📌 Core Information
🔹 Job Title: Marketing & Communication Manager
🔹 Company: IHG Hotels & Resorts
🔹 Location: Jabal Akhdar, Oman
🔹 Job Type: On-site, Full-time
🔹 Category: Hospitality, Marketing
🔹 Date Posted: June 26, 2025
🔹 Experience Level: 5-10 years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Developing and implementing digital marketing strategies
- Managing social media presence and online channels
- Monitoring and analyzing digital marketing performance
- Creating engaging content and enhancing the property's image
- Collaborating with cross-functional teams and external partners
ASSUMPTION: This role requires a strategic mindset, strong analytical skills, and the ability to work effectively with diverse teams.
📋 Key Responsibilities
✅ Develop and execute marketing strategies, reports, and digital materials
✅ Plan and monitor the company's presence on social media and online channels
✅ Measure and analyze digital marketing performance
✅ Stay updated with online marketing trends and adjust strategies accordingly
✅ Create new marketing initiatives to strengthen engagement with target audiences
✅ Maintain brand consistency and update the property's website
✅ Liaise with PR agencies and marketing HQ teams to ensure tasks are completed on time
✅ Coordinate environmental and community initiatives
✅ Perform additional duties as assigned by the General Manager
✅ Maintain high standards of personal hygiene, dress code, and demeanor
✅ Attend meetings and training as required
✅ Ensure all activities are carried out honestly, ethically, and within local laws
ASSUMPTION: This role involves a mix of strategic planning, creative execution, and analytical evaluation, with a strong focus on digital marketing and brand management.
🎯 Required Qualifications
Education: Bachelor’s degree in marketing, business administration, or a related field; master’s degree is a plus
Experience: Proven experience in marketing management within the hospitality industry, with a focus on guest experience and responsible business
Required Skills:
- Strong financial acumen and experience in managing marketing budgets
- Excellent leadership and communication skills
- Creative mindset with a strong understanding of content marketing and brand management
- Knowledge of sustainable business practices and corporate social responsibility
Preferred Skills:
- Experience in pre-opening or new hotel launches
- Fluency in Arabic
ASSUMPTION: Candidates with experience in luxury or lifestyle hospitality brands may have an advantage in this role.
💰 Compensation & Benefits
Salary Range: Competitive salary package based on experience and qualifications. The average salary for a Marketing Manager in Oman is around OMR 25,000 - 35,000 per annum.
Benefits:
- Accommodation and meals provided
- Medical and dental insurance
- Retirement plan
- Discounted hotel stays and food & beverage outlets
- Opportunities for career growth and development
Working Hours: Full-time, 40 hours per week, with flexible scheduling based on business needs
ASSUMPTION: The salary range provided is an estimate based on industry standards and may vary depending on the candidate's experience and qualifications.
📌 Applicant Insights
🔍 Company Context
Industry: Hospitality, with a focus on luxury and lifestyle brands
Company Size: IHG Hotels & Resorts is a large, global organization with over 6,300 open hotels in more than 100 countries and approximately 345,000 employees worldwide. This role is part of a pre-opening team for a new luxury property in Oman.
Founded: 2003 (as IHG PLC)
Company Description:
- IHG Hotels & Resorts is one of the world’s leading hotel companies with a purpose to provide True Hospitality for Good.
- The company operates a diverse portfolio of 19 hotel brands, including Six Senses, Regent, InterContinental, Vignette Collection, Kimpton, Hotel Indigo, and more.
- IHG is committed to sustainability and responsible business practices, with a focus on reducing its environmental impact and supporting local communities.
Company Specialties:
- Hotels, resorts, and food & beverage
- Luxury and lifestyle hospitality
- Sustainable business practices and corporate social responsibility
Company Website: http://www.ihgplc.com
ASSUMPTION: Working for a large, global hospitality company like IHG offers opportunities for career growth and development, as well as exposure to diverse brands and markets.
📊 Role Analysis
Career Level: Mid-level to senior marketing role, with potential for growth and progression within the company
Reporting Structure: This role reports directly to the General Manager of the property and works closely with cross-functional teams, including sales, revenue management, and operations
Work Arrangement: On-site, full-time position, with flexible scheduling based on business needs
Growth Opportunities:
- Progression to senior marketing roles within the company
- Expansion of responsibilities to include additional properties or regions
- Development of leadership and management skills through mentoring and training programs
ASSUMPTION: This role offers opportunities for career growth and development within a large, global hospitality company.
🌍 Location & Work Environment
Office Type: Upscale, luxury hotel property with stunning views and a focus on exceptional guest experiences
Office Location(s): Jabal Akhdar, Oman
Geographic Context:
- Jabal Akhdar is a mountainous region in Oman, known for its picturesque landscapes, green valleys, and rose plantations
- The property is situated at 2,000m above sea level on the edge of the canyon, offering breathtaking views
- The nearest major city is Nizwa, approximately 45 minutes away
Work Schedule: Full-time, 40 hours per week, with flexible scheduling based on business needs. The work environment may require occasional weekend or evening work, depending on property events and guest needs.
ASSUMPTION: The unique location and work environment of this property offer a distinctive and appealing setting for both employees and guests.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening with the HR department
- In-depth interview with the General Manager and/or other senior team members
- Final interview or assessment, which may include a presentation or case study
Key Assessment Areas:
- Marketing and digital strategy development
- Social media management and content creation
- Analytical skills and data-driven decision-making
- Leadership and team management
- Cultural fit and alignment with IHG's values
Application Tips:
- Tailor your resume and cover letter to highlight relevant marketing experience and skills
- Demonstrate your understanding of the hospitality industry and IHG's brands
- Showcase your creativity and strategic thinking through examples of past marketing campaigns or initiatives
- Prepare thoughtful questions to ask during the interview, demonstrating your interest in the role and the company
ATS Keywords: Marketing management, digital strategy, social media, content marketing, brand management, hospitality industry, luxury hotels, IHG, Oman
ASSUMPTION: The interview process for this role will focus on assessing the candidate's marketing skills, strategic thinking, and cultural fit within the IHG organization.
🛠️ Tools & Technologies
- Social media platforms (e.g., Facebook, Instagram, Twitter)
- Digital marketing analytics tools (e.g., Google Analytics, Hootsuite, Sprout Social)
- Content creation and design tools (e.g., Canva, Adobe Creative Suite)
- Project management tools (e.g., Asana, Trello)
ASSUMPTION: Familiarity with industry-standard digital marketing tools and platforms is essential for success in this role.
👔 Cultural Fit Considerations
Company Values:
- True Hospitality: We put our guests and colleagues at the heart of everything we do
- One Team: We work together, supporting and respecting each other
- Responsible Business: We act responsibly and take care of our communities and the environment
Work Style:
- Collaborative and team-oriented
- Adaptable and responsive to changing business needs
- Results-driven and focused on delivering exceptional guest experiences
Self-Assessment Questions:
- Do you have a passion for creating memorable guest experiences and a commitment to delivering True Hospitality?
- Are you comfortable working in a dynamic, fast-paced environment and adapting to changing priorities?
- Do you share IHG's commitment to responsible business and sustainability?
ASSUMPTION: Candidates who align with IHG's company values and work style are more likely to succeed in this role and contribute to the property's success.
⚠️ Potential Challenges
- Managing multiple projects and priorities in a fast-paced, pre-opening environment
- Adapting to a new work culture and team dynamics
- Balancing the demands of marketing and communication responsibilities with the need to maintain high guest satisfaction scores
- Navigating the unique challenges and opportunities of working in a luxury hospitality setting
ASSUMPTION: Success in this role requires strong organizational skills, adaptability, and the ability to thrive in a dynamic, fast-paced environment.
📈 Similar Roles Comparison
- Unlike traditional marketing roles, this position focuses on digital strategy and content creation for a luxury hospitality property
- Experience in the hospitality industry is preferred, but not required, as IHG offers training and development opportunities for candidates from other industries
- This role offers the opportunity to work in a unique, picturesque setting and contribute to the success of a new luxury property
ASSUMPTION: Candidates with experience in luxury hospitality or digital marketing roles may find this position particularly appealing.
📝 Sample Projects
- Developing and executing a pre-opening marketing campaign to generate buzz and anticipation for the property's launch
- Creating engaging, on-brand content for social media channels and the property's website
- Collaborating with cross-functional teams to plan and execute property-specific events and promotions
ASSUMPTION: The marketing and communication responsibilities for this role are diverse and offer opportunities for creativity and innovation.
❓ Key Questions to Ask During Interview
- What are the key priorities for this role in the first 90 days?
- How does this property's marketing strategy align with IHG's global brand standards and marketing initiatives?
- What opportunities are there for professional growth and development within the company?
- How does the company support work-life balance for its employees?
- What are the most challenging aspects of working in a luxury hospitality setting, and how can this role help address them?
ASSUMPTION: Asking thoughtful, well-researched questions during the interview demonstrates your interest in the role and commitment to success.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through the IHG Career website
- Tailor your resume and cover letter to highlight relevant marketing experience and skills
- Prepare for the interview by researching IHG's brands, values, and marketing strategies
- Follow up with the hiring manager after the interview to express your appreciation and reiterate your interest in the role
- If selected for the final round, prepare a presentation or case study demonstrating your marketing and digital strategy skills
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
