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Marketing Category Manager

Google
Full-time
On-site
Dublin, Dublin, Ireland
🌐 Digital Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Marketing Category Manager

πŸ”Ή Company: Google

πŸ”Ή Location: Dublin, Ireland

πŸ”Ή Job Type: On-site

πŸ”Ή Category: Marketing

πŸ”Ή Date Posted: July 7, 2025

πŸ”Ή Experience Level: 5-10 years

πŸ”Ή Remote Status: On-site

πŸš€ Job Overview

Key aspects of this role include:

  • Developing and driving global category strategies across marketing events, media, and sponsorship sub-categories
  • Cultivating supplier relationships and optimizing spend categories through data-driven insights
  • Collaborating with cross-functional teams to ensure delivery of maximum value across the procurement process
  • Contributing to global marketing category strategy and compliance tracking

ASSUMPTION: This role requires a strategic mindset, strong analytical skills, and the ability to build effective relationships with stakeholders and suppliers.

πŸ“‹ Key Responsibilities

βœ… Develop and implement multi-year global category plans and strategies across marketing events, media, and sponsorship sub-categories

βœ… Support alignment of procurement initiatives with stakeholder business objectives through understanding of business requirements

βœ… Participate in cross-functional teams executing category initiatives and ensure delivery of maximum value across the procurement process

βœ… Contribute to compliance tracking of category specific policies, performance metrics, and analysis of market trends and leading practices

βœ… Contribute to global marketing category strategy, working with Product Marketing Managers, Marketing suppliers, and cross-functional teams

ASSUMPTION: This role involves a mix of strategic planning, data analysis, stakeholder management, and project execution.

🎯 Required Qualifications

Education: Bachelor's degree in Business Administration, Supply Chain Management, Finance, Marketing, or related field

Experience: 7 years of experience in multi-disciplined marketing procurement, with 3 years focused on category strategy development and sourcing within Marketing categories

Required Skills:

  • Category strategy development and sourcing
  • Supplier relationship management
  • Data analysis and reporting
  • Project management
  • Stakeholder engagement and collaboration

Preferred Skills:

  • Advanced degrees or certifications in Procurement, Supply Chain Management, or Marketing
  • Experience in executing sourcing strategies, RFx processes, agreements, and supplier evaluations within designated categories
  • Experience leading projects or initiatives aimed at improving procurement processes, implementing new strategies, or driving innovation within the category
  • Experience analyzing procurement data, generating reports, and providing insights to support decision-making and performance evaluation within the category
  • Knowledge of agreement drafting, review, and management within the category, ensuring compliance with legal and company standards

ASSUMPTION: Strong analytical skills, strategic thinking, and experience in category management are crucial for success in this role.

πŸ’° Compensation & Benefits

Salary Range: €80,000 - €120,000 per year (Based on industry standards for a Marketing Category Manager with 7-10 years of experience in Dublin)

Benefits:

  • Competitive health benefits
  • Retirement savings plan
  • Employee discounts
  • On-site cafes and fitness centers
  • Professional development opportunities

Working Hours: Full-time (40 hours per week), with flexibility for remote work as needed

ASSUMPTION: Salary range is estimated based on industry standards and may vary depending on individual qualifications and experience.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Google is a multinational technology company that specializes in Internet-related services and products, including online advertising technologies, search engine, cloud computing, software, and hardware

Company Size: Google has over 100,000 employees worldwide, making it a large enterprise with a significant global presence

Founded: Google was founded in 1998 by Larry Page and Sergey Brin

Company Description:

  • Google's mission is to organize the world's information and make it universally accessible and useful
  • The company offers a wide range of products and services, including Search, YouTube, Maps, Gmail, and Google Workspace
  • Google is known for its innovative culture, employee perks, and competitive benefits

Company Specialties:

  • Search engine and online advertising
  • Cloud computing and software development
  • Hardware and consumer electronics
  • Artificial intelligence and machine learning

Company Website: https://www.google.com/

ASSUMPTION: Google's large size and global presence offer numerous opportunities for career growth and development.

πŸ“Š Role Analysis

Career Level: This role is a mid-level management position within the Google Procurement Organization

Reporting Structure: The Marketing Category Manager reports directly to the Category Management team lead and works closely with various stakeholders, including Product Marketing Managers, Marketing suppliers, and cross-functional teams

Work Arrangement: This role is primarily on-site, with some flexibility for remote work as needed

Growth Opportunities:

  • Potential to advance to senior roles within the Google Procurement Organization or other departments
  • Opportunities to lead projects or initiatives and drive innovation within the category
  • Access to professional development opportunities and training programs

ASSUMPTION: This role offers strong potential for career growth and development within Google's large and diverse organization.

🌍 Location & Work Environment

Office Type: Google's Dublin office is a modern, collaborative workspace with on-site amenities, including cafes, fitness centers, and game rooms

Office Location(s): 1600 Amphitheatre Parkway, Mountain View, CA 94043, US; 111 8th Ave, New York, NY 10011, US; Claude Debussylaan 34, Amsterdam, North Holland 1082 MD, NL; and other global locations

Geographic Context:

  • Dublin is the capital and largest city of Ireland, with a population of over 530,000 people
  • The city is known for its vibrant culture, historic sites, and bustling tech industry
  • Dublin offers a high quality of life, with excellent education, healthcare, and entertainment options

Work Schedule: Full-time (40 hours per week), with some flexibility for remote work as needed

ASSUMPTION: Google's Dublin office provides a modern, collaborative work environment with numerous on-site amenities to support employee productivity and well-being.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application and resume screening
  • Phone or video screen with a recruiter
  • On-site or virtual interview with the hiring manager and team members
  • Final round interview with senior leadership

Key Assessment Areas:

  • Problem-solving and analytical skills
  • Strategic thinking and category management expertise
  • Stakeholder engagement and collaboration
  • Data analysis and reporting

Application Tips:

  • Highlight relevant experience in category strategy development, sourcing, and supplier relationship management
  • Demonstrate strong analytical skills and data-driven decision-making in your resume and cover letter
  • Prepare examples of successful category strategies or initiatives you've led in the past

ATS Keywords: Category strategy, sourcing, supplier relationship management, data analysis, project management, stakeholder engagement, marketing procurement

ASSUMPTION: Google's application process is competitive and thorough, with a focus on assessing candidates' problem-solving, analytical, and strategic skills.

πŸ› οΈ Tools & Technologies

  • Google Workspace (Gmail, Google Docs, Google Sheets, Google Slides)
  • Data analysis tools (e.g., Excel, SQL, Tableau)
  • Project management tools (e.g., Asana, Trello, JIRA)
  • Procurement software (e.g., Coupa, Jaggaer, SAP Ariba)

ASSUMPTION: Familiarity with Google Workspace and relevant data analysis, project management, and procurement tools is essential for success in this role.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Focus on the user and all else will follow
  • It's best to do one thing really, really well
  • Fast is better than slow
  • You don't need to be at your desk to need an answer
  • You can make money without doing evil

Work Style:

  • Collaborative and team-oriented
  • Data-driven and analytical
  • Innovative and entrepreneurial
  • Results-focused and action-oriented

Self-Assessment Questions:

  • Do you thrive in a fast-paced, collaborative environment?
  • Are you comfortable working with large datasets and drawing insights from them?
  • Do you have a proven track record of driving results through strategic planning and execution?

ASSUMPTION: Google values innovation, collaboration, and a data-driven approach to problem-solving, and candidates who embody these qualities will be a strong fit for the company's culture.

⚠️ Potential Challenges

  • Managing multiple stakeholders with competing priorities and expectations
  • Balancing strategic planning with day-to-day tactical tasks
  • Keeping up with the fast-paced, ever-changing nature of the technology industry
  • Adapting to Google's unique, sometimes unconventional company culture

ASSUMPTION: Success in this role requires strong stakeholder management skills, the ability to balance strategic and tactical tasks, and adaptability to Google's unique culture.

πŸ“ˆ Similar Roles Comparison

  • Unlike other marketing roles, this position focuses primarily on procurement and category management, rather than marketing strategy or campaign execution
  • This role requires a strong analytical skillset and experience in category strategy development, rather than creative or content-focused skills
  • Career progression in this role may lead to senior procurement or category management positions within Google or other organizations

ASSUMPTION: This role is distinct from other marketing positions, with a focus on procurement and category management, and offers strong potential for career growth within the procurement field.

πŸ“ Sample Projects

  • Developing a global category strategy for marketing events, including defining buying channels, supply base profiles, purchasing policies, and operational efficiencies
  • Conducting a comprehensive analysis of market trends and leading practices in the marketing media category to inform sourcing strategies and optimize spend
  • Leading a cross-functional team to execute a category initiative, such as a supplier consolidation project or a strategic sourcing event, to drive maximum value across the procurement process

ASSUMPTION: These sample projects illustrate the strategic, analytical, and collaborative nature of the Marketing Category Manager role.

❓ Key Questions to Ask During Interview

  • Can you describe the team structure and dynamics within the Category Management team and how this role fits into it?
  • How does the Category Management team collaborate with other departments, such as Marketing Operations, Legal, FP&A, Contracting Operations, and Commercial Operations?
  • What are the most pressing challenges facing the Marketing Category Manager role, and how can this role help address them?
  • What opportunities exist for professional development and growth within the Google Procurement Organization or other departments?
  • How does Google support work-life balance for employees in this role?

ASSUMPTION: These interview questions help assess the team structure, collaboration opportunities, and growth potential within the role and the organization.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume to highlight relevant experience in category strategy development, sourcing, and supplier relationship management
  • Write a cover letter explaining your interest in the role and how your skills and experience make you a strong fit
  • Prepare examples of successful category strategies or initiatives you've led in the past
  • Follow up with the recruiter one week after submitting your application to confirm receipt and inquire about next steps

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.