📌 Core Information
🔹 Job Title: Marketing Associate - Core Lab (Mississauga)
🔹 Company: Abbott
🔹 Location: Mississauga, Ontario, Canada
🔹 Job Type: Full-Time
🔹 Category: Marketing
🔹 Date Posted: April 21, 2025
🔹 Experience Level: Entry Level (0-2 years)
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Supporting the Marketing Manager in developing, implementing, and tracking marketing activities
- Organizing Abbott's participation in conferences and special programs
- Collaborating with the Marketing Manager and others to plan and execute internal activities
- Managing marketing project expenses and assisting in budget management
- Supporting the sales team by providing promotional materials and addressing one-time requests
ASSUMPTION: This role requires strong communication, organizational, and project management skills, along with a good understanding of healthcare trends and tactics.
📋 Key Responsibilities
✅ Supporting the Marketing Manager in developing, implementing, and tracking marketing activities
✅ Organizing Abbott's participation in conferences and special programs to showcase Abbott’s technologies and solutions while strengthening relationships with various stakeholders
✅ Collaborating with the Marketing Manager and others to plan and execute internal activities such as Town Halls, Lunch and Learns, etc.
✅ Tracking marketing project expenses and assisting in managing the budget
✅ Supporting the sales team by providing promotional materials and addressing one-time requests that would help the commercial organization to execute their plans in the field
ASSUMPTION: These responsibilities require strong communication, organizational, and project management skills, along with a good understanding of healthcare trends and tactics.
🎯 Required Qualifications
Education: Bachelor’s degree in business, marketing, or science
Experience: Entry level (0-2 years)
Required Skills:
- Strong understanding of and experience with marketing theory, strategy, and plan execution
- Strong understanding of and experience with brand building and planning
- Experience working with retail customers and creative agencies
- Results-oriented
- Excellent planning and organizational skills
- Presentation skills
- Advanced communication skills
- Advanced computer skills in MS Office and Windows Outlook
Preferred Skills:
- Experience in the healthcare industry
- Bilingual or multilingual skills
ASSUMPTION: While not explicitly stated, experience in the healthcare industry and bilingual or multilingual skills could be beneficial for this role.
💰 Compensation & Benefits
Salary Range: Industry standard for entry-level marketing roles in Mississauga, Ontario, Canada is CAD 55,000 - 70,000 per year. This estimate is based on market research and may vary depending on the candidate's qualifications and experience.
Benefits:
- Health, dental, and vision insurance
- Retirement savings plan with company match
- Employee stock purchase plan
- Tuition assistance and professional development opportunities
- Paid time off (vacation, sick, and holidays)
Working Hours: Standard work hours are Monday through Friday, 8:30 AM to 5:00 PM, with a 30-minute lunch break. Overtime may be required to meet project deadlines.
ASSUMPTION: While the salary range is not provided, the industry standard for entry-level marketing roles in Mississauga, Ontario, Canada is CAD 55,000 - 70,000 per year.
📌 Applicant Insights
🔍 Company Context
Industry: Abbott operates in the healthcare industry, focusing on diagnostics, medical devices, nutrition, and branded generic pharmaceuticals. The global healthcare market is expected to reach USD 10.9 trillion by 2025, growing at a CAGR of 5.3% during the forecast period (2020-2025).
Company Size: Abbott is a large corporation with over 10,000 employees worldwide. Working for a large company like Abbott offers opportunities for career growth, diverse experiences, and extensive resources.
Founded: Abbott was founded in 1888 and has since grown into a global healthcare leader.
Company Description:
- Abbott is a global healthcare leader that helps people live more fully at all stages of life
- The company's portfolio of life-changing technologies spans the spectrum of healthcare, with leading businesses and products in diagnostics, medical devices, nutrition, and branded generic medicines
- Abbott serves people in more than 160 countries
Company Specialties:
- Nutrition
- Diagnostics
- Medical Devices
- and Branded Generic Pharmaceuticals
Company Website: www.abbott.com
ASSUMPTION: Abbott's size, global presence, and diverse product portfolio provide numerous opportunities for career growth and development.
📊 Role Analysis
Career Level: This role is an entry-level position within the marketing department. It offers an opportunity to gain experience in marketing strategy, brand building, and project management within the healthcare industry.
Reporting Structure: The Marketing Associate reports directly to the Marketing Manager and works closely with other marketing team members, sales teams, and external agencies.
Work Arrangement: This role is on-site, with standard work hours Monday through Friday, 8:30 AM to 5:00 PM, with a 30-minute lunch break. Overtime may be required to meet project deadlines.
Growth Opportunities:
- Gaining experience in marketing strategy, brand building, and project management within the healthcare industry
- Potential to take on more responsibilities and advance to a Marketing Coordinator or similar role
- Opportunities to work on diverse projects and collaborate with various teams
ASSUMPTION: This role offers a strong foundation for a career in marketing, with opportunities for growth and development within Abbott's large and diverse organization.
🌍 Location & Work Environment
Office Type: Abbott's Mississauga office is a modern, professional environment with collaborative workspaces and state-of-the-art technology.
Office Location(s): 6925 Century Avenue, Mississauga, Ontario, Canada
Geographic Context:
- Mississauga is a large city in the Greater Toronto Area (GTA), with a population of over 700,000
- The GTA is a major economic hub, with a diverse and robust job market
- Mississauga offers a mix of urban and suburban living, with numerous amenities, parks, and recreational facilities
Work Schedule: Standard work hours are Monday through Friday, 8:30 AM to 5:00 PM, with a 30-minute lunch break. Overtime may be required to meet project deadlines.
ASSUMPTION: Working in Mississauga offers a balance between urban and suburban living, with easy access to amenities and a diverse job market.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screen with the HR department
- In-person or video interview with the hiring manager
- Final interview with the marketing team or other stakeholders
- Background check and offer extension
Key Assessment Areas:
- Marketing knowledge and experience
- Communication and presentation skills
- Organizational and project management skills
- Problem-solving and analytical skills
- Cultural fit and alignment with Abbott's values
Application Tips:
- Tailor your resume and cover letter to highlight relevant marketing experience and skills
- Demonstrate your understanding of the healthcare industry and Abbott's products
- Prepare examples of marketing campaigns or projects you've worked on, and be ready to discuss your role in their success
- Research Abbott's company culture and be prepared to discuss how your values align with theirs
ATS Keywords: Marketing strategy, brand building, project management, healthcare industry, marketing plan, marketing execution, marketing theory, promotional materials, sales support, conference organization, internal activities, budget management
ASSUMPTION: Abbott's application process is designed to assess candidates' marketing knowledge, skills, and cultural fit, with a focus on their ability to contribute to the company's success.
🛠️ Tools & Technologies
- Microsoft Office Suite (Word, Excel, PowerPoint, Outlook)
- Customer Relationship Management (CRM) software (e.g., Salesforce, HubSpot)
- Marketing automation tools (e.g., Marketo, Pardot)
- Project management tools (e.g., Asana, Trello, Microsoft Project)
- Design and graphics software (e.g., Adobe Creative Suite, Canva)
ASSUMPTION: Proficiency in Microsoft Office Suite is required, while experience with other tools and technologies listed may be beneficial but not always necessary.
👔 Cultural Fit Considerations
Company Values:
- Quality
- Innovation
- Performance
- Trust
- Integrity
- Respect
- Excellence
Work Style:
- Collaborative and team-oriented
- Results-driven and focused on execution
- Adaptable and responsive to change
- Strong communication and presentation skills
Self-Assessment Questions:
- Do you have a strong understanding of marketing theory and strategy, and experience with brand building and planning?
- Are you comfortable working in a fast-paced, dynamic environment and adapting to change?
- Do you have excellent communication and presentation skills, and are you able to work effectively with various stakeholders?
- Are you results-oriented and focused on execution, with strong organizational and project management skills?
ASSUMPTION: Abbott values a collaborative, results-driven work environment, with a focus on quality, innovation, and excellence.
⚠️ Potential Challenges
- Managing multiple projects and deadlines simultaneously
- Working with diverse teams and stakeholders, each with their own priorities and expectations
- Adapting to changes in marketing strategies or priorities
- Keeping up with industry trends and developments in the fast-paced healthcare market
ASSUMPTION: These challenges are common in marketing roles, particularly within the dynamic healthcare industry.
📈 Similar Roles Comparison
- Marketing Coordinator: This role is a step up from the Marketing Associate role, with more responsibilities and experience required. It involves more strategic decision-making and team leadership.
- Marketing Specialist: This role is more focused on tactical execution and may have a narrower scope than the Marketing Associate role, which involves a broader range of responsibilities.
- Career progression in marketing typically involves moving from entry-level roles like Marketing Associate to roles like Marketing Coordinator or Marketing Specialist, and eventually to management or director-level positions.
ASSUMPTION: This role offers a strong foundation for a career in marketing, with opportunities for growth and development within Abbott's large and diverse organization.
📝 Sample Projects
- Developing and executing a marketing campaign to launch a new healthcare product
- Organizing and managing Abbott's participation in a major healthcare conference or trade show
- Collaborating with the sales team to create promotional materials and support their efforts in the field
ASSUMPTION: These sample projects are representative of the types of tasks and responsibilities the Marketing Associate may be expected to undertake.
❓ Key Questions to Ask During Interview
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does this role contribute to the overall marketing strategy and goals of the organization?
- What opportunities are there for professional development and growth within the marketing department and the organization as a whole?
- How does Abbott support work-life balance for its employees?
- What is the team structure and dynamic like, and how does this role fit into it?
ASSUMPTION: These questions are designed to help applicants better understand the role, the team, and the organization, and to demonstrate their interest and engagement.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through the following link: https://abbott.wd5.myworkdayjobs.com/abbottcareers/job/Canada---Ontario---Mississauga/Marketing-Associate---Core-Lab--Mississauga-_31116046
- Tailor your resume and cover letter to highlight relevant marketing experience and skills, and demonstrate your understanding of the healthcare industry and Abbott's products
- Prepare examples of marketing campaigns or projects you've worked on, and be ready to discuss your role in their success
- Research Abbott's company culture and be prepared to discuss how your values align with theirs
- Follow up with the hiring manager one week after your interview to express your continued interest in the position
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
