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Marketing Communication Manager

Minor International
Full-time
On-site
Phuket, Phuket, Thailand
🌐 Digital Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Marketing Communication Manager

πŸ”Ή Company: Minor Hotels

πŸ”Ή Location: Phuket, Thailand

πŸ”Ή Job Type: Full-time

πŸ”Ή Category: Hospitality - Marketing

πŸ”Ή Date Posted: April 23, 2025

πŸ”Ή Experience Level: 5-10 years

πŸ”Ή Remote Status: On-site

πŸš€ Job Overview

Key aspects of this role include:

  • Developing and executing brand communication strategies to drive sales and dockets
  • Collaborating with marketing teams and agency partners to create integrated marketing plans
  • Monitoring competitive movements and adjusting communication strategies accordingly
  • Ensuring brand consistency across all channels and maintaining brand style guides
  • Managing marketing budgets to optimize ROI and working cross-functionally with various departments

ASSUMPTION: This role requires a strategic mindset, strong communication skills, and the ability to work effectively with both internal teams and external agencies.

πŸ“‹ Key Responsibilities

βœ… Develop and implement integrated marketing communications strategy and plan to support TPC calendar

βœ… Create agency briefs and ensure execution of TVC, KVs, and other relevant brand materials

βœ… Monitor competitive movements and review TPC communication strategy and plan for competitiveness

βœ… Guard brand style guide and ensure communications consistency across all channels

βœ… Allocate marketing funds properly to deliver best ROI on marketing objectives

βœ… Maintain good working relationships with cross-functional departments and external agencies

ASSUMPTION: This role requires a high level of organization, attention to detail, and the ability to manage multiple projects simultaneously.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing or related fields

Experience: 7 years of experience in Marketing

Required Skills:

  • Proficiency in English communication and presentation skills
  • Strong drive for results
  • Strong in innovative and people management
  • Good connection and networking with the industrial bodies

Preferred Skills:

  • Experience in the hospitality industry
  • Fluency in additional languages

ASSUMPTION: Candidates with experience in the hospitality industry and additional language skills may have an advantage in this role.

πŸ’° Compensation & Benefits

Salary Range: Industry standard for a Marketing Communication Manager with 7 years of experience in Thailand is approximately 1,500,000 - 2,500,000 THB per year. This estimate is based on market research and may vary depending on the candidate's specific skills and experience.

Benefits:

  • Competitive salary package
  • Performance-based bonuses
  • Employee discounts on hotel stays and F&B
  • Health insurance and provident fund
  • Opportunities for career growth and development

Working Hours: Full-time position with standard office hours, Monday to Friday. May require occasional work on weekends or evenings to support events or projects.

ASSUMPTION: The salary range provided is an estimate and may vary based on the candidate's specific qualifications and experience.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Minor Hotels is a global hospitality leader with a network of over 560 hotels across six continents. They drive growth through eight diverse hotel brands and a portfolio of related hospitality businesses.

Company Size: Minor Hotels has 10,001+ employees globally, with a strong presence in Asia Pacific, the Middle East, Africa, the Indian Ocean, Europe, and South America.

Founded: Minor Hotels was founded in 1978 and has since grown into a global hospitality leader.

Company Description:

  • Minor Hotels is a global hospitality leader with a network of over 560 hotels across six continents.
  • They drive growth through eight diverse hotel brands and a portfolio of related hospitality businesses.
  • Minor Hotels is perpetually driven by an entrepreneurial spirit, creating better brands, businesses, and partnerships by focusing on what matters most to their guests, team members, and partners.

Company Specialties:

  • Hotel and resort management
  • Luxury residences
  • Private jets
  • Restaurants and bars
  • Spa and wellness
  • River cruises and rail journeys

Company Website: http://www.minorhotels.com

ASSUMPTION: Working for a large, global hospitality company like Minor Hotels offers opportunities for career growth and exposure to diverse markets and brands.

πŸ“Š Role Analysis

Career Level: This role is at the mid-level management career stage, reporting directly to the Marketing Director or similar role.

Reporting Structure: The Marketing Communication Manager will report directly to the Marketing Director and work closely with various departments, including Sales, Revenue Management, and Operations.

Work Arrangement: This is an on-site, full-time position with standard office hours, Monday to Friday. Occasional work on weekends or evenings may be required to support events or projects.

Growth Opportunities:

  • Progression to a more senior marketing role within the company
  • Expanding responsibilities to include additional brands or regions
  • Developing expertise in specific marketing channels or strategies

ASSUMPTION: This role offers opportunities for career growth and development within the company's global hospitality network.

🌍 Location & Work Environment

Office Type: The office is located within the bustling Phuket Boat Lagoon, a lifestyle marina just 10 minutes north of Phuket Town.

Office Location(s): NH Boat Lagoon Phuket Resort, 88 The PARQ Building, 12th Fl. Ratchadaphisek Road, Bangkok, Klongtoey 10110, TH

Geographic Context:

  • Phuket is a popular tourist destination in Thailand, known for its beaches, resorts, and nightlife.
  • The office is located in a convenient and accessible location, close to amenities and attractions.
  • The work environment is dynamic and fast-paced, with a focus on delivering exceptional guest experiences.

Work Schedule: Standard office hours, Monday to Friday, with occasional work on weekends or evenings as required.

ASSUMPTION: Working in a resort location like Phuket offers a unique blend of professional challenges and personal lifestyle benefits.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application submission
  • Phone or video screening
  • In-person or video interview with the hiring manager
  • Final interview with senior leadership
  • Background check and offer extension

Key Assessment Areas:

  • Communication and presentation skills
  • Strategic thinking and problem-solving
  • Cultural fit and adaptability
  • Industry knowledge and experience

Application Tips:

  • Tailor your resume and cover letter to highlight relevant marketing experience and achievements
  • Prepare examples of successful marketing campaigns or projects you've led
  • Research Minor Hotels and the NH Boat Lagoon Phuket Resort to demonstrate your interest and understanding of the company and property

ATS Keywords: Marketing, Communication, Brand Management, Strategic Planning, Agency Management, Networking, Innovative Thinking, People Management, Competitive Analysis, ROI Optimization, Cross-Functional Collaboration

ASSUMPTION: The application process for this role may involve multiple interviews and assessments to evaluate the candidate's fit for the position and the company culture.

πŸ› οΈ Tools & Technologies

  • Microsoft Office Suite (Word, Excel, PowerPoint)
  • CRM software (e.g., Salesforce, HubSpot)
  • Marketing automation tools (e.g., Marketo, Pardot)
  • Social media management platforms (e.g., Hootsuite, Buffer)
  • Design tools (e.g., Adobe Creative Suite, Canva)

ASSUMPTION: The specific tools and technologies required for this role may vary depending on the candidate's specific responsibilities and the company's technology stack.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Passion for Growth
  • Integrity
  • Creativity
  • Collaboration
  • Excellence

Work Style:

  • Dynamic and fast-paced
  • Results-driven and entrepreneurial
  • Team-oriented and collaborative
  • Adaptable and resilient

Self-Assessment Questions:

  • Do you thrive in a fast-paced, dynamic work environment?
  • Are you passionate about driving growth and delivering exceptional results?
  • Do you enjoy working collaboratively with diverse teams to achieve common goals?
  • Are you adaptable and resilient in the face of change and challenges?

ASSUMPTION: Candidates who align with Minor Hotels' company values and work style are more likely to succeed in this role and contribute to the company's continued growth and success.

⚠️ Potential Challenges

  • Managing multiple projects and deadlines simultaneously
  • Working in a fast-paced, dynamic environment with frequent changes and updates
  • Adapting to a diverse and multicultural work environment
  • Balancing the needs and priorities of various departments and stakeholders

ASSUMPTION: These challenges can be overcome with strong organizational skills, adaptability, and a results-driven mindset.

πŸ“ˆ Similar Roles Comparison

  • Compared to other Marketing Communication Manager roles, this position may offer more exposure to global brands and markets within the Minor Hotels network.
  • Working in the hospitality industry may provide unique challenges and opportunities compared to other industries, such as a focus on guest experiences and seasonal demand patterns.
  • Career progression in this role may involve expanding responsibilities to include additional brands or regions, or moving into a more senior marketing role within the company.

ASSUMPTION: Understanding the unique aspects of this role and the hospitality industry can help candidates tailor their application and prepare for the interview process.

πŸ“ Sample Projects

  • Developing and executing a marketing campaign to launch a new hotel or resort
  • Managing a rebranding project for an existing property, including updates to the brand style guide and communication materials
  • Conducting a competitive analysis and adjusting marketing strategies to improve market share and ROI

ASSUMPTION: These sample projects demonstrate the range of responsibilities and challenges that a Marketing Communication Manager may face in this role.

❓ Key Questions to Ask During Interview

  • What are the key priorities for this role in the first 90 days?
  • How does this role fit into the overall marketing strategy for the property and the Minor Hotels network?
  • What opportunities are there for career growth and development within the company?
  • How does the company support work-life balance for its employees?
  • What is the company's approach to diversity, equity, and inclusion?

ASSUMPTION: Asking thoughtful and insightful questions during the interview process can help candidates better understand the role, the company, and the work environment.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume and cover letter to highlight your relevant marketing experience and achievements
  • Prepare examples of successful marketing campaigns or projects you've led
  • Research Minor Hotels and the NH Boat Lagoon Phuket Resort to demonstrate your interest and understanding of the company and property
  • Follow up with the hiring manager one week after submitting your application to express your continued interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.