📌 Core Information
🔹 Job Title: Marketing Capability Lead
🔹 Company: Convatec
🔹 Location: LDN - London, United Kingdom
🔹 Job Type: Full-Time, Hybrid (1 office day per month)
🔹 Category: Marketing
🔹 Date Posted: July 14, 2025
🔹 Experience Level: 10+ years
🔹 Remote Status: Hybrid
🚀 Job Overview
Key aspects of this role include:
- Driving marketing capability and competency across the marketing organization
- Implementing commercial excellence processes (innovation development and brand planning)
- Developing and delivering capability content for onboarding and upskilling
- Partnering with key stakeholders to embed marketing practices and processes
- Managing brand managers and capability trainers to support delivery
ASSUMPTION: This role requires a strong understanding of marketing processes and the ability to influence stakeholders at all levels to drive change and embed best practices.
📋 Key Responsibilities
✅ Owner of commercial excellence processes (innovation development and brand planning), partnering with key stakeholders to ensure implementation and drive results
✅ Define and lead the strategic plan to embed the marketing way of working into business as usual, including onboarding content for new starters and ongoing upskilling reference content for all Convatec people
✅ Embed commercial excellence innovation process, including defining capability plans, upskilling through on-going delivery of capability content, and partnering with Business Units to ensure excellence in Global & Local innovation development
✅ Embed brand planning process, including defining capability plans and upskilling content, and partnering with Business Units to ensure excellence
✅ Define and lead stakeholder management plan for embedding of marketing capability and key commercial processes
✅ Management of brand manager and marketing capability trainer to support in this delivery
ASSUMPTION: This role requires a balance of strategic thinking, process implementation, and stakeholder management to drive marketing capability and competency across the organization.
🎯 Required Qualifications
Education: Bachelor's degree or equivalent
Experience: 10+ years of brand marketing experience, preferably in a medium-large matrix organization
Required Skills:
- Proven track record in brand management, including leading brand planning and innovation development
- Strong stakeholder management skills to influence all levels of an organization
- Exceptional communication skills, both verbal and written
- Solid change management understanding and comfort working in a transformation space
- Result-focused with previous experience delivering both sales and equity results
Preferred Skills:
- Previous experience developing and delivering capability content
- Familiarity with the medical device or healthcare industry
ASSUMPTION: Candidates with a strong marketing background and experience in a matrix organization will be best suited for this role.
💰 Compensation & Benefits
Salary Range: £80,000 - £100,000 per annum (based on industry standards for a Marketing Capability Lead role in London)
Benefits:
- Competitive salary & bonus
- Exceptional benefits
- Training & development
- Collaborative & supportive culture
Working Hours: Full-time (37.5 hours per week), with flexibility for hybrid work arrangement
ASSUMPTION: The salary range is estimated based on industry standards for a Marketing Capability Lead role in London, considering the experience level and company size.
📌 Applicant Insights
🔍 Company Context
Industry: Medical Equipment Manufacturing
Company Size: 5,001-10,000 employees
Founded: Not specified
Company Description:
- Convatec is a global medical products and technologies company, focused on solutions for the management of chronic conditions
- Leading positions in advanced wound care, ostomy care, continence care, and infusion care
- Operates in almost 100 countries, with around 10,000 colleagues
Company Specialties:
- Wound Therapeutics
- Ostomy Care
- Continence & Critical Care
- Infusion Devices
- Medical Devices
- Healthcare
- Hospitals
- Engineering
- Commercial
- Research & Development
Company Website: http://www.convatecgroup.com
ASSUMPTION: Convatec is a well-established company in the medical equipment manufacturing industry, with a global presence and a focus on improving the lives of patients.
📊 Role Analysis
Career Level: Senior-level marketing role, reporting to the Senior Director Marketing Strategy and Capability
Reporting Structure: This role is part of the Global Marketing and Sales Centre of Excellence and reports into the Senior Director Marketing Strategy and Capability
Work Arrangement: Hybrid role in the UK, with travel to the Paddington office once a month
Growth Opportunities:
- Potential to influence marketing practices and processes across the organization
- Opportunity to develop and deliver capability content, upskilling colleagues
- Possibility to work with diverse stakeholders and gain exposure to various aspects of the business
ASSUMPTION: This role offers growth opportunities through influencing marketing practices, developing capability content, and working with diverse stakeholders.
🌍 Location & Work Environment
Office Type: Hybrid (remote with occasional office visits)
Office Location(s): Paddington, London, United Kingdom
Geographic Context:
- London is a major global city with a vibrant business environment
- Paddington is a well-connected area with excellent transport links
- The office is located near Hyde Park, offering easy access to green spaces and amenities
Work Schedule: Full-time (37.5 hours per week), with flexibility for hybrid work arrangement
ASSUMPTION: The hybrid work arrangement offers flexibility and a balance between remote work and in-office collaboration.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screen with the hiring manager
- In-depth interview with the hiring manager and other stakeholders
- Final interview with the senior leadership team
Key Assessment Areas:
- Marketing expertise and experience
- Stakeholder management skills
- Communication and presentation skills
- Cultural fit and alignment with Convatec's values
Application Tips:
- Tailor your resume and cover letter to highlight relevant marketing experience and skills
- Prepare examples of your brand management, innovation development, and stakeholder management experiences
- Research Convatec's products, services, and values to demonstrate your understanding of the company and its mission
ATS Keywords: Brand Management, Marketing Communications, Stakeholder Management, Change Management, Strategic Thinking, Innovation Development, Brand Planning, Content Development, Customer Journey Understanding, Value Proposition Development, Influencing Skills, Resilience, Flexibility, Tenacity, Curiosity, Business Focus
ASSUMPTION: The interview process will focus on assessing the candidate's marketing expertise, stakeholder management skills, and cultural fit with Convatec.
🛠️ Tools & Technologies
- Microsoft Office Suite (Word, Excel, PowerPoint)
- Marketing automation tools (e.g., Marketo, HubSpot)
- Customer Relationship Management (CRM) software (e.g., Salesforce)
- Project management tools (e.g., Asana, Trello)
ASSUMPTION: The required tools and technologies for this role are standard for marketing professionals and can be learned quickly if not already familiar.
👔 Cultural Fit Considerations
Company Values:
- Patient-centric
- Integrity
- Collaboration
- Innovation
- Accountability
Work Style:
- Results-driven
- Collaborative
- Adaptable
- Influential
- Strategic
Self-Assessment Questions:
- Do you have a proven track record in brand management and driving business results?
- Are you comfortable working in a matrix organization and influencing stakeholders at all levels?
- Do you thrive in a collaborative environment and enjoy working with diverse teams?
ASSUMPTION: Candidates who align with Convatec's values and work style will be best suited for this role.
⚠️ Potential Challenges
- Working in a newly formed centralised function driving transformational change
- Adapting to changing situations and pivoting as needed
- Partnering with various business units and cross-functional teams to embed marketing practices and processes
- Managing brand managers and capability trainers to support delivery
ASSUMPTION: These challenges require strong stakeholder management skills, adaptability, and the ability to influence and drive change.
📈 Similar Roles Comparison
- This role is similar to a Marketing Capability Manager or Marketing Transformation Manager in other organizations
- Industry-specific context: Medical device or healthcare industry experience may be beneficial but not required
- Career path comparison: This role can lead to senior marketing leadership positions within the organization
ASSUMPTION: This role is similar to other marketing capability or transformation manager roles, with potential for career growth within the organization.
📝 Sample Projects
- Developing and delivering capability content for onboarding and upskilling marketing colleagues
- Partnering with business units to ensure excellence in global and local innovation development
- Embedding brand planning processes and upskilling content for business units
ASSUMPTION: These sample projects reflect the key responsibilities and required skills for this role.
❓ Key Questions to Ask During Interview
- Can you describe the current state of marketing capability and competency within the organization, and how this role will drive improvement?
- How does this role collaborate with other marketing functions and cross-functional teams to embed marketing practices and processes?
- What are the key priorities for this role in the first 90 days?
- How does Convatec support the professional development and growth of its marketing colleagues?
- What is the company's long-term vision for marketing, and how does this role contribute to that vision?
ASSUMPTION: These questions will help candidates understand the role's context, priorities, and potential for growth.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through the provided link
- Tailor your resume and cover letter to highlight relevant marketing experience and skills
- Prepare examples of your brand management, innovation development, and stakeholder management experiences
- Research Convatec's products, services, and values to demonstrate your understanding of the company and its mission
- Follow up with the hiring manager one week after submitting your application to confirm receipt and express your interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
