📌 Core Information
🔹 Job Title: Marketing - Branding Assistant
🔹 Company: Alphabe Insight Inc
🔹 Location: New Orleans, Louisiana, United States
🔹 Job Type: Full-time
🔹 Category: Marketing
🔹 Date Posted: 2025-05-25
🔹 Experience Level: 0-2 years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Supporting marketing team in executing and refining brand initiatives
- Collaborating with cross-functional teams to maintain cohesive brand messaging
- Conducting market research and analyzing competitors to support brand positioning
- Preparing marketing reports and presentation materials
- Helping plan and execute brand-related events and promotional initiatives
- Supporting internal communications to ensure brand alignment across departments
ASSUMPTION: This role requires a balance of creative and analytical skills, with a strong focus on attention to detail and collaboration.
📋 Key Responsibilities
✅ Assist in the development and execution of branding strategies and marketing campaigns
✅ Coordinate brand consistency across marketing materials, presentations, and digital assets
✅ Collaborate with designers and content creators to maintain cohesive brand messaging
✅ Conduct market research and analyze competitors to support brand positioning
✅ Prepare marketing reports and presentation materials for internal and client-facing purposes
✅ Help plan and execute brand-related events and promotional initiatives
✅ Support internal communications to ensure brand alignment across departments
ASSUMPTION: This role involves a mix of strategic planning, creative execution, and analytical reporting.
🎯 Required Qualifications
Education: Bachelor’s degree in Marketing, Communications, Business, or related field
Experience: 1-2 years of experience in marketing, branding, or related assistant roles preferred
Required Skills:
- Strong written and verbal communication skills
- High attention to detail and ability to manage multiple tasks simultaneously
- Proficiency in Microsoft Office Suite and familiarity with basic design principles
- Ability to work collaboratively with cross-functional teams
Preferred Skills:
- Experience with branding software or tools
- Fluency in additional languages
ASSUMPTION: While not explicitly stated, experience with branding software or tools and fluency in additional languages could be beneficial for this role.
💰 Compensation & Benefits
Salary Range: $50,000 - $55,000 per year
Benefits:
- Opportunities for professional growth and advancement
- Comprehensive training and mentorship
- Supportive and inclusive team environment
- Health, dental, and vision insurance
- Paid time off and holidays
Working Hours: Full-time, typically 40 hours per week
ASSUMPTION: The salary range provided is an estimate based on industry standards for a Marketing - Branding Assistant role in New Orleans, Louisiana.
📌 Applicant Insights
🔍 Company Context
Industry: Public Relations and Communications Services
Company Size: 51-200 employees
Founded: 2019
Company Description:
- Signal Tru Brand is a dynamic team of storytellers, trendsetters, and problem solvers on a mission to revolutionize the way brands connect with their audience.
- The company was founded by industry veterans with a shared vision to disrupt the status quo and redefine the art of storytelling in PR and branding.
- Signal Tru Brand believes in the power of authenticity, creativity, and strategic thinking to captivate hearts, minds, and imaginations.
Company Specialties:
- Management
- Marketing
- Public Relations
Company Website: https://www.signaltrubrand.com
ASSUMPTION: Signal Tru Brand's focus on storytelling and creativity may indicate a fast-paced, innovative work environment.
📊 Role Analysis
Career Level: Entry-level to mid-level marketing role
Reporting Structure: This role reports directly to the Marketing Manager
Work Arrangement: On-site, full-time position with opportunities for professional growth and advancement
Growth Opportunities:
- Potential to advance to a Marketing Coordinator or similar role
- Opportunities to work on diverse projects and campaigns
- Chance to learn and develop skills in branding, marketing, and communications
ASSUMPTION: Given the company's size and industry, there may be opportunities for growth and career progression within the marketing department.
🌍 Location & Work Environment
Office Type: Creative and collaborative office environment
Office Location(s): 1515 Plumas St, Reno, Nevada 89509, US
Geographic Context:
- New Orleans, Louisiana, offers a vibrant cultural scene and a lower cost of living compared to other major US cities.
- The office is located in the heart of Reno, Nevada, providing easy access to amenities and public transportation.
- The company's headquarters is in Reno, Nevada, which may indicate a strong company culture and opportunities for internal networking.
Work Schedule: Standard full-time work schedule, with opportunities for overtime during peak periods
ASSUMPTION: The company's location in Reno, Nevada, may provide a unique blend of urban and outdoor lifestyle opportunities.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening
- In-person or virtual interview with the hiring manager
- Final interview with the marketing team
Key Assessment Areas:
- Communication skills and ability to articulate ideas clearly
- Creativity and problem-solving skills
- Attention to detail and ability to manage multiple tasks
- Understanding of branding principles and marketing strategies
Application Tips:
- Tailor your resume and cover letter to highlight relevant skills and experiences for this role
- Provide specific examples of your branding and marketing work
- Demonstrate your understanding of the company's mission and values
ATS Keywords: Branding, Marketing, Communications, Brand Initiatives, Market Research, Event Planning, Internal Communications, Microsoft Office Suite, Design Principles
ASSUMPTION: The application process may involve assessments or case studies to evaluate your skills and fit for the role.
🛠️ Tools & Technologies
- Microsoft Office Suite
- Branding software or tools (e.g., Canva, Adobe Creative Suite)
- Project management tools (e.g., Asana, Trello)
- Marketing automation tools (e.g., HubSpot, Marketo)
ASSUMPTION: The specific tools and technologies used may vary depending on the company's current tech stack and the projects you work on.
👔 Cultural Fit Considerations
Company Values:
- Passion
- Creativity
- Innovation
- Collaboration
- Authenticity
Work Style:
- Creative and innovative
- Collaborative and team-oriented
- Results-driven and detail-oriented
- Adaptable and open to feedback
Self-Assessment Questions:
- Do you thrive in a creative and collaborative work environment?
- Are you passionate about storytelling and branding?
- Can you manage multiple tasks and prioritize effectively?
- Are you open to learning and adapting to new tools and technologies?
ASSUMPTION: Signal Tru Brand's focus on creativity, collaboration, and innovation may indicate a fast-paced, dynamic work environment.
⚠️ Potential Challenges
- Managing multiple tasks and deadlines in a fast-paced environment
- Adapting to new tools and technologies as the company grows and evolves
- Balancing creative and analytical aspects of the role
- Working with diverse teams and stakeholders to maintain brand consistency
ASSUMPTION: The company's focus on growth and innovation may present unique challenges and opportunities for learning and development.
📈 Similar Roles Comparison
- This role may differ from other marketing assistant roles in its focus on branding and creative execution
- Compared to other roles in the marketing field, this position may require a stronger emphasis on attention to detail and brand consistency
- Career progression may involve transitioning to a marketing coordinator or similar role, with opportunities for further advancement within the marketing department
ASSUMPTION: The specific responsibilities and requirements of this role may vary depending on the company's size, industry, and marketing department structure.
📝 Sample Projects
- Developing and executing a branding campaign for a new product launch
- Conducting market research and analyzing competitors to inform brand positioning
- Creating and presenting marketing reports to internal stakeholders and clients
- Planning and executing a brand-related event or promotional initiative
ASSUMPTION: The specific projects you work on may vary depending on the company's current marketing initiatives and client needs.
❓ Key Questions to Ask During Interview
- What are the most important priorities for this role in the first 90 days?
- How does this role support the overall marketing strategy and company goals?
- What opportunities are there for professional growth and development within the marketing department?
- How does the company approach brand consistency across different channels and platforms?
- What is the team structure and dynamic like within the marketing department?
ASSUMPTION: Asking thoughtful questions during the interview process can help you better understand the role, the team, and the company culture.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant skills and experiences for this role
- Prepare examples of your branding and marketing work to showcase during the interview process
- Research the company and its mission to demonstrate your understanding and enthusiasm for the role
- Follow up with the hiring manager one week after submitting your application to express your interest and reiterate your qualifications
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
