Marketing & Communications Manager - Pullman Chennai Anna Salai

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📌 Core Information

🔹 Job Title: Marketing & Communications Manager - Pullman Chennai Anna Salai

🔹 Company: AccorHotel

🔹 Location: Chennai, Tamil Nādu, India

🔹 Job Type: On-site

🔹 Category: 📣 Marketing Communications (MarCom)

🔹 Date Posted: Thu Apr 03 2025

🔹 Experience Level: 5-10 years

🔹 Remote Status: On-site

📌 Essential Job Details

🚀 Job Overview

Key aspects of this role include:

• Coordinating marketing and promotional strategies for hotel services
• Managing the hotel's social media presence and public relations
• Ensuring brand consistency in all marketing collateral
• Leading marketing meetings and preparing press materials

ASSUMPTION: This role likely involves both strategic planning and hands-on implementation based on the detailed description provided, which requires a proactive and versatile skill set. The text implies a need for leadership in aligning the hotel's marketing efforts with corporate strategies.

📋 Key Responsibilities

✅ Coordinate and implement promotional strategies for all hotel services

✅ Create and follow an annual marketing plan on a monthly basis

✅ Optimize social media strategy including content creation and engagement

✅ Develop PR strategies and liaise with media to generate positive coverage

✅ Ensure all marketing materials meet Accor, Novotel, and ibis standards

✅ Attend and represent the hotel at official functions

✅ Develop and manage events and marketing collateral production

✅ Coordinate with departments to plan and implement marketing campaigns

ASSUMPTION: The role requires strong project management skills to coordinate various elements of marketing and communications across different media channels while maintaining high brand standards.

🎯 Required Qualifications

Education: Bachelor’s Degree

Experience: Minimum 8 years of experience in a similar role

Required Skills:

• Marketing Coordination
• Social Media Management
• Public Relations
• Event Planning
• Digital Marketing and SEO
• Brand Management
• Excellent English proficiency
• Proficiency in MS Excel, Word, & PowerPoint

Preferred Skills:

• Creative Problem Solving
• Crisis Management

ASSUMPTION: The qualifications emphasize a broad skill set across marketing disciplines, suggesting the role requires a well-rounded candidate capable of both strategic oversight and detailed execution.

💰 Compensation & Benefits

Salary Range: Not specified (typically competitive within the industry for this level of experience and responsibility)

Benefits:

• Professional development opportunities
• Access to Accor's extensive hospitality network
• Opportunities for promotion based on performance

Working Hours: 40 hours a week, with potential need for flexibility given event and project demands

ASSUMPTION: Compensation details are typically competitive, given the managerial level and industry standard practice in hospitality.

📌 Applicant Insights

🔍 Company Context

Industry: Hospitality

Company Size: 10,001+ employees — large corporate structure with significant resources and opportunities for career advancement

Founded: Not specified (Accor has a long history with roots in the hospitality sector)

Company Description:

• AccorHotels operate over 5,600 properties globally
• Renowned for luxury to economy hospitality offerings
• Committed to innovative guest experiences and service excellence

Company Specialties:

• Hospitality
• Catering

Company Website: https://www.group.accor.com

ASSUMPTION: Because this is a large organization, candidates can expect structured processes and significant resources available for role support.

📊 Role Analysis

Career Level: Mid to Senior Management

Reporting Structure: Likely reports to Director of Marketing or General Manager

Work Arrangement: Full-time, on-site at Pullman Chennai Anna Salai

Growth Opportunities:

• Potential progression to senior roles within the Accor group
• Professional growth through exposure to large-scale international projects
• Networking opportunities within the hospitality industry

ASSUMPTION: This role will provide the opportunity for significant impact on hotel brand presence and offers pathways for career advancement within the broader AccorHotels brand.

🌍 Location & Work Environment

Office Type: Hotel corporate offices

Office Location(s): Pullman Chennai Anna Salai, Chennai

Geographic Context:

• Chennai: a bustling city with a rich cultural heritage
• Strategic location for both business and leisure travelers
• Excellent connectivity and thriving hospitality scene

Work Schedule: Typically follows a 9-5 weekday pattern, but may require flexibility for events

ASSUMPTION: Given the hospitality industry, there is likely a need for adaptability in hours, especially during events or high-traffic periods.

💼 Interview & Application Insights

Typical Process:

• Initial application screening
• First-round interview with HR
• Subsequent interview with hiring manager or panel
• Possibility of a practical task or presentation
• Final decision and offer

Key Assessment Areas:

• Strategic marketing skills
• PR and social media management competency
• Leadership and team collaboration

Application Tips:

• Highlight cross-functional marketing achievements
• Emphasize fluency in digital marketing strategies
• Showcase leadership capabilities in past roles

ATS Keywords: Marketing Manager, Communication Strategy, Digital Marketing, Public Relations, SEO, Media Relations

ASSUMPTION: The application process is competitive and expects candidates to demonstrate both strategic oversight and quantitative skills in marketing.

🛠️ Tools & Technologies

• Marketing Automation Platforms
• Social Media Management Tools (e.g., Hootsuite, Buffer)
• SEO Tools (e.g., SEMrush, Moz)

ASSUMPTION: The role likely requires familiarity with typical marketing and communication technology stacks used in global hospitality brands.

👔 Cultural Fit Considerations

Company Values:

• Trust
• Integrity
• Respect

Work Style:

• Proactive and collaborative
• Solution-oriented mindset
• Passionate about service and hospitality

Self-Assessment Questions:

• How do I handle high-pressure environments?
• What experience do I have with international media relations?
• How do I measure the success of a marketing campaign?

ASSUMPTION: A successful candidate will have a dynamic approach and align well with the company's emphasis on hospitality excellence and teamwork.

⚠️ Potential Challenges

• Managing diverse marketing channels cohesively
• Ensuring all marketing materials meet global brand standards
• Adapting to a high-paced, ever-evolving hospitality market
• Navigating cultural differences in international media relations

ASSUMPTION: The dynamic nature of the role implies the need to juggle multiple projects and priorities, demanding excellent organizational skills.

📈 Similar Roles Comparison

• Focus on strategic marketing vs. tactical implementation
• Broader scope in global hospitality settings compared to local
• Managing a larger portfolio compared to smaller hotel chains

ASSUMPTION: This role likely involves deeper engagement in strategic brand development than similar roles in smaller or less globally integrated companies.

📝 Sample Projects

• Launching a new seasonal marketing campaign
• Developing a comprehensive public relations strategy for a special hotel event
• Creating a multi-platform digital marketing strategy to increase brand engagement

ASSUMPTION: Projects will revolve around enhancing brand visibility and guest engagement, given the hospitality context.

❓ Key Questions to Ask During Interview

• How does the hotel measure the effectiveness of marketing campaigns?
• What challenges does the hotel currently face in its marketing communications?
• What are the expectations for this role in the first 6 months?
• Can you describe the team structure and dynamics?
• How does the company support professional development for this role?

ASSUMPTION: These questions provide insight into role expectations and cultural fit, essential for long-term success in the position.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through the Accor Group website
• Prepare an updated resume highlighting relevant experience
• Include a cover letter addressing key responsibilities
• Ensure all materials align with the skills and qualifications listed
• Follow up if you have not heard back within two weeks

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.