Marketing - Branding Assistant

📌 Core Information

🔹 Job Title: Marketing - Branding Assistant

🔹 Company: Alphabe Insight Inc

🔹 Location: New Orleans, Louisiana, United States

🔹 Job Type: Full-time

🔹 Category: Marketing

🔹 Date Posted: May 7, 2025

🔹 Experience Level: 0-2 years

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Supporting the Marketing and Branding department in executing campaigns and activities
• Contributing to the development and execution of branding strategies and marketing campaigns
• Collaborating with design and content teams to create compelling brand messaging
• Conducting market research to identify trends and insights for brand optimization
• Managing brand assets and ensuring consistency and quality across all platforms

ASSUMPTION: This role requires a strong understanding of branding concepts and a drive to contribute to the success of projects. The ideal candidate will be passionate about brand development and marketing strategy.

📋 Key Responsibilities

✅ Assist in the development and execution of branding strategies and marketing campaigns

✅ Collaborate with the design and content teams to create compelling brand messaging

✅ Conduct market research to identify trends and insights for brand optimization

✅ Help manage brand assets, ensuring consistency and quality across all platforms

✅ Support event planning and promotional activities to increase brand awareness

✅ Monitor campaign performance and report key metrics to improve future strategies

✅ Assist with administrative tasks related to branding and marketing projects

ASSUMPTION: This role involves a mix of creative and analytical tasks, requiring both strategic thinking and attention to detail.

🎯 Required Qualifications

Education: Bachelor’s degree in Marketing, Business, Communications, or a related field

Experience: 1-2 years of experience in marketing, branding, or related roles (internships or entry-level experience acceptable)

Required Skills:

• Strong knowledge of branding concepts and marketing strategies
• Excellent communication and organizational skills
• Ability to work both independently and as part of a team
• Proficiency in Microsoft Office Suite (Excel, PowerPoint, Word)

Preferred Skills:

• Knowledge of graphic design tools (e.g., Adobe Creative Suite)

ASSUMPTION: Candidates with relevant internship experience or entry-level roles in marketing or branding are encouraged to apply.

💰 Compensation & Benefits

Salary Range: $48,000 - $52,000 per year

Benefits:

• Opportunities for career growth and professional development
• Health and dental insurance
• Paid time off and holidays
• Collaborative and creative work environment

Working Hours: Full-time (40 hours per week)

ASSUMPTION: The salary range provided is based on industry standards for entry-level marketing roles in the New Orleans area.

📌 Applicant Insights

🔍 Company Context

Industry: Public Relations and Communications Services

Company Size: 51-200 employees

Founded: 2019

Company Description:

• Signal Tru Brand is committed to delivering high-quality branding solutions tailored to the unique needs of clients
• The company is located in New Orleans, LA, and thrives on precision, creativity, and professionalism
• Signal Tru Brand believes in building strong internal teams that are as dependable and detail-oriented as the services they provide

Company Specialties:

• Management
• Marketing
• and Public Relations

Company Website: https://www.signaltrubrand.com

ASSUMPTION: Signal Tru Brand is a growing company that values precision, creativity, and professionalism in its branding solutions.

📊 Role Analysis

Career Level: Entry-level to mid-level marketing role

Reporting Structure: This role reports directly to the Marketing and Branding department

Work Arrangement: On-site, full-time position with opportunities for career growth and professional development

Growth Opportunities:

• As the company grows, there may be opportunities for advancement within the Marketing and Branding department
• Candidates can also explore professional development opportunities to enhance their skills and knowledge

ASSUMPTION: This role offers opportunities for career growth and professional development within the Marketing and Branding department.

🌍 Location & Work Environment

Office Type: On-site, collaborative work environment

Office Location(s): 1515 Plumas St, Reno, Nevada 89509, US

Geographic Context:

• New Orleans, Louisiana, United States
• Signal Tru Brand is located in the heart of New Orleans, offering a vibrant and culturally diverse work environment

Work Schedule: Full-time, Monday-Friday, with opportunities for flexible scheduling

ASSUMPTION: The work environment at Signal Tru Brand is collaborative, creative, and culturally diverse, reflecting the vibrant city of New Orleans.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening
• In-person or virtual interview with the hiring manager
• Final decision and offer

Key Assessment Areas:

• Branding and marketing knowledge
• Communication and organizational skills
• Cultural fit and teamwork

Application Tips:

• Tailor your resume and cover letter to highlight relevant skills and experiences for this role
• Demonstrate your understanding of branding concepts and marketing strategies in your application materials
• Showcase your creativity and problem-solving skills through examples or portfolio pieces

ATS Keywords: Branding, Marketing, Campaign Execution, Market Research, Brand Messaging, Brand Assets, Event Planning, Administrative Tasks

ASSUMPTION: The application process for this role may involve multiple stages, including an online application, phone or video screening, and in-person or virtual interviews with the hiring manager.

🛠️ Tools & Technologies

• Microsoft Office Suite (Excel, PowerPoint, Word)
• Graphic design tools (e.g., Adobe Creative Suite)

ASSUMPTION: Proficiency in Microsoft Office Suite is required, while knowledge of graphic design tools is preferred but not mandatory.

👔 Cultural Fit Considerations

Company Values:

• Precision
• Creativity
• Professionalism

Work Style:

• Collaborative
• Detail-oriented
• Strategic

Self-Assessment Questions:

• Do you have a strong understanding of branding concepts and marketing strategies?
• Are you able to work both independently and as part of a team?
• Do you thrive in a creative and collaborative work environment?

ASSUMPTION: Candidates who align with Signal Tru Brand's values of precision, creativity, and professionalism, and who thrive in a collaborative work environment, will be well-suited for this role.

⚠️ Potential Challenges

• This role may require working on multiple projects simultaneously, requiring strong organizational skills and the ability to manage time effectively
• The fast-paced nature of the marketing industry may present challenges in keeping up with industry trends and best practices
• Candidates may face competition from other marketing and branding professionals seeking similar roles

ASSUMPTION: While this role presents opportunities for career growth and professional development, candidates should be prepared to manage multiple projects and keep up with industry trends.

📈 Similar Roles Comparison

• This role is similar to other entry-level marketing and branding positions, but may offer more opportunities for career growth and professional development within the company
• Candidates with relevant internship experience or entry-level roles in marketing or branding may find this role to be a good fit for their career path

ASSUMPTION: This role is well-suited for candidates with entry-level experience in marketing or branding, seeking to grow their careers within a growing company.

📝 Sample Projects

• Developing and executing a branding campaign for a new product launch
• Conducting market research to identify trends and insights for brand optimization
• Managing brand assets and ensuring consistency and quality across all platforms

ASSUMPTION: These sample projects are intended to illustrate the types of tasks and responsibilities associated with this role, and may not be exhaustive or representative of all projects assigned.

❓ Key Questions to Ask During Interview

• What are the key priorities for this role in the first 90 days?
• How does this role contribute to the overall success of the Marketing and Branding department?
• What opportunities are there for professional development and career growth within the company?
• How does the company support work-life balance for its employees?

ASSUMPTION: These interview questions are intended to help candidates better understand the role, the company, and the work environment, and to demonstrate their interest in and preparation for the position.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight relevant skills and experiences for this role
• Prepare examples or portfolio pieces that demonstrate your creativity and problem-solving skills
• Follow up with the hiring manager within one week of submission to confirm receipt of your application

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.