π Core Information
πΉ Job Title: Marketing Associate
πΉ Company: Alphabe Insight Inc
πΉ Location: Columbus, Ohio, United States
πΉ Job Type: Full-time
πΉ Category: Marketing
πΉ Date Posted: July 10, 2025
πΉ Experience Level: Entry-level to Mid-level
πΉ Remote Status: On-site
π Job Overview
Key aspects of this role include:
- Supporting marketing initiatives to strengthen the company's brand presence in the tech industry
- Assisting in campaign development, content creation, and market analysis
- Collaborating with cross-functional teams to align marketing goals with business objectives
- Managing budgets and tracking campaign performance metrics
- Organizing and participating in marketing events and trade shows
ASSUMPTION: This role is ideal for a proactive and detail-oriented individual seeking to grow their marketing career in a dynamic tech environment.
π Key Responsibilities
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Assist in the planning and execution of marketing campaigns and promotions
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Conduct market research to identify trends and customer preferences
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Collaborate with cross-functional teams to align marketing goals with business objectives
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Support the production of marketing materials such as presentations, brochures, and reports
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Help manage budgets and track campaign performance metrics
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Organize and participate in marketing events and trade shows
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Monitor competitor activity and industry developments
ASSUMPTION: The role requires strong organizational skills, attention to detail, and the ability to manage multiple projects simultaneously.
π― Required Qualifications
Education: Bachelor's degree in Marketing, Communications, Business, or a related field
Experience: 1-3 years of experience in a marketing or communications role
Required Skills:
- Strong written and verbal communication skills
- Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint)
- Ability to manage multiple projects simultaneously and meet deadlines
- Analytical mindset with attention to detail and problem-solving skills
- Knowledge of marketing principles and branding strategies
Preferred Skills:
- Experience with marketing automation tools
- Familiarity with SEO and content marketing strategies
ASSUMPTION: Candidates with relevant internship experience or coursework may also be considered.
π° Compensation & Benefits
Salary Range: $45,000 - $60,000 per year (based on industry standards for entry-level to mid-level marketing roles in Columbus, Ohio)
Benefits:
- Competitive salary
- Career growth opportunities within a growing tech company
- Health, dental, and vision insurance
- Paid time off and holidays
- Professional development and training programs
- Supportive and team-oriented work environment
Working Hours: Full-time, typically 40 hours per week, with some flexibility for event and project needs
ASSUMPTION: The salary range provided is an estimate based on market research and may vary depending on the candidate's experience and skills.
π Applicant Insights
π Company Context
Industry: Tech industry, specializing in communication solutions
Company Size: Small (51-200 employees), offering a close-knit and collaborative work environment
Founded: 2019, with a focus on innovation and forward-thinking strategies
Company Description:
- Specializes in providing innovative communication solutions for businesses
- Fosters a collaborative and forward-thinking environment
- Dedicated to delivering seamless cloud-based communication tools tailored to modern business needs
Company Specialties:
- Cloud-based communication tools
- Innovative communication solutions
- Forward-thinking strategies
Company Website: signaltrubrand.com
ASSUMPTION: The company's small size and focus on innovation may offer unique growth opportunities for the right candidate.
π Role Analysis
Career Level: Entry-level to Mid-level, with opportunities for growth and development
Reporting Structure: This role reports directly to the Marketing Manager
Work Arrangement: On-site, with some flexibility for remote work when needed
Growth Opportunities:
- Potential career progression within the marketing department
- Opportunities to work on diverse projects and campaigns
- Access to professional development and training programs
ASSUMPTION: The company's small size and growth potential may lead to increased responsibilities and career advancement opportunities over time.
π Location & Work Environment
Office Type: On-site, with a collaborative and supportive work environment
Office Location(s): 1515 Plumas St, Reno, Nevada 89509, US
Geographic Context:
- Columbus, Ohio, offers a vibrant and growing tech industry
- The city provides a diverse range of cultural and recreational activities
- Columbus is known for its strong job market and affordable cost of living
Work Schedule: Full-time, with some flexibility for event and project needs
ASSUMPTION: The on-site work arrangement may require occasional travel for marketing events and trade shows.
πΌ Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening
- In-person or virtual interview with the Marketing Manager
- Final interview with the CEO or another senior team member
Key Assessment Areas:
- Communication skills and ability to work collaboratively
- Problem-solving skills and attention to detail
- Understanding of marketing principles and branding strategies
- Cultural fit and alignment with company values
Application Tips:
- Tailor your resume and cover letter to highlight relevant skills and experiences
- Demonstrate your understanding of the company and its mission
- Prepare examples of your past marketing campaigns or projects
- Be ready to discuss your long-term career goals and how this role fits into your plans
ATS Keywords: Marketing, Communications, Content Creation, Market Research, Project Management, Analytical Skills, Problem Solving, Branding Strategies, Microsoft Office Suite, Collaboration, Campaign Development, Budget Management, Event Organization, Performance Tracking, Competitor Analysis, Customer Preferences
ASSUMPTION: The company may use an Applicant Tracking System (ATS) to filter resumes, so including relevant keywords from the job description can improve your chances of being considered.
π οΈ Tools & Technologies
- Microsoft Office Suite (Word, Excel, PowerPoint)
- Marketing automation tools (e.g., HubSpot, Marketo)
- SEO and content marketing tools (e.g., Google Analytics, SEMrush)
ASSUMPTION: The required tools and technologies may vary depending on the specific needs of the role and the company's tech stack.
π Cultural Fit Considerations
Company Values:
- Innovation
- Collaboration
- Customer-centricity
- Integrity
- Continuous learning
Work Style:
- Dynamic and fast-paced
- Collaborative and team-oriented
- Focused on results and continuous improvement
Self-Assessment Questions:
- Do you thrive in a fast-paced and collaborative work environment?
- Are you passionate about staying up-to-date with the latest marketing trends and technologies?
- Do you enjoy working on diverse projects and campaigns?
ASSUMPTION: Candidates who align with the company's values and work style are more likely to succeed in this role and contribute to the company's success.
β οΈ Potential Challenges
- Managing multiple projects and deadlines simultaneously
- Adapting to a fast-paced and dynamic work environment
- Working collaboratively with cross-functional teams
- Occasional travel for marketing events and trade shows
ASSUMPTION: These challenges can be overcome by strong organizational skills, effective communication, and a proactive approach to problem-solving.
π Similar Roles Comparison
- This role may differ from other marketing associate positions in its focus on cloud-based communication tools and innovative strategies
- In the tech industry, marketing roles may require a strong understanding of both marketing principles and the specific industry's trends and developments
- Career paths in marketing can vary depending on the company's size, industry, and growth potential
ASSUMPTION: Comparing this role to similar positions in the industry can help candidates better understand the unique aspects of this opportunity and make informed decisions about their career.
π Sample Projects
- Developing and executing a marketing campaign to launch a new communication tool
- Conducting market research to identify trends and customer preferences in the cloud-based communication industry
- Creating and presenting a report on competitor activity and industry developments to the marketing team
ASSUMPTION: These sample projects are intended to give candidates an idea of the types of tasks and responsibilities they may encounter in this role.
β Key Questions to Ask During Interview
- What are the most significant challenges facing the marketing department in the next 6-12 months?
- How does this role fit into the company's long-term growth plans?
- What opportunities are there for professional development and career growth within the marketing department?
- How does the company support work-life balance for its employees?
- What is the company's approach to innovation and staying ahead of industry trends?
ASSUMPTION: Asking thoughtful and insightful questions during the interview can demonstrate your interest in the role and help you better understand the company's culture and values.
π Next Steps for Applicants
To apply for this position:
- Submit your application through the provided link
- Tailor your resume and cover letter to highlight your relevant skills and experiences
- Prepare examples of your past marketing campaigns or projects
- Be ready to discuss your long-term career goals and how this role fits into your plans
- Follow up with the company within one week of submitting your application to express your interest and reiterate your qualifications
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.