📌 Core Information
🔹 Job Title: Marketing Campaign Manager (x|f|m) - Hybrid
🔹 Company: Sartorius
🔹 Location: Göttingen, Germany
🔹 Job Type: Full-Time
🔹 Category: Marketing
🔹 Date Posted: 2025-07-10
🔹 Experience Level: 2-5 years
🔹 Remote Status: Hybrid
🚀 Job Overview
Key aspects of this role include:
- Developing and executing strategic marketing campaigns for Sartorius' Data Analytics Portfolio
- Collaborating with cross-functional teams to ensure consistent messaging across all touchpoints
- Planning and implementing integrated marketing campaigns across various channels
- Analyzing campaign performance and providing suggestions for optimizations
- Staying up-to-date with industry trends and competitor activities
ASSUMPTION: This role requires a strong understanding of B2B marketing, preferably in the Life Science/Biotech segment, and experience in strategic marketing, multi-channel campaign management, or product launch management.
📋 Key Responsibilities
✅ Act as a strong partner for the Data Analytics business unit
✅ Develop and execute strategic marketing campaigns aligned with the Bioprocess Solutions roadmap and business objectives
✅ Align on marketing objectives and KPIs with key stakeholders
✅ Coordinate with cross-functional teams to ensure consistent messaging across all touchpoints
✅ Plan and implement integrated marketing campaigns across various channels, including digital platforms, industry conferences, scientific publications, and targeted advertising
✅ Foster collaboration with internal subject matter experts, research scientists, and product development teams to distill complex scientific information into accessible and compelling content
✅ Work closely with the digital and regional marketing teams to plan demand generation, ensure successful delivery of KPIs, and maximize campaign and product launch impact
✅ Prepare regular reports to analyze and report on campaign or product launch performance and return on investment (ROI) and provide suggestions for optimizations
✅ Stay abreast of industry trends, scientific developments, and competitor activities for campaign and product launch strategies
ASSUMPTION: This role involves a high degree of project management, attention to detail, and the ability to communicate effectively with diverse audiences.
🎯 Required Qualifications
Education: University degree or equivalent in Biotechnology, Life Sciences, Marketing, Communication, Business Administration, or a related field
Experience: Proven experience in strategic marketing, multi-channel campaign management, or product launch management, preferably in B2B marketing, preferably for software solutions or in the Life Science/Biotech segment.
Required Skills:
- Strong project management skills and attention to detail
- Excellent multi-task organization skills
- Independent, efficient, and motivated work style
- Ability to communicate effectively with diverse audiences
- Fluency in English (both oral and written), good German will be a plus
Preferred Skills:
- Experience with marketing automation tools
- Knowledge of the Life Science/Biotech industry
ASSUMPTION: Candidates with experience in B2B marketing, preferably in the Life Science/Biotech segment, and a strong understanding of strategic marketing, multi-channel campaign management, or product launch management are preferred.
💰 Compensation & Benefits
Salary Range: €50,000 - €70,000 per year (based on experience and industry standards for similar roles in Germany)
Benefits:
- Personal and Professional Development: Mentoring, leadership programs, Talent Talks, internal seminar offerings, coaching for managers
- Work life balance: Remote options, flextime, flexible work schedules, sabbaticals
- Attractive compensation: Vacation and holiday bonuses including pension benefits with a 35 hr. week, 30 vacation days
- Large, modern campus: Open office spaces, terraces, company restaurant with vegetarian and vegan options, cozy Italian bistro with ice cream sales, fitness studio and daycare center
- Making an impact right from the start: Comprehensive onboarding, including a virtual online platform even before joining, Welcome Workshops, "buddy" as point of contact
- Welcoming Culture: Mutual support, team spirit and international collaboration; communities on numerous topics, such as coaching, agile working and business women network
Working Hours: 35 hours per week, with flexible scheduling options
ASSUMPTION: The salary range provided is an estimate based on industry standards for similar roles in Germany. The actual salary may vary depending on the candidate's experience and qualifications.
📌 Applicant Insights
🔍 Company Context
Industry: Biotechnology Research
Company Size: 10,001+ employees
Founded: 1870
Company Description:
- Sartorius is a leading international partner of life sciences research and biopharmaceutical manufacturing
- We help our customers simplify progress from drug discovery to manufacturing so that more people can have access to better medicine
- With innovative laboratory instruments and consumables, the Lab Products & Services division focuses on laboratories performing research and quality control at pharmaceutical and biopharmaceutical companies as well as academic research institutes
- The Bioprocess Solutions division, with its broad product portfolio focusing on single-use solutions, helps customers manufacture biotech medications, vaccines, and cell and gene therapies safely, rapidly, and economically
Company Specialties:
- Laboratory instruments and consumables
- Bioprocess solutions
- Single-use solutions
Company Website: www.sartorius.com
ASSUMPTION: Sartorius is a large, established company with a strong global presence and a focus on innovation in the life sciences industry.
📊 Role Analysis
Career Level: Mid-level
Reporting Structure: This role reports directly to the Marketing Campaigns and Content Operations team lead within the Bioprocess Solutions Marketing department
Work Arrangement: Hybrid, with limited travel required and some days on-site
Growth Opportunities:
- Potential career progression within the Marketing department or broader Sartorius organization
- Opportunities to work on diverse campaigns and projects, gaining exposure to various aspects of the business
- Chance to collaborate with cross-functional teams, expanding professional network and skillset
ASSUMPTION: This role offers opportunities for professional growth and development within a large, global organization.
🌍 Location & Work Environment
Office Type: Large, modern campus with open office spaces, terraces, company restaurant, fitness studio, and daycare center
Office Location(s): Göttingen, Germany
Geographic Context:
- Göttingen is a university city in Lower Saxony, Germany, with a population of around 120,000
- The city is known for its vibrant cultural scene, historic architecture, and beautiful green spaces
- Göttingen is well-connected by road, rail, and air, with Frankfurt Airport (FRA) approximately 1.5 hours away
Work Schedule: Flexible, with core hours from 9:00 AM to 12:00 PM and 1:00 PM to 5:00 PM, Monday through Friday
ASSUMPTION: The work environment at Sartorius' Göttingen campus is collaborative, modern, and supportive of work-life balance.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening
- On-site or virtual interview with the hiring manager and/or team members
- Final interview with the department head or another senior leader
- Background check and reference check
Key Assessment Areas:
- Marketing strategy and campaign planning
- Project management and organizational skills
- Communication and collaboration skills
- Industry knowledge and understanding of Sartorius' products and services
Application Tips:
- Tailor your resume and cover letter to highlight relevant skills and experiences for this role
- Demonstrate your understanding of Sartorius' products, services, and industry
- Showcase your ability to develop and execute strategic marketing campaigns
- Prepare for behavioral and situational interview questions that focus on your problem-solving skills and ability to work in a collaborative environment
ATS Keywords: Strategic Marketing, Multi-Channel Campaign Management, Product Launch Management, Project Management, Attention to Detail, Organization Skills, Effective Communication, Fluency in English, B2B Marketing, Life Science/Biotech Industry
ASSUMPTION: Applicants should tailor their application materials to demonstrate their fit for the role and the company's culture, and be prepared to discuss their relevant skills and experiences in detail during the interview process.
🛠️ Tools & Technologies
- Marketing automation tools (e.g., Marketo, HubSpot)
- CRM software (e.g., Salesforce, HubSpot CRM)
- Project management tools (e.g., Asana, Trello)
- Microsoft Office Suite
- Google Workspace
ASSUMPTION: Familiarity with marketing automation tools, CRM software, and project management tools is preferred for this role.
👔 Cultural Fit Considerations
Company Values:
- Excellence: Striving for the best in everything we do
- Innovation: Pushing boundaries to create new solutions
- Collaboration: Working together to achieve common goals
- Integrity: Acting with honesty and fairness in all our actions
- Responsibility: Taking ownership and accountability for our work
Work Style:
- Dynamic and fast-paced, with a focus on results and continuous improvement
- Collaborative and team-oriented, with a strong emphasis on open communication and knowledge sharing
- Flexible and adaptable, with a willingness to take on new challenges and learn from setbacks
- Data-driven and analytical, with a focus on using data to inform decision-making and measure performance
Self-Assessment Questions:
- How do you align with Sartorius' company values, and can you provide an example of how you've demonstrated each value in your previous roles?
- How do you approach working in a collaborative, dynamic environment, and how have you handled challenges or conflicts in previous team settings?
- How do you balance attention to detail with a focus on big-picture strategy, and can you provide an example of a time when you successfully managed both aspects of a project?
ASSUMPTION: Applicants should carefully consider their fit with Sartorius' company values and work style, and be prepared to provide specific examples of their alignment with these factors during the interview process.
⚠️ Potential Challenges
- Managing multiple projects and deadlines simultaneously
- Balancing strategic campaign planning with tactical execution
- Working with cross-functional teams and stakeholders with varying priorities and expectations
- Keeping up-to-date with industry trends and competitor activities
- Adapting to changes in marketing strategies or campaign objectives
ASSUMPTION: Applicants should be prepared to discuss their strategies for overcoming these potential challenges and demonstrate their ability to thrive in a fast-paced, dynamic work environment.
📈 Similar Roles Comparison
- This role is unique in its focus on the Data Analytics Portfolio within the Bioprocess Solutions Marketing department
- Compared to other marketing roles at Sartorius, this position requires a strong understanding of the Data Analytics business unit and its products
- Career progression in this role may differ from other marketing positions within the company, with potential opportunities to specialize in Data Analytics marketing
ASSUMPTION: Applicants should be aware of the unique aspects of this role and be prepared to discuss their interest in and qualifications for working on the Data Analytics Portfolio specifically.
📝 Sample Projects
- Developing and executing a multi-channel marketing campaign to launch a new Data Analytics product, including targeted advertising, email marketing, and social media promotion
- Collaborating with the digital marketing team to optimize website content and improve search engine rankings for Data Analytics-related keywords
- Working with the regional marketing team to plan and execute a series of industry conference presentations and workshops focused on Data Analytics solutions
ASSUMPTION: Applicants should be prepared to discuss their experience with similar projects and their ability to apply their skills to the specific requirements of this role.
❓ Key Questions to Ask During Interview
- Can you describe the current marketing strategy for the Data Analytics Portfolio, and how this role fits into that strategy?
- How does the Marketing Campaigns and Content Operations team collaborate with other departments, such as Product Management and Sales, to ensure consistent messaging and successful campaign execution?
- What are the most important qualities and skills you look for in a successful Marketing Campaign Manager for the Data Analytics Portfolio?
- How does Sartorius support the professional development and growth of its marketing team members?
- What are the biggest challenges facing the Data Analytics business unit, and how can this role help address them?
ASSUMPTION: Applicants should use the interview process to gain a deeper understanding of the role, the team, and the company, and to demonstrate their fit for the position.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through the Sartorius Careers portal
- Tailor your resume and cover letter to highlight your relevant skills and experiences for this role, including your understanding of Sartorius' products, services, and industry
- Prepare for behavioral and situational interview questions that focus on your problem-solving skills and ability to work in a collaborative environment
- If selected for the final interview round, be prepared to present a sample marketing campaign plan or other relevant project work
- Follow up with the hiring manager or HR representative within one week after your interview to express your interest in the role and address any remaining questions
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
