📌 Core Information
🔹 Job Title: Marketing Cloud Developer
🔹 Company: 10Pearls - LATAM
🔹 Location: LATAM
🔹 Job Type: Full-time, On-site
🔹 Category: Software Development
🔹 Date Posted: May 12, 2025
🔹 Experience Level: Mid-Senior level (5-10 years)
🔹 Remote Status: On-site (LATAM)
🚀 Job Overview
Key aspects of this role include:
- Developing and maintaining marketing automation solutions using Salesforce Marketing Cloud
- Collaborating with marketing and CRM teams to define and execute campaign strategies
- Building and customizing Email Templates, Cloud Pages, Journeys, and Automations
- Writing and troubleshooting AMPscript and Server-Side JavaScript (SSJS) code
- Integrating Marketing Cloud with other Salesforce clouds and third-party platforms via APIs
ASSUMPTION: This role requires a high level of technical expertise in Salesforce Marketing Cloud and related technologies. The ideal candidate will have a proven track record in developing and maintaining marketing automation solutions.
📋 Key Responsibilities
✅ Develop and maintain marketing automation solutions using Salesforce Marketing Cloud
✅ Build and customize Email Templates, Cloud Pages, Journeys, and Automations
✅ Write and troubleshoot AMPscript and Server-Side JavaScript (SSJS) code
✅ Design and implement data models using Data Extensions, Lists, and APIs
✅ Integrate Marketing Cloud with other Salesforce clouds (e.g., Sales Cloud, Service Cloud) and third-party platforms via REST and SOAP APIs
✅ Develop and optimize Journey Builder workflows, Automation Studio processes, and Triggered Sends
✅ Collaborate with marketing and CRM teams to define and execute campaign strategies
✅ Perform QA, testing, and deployment of emails, SMS, and push notifications
✅ Monitor campaign performance and provide recommendations for improvement
ASSUMPTION: This role requires a strong understanding of marketing best practices, data privacy, and CAN-SPAM compliance. The ideal candidate will have experience working with cross-functional teams to define and execute campaign strategies.
🎯 Required Qualifications
Education: Bachelor's degree in Computer Science, Marketing, or a related field
Experience: 5-6 years of hands-on experience in Salesforce Marketing Cloud development
Required Skills:
- Proficiency in AMPscript, SSJS, HTML, CSS, and JavaScript
- Strong understanding of Marketing Cloud Connect, Data Extensions, and Subscriber Management
- Experience with Journey Builder, Automation Studio, Email Studio, and Cloud Pages
- Experience with REST/SOAP APIs for integration with external systems
- Familiarity with SQL queries for segmentation and data extraction
- Knowledge of marketing best practices, data privacy, and CAN-SPAM compliance
- Strong problem-solving skills and attention to detail
Preferred Skills:
- Salesforce Marketing Cloud certifications (e.g., Marketing Cloud Developer, Marketing Cloud Email Specialist)
- Experience with Einstein features (e.g., Einstein Send Time Optimization, Engagement Scoring)
- Familiarity with Agile methodologies
- Exposure to CI/CD tools and version control systems like Git
ASSUMPTION: While Salesforce Marketing Cloud certifications are highly preferred, they are not strictly required for this role. The ideal candidate will have a strong technical background and a proven track record in developing and maintaining marketing automation solutions.
💰 Compensation & Benefits
Salary Range: The salary range for this role is $70,000 - $100,000 USD per year, based on experience and qualifications. This estimate is based on industry standards for mid-senior level marketing cloud developers in the LATAM region.
Benefits:
- Health, dental, and vision insurance
- Retirement savings plan with company match
- Paid time off (vacation, sick, and holidays)
- Employee assistance program
- Professional development opportunities
Working Hours: This role requires a standard workweek of 40 hours, with flexible hours and remote work options available based on business needs.
ASSUMPTION: The salary range provided is an estimate based on industry standards and may vary depending on the candidate's qualifications and experience. Benefits may vary based on the candidate's location and employment status.
📌 Applicant Insights
🔍 Company Context
Industry: 10Pearls is a global full-service AI consultancy and digital technology partner helping businesses re-imagine, digitalize, and accelerate. They specialize in Microsoft Dot Net, mobile development and strategy, open source technologies, digital marketing services, and software development and maintenance.
Company Size: 10Pearls has 51-200 employees and is headquartered in San José, Costa Rica, with additional offices in the United States, Latin America, the United Kingdom, and South Asia.
Founded: 10Pearls was founded in 2004 and has since grown to become a leading provider of AI-powered digital engineering services.
Company Description:
- 10Pearls is an end-to-end digital partner that helps businesses create transformative digital products incorporating exponential tech (AI/ML, Blockchain, IoT, NLP, AR/VR)
- They offer a broad range of expertise in product management, user experience/design, cloud architecture, software development, data insights and intelligence, cybersecurity, emerging tech, and quality assurance
- 10Pearls' clients include Global 2000 enterprises, high-growth mid-size businesses, and start-ups across several industries, including healthcare, financial services, energy, education, real estate, retail, and hi-tech
Company Specialties:
- Microsoft Dot Net
- Mobile development and strategy
- Open Source technologies
- Digital Marketing services
- Software development & Maintenance
Company Website: http://www.10pearls.com/
ASSUMPTION: 10Pearls' focus on AI-powered digital engineering services makes this role an excellent opportunity for candidates interested in working with cutting-edge technologies and innovative solutions.
📊 Role Analysis
Career Level: This role is at the mid-senior level, requiring 5-6 years of hands-on experience in Salesforce Marketing Cloud development. The ideal candidate will have a proven track record in developing and maintaining marketing automation solutions.
Reporting Structure: The Marketing Cloud Developer will report directly to the Marketing Technology Manager and work closely with marketing and CRM teams to define and execute campaign strategies.
Work Arrangement: This role is on-site, with flexible hours and remote work options available based on business needs.
Growth Opportunities:
- As a mid-senior level role, this position offers opportunities for career advancement within 10Pearls' growing organization
- The ideal candidate will have the opportunity to work on a variety of projects and gain experience with emerging technologies
- 10Pearls offers professional development opportunities to help employees grow and advance their careers
ASSUMPTION: This role offers excellent growth opportunities for candidates interested in advancing their careers in marketing cloud development and related technologies.
🌍 Location & Work Environment
Office Type: 10Pearls' LATAM office is located in San José, Costa Rica, with additional offices in the United States, Latin America, the United Kingdom, and South Asia.
Office Location(s): Plaza Fuentes del Obelisco, Carr John F Kennedy, San José, Escazú, Costa Rica
Geographic Context:
- San José, Costa Rica, is the capital and largest city of Costa Rica, with a population of approximately 330,000 people
- The city is known for its vibrant culture, beautiful parks, and historic sites
- Costa Rica is a popular destination for expats and offers a high quality of life, with access to excellent healthcare, education, and recreational activities
Work Schedule: The standard workweek is 40 hours, with flexible hours and remote work options available based on business needs.
ASSUMPTION: The LATAM office in San José, Costa Rica, offers a dynamic and collaborative work environment, with opportunities for professional growth and development.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screen with the hiring manager
- Technical assessment or case study
- Final interview with the team
- Background check and offer
Key Assessment Areas:
- Technical expertise in Salesforce Marketing Cloud development
- Problem-solving skills and attention to detail
- Collaboration and communication skills
- Alignment with 10Pearls' core values and company culture
Application Tips:
- Highlight relevant experience and skills in your resume, with a focus on Salesforce Marketing Cloud development
- Tailor your cover letter to demonstrate your understanding of the role and your fit with 10Pearls' company culture
- Prepare for the technical assessment or case study by brushing up on your Salesforce Marketing Cloud skills and reviewing relevant documentation
ATS Keywords: Salesforce Marketing Cloud, AMPscript, SSJS, HTML, CSS, JavaScript, Data Extensions, Subscriber Management, Journey Builder, Automation Studio, Email Studio, Cloud Pages, REST APIs, SOAP APIs, SQL, Marketing Best Practices
ASSUMPTION: The application process for this role is competitive, and candidates should be prepared to demonstrate their technical expertise and alignment with 10Pearls' company culture.
🛠️ Tools & Technologies
- Salesforce Marketing Cloud
- AMPscript
- Server-Side JavaScript (SSJS)
- HTML, CSS, and JavaScript
- Data Extensions
- Journey Builder
- Automation Studio
- Email Studio
- Cloud Pages
- REST and SOAP APIs
- SQL
ASSUMPTION: The ideal candidate will have experience with the tools and technologies listed above and be able to demonstrate their proficiency in using them to develop and maintain marketing automation solutions.
👔 Cultural Fit Considerations
Company Values:
- Innovate: 10Pearls values innovation and encourages employees to think creatively and push the boundaries of what's possible
- Modernize: 10Pearls is committed to staying up-to-date with the latest technologies and trends in the industry
- Accelerate: 10Pearls helps businesses re-imagine, digitalize, and accelerate by providing cutting-edge AI-powered digital engineering services
Work Style:
- Collaborative: 10Pearls values collaboration and encourages employees to work together to achieve common goals
- Dynamic: 10Pearls is a fast-paced and growing organization, offering opportunities for professional growth and development
- Inclusive: 10Pearls is committed to fostering a diverse and inclusive work environment where everyone feels valued and respected
Self-Assessment Questions:
- Do you have a proven track record in developing and maintaining marketing automation solutions using Salesforce Marketing Cloud?
- Are you comfortable working in a dynamic and collaborative environment, with a focus on innovation and modernization?
- Do you have strong problem-solving skills and attention to detail, with a commitment to delivering high-quality work?
ASSUMPTION: The ideal candidate will be a strong cultural fit with 10Pearls' core values and work style, with a proven track record in marketing cloud development and a commitment to delivering high-quality work.
⚠️ Potential Challenges
- This role requires a high level of technical expertise in Salesforce Marketing Cloud development, with a focus on innovation and modernization
- The ideal candidate will be comfortable working in a dynamic and collaborative environment, with a focus on delivering high-quality work
- This role may require occasional travel to client sites or other 10Pearls offices, based on business needs
- The LATAM office in San José, Costa Rica, may have different work hours and cultural norms than the candidate's home country
ASSUMPTION: The ideal candidate will be able to overcome these challenges and thrive in a dynamic and collaborative work environment, with a focus on innovation and modernization.
📈 Similar Roles Comparison
- This role is similar to other marketing cloud developer roles, but with a focus on innovation and modernization in the AI-powered digital engineering services industry
- 10Pearls' focus on AI-powered digital engineering services makes this role an excellent opportunity for candidates interested in working with cutting-edge technologies and innovative solutions
- This role offers opportunities for career advancement within 10Pearls' growing organization, with a focus on professional growth and development
ASSUMPTION: This role is an excellent opportunity for candidates interested in working with cutting-edge technologies and innovative solutions in the AI-powered digital engineering services industry.
📝 Sample Projects
- Developing and maintaining marketing automation solutions for a global enterprise in the healthcare industry
- Integrating Salesforce Marketing Cloud with other Salesforce clouds and third-party platforms via REST and SOAP APIs for a high-growth mid-size business in the financial services industry
- Optimizing Journey Builder workflows and Automation Studio processes for a start-up in the energy industry
ASSUMPTION: These sample projects demonstrate the variety of work that the ideal candidate will be expected to perform in this role, with a focus on innovation and modernization in the AI-powered digital engineering services industry.
❓ Key Questions to Ask During Interview
- Can you describe the team structure and how this role fits into the organization?
- What are the most challenging aspects of this role, and how does the team support each other to overcome them?
- How does 10Pearls support the professional growth and development of its employees?
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does 10Pearls ensure a positive work-life balance for its employees?
ASSUMPTION: These key questions will help the candidate better understand the role, the team, and the company culture, and demonstrate their interest in the position.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume to highlight your relevant experience and skills, with a focus on Salesforce Marketing Cloud development
- Write a cover letter that demonstrates your understanding of the role and your fit with 10Pearls' company culture
- Prepare for the technical assessment or case study by brushing up on your Salesforce Marketing Cloud skills and reviewing relevant documentation
- Follow up with the hiring manager one week after submitting your application to inquire about the status of your application
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
