📌 Core Information
🔹 Job Title: Marketing Cloud Developer
🔹 Company: AKQA
🔹 Location: Sydney, New South Wales, Australia
🔹 Job Type: Hybrid (3 days in-office: Mon, Tue, Thu)
🔹 Category: Marketing
🔹 Date Posted: April 22, 2025
🔹 Experience Level: 2-5 years
🔹 Remote Status: On-site (Hybrid)
🚀 Job Overview
Key aspects of this role include:
- Collaborating with cross-functional teams to deliver campaigns using market-leading technologies
- Translating marketing briefs into technical delivery requirements
- Building, deploying, and monitoring campaign workflows using AKQA partner technologies
- Analyzing campaign performance using data visualization tools
- Managing change requests for existing and future planned campaigns
ASSUMPTION: This role requires a balance of creative problem-solving and technical proficiency. Candidates should be comfortable working with various teams and technologies to deliver successful campaigns.
📋 Key Responsibilities
✅ Work with clients and AKQA teams to understand and deliver campaigns
✅ Translate marketing briefs into technical delivery requirements
✅ Create AKQA campaign briefs based on understanding client solutions
✅ Translate client business requirements into deliverables
✅ Work with AKQA partner technologies to plan, build, and deploy campaign workflows
✅ Work with AKQA partner technologies to evaluate/analyse campaign performance
✅ Monitor ongoing campaign activity delivered by AKQA against agreed metrics
✅ Manage change requests for existing/future planned campaigns
ASSUMPTION: This role involves a mix of strategic thinking, technical execution, and post-campaign analysis. Strong communication and project management skills are essential.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field (or equivalent experience)
Experience: 2-5 years of experience in campaign management within an agency or client-side environment
Required Skills:
- Proven experience working with Adobe Campaign, Marketo, Braze, Salesforce Marketing Cloud, Responsys, Microsoft Dynamics for Marketing, or other similar cross-channel marketing technologies
- Strong interpersonal and proactive problem-solving skills
- Detail-oriented with a proactive attitude
- Strong time-management skills to deliver multiple projects/campaigns
- Good with numbers
Preferred Skills:
- Experience with Google Data Studio, Power BI, or Tableau Reporting
- Familiarity with data analysis and visualization tools
ASSUMPTION: Candidates should have a solid foundation in marketing automation and campaign management, with a willingness to learn and adapt to new technologies.
💰 Compensation & Benefits
Salary Range: Based on industry standards for a Marketing Cloud Developer role in Sydney, the estimated salary range is AU$80,000 - AU$120,000 per year. This is an estimate and the actual salary may vary based on experience and performance.
Benefits:
- Hybrid work arrangement (3 days in-office: Mon, Tue, Thu)
- Access to ongoing personal and professional development
- Innovative and inclusive culture
Working Hours: Full-time position with standard business hours (flexibility may be available)
ASSUMPTION: The salary range is estimated based on market research and may vary depending on the candidate's experience and skills.
📌 Applicant Insights
🔍 Company Context
Industry: AKQA operates in the design services industry, focusing on creating innovative customer experiences for clients.
Company Size: AKQA has 1,001-5,000 employees globally, providing a large and diverse work environment.
Founded: AKQA was founded in 1995 and has since grown into a global leader in design and innovation.
Company Description:
- AKQA is a design and innovation company that employs over 5,500 professionals across 30 countries.
- Named Digital Agency Global Network of the Year in Campaign’s 2023 Global Agency of the Year Awards.
- AKQA was awarded the Cannes Lions Grand Prix for Digital Craft in 2023 and won 22 Cannes Lions, including Grand Prix for Design and Glass in 2024.
Company Specialties:
- Design and Innovation
- Customer and Brand Experience
- E-commerce Optimisation
- Community and Influencer Engagement
- Cognitive Science and Artificial Intelligence
- Data Science
- Media Planning and Media Buying
- Search Marketing
Company Website: https://www.akqa.com/showreel/
ASSUMPTION: AKQA's global presence and diverse range of services provide ample opportunities for career growth and learning.
📊 Role Analysis
Career Level: This role is suitable for a mid-level marketing professional looking to gain experience in marketing cloud development and campaign management.
Reporting Structure: The Marketing Cloud Developer will report to the Marketing Operations team and work closely with various AKQA teams and clients.
Work Arrangement: This is a hybrid role with 3 days in-office (Mon, Tue, Thu) and the remainder of the week working remotely.
Growth Opportunities:
- Expanding skills in marketing automation and campaign management
- Collaborating with diverse teams and clients to deliver innovative campaigns
- Potential career progression within AKQA's marketing operations or related departments
ASSUMPTION: This role offers opportunities for professional growth and development within a dynamic and innovative company.
🌍 Location & Work Environment
Office Type: AKQA's Sydney office is a modern, collaborative workspace designed to foster creativity and connection.
Office Location(s): 5th floor, 360 Third St, San Francisco, CA 94107, US (headquarters); 1 St. John's Lane, London, EC1M 4BL, GB (European headquarters); 17th Floor, 114 Fifth Avenue, New York, NY 10011, US (North American headquarters); and other global locations.
Geographic Context:
- Sydney is a vibrant, multicultural city with a high quality of life and numerous attractions.
- AKQA's Sydney office is located in the central business district, offering easy access to public transportation and amenities.
- The hybrid work arrangement allows for a balance between in-office collaboration and remote work flexibility.
Work Schedule: Standard business hours with flexibility for project demands
ASSUMPTION: The hybrid work arrangement and central office location provide a good balance between work-life integration and collaboration.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening with the hiring manager
- Technical assessment or case study presentation
- Final interview with the team or stakeholders
Key Assessment Areas:
- Technical proficiency with marketing automation tools
- Campaign management and project planning skills
- Problem-solving and analytical thinking
- Communication and collaboration skills
Application Tips:
- Highlight relevant experience with marketing automation tools and campaign management
- Tailor your resume to emphasize skills and experiences mentioned in the job description
- Prepare examples of successful campaigns or projects you've worked on
- Research AKQA's company culture and values to demonstrate cultural fit
ATS Keywords: Marketing Automation, Campaign Management, Adobe Campaign, Braze, Microsoft Dynamics, Google Data Studio, Power BI, Tableau Reporting, Problem-Solving, Time Management, Detail-Oriented, Interpersonal Skills
ASSUMPTION: The application process may vary depending on the specific role and hiring manager, but the general steps outlined above are common for AKQA.
🛠️ Tools & Technologies
- Adobe Campaign
- Braze
- Microsoft Dynamics for Marketing
- Google Data Studio
- Power BI
- Tableau Reporting
ASSUMPTION: Familiarity with these tools is essential for success in this role, and candidates should be comfortable learning and adapting to new technologies as needed.
👔 Cultural Fit Considerations
Company Values:
- Innovation
- Collaboration
- Creativity
- Integrity
- Excellence
Work Style:
- Collaborative and team-oriented
- Adaptable and open to feedback
- Results-driven and proactive
- Comfortable working in a hybrid environment
Self-Assessment Questions:
- How do you approach collaborating with diverse teams to deliver innovative campaigns?
- Can you provide an example of a time when you had to adapt to a new technology or tool to achieve a goal?
- How do you ensure you're delivering high-quality work while managing multiple projects or campaigns?
ASSUMPTION: AKQA values candidates who align with their core values and are comfortable working in a collaborative, innovative environment.
⚠️ Potential Challenges
- Managing multiple campaigns and projects simultaneously
- Adapting to new technologies and tools as needed
- Working with diverse teams and clients to align on campaign objectives and deliverables
- Balancing in-office collaboration and remote work in a hybrid environment
ASSUMPTION: These challenges can be overcome with strong project management skills, adaptability, and effective communication.
📈 Similar Roles Comparison
- Compared to a Marketing Automation Specialist role, this position places more emphasis on campaign development and execution using marketing cloud technologies.
- In the broader marketing industry, this role focuses on the technical aspects of campaign management, while other roles may emphasize strategy, content creation, or creative design.
- Career progression from this role could lead to senior marketing operations positions, marketing technology management, or related fields within AKQA or other organizations.
ASSUMPTION: Understanding the unique aspects of this role and how it compares to related positions can help candidates determine if it's the right fit for their career goals.
📝 Sample Projects
- Developing and executing a cross-channel marketing campaign using Adobe Campaign and Braze for a retail client
- Analyzing campaign performance data using Google Data Studio and Power BI to optimize future campaigns
- Managing change requests for an ongoing campaign to improve deliverability and engagement
ASSUMPTION: These sample projects illustrate the types of tasks and responsibilities candidates can expect in this role, helping them prepare for the application and interview process.
❓ Key Questions to Ask During Interview
- Can you describe the team structure and dynamics for this role?
- How does AKQA support the professional development and growth of its employees?
- What are the most challenging aspects of this role, and how can I best prepare for them?
- How does AKQA approach work-life balance for hybrid employees?
- What are the key priorities for this role in the first 30, 60, and 90 days?
ASSUMPTION: Asking thoughtful questions demonstrates your interest in the role and provides valuable insights into the work environment and expectations.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through the AKQA job portal
- Tailor your resume to highlight relevant experience with marketing automation tools and campaign management
- Prepare a cover letter explaining your interest in the role and how your skills and experience make you a strong fit
- Prepare examples of successful campaigns or projects you've worked on to demonstrate your skills and achievements
- Follow up with the hiring manager one week after submission to express your continued interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
