π Core Information
πΉ Job Title: Marketing Campaigns Executive - Hybrid
πΉ Company: Delivery Hero
πΉ Location: Istanbul, Turkey
πΉ Job Type: Full-time
πΉ Category: Marketing
πΉ Date Posted: May 27, 2025
πΉ Experience Level: 2-5 years
πΉ Remote Status: Hybrid
π Job Overview
Key aspects of this role include:
- Developing and implementing market-specific campaign strategies to drive MAU growth and increase platform orders.
- Monitoring and optimizing campaign performance in real-time to ensure cost-efficiency and maximum ROI.
- Managing vendor relationships and budgets to align with business priorities and growth objectives.
- Collaborating with local marketing teams to ensure proposed strategies fit local market needs and objectives.
ASSUMPTION: This role requires a strong data analysis background and experience in growth or campaign management. Familiarity with Quick Commerce or E-commerce environments is a plus.
π Key Responsibilities
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Campaign Strategy Development: Design and implement market-specific campaign strategies to drive MAU growth and increase platform orders. Develop regional campaign frameworks and ensure alignment with local teams for consistent execution.
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Performance Optimization: Monitor and optimize campaign performance in real-time, ensuring cost-efficiency and maximum ROI. Conduct data-driven analysis to improve campaign structures and vendor performance.
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Vendor and Budget Management: Build strategic frameworks for vendor selection. Provide guidance and monitoring for the allocation and utilization of budgets, ensuring spending aligns with business priorities and growth objectives.
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Annual Calendar Planning: Develop guidelines for market level marketing calendars. Collaborate with local marketing teams to create and manage a regional annual campaign calendar.
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Commercial Impact: Collaborate with commercial teams to support commercial VFD targets by leveraging marketing tools and visibility channels.
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Alignment with Local Marketing: Collaborate with local teams to ensure the proposed strategy fits local market needs and objectives. Align on key insights, recommendations, and campaign approach, considering feedback from both marketing and commercial perspectives.
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Monitor and Optimize: Continuously track the campaign's performance, keeping an eye on key metrics like ROI, user engagement, budget utilization, and sales uplift. Adjust the campaign in real-time, optimizing discount depths, communication strategies, or budget allocation to maximize results.
ASSUMPTION: This role requires strong analytical skills, adaptability, and the ability to work effectively in a fast-paced, multicultural environment.
π― Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field.
Experience: 3+ years of experience in growth, campaign management.
Required Skills:
- Confident working with data—comfortable analyzing performance, identifying trends, and turning insights into clear, actionable steps.
- Experience in Quick Commerce or E-commerce environments is a strong plus.
- Skilled in transforming complex metrics into meaningful takeaways to optimize campaigns and drive results.
- Familiar with budget tracking, vendor coordination, and managing resources effectively.
- Strong communicator in English with experience delivering insights to stakeholders.
- Thrives in fast-paced, multicultural environments—adaptable, detail-oriented, and solution-focused.
Preferred Skills:
- Experience in the food delivery or e-commerce industry.
- Fluency in additional languages, particularly Turkish.
ASSUMPTION: Candidates should have a proven track record in campaign management and be comfortable working with data to drive results.
π° Compensation & Benefits
Salary Range: Based on industry standards for a Marketing Campaigns Executive with 2-5 years of experience in Turkey, the estimated salary range is βΊ35,000 - βΊ50,000 per month (gross).
Benefits:
- Flexible work hours.
- Birthday leave.
- Online trainings shaped by your choices.
- Comprehensive private health insurance.
- Pre-planned orientation program with a Buddy to support you in your first weeks.
Working Hours: Full-time position with flexible work hours (start working at any time between 08:00 and 10:00).
ASSUMPTION: The salary range is an estimate based on market research and may vary depending on the candidate's experience and skills.
π Applicant Insights
π Company Context
Industry: Delivery Hero operates in the technology, information, and internet industry, focusing on online food ordering, e-commerce, and food delivery.
Company Size: Delivery Hero is a large company with over 10,000 employees worldwide. This size offers ample opportunities for growth and collaboration with diverse teams.
Founded: Delivery Hero was founded in 2011 and has since grown to operate in over 70 countries worldwide.
Company Description:
- Delivery Hero is the world's leading local delivery platform, operating in over 70 countries worldwide.
- The company enables ambitious talent to deliver solutions that create impact within its ecosystem.
- Delivery Hero moves fast, takes action, and adapts, fostering a culture where no matter where you're from or what you believe in, you can build, deliver, and lead.
Company Specialties:
- Online food ordering and delivery.
- E-commerce and technology.
- Marketing and apps.
- Food tech and machine learning.
- Delivery and logistics.
Company Website: http://www.deliveryhero.com
ASSUMPTION: Delivery Hero's large size and global presence offer unique opportunities for professional growth and exposure to diverse markets.
π Role Analysis
Career Level: This role is suitable for a mid-level marketing professional with 2-5 years of experience in campaign management or a related field.
Reporting Structure: The Marketing Campaigns Executive will report directly to the Marketing Manager or a similar role within the local market.
Work Arrangement: This is a hybrid role, requiring a presence in the office for collaboration and meetings, with the flexibility to work remotely for certain tasks.
Growth Opportunities:
- Working with diverse teams across multiple countries offers opportunities to learn and develop new skills.
- Proving oneself in this role could lead to promotions or transfers to other markets or departments within the Delivery Hero group.
- The company's fast-paced environment encourages employees to take on new challenges and expand their responsibilities.
ASSUMPTION: This role provides ample opportunities for professional growth and development within the Delivery Hero ecosystem.
π Location & Work Environment
Office Type: Delivery Hero's Istanbul office is a modern, collaborative workspace designed to foster creativity and productivity.
Office Location(s): Oranienburger StraΓe 70, Berlin, Germany (global headquarters) and Istanbul, Turkey (local office).
Geographic Context:
- Istanbul is the largest city in Turkey and serves as a major hub for the company's operations in the region.
- The city offers a vibrant culture, rich history, and a diverse range of dining and entertainment options.
- Istanbul's strategic location makes it an ideal base for working with multiple markets across Europe, the Middle East, and Africa.
Work Schedule: Full-time position with flexible work hours (start working at any time between 08:00 and 10:00).
ASSUMPTION: Working in Istanbul offers a unique blend of cultural experiences and professional opportunities, with the added benefit of a lower cost of living compared to other major European cities.
πΌ Interview & Application Insights
Typical Process:
- Online application submission.
- Phone or video screening with the HR department.
- In-depth interviews with the hiring manager and local marketing team members.
- Final interview with the regional marketing director or a similar role.
Key Assessment Areas:
- Data analysis and problem-solving skills.
- Campaign strategy development and execution.
- Communication and presentation skills.
- Cultural fit and adaptability.
Application Tips:
- Tailor your resume and cover letter to highlight your campaign management experience and data analysis skills.
- Prepare examples of successful campaigns you've managed and the data-driven insights that informed your strategies.
- Research Delivery Hero's company culture and be prepared to discuss how your values align with the company's mission and values.
ATS Keywords: Campaign strategy, performance optimization, vendor management, budget allocation, data analysis, marketing calendar, commercial impact, local market needs, stakeholder communication.
ASSUMPTION: Delivery Hero's recruitment process is designed to assess candidates' technical skills and cultural fit, with a focus on data-driven decision-making and adaptability.
π οΈ Tools & Technologies
- Data analysis tools (e.g., Excel, Google Analytics, Tableau).
- Campaign management platforms (e.g., Hootsuite, Buffer, Sprout Social).
- Project management tools (e.g., Asana, Trello, Microsoft Project).
- Communication and collaboration tools (e.g., Slack, Microsoft Teams, Google Workspace).
ASSUMPTION: Delivery Hero uses a combination of industry-standard and proprietary tools to support its marketing efforts. Familiarity with these tools is not required but may be an advantage.
π Cultural Fit Considerations
Company Values:
- We build.
- We deliver.
- We lead.
Work Style:
- Fast-paced and action-oriented.
- Data-driven and results-focused.
- Collaborative and inclusive.
Self-Assessment Questions:
- Do you thrive in fast-paced, dynamic environments?
- Are you comfortable working with data and using it to inform decision-making?
- Do you enjoy collaborating with diverse teams and stakeholders to achieve common goals?
ASSUMPTION: Delivery Hero's company culture values action, data-driven decision-making, and collaboration, with a focus on delivering results and leading the industry.
β οΈ Potential Challenges
- Managing multiple campaigns simultaneously, each with its own unique requirements and constraints.
- Working with diverse teams across multiple time zones and cultures.
- Adapting to a fast-paced, ever-changing environment with shifting priorities and goals.
- Balancing the need for data-driven decision-making with the need for quick, agile responses to market changes.
ASSUMPTION: These challenges are inherent to the role and require a strong, adaptable candidate who can thrive in a fast-paced, dynamic environment.
π Similar Roles Comparison
- Compared to other marketing roles, this position places a stronger emphasis on data analysis and performance optimization.
- Within the Delivery Hero group, this role may have different responsibilities and priorities depending on the local market and its specific needs.
- Career progression in this role could lead to opportunities in marketing management, strategy, or other related fields within the company.
ASSUMPTION: This role offers unique opportunities and challenges compared to other marketing positions, with a focus on data-driven decision-making and campaign optimization.
π Sample Projects
- Developing and executing a targeted marketing campaign to drive user growth in a specific region.
- Analyzing campaign performance data to identify trends and optimize strategies for maximum ROI.
- Collaborating with local teams to create and manage a regional annual marketing calendar.
ASSUMPTION: These sample projects illustrate the core responsibilities and required skills for the Marketing Campaigns Executive role.
β Key Questions to Ask During Interview
- Can you describe the typical campaign lifecycle and how it is managed within the local market?
- How does the local marketing team collaborate with other departments, such as commercial or operations, to achieve common goals?
- What opportunities are there for professional growth and development within the company?
- How does the company support work-life balance for its employees?
- What are the key performance indicators (KPIs) used to measure success in this role, and how are they tracked and reported?
ASSUMPTION: These questions are designed to provide insight into the role's day-to-day responsibilities, the company's culture, and the opportunities available for professional growth and development.
π Next Steps for Applicants
To apply for this position:
- Submit your application through the following link: https://jobs.smartrecruiters.com/DeliveryHero/744000061652272-marketing-campaigns-executive-hybrid
- Tailor your resume and cover letter to highlight your campaign management experience and data analysis skills.
- Prepare examples of successful campaigns you've managed and the data-driven insights that informed your strategies.
- Research Delivery Hero's company culture and be prepared to discuss how your values align with the company's mission and values.
- Follow up with the hiring manager one week after submitting your application to express your interest in the role and inquire about the status of your application.
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.