Marketing Associate (entry level)

📌 Core Information

🔹 Job Title: Marketing Associate (entry level)

🔹 Company: PJ Fitzpatrick

🔹 Location: Richmond, Virginia, United States

🔹 Job Type: On-site, Hybrid

🔹 Category: Marketing & Sales

🔹 Date Posted: July 8, 2025

🔹 Experience Level: Entry-level (0-2 years)

🔹 Remote Status: On-site (with remote work opportunities)

🚀 Job Overview

Key aspects of this role include:

• Driving sales and marketing efforts for the Jacuzzi Bath Remodel (JBR) program within Costco Warehouses
• Collaborating with the Home Improvement Consultant (HIC) and Channel Sales Manager to generate quality leads
• Engaging with members, introducing them to the JBR program, and pre-qualifying members for consultations
• Setting up and maintaining promotional displays, and attending lead-generating events

ASSUMPTION: This role requires strong interpersonal skills, as the Marketing Associate will be engaging with customers directly. Previous sales or marketing experience is not required, but a willingness to learn and adapt is essential.

📋 Key Responsibilities

✅ Meet or exceed established productivity goals by generating quality leads for the JBR installation program

✅ Engage members within the warehouse, introduce them to the JBR program, and pre-qualify members for a free in-home consultation

✅ Provide accurate product information to members

✅ Set up and break down road show displays, and maintain the selling center with needed brochures and materials

✅ Ensure program displays are clean and literature is in stock for members

✅ Attend road shows and home shows to promote JBR business to attendees

✅ Perform other job duties as assigned by the manager

ASSUMPTION: This role involves a significant amount of customer interaction and may require working flexible hours, including weekends and evenings, to coincide with warehouse operating hours.

🎯 Required Qualifications

Education: High school diploma or equivalent required. Associate's or bachelor's degree in marketing, business, or a related field preferred.

Experience: No specific experience required, but previous sales or marketing experience would be an asset.

Required Skills:

• Excellent communication and interpersonal skills
• Strong customer service orientation
• Ability to work independently and in a team environment
• Proficient in Microsoft Office Suite
• Valid driver's license and reliable transportation

Preferred Skills:

• Experience with CRM software
• Bilingual or multilingual skills
• Knowledge of the home improvement industry

ASSUMPTION: While previous experience is not required, candidates with a strong work ethic, excellent communication skills, and a willingness to learn will be successful in this role.

💰 Compensation & Benefits

Salary Range: $42,000.00 - $70,000.00 per year (full-time)

Benefits:

• 401(k) with matching
• Health, dental, and vision insurance
• Paid time off
• Flexible spending account
• Life insurance
• Referral program

Working Hours: Full-time position with a typical workweek of 40 hours. Flexible scheduling may be required to accommodate warehouse operating hours.

ASSUMPTION: The salary range provided is an estimate based on industry standards for entry-level marketing positions and the company's size. Actual compensation may vary based on experience and performance.

📌 Applicant Insights

🔍 Company Context

Industry: PJ Fitzpatrick operates in the consumer services industry, specializing in home improvement services such as roofing, siding, windows, doors, and gutters.

Company Size: PJ Fitzpatrick is a mid-sized company with 51-200 employees, providing a supportive work environment with opportunities for growth and development.

Founded: PJ Fitzpatrick was founded in 1980 and has since built an excellent reputation as the home remodeler of choice in the Delaware Valley.

Company Description:

• PJ Fitzpatrick is committed to delivering an exceptional home remodeling experience using the highest quality products, professional installation, and superior service.
• The company takes pride in its customer-centric approach, focusing on trust, confidence, and value in all its services.
• PJ Fitzpatrick specializes in replacement, installation, and repair of windows, doors, siding, roofing, and gutters.

Company Specialties:

• Roofing
• Siding
• Windows
• Doors
• Gutters
• Garage doors
• Insulation
• Trim
• Replacement
• Repair
• Roof cleaning

Company Website: http://www.trustpj.com

ASSUMPTION: PJ Fitzpatrick's focus on customer satisfaction and high-quality products makes it an attractive employer in the home improvement industry.

📊 Role Analysis

Career Level: This is an entry-level position, ideal for recent graduates or individuals looking to start their career in marketing or sales.

Reporting Structure: The Marketing Associate will report directly to the Channel Sales Manager and work closely with the Home Improvement Consultant.

Work Arrangement: This role is primarily on-site, with remote work opportunities for attending events and road shows. Flexible scheduling may be required to accommodate warehouse operating hours.

Growth Opportunities:

• Progression to a senior marketing role within the company
• Expanding responsibilities and taking on leadership tasks
• Gaining experience in various aspects of marketing and sales

ASSUMPTION: This entry-level position offers a strong foundation for a career in marketing or sales, with opportunities for growth and development within the company.

🌍 Location & Work Environment

Office Type: The primary office is located in New Castle, DE, with additional offices in Wilmington, DE, and King of Prussia, PA. The Marketing Associate will work primarily on-site at Costco Warehouses in the Richmond, VA area.

Office Location(s): 21 Industrial Blvd, New Castle, DE 19720, US; 2601 Concord Pike, Wilmington, DE 19803, US; 450 S. Henderson Rd, King of Prussia, PA 19406, US

Geographic Context:

• The Richmond, VA area offers a mix of urban and suburban environments, with a cost of living that is generally lower than the national average.
• The region is home to a diverse range of industries, including healthcare, finance, and technology.
• Richmond has a humid subtropical climate, with mild winters and hot, humid summers.

Work Schedule: Full-time position with a typical workweek of 40 hours. Flexible scheduling may be required to accommodate warehouse operating hours.

ASSUMPTION: The Richmond, VA area provides a supportive work environment for the Marketing Associate, with a diverse range of industries and a lower cost of living compared to other major metropolitan areas.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening
• In-person or virtual interview with the Channel Sales Manager
• Background check and reference check
• Job offer and onboarding

Key Assessment Areas:

• Communication and interpersonal skills
• Customer service orientation
• Problem-solving abilities
• Adaptability and willingness to learn

Application Tips:

• Highlight any relevant sales or marketing experience, as well as customer service skills
• Tailor your resume and cover letter to emphasize your fit for the role and the company's values
• Prepare examples of your ability to engage with customers and generate leads

ATS Keywords: Marketing, Sales, Lead Generation, Customer Engagement, Product Knowledge, Event Promotion, Consultation Scheduling, Display Maintenance, CRM, Microsoft Office Suite, Home Improvement

ASSUMPTION: The application process for this role is straightforward and focused on assessing the candidate's communication skills, customer service orientation, and adaptability.

🛠️ Tools & Technologies

• Microsoft Office Suite
• CRM software (specific platform not mentioned)
• Display and promotional materials

ASSUMPTION: The Marketing Associate will be proficient in using Microsoft Office Suite and may be required to use CRM software for lead management and tracking.

👔 Cultural Fit Considerations

Company Values:

• Customer-centric approach
• Trust and confidence
• Value in all services
• Professionalism and excellence

Work Style:

• Collaborative and team-oriented
• Adaptable and flexible
• Customer-focused
• Results-driven

Self-Assessment Questions:

• Do you have strong communication and interpersonal skills?
• Are you comfortable working in a customer-facing role?
• Can you work independently and in a team environment?
• Are you adaptable and willing to learn new skills?

ASSUMPTION: PJ Fitzpatrick values employees who are customer-focused, adaptable, and committed to delivering exceptional service. Candidates who align with these values will be a strong fit for the company.

⚠️ Potential Challenges

• Working flexible hours, including weekends and evenings, to accommodate warehouse operating hours
• Meeting or exceeding productivity goals in a fast-paced, customer-facing environment
• Adapting to a new role and industry, if the candidate has no prior sales or marketing experience
• Managing multiple tasks and priorities simultaneously

ASSUMPTION: The Marketing Associate role may present challenges related to working flexible hours and meeting productivity goals. However, the company's focus on customer satisfaction and professional development can help mitigate these challenges.

📈 Similar Roles Comparison

• Compared to other entry-level marketing roles, this position offers a unique opportunity to gain experience in both sales and marketing within the home improvement industry
• Unlike some marketing roles, this position requires a strong focus on customer engagement and lead generation in a retail environment
• Career progression in this role may involve expanding responsibilities and taking on leadership tasks, rather than following a traditional career path

ASSUMPTION: This entry-level marketing role offers a unique opportunity to gain experience in both sales and marketing within the home improvement industry, with potential for growth and development within the company.

📝 Sample Projects

• Developing and implementing a promotional campaign for the Jacuzzi Bath Remodel program within Costco Warehouses
• Creating and distributing marketing materials, such as brochures and flyers, to promote the JBR program
• Attending and representing PJ Fitzpatrick at home shows and events to generate leads and promote the company's services

ASSUMPTION: The Marketing Associate will be involved in various projects that focus on promoting the Jacuzzi Bath Remodel program and generating leads within Costco Warehouses.

❓ Key Questions to Ask During Interview

• How does this role fit into the overall marketing and sales strategy for the Jacuzzi Bath Remodel program?
• What are the key performance indicators (KPIs) for this role, and how will my progress be measured?
• How does PJ Fitzpatrick support the professional development and growth of its employees?
• What are the opportunities for career advancement within the company?
• How does the company ensure a positive work-life balance for its employees?

ASSUMPTION: Asking these questions during the interview will help the candidate better understand the role, the company's expectations, and the opportunities for growth and development.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant skills and experience for this role
• Prepare examples of your ability to engage with customers and generate leads
• Follow up with the hiring manager one week after submitting your application to express your interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.