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Marketing Associate, Retail Production - THE NORTH FACE

VF Corporation
Full-time
On-site
Switzerland
🌐 Digital Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Marketing Associate, Retail Production

πŸ”Ή Company: The North Face (VF Corporation)

πŸ”Ή Location: Stabio, Switzerland

πŸ”Ή Job Type: Full-Time

πŸ”Ή Category: Marketing

πŸ”Ή Date Posted: May 19, 2025

πŸ”Ή Experience Level: 2-5 years

πŸ”Ή Remote Status: On-site

πŸš€ Job Overview

Key aspects of this role include:

  • Supporting the Go To Market process from launch to in-store execution
  • Coordinating external communications and managing retail marketing campaigns
  • Collaborating with global teams, VM, brand, creative, and retail operation managers
  • Ensuring projects are delivered on time, on budget, and with a focus on sustainability

ASSUMPTION: This role requires strong project management skills, attention to detail, and the ability to work effectively with cross-functional teams.

πŸ“‹ Key Responsibilities

βœ… Supporting the Go To Market process from season's launch until in-store execution

βœ… Coordinating external communications as the main point of contact for retail marketing campaign executions and bespoke retail projects

βœ… Managing the production phase to ensure assets are delivered on time and on budget, with a focus on sustainability

βœ… Briefing the seasonal assets creation for the EMEA region and supporting VM guidelines

βœ… Monitoring the whole production process, timings, costs, and sustainability

βœ… Preparing order forms, artworks production for rollout, and maintaining up-to-date budget sheets

βœ… Providing monthly reports about window & POP overview, including relevant data

ASSUMPTION: This role involves managing multiple projects simultaneously, requiring strong organizational skills and the ability to prioritize tasks.

🎯 Required Qualifications

Education: Degree in Design, Architecture, or Marketing

Experience: A minimum of 3-5 years' experience in project management, production processes, tender processes and purchasing, creative development, trade marketing, visual communication / visual merchandising, working with external vendors and agencies, preferably within the branded apparel or footwear industries.

Required Skills:

  • Solid experience in project management supporting production processes, tender processes, and purchasing
  • Demonstrate creative and technical design ability, competent in suitable visual packages and presentations
  • Sound knowledge of high-end retail brand environments
  • Excellent communication skills and the ability to communicate at all levels
  • Proficiency in Office Package (Power point and Excel), Key Notes, Adobe Creative Pack
  • Strong capabilities in fast problem-solving and organizational skills for managing many projects simultaneously

Preferred Skills:

  • Digital marketing experience
  • Brand marketing experience
  • Additional European language

ASSUMPTION: Candidates with relevant experience in the branded apparel or footwear industries will be prioritized.

πŸ’° Compensation & Benefits

Salary Range: CHF 70,000 - 90,000 per year (Estimated, based on industry standards for the role, experience level, and location)

Benefits:

  • Discount 50% on all VF brands
  • Subsidized canteen
  • On-site gym offering health and well-being initiatives

Working Hours: 40 hours per week, Monday to Friday

ASSUMPTION: The salary range is estimated based on industry standards for a Marketing Associate role in Switzerland with 3-5 years of experience.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Retail Apparel and Fashion

Company Size: 10,001+ employees

Founded: 1899

Company Description:

  • VF Corporation is one of the world’s largest apparel, footwear, and accessories companies
  • Connects people to lifestyles, activities, and experiences through iconic outdoor, active, and workwear brands
  • Powers movements of sustainable and active lifestyles for the betterment of people and the planet

Company Specialties:

  • Footwear
  • Accessories
  • Innovation
  • Design
  • Apparel
  • Outdoor
  • Active
  • Sports
  • Fashion
  • Clothing
  • Sustainability
  • Corporate Social Responsibility
  • Supply Chain
  • Brands
  • And Retail

Company Website: http://www.vfc.com

ASSUMPTION: VF Corporation is a large, multinational company with a strong focus on sustainability and corporate social responsibility.

πŸ“Š Role Analysis

Career Level: Mid-level Marketing role with opportunities for growth

Reporting Structure: Reports to the Retail Marketing Manager

Work Arrangement: On-site, full-time position

Growth Opportunities:

  • Potential to take on more responsibilities and advance within the marketing department
  • Opportunities to work on global projects and collaborate with international teams
  • Chance to develop skills in digital marketing, brand marketing, and other related areas

ASSUMPTION: This role offers opportunities for professional growth and development within the company.

🌍 Location & Work Environment

Office Type: On-site, corporate office

Office Location(s): Stabio, Switzerland

Geographic Context:

  • Stabio is a small town in the canton of Ticino, Switzerland
  • Located near the Italian border, offering a mix of Swiss and Italian culture
  • Close to Lake Lugano and the Swiss Alps, providing ample opportunities for outdoor activities

Work Schedule: Monday to Friday, 9:00 AM to 5:00 PM, with a one-hour lunch break

ASSUMPTION: The work environment is collaborative and multicultural, with a strong focus on teamwork and innovation.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application and resume submission
  • Phone or video screening
  • On-site or virtual interview with the hiring manager and team members
  • Final decision and offer

Key Assessment Areas:

  • Problem-solving skills
  • Communication and interpersonal skills
  • Cultural fit and alignment with company values
  • Technical skills and industry knowledge

Application Tips:

  • Tailor your resume and cover letter to highlight relevant experience and skills for this role
  • Prepare examples of your project management and creative design work
  • Research the company and be ready to discuss your alignment with their mission and values

ATS Keywords: Project Management, Production Processes, Creative Development, Trade Marketing, Visual Communication, Visual Merchandising, Adobe Creative Pack, Office Package, Sustainability, Budget Management, Vendor Coordination

ASSUMPTION: The application process may vary depending on the hiring manager and the current hiring needs of the company.

πŸ› οΈ Tools & Technologies

  • Adobe Creative Pack (Photoshop, Illustrator, InDesign)
  • Microsoft Office Package (Power point, Excel)
  • Key Notes
  • Project management tools (e.g., Asana, Trello, Jira)

ASSUMPTION: The required tools and technologies may change or evolve over time, depending on the company's needs and industry trends.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Powering movements of sustainable and active lifestyles
  • Fostering a culture of belonging based on respect, connection, openness, and authenticity
  • Supporting disadvantaged groups and providing equal opportunities

Work Style:

  • Collaborative and team-oriented
  • Innovative and forward-thinking
  • Focused on sustainability and corporate social responsibility

Self-Assessment Questions:

  • How do you align with VF Corporation's purpose and values?
  • How do you approach working in a multicultural and collaborative environment?
  • How do you balance multiple projects and prioritize tasks effectively?

ASSUMPTION: Candidates who demonstrate a strong cultural fit and alignment with the company's values will be prioritized.

⚠️ Potential Challenges

  • Managing multiple projects simultaneously with tight deadlines
  • Working with external vendors and agencies to ensure projects are delivered on time and on budget
  • Adapting to a fast-paced and dynamic work environment
  • Navigating a large, multinational organization with diverse teams and cultures

ASSUMPTION: These challenges can be overcome with strong project management skills, effective communication, and a willingness to adapt and learn.

πŸ“ˆ Similar Roles Comparison

  • This role is similar to a Retail Marketing Manager or a Visual Merchandising Manager, but with a stronger focus on project management and production processes
  • Industry-specific context: The role is unique to the retail apparel and fashion industry, with a focus on high-end retail brand environments
  • Career path comparison: This role can lead to opportunities in retail marketing, brand marketing, or management positions within the company

ASSUMPTION: This role offers a unique blend of project management, creative design, and marketing skills, making it an attractive opportunity for candidates looking to develop a well-rounded skill set in the retail apparel and fashion industry.

πŸ“ Sample Projects

  • Managing the production and rollout of seasonal marketing campaigns for The North Face's retail stores in the EMEA region
  • Collaborating with global teams to develop and implement visual merchandising guidelines for The North Face's 4 walls environments
  • Coordinating external communications and managing bespoke retail projects, such as seasonal windows, store customizations, POP material, instore videos, and store takeovers

ASSUMPTION: These sample projects illustrate the diverse range of responsibilities and the cross-functional nature of the role.

❓ Key Questions to Ask During Interview

  • How does this role fit into the broader marketing strategy for The North Face in the EMEA region?
  • What are the key priorities for this role in the first 30, 60, and 90 days?
  • How does the company support the professional development and growth of its employees?
  • What are the most challenging aspects of this role, and how can I best prepare for them?
  • How does the company foster a culture of belonging and inclusion?

ASSUMPTION: Asking thoughtful and insightful questions demonstrates your interest in the role and your commitment to success.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight relevant experience and skills for this role
  • Prepare examples of your project management and creative design work
  • Research the company and be ready to discuss your alignment with their mission and values
  • Follow up with the hiring manager one week after submitting your application to express your continued interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.