📌 Core Information
🔹 Job Title: Marketing Campaign Operations Manager
🔹 Company: Blend360
🔹 Location: Bogotá, Bogotá, Colombia
🔹 Job Type: Full-time
🔹 Category: Marketing
🔹 Date Posted: May 22, 2025
🔹 Experience Level: 2-5 years
🔹 Remote Status: Remote OK
🚀 Job Overview
Key aspects of this role include:
- Designing and executing targeted marketing campaigns using structured audience data
- Managing end-to-end campaign workflows, ensuring accurate audience segmentation and timely delivery
- Monitoring campaign performance and contributing to optimization strategies through data analysis and testing
- Collaborating with stakeholders to translate business requirements into technical execution plans
ASSUMPTION: This role requires a high degree of autonomy, ownership, and attention to detail to deliver impactful and scalable campaign solutions.
📋 Key Responsibilities
✅ Design and execute targeted marketing campaigns using structured audience data
✅ Develop and maintain SQL queries to extract and manipulate data from relational databases
✅ Manage end-to-end campaign workflows, ensuring accurate audience segmentation and timely delivery
✅ Monitor campaign performance and contribute to optimization strategies through data analysis and testing
✅ Collaborate with stakeholders to translate business requirements into technical execution plans
✅ Document campaign logic, data flows, and ensure compliance with data governance standards
✅ Identify opportunities to improve processes and drive efficiency across campaign operations
✅ Take ownership of tasks and deliverables with minimal supervision in a fast-paced environment
ASSUMPTION: The role may involve light automation or data processing using Python, although a deep knowledge of the language is not required.
🎯 Required Qualifications
Education: Bachelor’s degree in Marketing, Data Science, Computer Science, or related field (or equivalent experience)
Experience: 2-5 years of experience in marketing, data science, or a related field
Required Skills:
- Strong SQL skills and hands-on experience with relational database systems
- Solid understanding of audience management and campaign execution processes
- Basic knowledge of Python or openness to learning for automation tasks
- Ability to work independently, manage multiple priorities, and deliver high-quality outputs
- Strong analytical mindset and problem-solving abilities
- Excellent communication skills and the ability to collaborate with both technical and non-technical teams
Preferred Skills:
- Experience with marketing automation tools or CRM platforms (e.g., Salesforce Marketing Cloud, Adobe Campaign)
ASSUMPTION: Proficiency in English is required for clear and effective communication with the team.
💰 Compensation & Benefits
Salary Range: The salary range for this role is estimated to be between $45,000 and $65,000 USD per year, based on industry standards for a Marketing Campaign Operations Manager with 2-5 years of experience in Bogotá, Colombia.
Benefits:
- Health, dental, and vision insurance
- 401(k) retirement plan with company match
- Paid time off (vacation, sick, and holidays)
- Flexible work arrangements
- Professional development opportunities
Working Hours: This role requires a standard workweek of 40 hours, with flexibility for a remote work arrangement.
ASSUMPTION: The salary range provided is an estimate and may vary based on individual qualifications, skills, and experience. The company offers a comprehensive benefits package to support the well-being and growth of its employees.
📌 Applicant Insights
🔍 Company Context
Industry: Blend360 is a professional services company specializing in AI services to drive meaningful impact for its clients through AI, data, technology, and people. The company operates in the professional services industry, focusing on digital talent, technology, artificial intelligence, data science, data engineering, and business intelligence.
Company Size: Blend360 has 501-1,000 employees, providing a mid-sized company environment with opportunities for growth and collaboration.
Founded: Blend360 was founded in 2016 and has since grown to become a leading AI services provider, with a strong focus on co-creating meaningful impact for its clients.
Company Description:
- Blend360 is committed to co-creating meaningful impact for its clients through the power of data science, AI, technology, and people.
- The company tackles significant challenges by seamlessly aligning human expertise with artificial intelligence.
- Blend360 is dedicated to unlocking value and fostering innovation for its clients by harnessing world-class people and data-driven strategy.
Company Specialties:
- Digital Talent
- Technology
- Artificial Intelligence
- Data Science
- Data Engineering
- Business Intelligence
Company Website: http://www.blend360.com
ASSUMPTION: Blend360 is committed to fostering a diverse and inclusive workforce, investing resources to understand and improve the sourcing, selection, and retention of talent.
📊 Role Analysis
Career Level: This role is suitable for a mid-career professional with 2-5 years of experience in marketing, data science, or a related field.
Reporting Structure: The Marketing Campaign Operations Manager will report directly to the Marketing Director or a similar role within the organization.
Work Arrangement: This role offers a remote work arrangement, with flexibility for working from home or a co-working space.
Growth Opportunities:
- Advancement to a senior or management role within the marketing department
- Expansion into other areas of the business, such as data science or technology
- Opportunities to work on high-impact projects and contribute to the company's growth
ASSUMPTION: The role may involve occasional travel to client sites or company offices, depending on business needs.
🌍 Location & Work Environment
Office Type: Blend360 has multiple office locations worldwide, with this role based in Bogotá, Colombia.
Office Location(s): 10221 Wincopin Cir, 300, Columbia, Maryland, USA; 315 W 36th St, New York, NY, USA; Begijnenhof 27a 5611, EK, Eindhoven, Netherlands; Westcott Road Surrey, England RH4 3NZ, UK; 1278 N Lincoln St, Denver, Colorado, USA; 2nd Floor, Sky view 10, Sy No 83/1 Rai Durgam, Hitech City Main Road, Hyderabad, Telangana, India
Geographic Context:
- Bogotá is the capital and largest city of Colombia, with a population of over 8 million people
- The city is known for its vibrant culture, historic sites, and natural beauty
- Bogotá offers a mix of urban and outdoor living, with numerous parks, museums, and entertainment options
Work Schedule: The standard workweek for this role is 40 hours, with flexibility for a remote work arrangement.
ASSUMPTION: The work environment at Blend360 is collaborative and fast-paced, with a strong focus on delivering high-quality outputs and driving meaningful impact for clients.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screen with the hiring manager
- In-depth interview with the marketing team
- Final interview with the marketing director or a similar role within the organization
Key Assessment Areas:
- Technical skills, including SQL, audience management, and campaign execution
- Problem-solving abilities and analytical mindset
- Communication and collaboration skills
- Cultural fit and alignment with company values
Application Tips:
- Tailor your resume and cover letter to highlight relevant skills and experiences for this role
- Demonstrate your proficiency in English through clear and concise communication in your application materials
- Prepare for behavioral and situational interview questions that focus on your problem-solving abilities, communication skills, and cultural fit
ATS Keywords: SQL, audience management, campaign execution, data analysis, marketing automation, CRM platforms, Python, analytical mindset, problem-solving, communication, collaboration, attention to detail, process improvement, ownership, fast-paced environment
ASSUMPTION: The application process at Blend360 is designed to assess the technical skills, problem-solving abilities, communication skills, and cultural fit of candidates, with a focus on finding the best fit for the role and the organization.
🛠️ Tools & Technologies
- SQL
- Marketing automation tools (e.g., Salesforce Marketing Cloud, Adobe Campaign)
- CRM platforms (e.g., Salesforce, HubSpot)
- Data analysis and visualization tools (e.g., Tableau, Power BI)
- Project management tools (e.g., Asana, Trello)
ASSUMPTION: The specific tools and technologies used in this role may vary depending on the organization's needs and the candidate's skills and experience.
👔 Cultural Fit Considerations
Company Values:
- Innovation
- Collaboration
- Integrity
- Excellence
- Accountability
Work Style:
- Fast-paced and dynamic environment
- Strong focus on delivering high-quality outputs and driving meaningful impact for clients
- Collaborative and team-oriented culture
- Opportunities for growth and professional development
Self-Assessment Questions:
- Do you thrive in a fast-paced and dynamic work environment?
- Are you able to manage multiple priorities and deliver high-quality outputs with minimal supervision?
- Do you have a strong analytical mindset and problem-solving abilities?
- Are you a strong communicator and collaborator, able to work effectively with both technical and non-technical teams?
ASSUMPTION: Blend360 values a diverse and inclusive workforce, investing resources to understand and improve the sourcing, selection, and retention of talent.
⚠️ Potential Challenges
- Managing multiple priorities and deadlines in a fast-paced environment
- Working with large relational databases and complex data structures
- Collaborating with cross-functional teams and stakeholders to translate business requirements into technical execution plans
- Adapting to a remote work arrangement and maintaining productivity outside of a traditional office environment
ASSUMPTION: The challenges associated with this role may vary depending on the individual's skills, experience, and work arrangement.
📈 Similar Roles Comparison
- Marketing Campaign Manager: Focuses on strategic planning and execution of marketing campaigns, with a broader scope and more senior responsibilities
- Campaign Specialist: Focuses on tactical execution of marketing campaigns, with less autonomy and responsibility for strategic planning
- Data Analyst: Focuses on data analysis and interpretation, with less emphasis on campaign execution and management
ASSUMPTION: The specific responsibilities and requirements of similar roles may vary depending on the organization and industry.
📝 Sample Projects
- Developing and executing a targeted email marketing campaign to drive customer engagement and conversions
- Analyzing campaign performance data to identify trends, optimize segmentation, and improve overall campaign effectiveness
- Collaborating with cross-functional teams to develop and implement a new customer segmentation strategy
ASSUMPTION: The specific projects and responsibilities associated with this role may vary depending on the organization's needs and the candidate's skills and experience.
❓ Key Questions to Ask During Interview
- Can you describe the team structure and dynamics within the marketing department?
- How does this role contribute to the overall success of the organization's marketing efforts?
- What opportunities are there for growth and professional development within the marketing department and the organization as a whole?
- How does the company support work-life balance for employees working remotely?
- What are the key priorities for this role in the first 30, 60, and 90 days?
ASSUMPTION: The specific questions to ask during the interview may vary depending on the candidate's interests, skills, and career goals.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight relevant skills and experiences for this role
- Prepare for behavioral and situational interview questions that focus on your problem-solving abilities, communication skills, and cultural fit
- Follow up with the hiring manager within one week of submitting your application to confirm receipt and express your interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
