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Marketing Communication Specialist

Radiology Associates of North Texas
Full-time
On-site
Fort Worth, Texas, United States
🌐 Digital Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Marketing Communication Specialist

πŸ”Ή Company: Radiology Associates of North Texas

πŸ”Ή Location: Fort Worth, Texas

πŸ”Ή Job Type: Full-Time

πŸ”Ή Category: Medical Practices

πŸ”Ή Date Posted: April 16, 2025

πŸ”Ή Experience Level: 2-5 years

πŸ”Ή Remote Status: On-site

πŸš€ Job Overview

Key aspects of this role include:

  • Supporting day-to-day marketing initiatives
  • Collaborating with the Director of Marketing and Communications
  • Assisting with events, AV support, and digital content creation
  • Managing social media, website, and public relations efforts

ASSUMPTION: This role requires a balance of creative and organizational skills, with a focus on digital content and event support.

πŸ“‹ Key Responsibilities

βœ… Assist with planning and executing events, including AV setup and support

βœ… Create and publish digital content across social media, blogs, emails, and websites

βœ… Maintain digital content calendars and ensure brand consistency

βœ… Update website content using CMS tools and support SEO efforts

βœ… Manage social media scheduling and community engagement

βœ… Support photography/videography for events and marketing assets

βœ… Assist with public relations, internal communications, and media outreach

βœ… Help track performance metrics and compile marketing reports

ASSUMPTION: This role involves a mix of creative tasks and data-driven analysis to ensure marketing efforts are effective and aligned with the organization's goals.

🎯 Required Qualifications

Education: Bachelor’s degree in Marketing, Communications, or related field (or equivalent experience)

Experience: 2-3 years of relevant experience

Required Skills:

  • Proficiency in tools like Canva or Adobe Creative Suite
  • Familiarity with CMS platforms (e.g., WordPress), SEO, and social media
  • Experience with AV equipment and video conferencing tools
  • Basic photography/videography and editing skills
  • Strong written communication and organizational skills

Preferred Skills:

  • Experience in the medical or healthcare industry
  • Fluency in Spanish (for bilingual communication)

ASSUMPTION: While not explicitly stated, experience in the medical industry and bilingual communication skills could be beneficial for this role.

πŸ’° Compensation & Benefits

Salary Range: $45,000 - $60,000 per year (based on industry standards for a Marketing Communications Specialist with 2-5 years of experience in the Fort Worth area)

Benefits:

  • Health, dental, and vision insurance
  • 401(k) retirement plan with company match
  • Paid time off (vacation, sick, and holidays)
  • Tuition reimbursement and professional development opportunities
  • Employee assistance program

Working Hours: Full-time, Monday-Friday, 8:00 AM - 5:00 PM (with some flexibility for event support)

ASSUMPTION: The salary range is an estimate based on industry standards and may vary depending on the candidate's experience and qualifications.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Medical Practices - Radiology Associates of North Texas is a private practice provider of high-quality diagnostic and interventional radiology services, with a focus on building relationships and creating strategic partnerships throughout the North Texas medical community.

Company Size: 201-500 employees - As a mid-sized company, Radiology Associates of North Texas offers opportunities for growth and collaboration while maintaining a personal touch.

Founded: 1937 - Originally established as the Bond Radiological Group by Dr. Tom Bond, the practice has grown into the largest privately owned radiology practice in the nation.

Company Description:

  • Radiology Associates of North Texas is committed to providing exceptional quality and service to the Texas medical community
  • The company recruits only the best and brightest radiologists, with multiple fellowship-trained specialists representing various subspecialties
  • Radiology Associates partners with imaging facilities to provide professional services

Company Specialties:

  • Outpatient Diagnostic Radiology
  • Interventional Radiology
  • Neuroradiology
  • Emergency Radiology

Company Website: http://www.radntx.com

ASSUMPTION: Radiology Associates of North Texas prioritizes quality and service, with a focus on building relationships and strategic partnerships within the medical community.

πŸ“Š Role Analysis

Career Level: Mid-level - This role is suitable for a marketing professional with 2-5 years of experience, seeking to grow their career in a mid-sized medical practice.

Reporting Structure: The Marketing Communications Specialist reports to the Director of Marketing and Communications and works closely with the Marketing Communications Manager.

Work Arrangement: On-site, full-time - This role requires on-site presence for event support and collaboration with the team, with some flexibility for digital content creation.

Growth Opportunities:

  • Expanding skills in digital marketing and event management
  • Potential advancement to Marketing Communications Manager or similar roles
  • Gaining experience in the medical industry and healthcare marketing

ASSUMPTION: This role offers opportunities for professional growth and development within the marketing department and the broader medical industry.

🌍 Location & Work Environment

Office Type: Corporate office - Radiology Associates of North Texas operates from a corporate office in Fort Worth, Texas.

Office Location(s): 1320 S University Dr, Fort Worth, Texas 76107, US

Geographic Context:

  • Fort Worth is the fifth-most populous city in Texas and the 13th-largest city in the United States
  • The city is known for its vibrant cultural scene, with numerous museums, theaters, and music venues
  • Fort Worth offers a lower cost of living compared to other major Texas cities like Dallas and Houston

Work Schedule: Monday-Friday, 8:00 AM - 5:00 PM (with some flexibility for event support)

ASSUMPTION: The work environment at Radiology Associates of North Texas is professional and collaborative, with a focus on providing high-quality services to the medical community.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Online application and resume submission
  • Phone or video screen with the Marketing Communications Manager
  • In-person or virtual interview with the Director of Marketing and Communications
  • Final interview with key stakeholders

Key Assessment Areas:

  • Creativity and innovation in digital content creation
  • Event planning and AV support skills
  • Familiarity with CMS platforms, SEO, and social media
  • Communication and organizational skills

Application Tips:

  • Tailor your resume to highlight relevant marketing and communication skills, with a focus on digital content creation and event support
  • Prepare examples of your digital content and event planning experience to discuss during the interview
  • Demonstrate your understanding of the medical industry and Radiology Associates of North Texas' mission and values

ATS Keywords: Marketing Communications Specialist, Digital Content Creation, Event Support, AV Support, CMS Platforms, SEO, Social Media Management, Public Relations, Internal Communications, Photography, Videography, Written Communication, Organizational Skills

ASSUMPTION: The application process at Radiology Associates of North Texas is designed to assess the candidate's skills and cultural fit within the organization.

πŸ› οΈ Tools & Technologies

  • Canva or Adobe Creative Suite
  • CMS platforms (e.g., WordPress)
  • SEO tools (e.g., Google Analytics, SEMrush)
  • Social media management tools (e.g., Hootsuite, Buffer)
  • AV equipment and video conferencing tools (e.g., Zoom, Webex)
  • Photography and videography equipment (e.g., cameras, editing software)

ASSUMPTION: The tools and technologies required for this role are standard for marketing and communication professionals, with a focus on digital content creation and event support.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Quality - Radiology Associates of North Texas prioritizes exceptional quality and service in all aspects of its operations
  • Collaboration - The company fosters a collaborative work environment, with a focus on teamwork and strategic partnerships
  • Innovation - Radiology Associates encourages creativity and innovation in its marketing and communication efforts

Work Style:

  • Creative - This role requires a creative approach to digital content creation and event planning
  • Organized - The Marketing Communications Specialist must be able to manage multiple projects and deadlines effectively
  • Adaptable - The role may require flexibility in working hours to support events and other marketing initiatives

Self-Assessment Questions:

  • How do you ensure brand consistency in your digital content creation?
  • Can you describe a time when you successfully planned and executed an event, including AV support?
  • How do you stay organized and manage multiple projects and deadlines?

ASSUMPTION: Radiology Associates of North Texas values candidates who are creative, organized, and adaptable, with a strong commitment to quality and collaboration.

⚠️ Potential Challenges

  • Managing multiple projects and deadlines simultaneously
  • Adapting to the unique requirements of the medical industry and healthcare marketing
  • Balancing creative and analytical tasks in digital content creation and event planning
  • Working flexible hours to support events and other marketing initiatives

ASSUMPTION: These challenges can be overcome with strong organizational skills, adaptability, and a commitment to quality and collaboration.

πŸ“ˆ Similar Roles Comparison

  • Marketing Communications Specialist vs. Marketing Manager - The former role focuses more on day-to-day content creation and event support, while the latter role involves strategic planning and team management
  • Medical Practices vs. Other Industries - Marketing in the medical industry requires an understanding of healthcare regulations and a focus on patient-centered communication
  • Career Path - This role can lead to advancement in marketing and communication roles, such as Marketing Communications Manager or similar positions

ASSUMPTION: This role offers opportunities for growth and development within the marketing department and the broader medical industry.

πŸ“ Sample Projects

  • Creating a social media campaign to promote a new medical service or facility
  • Planning and executing an event, including AV support, for healthcare professionals
  • Developing a content marketing strategy to improve SEO and drive website traffic

ASSUMPTION: These sample projects demonstrate the range of marketing and communication tasks required for this role, with a focus on digital content creation and event planning.

❓ Key Questions to Ask During Interview

  • How does this role support the overall marketing and communication strategy for Radiology Associates of North Texas?
  • Can you describe the team structure and how this role fits within it?
  • What opportunities are there for professional growth and development within the marketing department?
  • How does Radiology Associates support work-life balance for its employees?
  • What are the key performance indicators (KPIs) for this role, and how will success be measured?

ASSUMPTION: These interview questions help assess the role's fit within the organization, the team structure, and the opportunities for professional growth and development.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Tailor your resume to highlight relevant marketing and communication skills, with a focus on digital content creation and event support
  • Prepare examples of your digital content and event planning experience to discuss during the interview
  • Demonstrate your understanding of the medical industry and Radiology Associates of North Texas' mission and values
  • Follow up with the hiring manager one week after submitting your application to express your interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.