📌 Core Information
🔹 Job Title: Marketing & Communication Manager
🔹 Company: Accor
🔹 Location: Southampton, United Kingdom
🔹 Job Type: Full-time
🔹 Category: Hospitality & Travel
🔹 Date Posted: April 25, 2025
🔹 Experience Level: 2-5 years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Developing and executing creative marketing and communications strategies
- Crafting compelling content and visual storytelling
- Managing digital content and paid campaigns across various platforms
- Collaborating with resort departments for integrated campaigns
- Analyzing digital performance and optimizing strategies
ASSUMPTION: This role requires a strong creative background and digital marketing experience to effectively manage the resort's rebranding and relaunch.
📋 Key Responsibilities
✅ Developing and executing creative marketing and communications strategies to promote the resort's offerings
✅ Overseeing content creation and managing social media channels to enhance brand visibility and engagement
✅ Designing visually elevated promotional materials and branded digital assets
✅ Collaborating with resort departments to develop and execute integrated campaigns
✅ Tracking and analyzing digital performance against key KPIs to inform strategy and optimization
ASSUMPTION: The role may require working flexible hours, especially during the resort's pre-opening phase and major events.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Communications, or a related field
Experience: 3+ years of digital marketing experience in a luxury setting
Required Skills:
- Proficient in Adobe Creative Suite (Photoshop, InDesign, Illustrator, Premiere Pro, After Effects)
- Hands-on experience managing digital content and paid campaigns across key platforms
- Familiarity with digital analytics tools and content scheduling platforms
- Exceptional writing and communication skills
- Working knowledge of AI-powered marketing platforms
- Strong organization and collaboration skills
Preferred Skills:
- Experience with luxury resort brands or premium lifestyle companies
- Background in brand development or pre-opening creative planning
ASSUMPTION: Bermudian citizenship or being the spouse of a Bermudian is required for this role due to local employment regulations.
💰 Compensation & Benefits
Salary Range: £35,000 - £45,000 per annum (Estimated based on industry standards for the role, experience level, and location)
Benefits:
- Health Insurance
- Worldwide Travel Discounts
- Wellness Programs
Working Hours: Full-time, 40 hours per week. Flexible hours may be required during the resort's pre-opening phase and major events.
ASSUMPTION: The salary range provided is an estimate based on industry standards and may vary depending on the candidate's experience and qualifications.
📌 Applicant Insights
🔍 Company Context
Industry: Accor is a global leader in the hospitality industry, operating over 5,600 properties across 45 brands and 110 countries.
Company Size: Accor has 10,001+ employees worldwide, offering a large network of opportunities and resources for employees.
Founded: Accor was founded in 1967 and has since grown into a multinational corporation with a strong presence in the hospitality sector.
Company Description:
- Accor is dedicated to providing personalized services and expert solutions to suit all desires and needs
- The company aims to reinvent the guest experience and make a positive impact both locally and globally
- Accor offers a wide range of hotel brands, from luxury five-star palaces to smart economy hotels, exquisite residences to full-service resorts
Company Specialties:
Company Website: https://www.group.accor.com
ASSUMPTION: Accor's extensive global network and diverse portfolio of brands provide employees with ample opportunities for growth and career development.
📊 Role Analysis
Career Level: This role is suitable for an experienced digital marketing professional looking to take on a leadership position in marketing and communications within the hospitality industry.
Reporting Structure: The Marketing & Communication Manager will report directly to the Resort Manager and collaborate closely with various resort departments.
Work Arrangement: This is an on-site role, requiring the candidate to be present at the resort in Southampton, United Kingdom.
Growth Opportunities:
- Potential career progression within Accor's global network of hotels and brands
- Opportunities to work on high-profile projects and campaigns during the resort's pre-opening phase and relaunch
- Exposure to various aspects of hospitality and marketing, fostering well-rounded professional development
ASSUMPTION: The successful candidate will have the opportunity to make a significant impact on the resort's rebranding and relaunch, contributing to its long-term success.
🌍 Location & Work Environment
Office Type: On-site, with the possibility of remote work during the pre-opening phase and major events
Office Location(s): Fairmont Southampton, Southampton, United Kingdom
Geographic Context:
- Southampton is a vibrant city located on the south coast of England, offering a mix of urban and coastal living
- The resort is situated near the city center, providing easy access to amenities and attractions
- The island of Bermuda is known for its natural beauty, with pristine beaches and crystal-clear waters
Work Schedule: Full-time, 40 hours per week. Flexible hours may be required during the resort's pre-opening phase and major events.
ASSUMPTION: The successful candidate will enjoy working in a dynamic and fast-paced environment, collaborating with various departments to achieve common goals.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening
- In-person or virtual interview with the Resort Manager and relevant department heads
- Final interview with the Resort General Manager
Key Assessment Areas:
- Creativity and portfolio presentation
- Digital marketing expertise and strategic thinking
- Communication and interpersonal skills
- Adaptability and cultural fit within the Accor brand
Application Tips:
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role
- Prepare a strong portfolio showcasing your creative work, digital marketing campaigns, and brand development projects
- Research Accor and the Fairmont Southampton resort to demonstrate your enthusiasm and understanding of the brand
- Be prepared to discuss your ideas for the resort's rebranding and relaunch, as well as your long-term career goals within the company
ATS Keywords: Digital Marketing, Content Creation, Social Media Management, Brand Positioning, Adobe Creative Suite, Luxury Hospitality, Pre-opening Planning, AI Tools, Collaboration, Campaign Management, Community Engagement
ASSUMPTION: The interview process may take several weeks, depending on the candidate's availability and the resort's scheduling.
🛠️ Tools & Technologies
- Adobe Creative Suite (Photoshop, InDesign, Illustrator, Premiere Pro, After Effects)
- AI-powered marketing platforms (e.g., ChatGPT, Canva Magic Write, Jasper, Adobe Sensei, Meta Advantage+)
- Digital analytics tools (e.g., Google Analytics, Meta Insights)
- Content scheduling platforms (e.g., Later, Hootsuite, Sprout)
ASSUMPTION: The successful candidate will be expected to learn and utilize new tools and technologies as needed to optimize their performance in the role.
👔 Cultural Fit Considerations
Company Values:
- Respect
- Integrity
- Commitment
Work Style:
- Collaborative and team-oriented
- Adaptable and flexible
- Results-driven and proactive
Self-Assessment Questions:
- How do you align with Accor's core values, and how have you demonstrated these values in your previous roles?
- How comfortable are you working in a fast-paced, pre-opening environment, and how do you adapt to change and uncertainty?
- How does your personal work style fit with the collaborative and adaptable work environment at Accor?
ASSUMPTION: Accor values diversity and inclusion, fostering a work environment where employees can thrive and contribute to the company's success.
⚠️ Potential Challenges
- Managing multiple projects and deadlines during the resort's pre-opening phase
- Adapting to a fast-paced and dynamic work environment
- Working with various departments and stakeholders to ensure consistent brand messaging
- Maintaining a strong work-life balance while managing flexible hours and potential on-call responsibilities
ASSUMPTION: The successful candidate will be able to overcome these challenges by demonstrating strong organizational skills, adaptability, and effective communication.
📈 Similar Roles Comparison
- This role differs from other marketing and communications positions in the hospitality industry due to its focus on the resort's pre-opening phase and rebranding
- Accor's global network and diverse portfolio of brands offer unique opportunities for growth and career development compared to other hospitality companies
- Career paths within Accor may include progression to regional or global marketing roles, as well as opportunities to work on high-profile projects and campaigns
ASSUMPTION: The unique aspects of this role and Accor's global network make it an attractive opportunity for experienced digital marketing professionals seeking to make a significant impact in the hospitality industry.
📝 Sample Projects
- Developing and executing a comprehensive digital marketing strategy for the resort's relaunch
- Crafting compelling content and visual storytelling to showcase the resort's unique features and amenities
- Managing the resort's social media channels and engaging with guests to enhance brand visibility and loyalty
ASSUMPTION: The successful candidate will have the opportunity to work on high-profile projects and campaigns, contributing to the resort's long-term success.
❓ Key Questions to Ask During Interview
- Can you describe the resort's pre-opening timeline and how this role will contribute to its success?
- How does this role collaborate with other departments, and what are the key priorities for the first 90 days?
- What are the most significant challenges facing the resort's relaunch, and how can this role address them?
- How does Accor support the professional development and growth of its employees, particularly in this role?
- What are the key performance indicators (KPIs) for this role, and how will success be measured?
ASSUMPTION: Asking thoughtful and insightful questions during the interview process demonstrates the candidate's interest and engagement with the role and the company.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant experience and skills for this role
- Prepare a strong portfolio showcasing your creative work, digital marketing campaigns, and brand development projects
- Research Accor and the Fairmont Southampton resort to demonstrate your enthusiasm and understanding of the brand
- Be prepared to discuss your ideas for the resort's rebranding and relaunch, as well as your long-term career goals within the company
- Follow up with the hiring manager one week after submitting your application to express your continued interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
