how it aligns with Moomoo's mission.

ATS Keywords: Marketing strategy, campaign management, content creation, social media management, communication skills, market research, analytics, event coordination, brand representation, digital advertising, loyalty campaigns, project management, fintech, financial services, investment platform, customer engagement.

ASSUMPTION: Moomoo's application process is designed to assess candidates' skills, cultural fit, and passion for the company's mission.

🛠️ Tools & Technologies

• Marketing automation platforms (e.g., HubSpot, Marketo, or similar).
• Social media management tools (e.g., Hootsuite, Buffer, or similar).
• Analytics and reporting tools (e.g., Google Analytics, Tableau, or similar).
• Video production and editing software (e.g., Adobe Premiere Pro, Final Cut Pro, or similar).
• Project management tools (e.g., Asana, Trello, or similar).

ASSUMPTION: Moomoo uses industry-standard marketing tools and platforms to streamline workflows and improve efficiency.

👔 Cultural Fit Considerations

Company Values:

• Innovation: Embracing change and continuous improvement.
• Integrity: Acting with honesty and transparency in all aspects of work.
• Collaboration: Working together to achieve common goals and drive success.
• Customer-centricity: Putting customers at the heart of every decision and action.

Work Style:

• Fast-paced and dynamic environment.
• Cross-functional collaboration and teamwork.
• Data-driven decision-making and continuous learning.
• Flexibility and adaptability in response to changing market conditions.

Self-Assessment Questions:

• How do you embody Moomoo's values in your daily work?
• Describe a time when you had to adapt to a significant change in your marketing strategy or plan.
• How do you prioritize and manage multiple projects and deadlines in a fast-paced environment?

ASSUMPTION: Moomoo's company culture is characterized by innovation, collaboration, and a strong focus on customer-centricity.

⚠️ Potential Challenges

• Managing multiple projects and campaigns simultaneously, requiring strong organizational skills and time management.
• Working in a fast-paced environment with frequent changes and tight deadlines.
• Occasional weekend or evening work to support events and campaigns.
• Adapting to a dynamic and evolving fintech industry, with a constant need to stay up-to-date with market trends and new technologies.

ASSUMPTION: Moomoo's fast-paced environment and growth potential present both opportunities and challenges for marketing professionals.

📈 Similar Roles Comparison

• Marketing Coordinator: Focuses on day-to-day campaign execution and may have less strategic input than the Marketing Associate role.
• Marketing Manager: Oversees the marketing team and has more responsibility for overall strategy and team leadership.
• Marketing Specialist: Specializes in a specific marketing channel or discipline, such as social media or content marketing.

ASSUMPTION: Moomoo's Marketing Associate role offers a unique blend of strategic and tactical responsibilities, providing an ideal starting point for early-career marketing professionals.

📝 Sample Projects

• Developing and executing a multi-channel marketing campaign to launch a new investment product.
• Managing Moomoo's social media presence and engaging with users to build brand awareness and customer loyalty.
• Conducting market research to identify trends and opportunities in the Australian fintech landscape and developing data-driven marketing strategies.

ASSUMPTION: Moomoo's Marketing Associate role offers a diverse range of projects and initiatives, providing opportunities for professional growth and development.

❓ Key Questions to Ask During Interview

• How does Moomoo differentiate itself from other digital investment platforms in the Australian market?
• What are the key priorities for the marketing team in the next 6-12 months?
• How does Moomoo support the professional development and growth of its marketing team members?
• What is the typical career path for a Marketing Associate at Moomoo?
• How does Moomoo approach customer engagement and retention in the competitive fintech landscape?

ASSUMPTION: Asking thoughtful and insightful questions during the interview process demonstrates your interest in the role and commitment to Moomoo's mission.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through the Moomoo careers page.
• Tailor your resume and cover letter to highlight your relevant marketing experience and skills, using the ATS keywords provided.
• Prepare examples of successful marketing campaigns you've worked on and the results you achieved.
• Be ready to discuss your personal investment experience and how it aligns with Moomoo's mission.
• Follow up with the Moomoo HR team one week after submitting your application to confirm receipt and express your interest in the role.

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.