π Core Information
πΉ Job Title: Marketing Campaign Specialist
πΉ Company: Wounded Warrior Project
πΉ Location: Jacksonville, Florida, United States
πΉ Job Type: Full-Time, Hybrid
πΉ Category: Marketing
πΉ Date Posted: May 23, 2025
πΉ Experience Level: 2-5 years
πΉ Remote Status: On-site/Hybrid (3 days in office, 2 days remote)
π Job Overview
Key aspects of this role include:
- Coordinating and executing integrated marketing campaigns across multiple channels
- Collaborating with internal teams and external vendors to develop and implement media plans
- Maintaining brand consistency across all materials and channels
- Tracking campaign performance and providing insights to inform future strategies
- Staying current on industry trends and ensuring creative best practices
ASSUMPTION: This role requires a high level of organization, strong communication skills, and the ability to manage multiple projects simultaneously. The ideal candidate will have a proven track record in marketing campaign management and a passion for the organization's mission.
π Key Responsibilities
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Coordinate and execute complex, cross-functional marketing plans for WWP by collaborating with various teams and external vendors
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Assist in developing and implementing effective media plans, including channel selection, optimizing budgets, and tracking campaign performance
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Provide clear and concise content direction by collaborating with designers and subject matter experts
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Coordinate with selected vendors to ensure campaigns are executed accurately and on time, developing and maintaining project timelines using project management software
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Maintain brand consistency across all materials and channels, serving as a brand ambassador
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Provide general administrative and project support to the Marketing Manager and others on the leadership team
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Monitor active campaigns to identify opportunities for improvement and analyze campaign performance data to measure key metrics
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Prepare regular reports on campaign performance and provide insights to inform future marketing strategies
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Stay current on industry trends and ensure creative best practices are followed across all marketing platforms
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Effectively communicate the WWP mission, vision, and values at public forums and events
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Attend and actively participate in required training and/or meetings
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Other related duties as assigned
ASSUMPTION: This role requires strong project management skills, attention to detail, and the ability to work effectively in a cross-functional team environment.
π― Required Qualifications
Education: Bachelorβs degree in marketing, communications, or related field. Equivalent combination of applicable education, training, certification, and experience may be considered in lieu of degree.
Experience: Four years of experience in marketing, communications, or a related field, with a focus on planning and executing multi-channel marketing campaigns. Two years of experience in paid advertising, with an emphasis on digital marketing and social media platforms. Two years of experience supporting media planning efforts, including channel selection, budget optimization, and tracking campaign performance.
Required Skills:
- Demonstrated experience in planning and executing multi-channel marketing campaigns
- Proven ability to effectively manage relationships with external partners
- Excellent written and verbal communication skills
- Strong interpersonal skills with the ability to develop, maintain, and build effective professional relationships
- Working knowledge of database marketing, campaign management systems, marketing automation platforms, and related tools
- Familiarity with customer relationship management (CRM) software and Google Analytics tools
- Strong understanding of core marketing principles, including branding, audience segmentation, targeting, and positioning
- Exceptional organizational and time management skills, with a demonstrated ability to be flexible, adapt to changing priorities, and meet deadlines
- Strong collaboration and relationship-building skills, with demonstrated success working in cross-functional, team-oriented environments
- Demonstrated analytical and problem-solving skills, with the ability to exercise sound judgment in decision-making
- Proficiency with Microsoft Office Suite (Word, Excel, PowerPoint, Outlook)
- Experience using Monday.com or similar project management software
- Unequivocal commitment to the highest standards of personal and business ethics and conduct
- Mission-driven, guided by core values, and a pleasure to work with
Preferred Skills:
- Two years of project management experience, ideally in a marketing or communications environment
- Two years of experience using Salesforce Marketing Cloud or a similar marketing campaign automation platform
- One year of experience working with a non-profit organization
ASSUMPTION: The ideal candidate will have a proven track record in marketing campaign management, with a strong understanding of both traditional and digital marketing channels. Experience working with non-profit organizations is a plus but not required.
π° Compensation & Benefits
Salary Range: $55,000 - $70,000 per year (Based on industry standards for a Marketing Campaign Specialist with 2-5 years of experience in the non-profit sector)
Benefits:
- Flexible hybrid work schedule (three days in the office, two daysβ work from home)
- Full medical, dental, and vision coverage for both teammates AND family members
- Competitive pay and performance incentives
- A fun, mission-focused, and collaborative team environment
Working Hours: Full-time, 40 hours per week, with a flexible hybrid work arrangement
ASSUMPTION: The salary range provided is an estimate based on industry standards for a Marketing Campaign Specialist with 2-5 years of experience in the non-profit sector. The actual salary may vary depending on the candidate's qualifications and the organization's budget.
π Applicant Insights
π Company Context
Industry: Philanthropic Fundraising Services
Company Size: 501-1,000 employees
Founded: 2003
Company Description:
- Wounded Warrior Project is a leading national nonprofit organization headquartered in Jacksonville, Florida, whose mission is to honor and empower wounded warriors.
- The organization provides programs and services to meet the needs of injured service members during the time between active duty and transition to civilian life.
- Wounded Warrior Project offers a variety of programs and services, including mental health services, career counseling, and physical health and wellness programs.
Company Specialties:
- Mental Health Services
- Career Counseling
- Physical Health and Wellness Programs
Company Website: www.woundedwarriorproject.org
ASSUMPTION: Wounded Warrior Project is a well-established non-profit organization with a strong reputation for providing valuable services to wounded warriors. The organization's mission-driven culture and commitment to its beneficiaries make it an attractive place to work for individuals passionate about supporting military veterans.
π Role Analysis
Career Level: Mid-level marketing professional
Reporting Structure: This role reports directly to the Marketing Manager and works closely with various internal teams and external vendors
Work Arrangement: Hybrid (three days in the office, two daysβ work from home)
Growth Opportunities:
- Potential to take on more responsibilities and advance within the marketing department
- Opportunities to work on high-impact campaigns that directly support the organization's mission
- Chance to develop skills in project management, cross-functional team collaboration, and campaign optimization
ASSUMPTION: This role offers a unique opportunity for a marketing professional to apply their skills to support a meaningful cause while working in a dynamic and collaborative team environment. The organization's commitment to its mission and the potential for growth make this an attractive role for the right candidate.
π Location & Work Environment
Office Type: Hybrid (three days in the office, two daysβ work from home)
Office Location(s): Jacksonville, Florida
Geographic Context:
- Jacksonville is the most populous city in Florida and the 12th most populous city in the United States
- The city is known for its mild climate, beautiful beaches, and vibrant cultural scene
- Jacksonville has a cost of living that is slightly below the national average
Work Schedule: Full-time, 40 hours per week, with a flexible hybrid work arrangement
ASSUMPTION: The hybrid work arrangement offers a good balance between in-office collaboration and remote work flexibility. The location in Jacksonville provides a pleasant work environment with a reasonable cost of living and a variety of cultural and recreational opportunities.
πΌ Interview & Application Insights
Typical Process:
- Online application and resume submission
- Phone or video screening with the HR department
- In-person or virtual interview with the Marketing Manager and a member of the marketing team
- Final interview with the Director of Marketing
- Background check and reference check
Key Assessment Areas:
- Marketing campaign management skills
- Project management skills
- Communication and collaboration skills
- Alignment with the organization's mission and values
Application Tips:
- Tailor your resume and cover letter to highlight your marketing campaign management experience and any relevant non-profit experience
- Be prepared to discuss specific examples of your experience in planning and executing multi-channel marketing campaigns
- Demonstrate your understanding of the organization's mission and how your skills and experience align with its goals
ATS Keywords: Marketing Campaign Specialist, Marketing Manager, Project Management, Media Planning, Brand Consistency, Campaign Performance, Non-Profit, Wounded Warrior Project
ASSUMPTION: The application process for this role is likely to be competitive, given the organization's strong reputation and the attractive benefits package. Applicants should tailor their application materials to highlight their relevant experience and demonstrate their fit with the organization's mission and values.
π οΈ Tools & Technologies
- Microsoft Office Suite (Word, Excel, PowerPoint, Outlook)
- Monday.com or similar project management software
- Salesforce Marketing Cloud or similar marketing campaign automation platform
- Customer relationship management (CRM) software
- Google Analytics tools
ASSUMPTION: The tools and technologies required for this role are standard for marketing professionals and should be familiar to candidates with relevant experience.
π Cultural Fit Considerations
Company Values:
- Honor and empower wounded warriors
- Be passionate about our mission
- Act with integrity and respect
- Collaborate and innovate
- Be accountable for results
Work Style:
- Mission-driven and passionate about supporting wounded warriors
- Collaborative and team-oriented
- Strong project management skills and attention to detail
- Adaptable and able to work effectively in a dynamic environment
Self-Assessment Questions:
- Do you have a strong commitment to the organization's mission and values?
- Are you able to work effectively in a hybrid work environment, balancing in-office collaboration and remote work?
- Do you have strong project management skills and the ability to manage multiple projects simultaneously?
ASSUMPTION: The ideal candidate for this role will be passionate about the organization's mission, collaborative and team-oriented, and able to work effectively in a hybrid work environment. Strong project management skills and attention to detail are essential for success in this role.
β οΈ Potential Challenges
- The role may require working on evenings and weekends to meet project deadlines
- The organization's mission-driven culture may create high expectations for performance and results
- The hybrid work arrangement may present challenges in maintaining work-life balance
- The organization's commitment to its beneficiaries may result in a high volume of work and tight deadlines
ASSUMPTION: The potential challenges associated with this role are typical for marketing professionals and can be mitigated with strong time management skills, effective communication, and a commitment to work-life balance.
π Similar Roles Comparison
- This role is similar to a Marketing Campaign Manager or Marketing Specialist position in a for-profit company, but with a focus on supporting a non-profit mission
- Unlike for-profit marketing roles, this position may require a greater emphasis on storytelling and emotional appeal to connect with the organization's beneficiaries
- Career progression in this role may involve transitioning to a more senior marketing position within the organization or moving to a similar role in a for-profit company
ASSUMPTION: The unique aspects of this role, such as its focus on supporting a non-profit mission and its potential for career progression within the organization, make it an attractive option for marketing professionals seeking a meaningful and fulfilling career opportunity.
π Sample Projects
- Developing and executing a multi-channel marketing campaign to raise awareness and funds for the organization's annual gala event
- Collaborating with the communications team to create and distribute press releases and media alerts to promote the organization's programs and services
- Working with the fundraising team to create and implement targeted direct mail and email campaigns to engage donors and supporters
ASSUMPTION: The sample projects listed above are intended to illustrate the types of marketing campaigns and initiatives that the Marketing Campaign Specialist may be responsible for developing and executing. The specific projects and initiatives will vary depending on the organization's priorities and the marketing team's goals.
β Key Questions to Ask During Interview
- Can you describe the marketing team's priorities for the next six to twelve months, and how this role will contribute to their success?
- How does the organization measure the success of its marketing campaigns, and what key performance indicators (KPIs) are most important for this role?
- What opportunities are there for professional growth and development within the marketing department and the organization as a whole?
- How does the organization support work-life balance for its employees, particularly in a hybrid work environment?
- Can you provide an example of a marketing campaign that the organization has executed successfully, and what factors contributed to its success?
ASSUMPTION: The key questions listed above are intended to help applicants better understand the role, the organization's priorities, and the marketing team's goals. Asking thoughtful and insightful questions during the interview process can demonstrate your interest in the role and your commitment to the organization's mission.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your marketing campaign management experience and any relevant non-profit experience
- Prepare for the interview by researching the organization's mission, values, and recent marketing campaigns
- If selected for an in-person or virtual interview, dress professionally and arrive on time (or log in early, if applicable)
- Follow up with a thank-you note within 24 hours of the interview, expressing your appreciation for the opportunity to interview and reiterating your interest in the role
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.