📌 Core Information
🔹 Job Title: Marketing Associate
🔹 Company: Optimus Bank Limited
🔹 Location: Lagos, Lagos, Nigeria
🔹 Job Type: On-site
🔹 Category: Marketing & Sales
🔹 Date Posted: 2025-06-20
🔹 Experience Level: Entry-level (0-2 years)
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Proactively selling bank products to existing/new/prospective customers
- Maintaining good customer relationships through regular visits and calls
- Ensuring accurate documentation and timely processing of customer transactions
- Participating in sales/marketing activities and meeting sales targets
- Providing regular reports on sales activity and challenges
ASSUMPTION: This role involves a high degree of customer interaction and requires strong sales and communication skills. It is ideal for individuals who thrive in a fast-paced, target-driven environment.
📋 Key Responsibilities
✅ Identify and understand customer needs, ensuring they fall within the focus segment
✅ Proactively sell bank products to existing/new/prospective customers
✅ Obtain relevant documents on all accounts opened
✅ Ensure accuracy of all bank forms and documents executed by the customer
✅ Ensure timely processing of all initiated customer transactions
✅ Visit and/or call customers regularly to establish and maintain good relationships
✅ Review customer position daily and note unusual inflows/outflows for follow-up
✅ Participate in tactical sales/marketing activities and meet assigned sales targets
✅ Provide daily, weekly, and monthly reports on sales activity and challenges
✅ Participate in weekly/monthly sales performance review meetings
✅ Perform any other duties as assigned
ASSUMPTION: This role requires a high level of organization and time management skills to balance sales targets, customer interactions, and reporting requirements.
🎯 Required Qualifications
Education: Minimum educational qualification - OND
Experience: Entry-level (0-2 years) with a focus on sales, marketing, or customer service
Required Skills:
- Computer literacy and proficiency in Microsoft Office suite
- Effective communication skills in English (reading, speaking, and writing)
- Basic customer service orientation skills
- Strong sales and relationship-building skills
- Ability to work independently and meet targets
Preferred Skills:
- Previous experience in banking or financial services
- Fluency in additional languages
- Experience with CRM software
ASSUMPTION: While not explicitly stated, having a valid driver's license and access to personal transportation may be beneficial for regular customer visits.
💰 Compensation & Benefits
Salary Range: The salary range for this role in Nigeria typically falls between ₦1.5 million and ₦3 million per annum, based on experience and performance. This is an AI-estimated range and should be confirmed with the employer.
Benefits:
- Health insurance
- Retirement benefits
- Employee discounts on bank products and services
- Opportunities for professional development and career growth
Working Hours: Full-time, with a standard workweek of 40 hours. Overtime may be required to meet sales targets or complete reporting tasks.
ASSUMPTION: The salary range provided is an estimate based on market research and may vary depending on individual performance and company policy.
📌 Applicant Insights
🔍 Company Context
Industry: Optimus Bank operates in the competitive Nigerian banking sector, offering a range of retail, corporate, and digital banking services.
Company Size: Optimus Bank is a mid-sized organization with 201-500 employees, providing a supportive and collaborative work environment.
Founded: Optimus Bank was founded in 2021, making it a relatively new player in the Nigerian banking scene with a strong focus on innovation and digital transformation.
Company Description:
- Optimus Bank is registered under the laws of the Federal Republic of Nigeria and licensed as a National Bank by the Central Bank of Nigeria (CBN).
- The bank aims to build the preferred platform that delivers value through sustainable and scalable solutions for people and businesses.
- Optimus Bank is committed to compliance with relevant statutes and regulations applicable to Deposit Money Banks (DMBs) operating in Nigeria.
Company Specialties:
- Retail banking
- Corporate banking
- Digital banking
- Financial inclusion
Company Website: www.optimusbank.com
ASSUMPTION: Optimus Bank's focus on innovation and digital transformation may present unique opportunities for growth and development in this role.
📊 Role Analysis
Career Level: This role is an entry-level position, providing an excellent starting point for a career in banking and finance.
Reporting Structure: Marketing Associates report directly to the Marketing Manager or relevant department head.
Work Arrangement: This role operates on a full-time, on-site basis, with regular customer visits and occasional participation in off-site sales/marketing activities.
Growth Opportunities:
- Progression to senior marketing or sales roles within the bank
- Expansion into other areas of banking, such as product management or customer service
- Development of specialized skills in digital marketing or financial services
ASSUMPTION: Successful performance in this role may open up opportunities for career advancement within the organization.
🌍 Location & Work Environment
Office Type: Optimus Bank's headquarters is located in Lagos, Nigeria, with additional branches and offices throughout the country.
Office Location(s): 55 Bishop Oluwole Street, Number 55, Lagos, NG
Geographic Context:
- Lagos is Nigeria's largest city and economic hub, offering a vibrant and dynamic work environment.
- The city is known for its bustling commercial activity, cultural diversity, and robust infrastructure development.
- Lagos' strategic location on the Atlantic coast facilitates international trade and commerce.
Work Schedule: The work schedule for this role is primarily Monday to Friday, with regular customer visits and occasional participation in off-site sales/marketing activities on weekends or evenings as needed.
ASSUMPTION: The Lagos office environment may be fast-paced and competitive, reflecting the city's dynamic business landscape.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening
- In-person or virtual interview with the hiring manager
- Background check and reference verification
- Job offer and onboarding
Key Assessment Areas:
- Sales and communication skills
- Customer service orientation
- Problem-solving and analytical skills
- Adaptability and resilience
- Alignment with Optimus Bank's mission and values
Application Tips:
- Tailor your resume and cover letter to highlight relevant sales, marketing, and customer service experience.
- Prepare examples of your sales achievements and customer service successes to discuss during the interview.
- Research Optimus Bank's products, services, and competition to demonstrate your understanding of the industry.
ATS Keywords: Sales, marketing, customer service, relationship building, target-driven, customer needs, bank products, accurate documentation, timely processing, regular visits, sales targets, reporting
ASSUMPTION: The application process may involve assessments or role-play scenarios to evaluate your sales and customer service skills.
🛠️ Tools & Technologies
- Microsoft Office suite (Word, Excel, PowerPoint)
- CRM software (e.g., Zoho CRM, Salesforce, or similar)
- Bank-specific software and systems
- Communication tools (e.g., email, phone, video conferencing)
ASSUMPTION: Familiarity with CRM software and Microsoft Office suite is essential for success in this role.
👔 Cultural Fit Considerations
Company Values:
- Customer-centricity
- Integrity
- Innovation
- Collaboration
- Excellence
Work Style:
- Target-driven and results-oriented
- Adaptable and resilient
- Strong communication and interpersonal skills
- Ability to work independently and in a team environment
Self-Assessment Questions:
- Do you thrive in a fast-paced, target-driven environment?
- Are you comfortable working independently and managing your time effectively?
- Do you possess strong sales and communication skills, with a customer-centric mindset?
ASSUMPTION: Optimus Bank values employees who are passionate about customer service, driven by results, and committed to continuous learning and improvement.
⚠️ Potential Challenges
- Meeting sales targets and maintaining customer satisfaction in a competitive market
- Adapting to a fast-paced work environment and managing multiple priorities
- Dealing with customer complaints or difficult situations professionally and effectively
- Navigating the competitive Nigerian banking sector and understanding its unique dynamics
ASSUMPTION: Successful candidates will possess strong problem-solving skills, resilience, and a customer-focused mindset to overcome these challenges.
📈 Similar Roles Comparison
- Marketing Associate vs. Sales Representative: Both roles focus on selling products/services, but Marketing Associates typically have a broader scope, including market research and branding, while Sales Representatives concentrate on closing sales.
- Industry-specific context: The Nigerian banking sector is competitive and heavily regulated, requiring a strong understanding of financial services and compliance.
- Career path comparison: Marketing Associates may progress to senior marketing or sales roles, product management, or customer service within the banking industry.
ASSUMPTION: Understanding the differences between related roles and the unique aspects of the banking industry will help applicants tailor their applications and prepare for interviews.
📝 Sample Projects
- Developing and implementing a targeted marketing campaign to promote a new bank product
- Conducting market research to identify customer needs and preferences, and using the findings to inform product development
- Creating and delivering customer presentations or workshops to educate customers about bank products and services
ASSUMPTION: Applicants should be prepared to discuss their experience with similar projects or initiatives during the interview process.
❓ Key Questions to Ask During Interview
- What are the most significant challenges facing the Marketing department currently, and how can this role contribute to addressing them?
- How does Optimus Bank support the professional development and growth of its employees?
- What is the typical career path for a Marketing Associate within the organization?
- How does Optimus Bank differentiate itself from its competitors in the Nigerian banking sector?
- What are the key performance indicators (KPIs) for this role, and how are they measured and tracked?
ASSUMPTION: Asking thoughtful and insightful questions demonstrates your interest in the role and commitment to success.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your sales, marketing, and customer service experience
- Prepare examples of your sales achievements and customer service successes to discuss during the interview
- Research Optimus Bank's products, services, and competition to demonstrate your understanding of the industry
- Follow up with the hiring manager one week after submitting your application to express your continued interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
