Marketing Associate

📌 Core Information

🔹 Job Title: Marketing Associate

🔹 Company: Franklin Templeton

🔹 Location: Edinburgh, United Kingdom

🔹 Job Type: Full-Time

🔹 Category: Marketing

🔹 Date Posted: 2025-06-30

🔹 Experience Level: Entry-Level (0-2 years)

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Supporting global brand and marketing strategy
• Managing marketing projects related to brand and sponsorships
• Collaborating with cross-functional teams and stakeholders
• Executing business management responsibilities

ASSUMPTION: This role requires strong organizational skills and the ability to manage multiple projects simultaneously. It also involves working with global teams, so cultural sensitivity and adaptability are crucial.

📋 Key Responsibilities

✅ Manage and execute marketing projects, working with key stakeholders to define objectives, timelines, resources, and deliverables.

✅ Support the activation and promotion efforts of sports sponsorships.

✅ Develop reports, dashboards, presentations, and communications for leaders, including key initiative summaries, progress to goals, and ad hoc business requests.

✅ Manage department cost centers, ensuring alignment with business objectives.

✅ Manage department email distribution lists and shared mailboxes, coordinating with the communications team as appropriate.

✅ Initiate new vendor and contractor set-up, including managing required documents and contracts through the approval process.

✅ Process invoices, track approvals and payments, and reconcile budget reports.

✅ Partner with Compliance on department required supervisory procedures and other business needs.

✅ Maintain department records and create/maintain a centralized site or folder for internal procedure documents and other key materials for the global team.

✅ Maintain department continuity of business plans.

ASSUMPTION: This role involves a mix of strategic and creative marketing, project management, and business administration tasks. Strong communication and organizational skills are essential for success.

🎯 Required Qualifications

Education: Bachelor's degree or equivalent experience

Experience: Experience within a marketing function, ideally supporting brand, campaign-related, and/or sponsorship marketing projects

Required Skills:

• Superb communication and relationship-building skills
• Highly organized, detail-oriented, and proactive
• Excellent project management and analytical skills
• Self-starter with a proven ability to work autonomously and manage multiple projects/deliverables
• Proficiency at prioritization and ability to work under, and meet, tight deadlines
• Experience working with global teams across multiple regions
• Excellent business judgment and ethics
• Experience with, or a keen interest in, leveraging AI tools to enhance productivity and output
• Understanding of investment management, financial services, or related sectors

Preferred Skills:

• Experience with marketing automation tools
• Fluency in additional languages

ASSUMPTION: While a bachelor's degree is preferred, relevant experience may be considered equivalent. Strong communication and organizational skills are non-negotiable for this role.

💰 Compensation & Benefits

Salary Range: £25,000 - £35,000 per annum (Based on industry standards for entry-level marketing roles in Edinburgh)

Benefits:

• Competitive benefits package
• Flexible working arrangements
• Employee well-being initiatives
• Professional development opportunities

Working Hours: Full-time (37.5 hours per week)

ASSUMPTION: The salary range provided is an estimate based on industry standards for entry-level marketing roles in Edinburgh. The actual salary may vary depending on the candidate's qualifications and experience.

📌 Applicant Insights

🔍 Company Context

Industry: Franklin Templeton is a global asset management firm with a strong presence in the financial services industry.

Company Size: Franklin Templeton has 5,001-10,000 employees globally, providing a large and diverse work environment.

Founded: 1947, with a rich history and extensive experience in the investment management industry.

Company Description:

• Franklin Templeton offers a wide range of investment solutions and services to clients worldwide
• The company is committed to delivering better client outcomes through innovative strategies and a focus on long-term success
• Franklin Templeton fosters a welcoming, inclusive, and flexible culture that supports employee growth and development

Company Specialties:

• Investment management
• Wealth management
• Fintech

Company Website: Franklin Templeton

ASSUMPTION: Franklin Templeton's large size and global presence offer numerous opportunities for career growth and development. The company's focus on innovation and long-term success creates a dynamic and engaging work environment.

📊 Role Analysis

Career Level: This role is an entry-level position within the marketing function, providing an excellent starting point for a career in marketing or a related field.

Reporting Structure: The Marketing Associate will report directly to the Global Brand and Marketing Strategy team, working closely with marketing leaders and cross-functional teams.

Work Arrangement: This role is based on-site in Edinburgh, with the opportunity to collaborate with global teams.

Growth Opportunities:

• Progression to senior marketing roles within the organization
• Expansion into other areas of the business, such as product management or business development
• Potential relocation to other Franklin Templeton offices worldwide

ASSUMPTION: This role offers a strong foundation for a career in marketing, with numerous opportunities for growth and development within the organization.

🌍 Location & Work Environment

Office Type: Franklin Templeton's Edinburgh office is a modern, collaborative workspace with a flexible and inclusive culture.

Office Location(s): 55 Old Bedford Rd, Lincoln, Massachusetts 01773, US (Global Headquarters); 1 Franklin Pkwy, San Mateo, California 94403, US (US Headquarters); 7 Temasek Blvd, Singapore, Singapore 038987, SG (Asia Pacific Headquarters); 200 King St W, Toronto, Ontario, CA (Canada Headquarters)

Geographic Context:

• Edinburgh is a vibrant, multicultural city with a rich history and a thriving tech industry
• The city offers a high quality of life, with numerous cultural attractions, outdoor activities, and a strong sense of community
• Edinburgh is well-connected by public transportation, with easy access to the city center and surrounding neighborhoods

Work Schedule: Full-time (37.5 hours per week), with flexible working arrangements available

ASSUMPTION: Franklin Templeton's Edinburgh office provides a dynamic and engaging work environment, with numerous opportunities for professional growth and development. The city of Edinburgh offers a high quality of life and a vibrant cultural scene.

💼 Interview & Application Insights

Typical Process:

• Online application and resume screening
• Phone or video screening with the hiring manager
• On-site or virtual interview with the marketing team and other stakeholders
• Final interview with the global marketing director
• Background check and offer extension

Key Assessment Areas:

• Communication and relationship-building skills
• Project management and organizational skills
• Cultural fit and adaptability
• Problem-solving and analytical skills
• Alignment with Franklin Templeton's values and mission

Application Tips:

• Tailor your resume and cover letter to highlight relevant marketing experience and skills
• Demonstrate your understanding of Franklin Templeton's brand and marketing strategy
• Showcase your ability to manage multiple projects and meet tight deadlines
• Prepare questions that demonstrate your interest in the role and the company

ATS Keywords: Marketing, Brand, Sponsorship, Project Management, Communication, Relationship Building, Global Team Collaboration, Business Judgement, Ethics, AI Tools, Investment Management, Financial Services

ASSUMPTION: Franklin Templeton's hiring process is designed to assess candidates' skills, cultural fit, and alignment with the company's values and mission. Tailoring your application to demonstrate these qualities is essential for success.

🛠️ Tools & Technologies

• Microsoft Office Suite
• Project management tools (e.g., Asana, Trello, JIRA)
• Marketing automation tools (e.g., Marketo, HubSpot)
• Data visualization tools (e.g., Tableau, Power BI)
• Collaboration tools (e.g., Microsoft Teams, Slack)

ASSUMPTION: Familiarity with relevant marketing, project management, and collaboration tools is essential for success in this role. While specific tools may vary, a general understanding of the categories listed above is crucial.

👔 Cultural Fit Considerations

Company Values:

• Integrity
• Excellence
• Collaboration
• Innovation
• Client focus

Work Style:

• Dynamic and fast-paced
• Collaborative and team-oriented
• Results-driven and focused on continuous improvement
• Adaptable and open to change

Self-Assessment Questions:

• How do you demonstrate integrity in your professional and personal life?
• Can you provide an example of a time when you collaborated with a diverse team to achieve a common goal?
• How do you approach continuous learning and improvement in your role?

ASSUMPTION: Franklin Templeton's culture values integrity, excellence, collaboration, innovation, and client focus. Candidates who demonstrate these values and align with the company's work style will be most successful in this role.

⚠️ Potential Challenges

• Managing multiple projects and deadlines simultaneously
• Working with global teams across multiple time zones
• Adapting to a dynamic and fast-paced work environment
• Navigating a large, global organization with numerous stakeholders
• Balancing marketing strategy with tactical execution

ASSUMPTION: This role presents numerous opportunities for growth and development, but also comes with its own set of challenges. Strong communication, organizational, and project management skills are essential for success.

📈 Similar Roles Comparison

• Marketing Coordinator: Focuses more on tactical execution and less on strategic planning and project management
• Brand Manager: Typically requires more experience and focuses on brand strategy and management
• Marketing Specialist: Often more specialized in a specific area of marketing, such as digital or social media

ASSUMPTION: The Marketing Associate role offers a unique blend of strategic planning, project management, and tactical execution. It provides an excellent starting point for a career in marketing or a related field.

📝 Sample Projects

• Managing a global sports sponsorship activation campaign, including event planning, logistics, and on-site execution
• Developing and implementing a marketing automation strategy to improve lead generation and nurturing
• Creating and executing a brand awareness campaign, including market research, creative development, and media planning

ASSUMPTION: These sample projects illustrate the diverse and dynamic nature of the Marketing Associate role, requiring strong project management, communication, and analytical skills.

❓ Key Questions to Ask During Interview

• How does this role fit into the broader marketing strategy for the organization?
• What are the key priorities for the first 90 days in this role?
• How does the Global Brand and Marketing Strategy team collaborate with other departments and stakeholders?
• What opportunities are there for professional development and growth within the marketing function?
• How does Franklin Templeton support work-life balance for its employees?

ASSUMPTION: Asking thoughtful and insightful questions during the interview process demonstrates your interest in the role and the organization. It also provides an opportunity to assess the company's culture and values.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through the Franklin Templeton careers portal
• Tailor your resume and cover letter to highlight relevant marketing experience and skills
• Prepare for the interview by researching Franklin Templeton's brand, marketing strategy, and industry trends
• Prepare questions that demonstrate your interest in the role and the company
• Follow up with the hiring manager within one week of the interview to express your appreciation and reiterate your interest in the position

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.