📌 Core Information
🔹 Job Title: Marketing Campaigns Manager
🔹 Company: Precisely
🔹 Location: United States (Remote OK)
🔹 Job Type: Full-Time
🔹 Category: Marketing
🔹 Date Posted: June 9, 2025
🔹 Experience Level: Mid-Level (2-5 years)
🔹 Remote Status: Remote OK
🚀 Job Overview
Key aspects of this role include:
- Managing end-to-end digital campaigns for data governance, quality, and master data management solutions
- Designing, building, measuring, and optimizing lead generation and nurture programs to support demand generation targets
- Collaborating with cross-functional teams to deliver campaign strategy, content, emails, messaging, and other assets
- Analyzing campaign performance and reporting on regional and global campaigns against targets and KPIs
ASSUMPTION: This role requires a strong understanding of digital marketing, campaign management, and data analysis to succeed.
📋 Key Responsibilities
✅ Manage end-to-end digital campaigns for data governance, quality, and master data management solutions
✅ Design, build, measure, and optimize lead generation and nurture programs to support demand generation targets
✅ Execute integrated campaigns, including Precisely-produced webinars, third-party programs, multi-step email campaigns, and more
✅ Develop quarterly campaign plans across channels and tactics with the Product Marketing team
✅ Coordinate with the Field Marketing team for synergies on specific events and related messaging to support segment goals and initiatives
✅ Collaborate with the Marketing team to deliver campaign strategy, content, emails, messaging, and other assets that drive prospect engagement
ASSUMPTION: This role requires strong project management skills to juggle multiple campaigns and stakeholders effectively.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field
Experience: 4+ years of experience in campaigns marketing and demand generation
Required Skills:
- Proven experience in campaign marketing and demand generation
- Strong project management skills
- Excellent communication skills, both written and verbal
- Ability to work with multiple stakeholders to prioritize deliverables effectively
- Strong analytical skills
- Experience with Microsoft Office (Word, PowerPoint, Excel VLOOKUPs/Pivot Tables)
- Basic knowledge of HTML
Preferred Skills:
- Experience with Tableau/web analytics
- Experience with customer relationship management (CRM) and marketing automation systems
ASSUMPTION: Candidates with experience in data governance, quality, and master data management solutions will have an advantage in this role.
💰 Compensation & Benefits
Salary Range: $80,000 - $120,000 per year (Based on industry standards for mid-level marketing roles in the United States)
Benefits:
- Health, dental, and vision insurance
- 401(k) with company match
- Paid time off (vacation, sick, and holidays)
- Employee assistance program
- Tuition reimbursement
Working Hours: Full-time (40 hours/week) with flexible hours and a remote-friendly work environment
ASSUMPTION: The salary range provided is an estimate based on industry standards and may vary depending on the candidate's experience and skills.
📌 Applicant Insights
🔍 Company Context
Industry: Precisely is a global leader in data integrity, ensuring that data is accurate, consistent, and contextual. They offer a portfolio of software, data, and strategy services to help organizations integrate data, improve data quality, govern data usage, geocode and analyze location data, and enrich it with complementary datasets for confident business decisions.
Company Size: Precisely has 1,001-5,000 employees, providing a mid-sized company environment with opportunities for growth and collaboration.
Founded: Precisely was founded in 2000 and has since grown to serve over 12,000 organizations in more than 100 countries, including 93 of the Fortune 100.
Company Description:
- Precisely empowers businesses to make more confident decisions based on trusted data
- Their solutions help customers increase revenue, lower costs, and reduce risk
- They are committed to career development for employees and offer opportunities for growth, learning, and building community
Company Specialties:
- Data integration
- Data quality
- Data governance
- Master data management
- Location data
- Data enrichment
Company Website: www.precisely.com
ASSUMPTION: Precisely's focus on data integrity and commitment to employee growth make it an attractive company for data-driven professionals.
📊 Role Analysis
Career Level: Mid-Level (2-5 years of experience)
Reporting Structure: This role reports directly to the Campaign Center of Excellence on the Americas Campaigns Team
Work Arrangement: Remote OK, with a flexible work environment that allows for a healthy work-life balance
Growth Opportunities:
- Advancement within the Marketing department or other departments within Precisely
- Expanding skills and knowledge in data governance, quality, and master data management solutions
- Potential to lead and mentor junior team members in the future
ASSUMPTION: This role offers opportunities for professional growth and development within a dynamic and innovative company.
🌍 Location & Work Environment
Office Type: Remote-friendly, with a "work from anywhere" culture
Office Location(s): United States (with multiple office locations across the country)
Geographic Context:
- The United States offers a diverse range of work environments, from bustling cities to quiet suburbs
- Precisely's remote-friendly culture allows employees to work from their preferred location within the country
- The company has a presence in over 30 countries and 20 offices in over 5 continents, fostering a global work environment
Work Schedule: Full-time (40 hours/week) with flexible hours and a remote-friendly work environment
ASSUMPTION: Precisely's remote-friendly work environment and flexible hours allow for a better work-life balance and the ability to work from various locations within the United States.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screen with the hiring manager
- Technical assessment or case study
- Final interview with the team
Key Assessment Areas:
- Campaign management skills
- Analytical skills
- Communication skills
- Cultural fit with Precisely's values
Application Tips:
- Tailor your resume and cover letter to highlight relevant experience and skills for this role
- Prepare examples of successful campaign management projects and their outcomes
- Research Precisely's company culture and values to demonstrate your fit during the interview
ATS Keywords: Campaign Marketing, Demand Generation, Project Management, Analytical Skills, Communication, Collaboration, Email Campaigns, Webinars, CRM, Marketing Automation, Data Governance, Master Data Management, Lead Generation, Optimization, Reporting, Content Development
ASSUMPTION: Precisely's application process is designed to assess candidates' skills and cultural fit, with a focus on campaign management, analytical, and communication skills.
🛠️ Tools & Technologies
- Microsoft Office (Word, PowerPoint, Excel)
- Tableau/web analytics
- Customer relationship management (CRM) and marketing automation systems
- Basic knowledge of HTML
ASSUMPTION: Familiarity with these tools and technologies will be beneficial for success in this role.
👔 Cultural Fit Considerations
Company Values:
- Openness
- Determination
- Individuality
- Collaboration
Work Style:
- Self-starter with the ability to take a project and run with it
- Strong, professional communicator, both written and verbally
- Able to work with multiple stakeholders to prioritize deliverables effectively
Self-Assessment Questions:
- Do you possess strong project management skills and the ability to juggle multiple campaigns and stakeholders effectively?
- Are you a self-starter with the ability to take a project and run with it?
- Do you have strong communication skills, both written and verbal, and the ability to work with multiple stakeholders?
ASSUMPTION: Candidates who align with Precisely's company values and work style will be a strong fit for this role.
⚠️ Potential Challenges
- Managing multiple campaigns and stakeholders effectively
- Keeping up with the fast-paced and dynamic nature of the marketing industry
- Working remotely and maintaining productivity in a remote-friendly work environment
- Adapting to Precisely's company culture and values
ASSUMPTION: These challenges can be overcome with strong project management skills, adaptability, and a commitment to Precisely's company values.
📈 Similar Roles Comparison
- This role is similar to other Marketing Campaigns Manager positions but focuses specifically on data governance, quality, and master data management solutions
- Industry-specific context: Precisely's focus on data integrity sets this role apart from other marketing campaign management positions
- Career path comparison: This role can lead to advancement within the Marketing department or other departments within Precisely
ASSUMPTION: This role offers unique opportunities and challenges compared to other marketing campaign management positions, with a focus on data governance, quality, and master data management solutions.
📝 Sample Projects
- Developing and executing a multi-step email campaign to generate leads for a data governance solution
- Collaborating with the Product Marketing team to create a quarterly campaign plan for a master data management solution
- Analyzing campaign performance and reporting on regional and global campaigns against targets and KPIs
ASSUMPTION: These sample projects demonstrate the key responsibilities and required skills for this role.
❓ Key Questions to Ask During Interview
- Can you describe the team structure and how this role fits within the organization?
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does Precisely support the growth and development of its employees?
- What are the most significant challenges facing the marketing department currently, and how can this role help address them?
- What is the company's long-term vision for this role and the marketing department?
ASSUMPTION: Asking these questions will help candidates better understand the role, the company, and the opportunities for growth and development.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight relevant experience and skills for this role
- Prepare examples of successful campaign management projects and their outcomes
- Research Precisely's company culture and values to demonstrate your fit during the interview
- Follow up with the hiring manager one week after submitting your application to express your interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
