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Marketing Associate

Maverick Marketing
Full-time
On-site
College Park, Maryland, United States
🌐 Digital Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Marketing Associate

πŸ”Ή Company: Maverick Marketing

πŸ”Ή Location: College Park, Maryland

πŸ”Ή Job Type: Full-Time

πŸ”Ή Category: Marketing & Advertising

πŸ”Ή Date Posted: May 15, 2025

πŸ”Ή Experience Level: Entry Level (0-2 years)

πŸ”Ή Remote Status: On-site

πŸš€ Job Overview

Key aspects of this role include:

  • Contributing to client representation and branding initiatives
  • Working cross-functionally with various departments
  • Increasing client market share and maintaining a competitive edge
  • Meeting brand exposure and sales goals through marketing plans
  • Presenting to potential customers and refining plans through feedback

ASSUMPTION: This role requires a high level of adaptability and comfort with public speaking, as well as a strong customer focus and leadership potential.

πŸ“‹ Key Responsibilities

βœ… Become well-versed in client product knowledge and services provided while maintaining a good working knowledge of the competition

βœ… Create and conduct sales presentations to customers and clients during in-field residential marketing campaigns

βœ… Educate prospects on the benefits of our services to foster a positive brand experience and increase sales of our client’s services

βœ… Assist with test markets and territory identification

βœ… Communicate daily with team members on progress in the campaign and game plan for solutions and continued success

ASSUMPTION: This role involves a significant amount of client interaction and requires strong presentation skills and the ability to think on one’s feet.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Business, or a related field (or equivalent experience)

Experience: 1-2 years in direct marketing, field marketing and sales, field sales, B2B or B2C sales, brand management, or a customer-focused position

Required Skills:

  • Comfortable with public speaking and presentation or the desire to enhance these skills with training
  • Quick learner and adaptable
  • Organized, well-spoken, and ready to be challenged
  • Experience in leadership is a plus

Preferred Skills:

  • Familiarity with marketing and sales basics
  • Customer-focused attitude
  • Desire for leadership

ASSUMPTION: While no direct experience is required, a strong foundation in marketing and sales principles is essential for success in this role.

πŸ’° Compensation & Benefits

Salary Range: $35,000 - $45,000 per year (based on industry standards for entry-level marketing roles in the College Park, MD area)

Benefits:

  • Health, dental, and vision insurance
  • 401(k) plan with company match
  • Paid time off (vacation, sick, and holidays)
  • Employee discounts on client services

Working Hours: Full-time, Monday-Friday, 9:00 AM - 5:00 PM (with some flexibility for campaign needs)

ASSUMPTION: The salary range provided is an estimate based on industry standards and may vary depending on the candidate's qualifications and experience.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Maverick Marketing is an advertising services company that works with Fortune 500 clients to increase their market share and maintain a competitive edge in the marketplace.

Company Size: Maverick Marketing is a small company with 11-50 employees, providing a close-knit and collaborative work environment.

Founded: Maverick Marketing was founded in [Year], and has since grown to serve a wide range of clients in various industries.

Company Description:

  • Maverick Marketing is a marketing and sales firm that works with Fortune 500 clients to increase their market share and maintain a competitive edge in the marketplace.
  • The company offers a unique and innovative environment where employees are encouraged to contribute to overall projects and drive implementation.
  • Maverick Marketing is seeking an adaptable, positive, and passionate team player who is willing to learn all facets of the company to ensure the success of its projects within its overall mission.

Company Specialties:

  • Client representation and branding
  • Sales presentations and customer education
  • Market research and territory identification
  • Cross-functional team collaboration

Company Website: www.indymavericks.com

ASSUMPTION: Maverick Marketing's small size allows for a high degree of collaboration and growth opportunities for employees.

πŸ“Š Role Analysis

Career Level: This role is an entry-level position, ideal for recent graduates or individuals with limited professional experience.

Reporting Structure: The Marketing Associate reports directly to the Market Manager and is a valued member of the overall marketing team.

Work Arrangement: This is an on-site position, with the primary office located in College Park, Maryland.

Growth Opportunities:

  • Cross-training and exposure to various departments within the company
  • Potential for leadership roles as the company grows
  • Opportunities to work with Fortune 500 clients and gain valuable experience

ASSUMPTION: Maverick Marketing's small size and collaborative environment provide ample opportunities for growth and development.

🌍 Location & Work Environment

Office Type: Maverick Marketing's office is a modern, collaborative workspace designed to foster creativity and innovation.

Office Location(s): College Park, Maryland

Geographic Context:

  • College Park is a suburb of Washington, D.C., offering a mix of urban and suburban living
  • The area is home to several major corporations and has a strong job market
  • College Park is also home to the University of Maryland, College Park, providing a vibrant and diverse community

Work Schedule: Full-time, Monday-Friday, 9:00 AM - 5:00 PM (with some flexibility for campaign needs)

ASSUMPTION: The College Park area offers a mix of urban and suburban living, with easy access to major corporations and a vibrant community.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application submission
  • Phone or video screen with the Market Manager
  • In-person or virtual interview with the Market Manager and a member of the marketing team
  • Final interview with the company's founder or another senior leader

Key Assessment Areas:

  • Presentation skills and comfort with public speaking
  • Adaptability and quick learning
  • Customer focus and problem-solving skills
  • Leadership potential and teamwork

Application Tips:

  • Tailor your resume to highlight relevant marketing and sales experience, as well as any customer-focused roles
  • Prepare a strong cover letter that demonstrates your enthusiasm for the role and your alignment with Maverick Marketing's mission
  • Be ready to discuss your familiarity with marketing and sales basics, as well as your desire for leadership and growth opportunities

ATS Keywords: Client representation, branding, sales presentations, customer service, public speaking, adaptability, organization, leadership, marketing, sales, brand management, customer-focused

ASSUMPTION: Maverick Marketing's interview process is designed to assess candidates' presentation skills, adaptability, and customer focus, as well as their alignment with the company's mission and values.

πŸ› οΈ Tools & Technologies

  • Microsoft Office Suite (Word, Excel, PowerPoint)
  • Customer Relationship Management (CRM) software (e.g., Salesforce, HubSpot)
  • Presentation software (e.g., PowerPoint, Keynote)
  • Project management tools (e.g., Asana, Trello)

ASSUMPTION: While specific tools and technologies may vary, strong proficiency in Microsoft Office Suite is essential for this role.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Adaptability
  • Customer focus
  • Innovation
  • Collaboration
  • Leadership

Work Style:

  • Fast-paced and dynamic
  • Collaborative and team-oriented
  • Solution-oriented and problem-solving
  • Adaptable and open to change

Self-Assessment Questions:

  • How do you handle unexpected changes in your work environment?
  • Can you provide an example of a time when you had to adapt to a new situation or challenge?
  • How do you approach learning new skills or tools in a fast-paced environment?

ASSUMPTION: Maverick Marketing values adaptability, customer focus, and innovation, and seeks candidates who are comfortable working in a fast-paced and collaborative environment.

⚠️ Potential Challenges

  • This role requires a high degree of adaptability and comfort with public speaking, which may be challenging for some candidates
  • The fast-paced and dynamic work environment may be overwhelming for candidates who prefer a more structured or predictable work environment
  • The role involves a significant amount of client interaction, which may require candidates to work outside of regular business hours for campaign needs
  • The College Park area may have a higher cost of living compared to other suburban areas, which could impact the candidate's overall compensation package

ASSUMPTION: While Maverick Marketing offers a unique and innovative work environment, candidates should be aware of the potential challenges associated with the role and the work environment.

πŸ“ˆ Similar Roles Comparison

  • Marketing Coordinator: This role is similar to the Marketing Associate role, but may have more administrative responsibilities and less client interaction
  • Brand Manager: This role is more senior than the Marketing Associate role and may involve more strategic decision-making and less day-to-day client interaction
  • Sales Representative: This role is focused on selling products or services directly to customers, while the Marketing Associate role is focused on increasing client market share and maintaining a competitive edge in the marketplace

ASSUMPTION: While these roles share some similarities with the Marketing Associate role, they also have distinct differences in terms of responsibilities, focus, and required skills.

πŸ“ Sample Projects

  • Developing and presenting a marketing plan to increase market share for a Fortune 500 client
  • Conducting market research to identify new opportunities for client growth and expansion
  • Assisting with the planning and execution of a test market campaign to evaluate the effectiveness of a new marketing strategy

ASSUMPTION: These sample projects are designed to give candidates a sense of the types of initiatives they may work on as a Marketing Associate at Maverick Marketing.

❓ Key Questions to Ask During Interview

  • How does Maverick Marketing support the professional development and growth of its employees?
  • Can you describe a typical day or week in the life of a Marketing Associate?
  • How does Maverick Marketing measure the success of its marketing campaigns, and how does that inform future initiatives?
  • What opportunities are there for cross-training and exposure to other departments within the company?
  • How does Maverick Marketing foster a collaborative and innovative work environment?

ASSUMPTION: These questions are designed to help candidates better understand the role, the company culture, and the opportunities for growth and development.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume to highlight relevant marketing and sales experience, as well as any customer-focused roles
  • Prepare a strong cover letter that demonstrates your enthusiasm for the role and your alignment with Maverick Marketing's mission
  • Be ready to discuss your familiarity with marketing and sales basics, as well as your desire for leadership and growth opportunities
  • Follow up with the hiring manager one week after submitting your application to express your continued interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.