📌 Core Information
🔹 Job Title: Marketing & Communications Specialist
🔹 Company: Centene Corporation
🔹 Location: Remote-FL, United States
🔹 Job Type: Full-Time
🔹 Category: Marketing & Communications
🔹 Date Posted: April 7, 2025
🔹 Experience Level: Mid-Level (2-5 years)
🔹 Remote Status: Hybrid (Remote-FL)
🚀 Job Overview
Key aspects of this role include:
- Assisting in the planning, implementation, and evaluation of state-wide marketing and communication programs
- Promoting a favorable public image of the company and its product lines
- Developing and implementing statewide initiatives, such as outreach events and healthcare education
- Managing promotional materials, budget compliance, and financial reporting
ASSUMPTION: This role requires a balance of creative and strategic thinking, as well as strong project management skills to coordinate various marketing and communication efforts across the state.
📋 Key Responsibilities
✅ Assist in the design, review, and revision of all health-related materials distributed to members, ensuring appropriateness of content, readability, and translations
✅ Assist in the development, promotion, and implementation of statewide initiatives, including outreach events, healthcare education, and incentive programs
✅ Order and track promotional items for all products and service areas, ensuring budget compliance and reporting financial impact
✅ Ensure the completion of monthly outreach calendars by regional outreach staff for all service areas
✅ Serve as a contact for community agencies, businesses, fundraisers, community events, etc.
✅ Research data, construct ideas, lay out artwork, and/or represent the employer directly before the public
✅ Prepare news releases, fact sheets, and compose letters as needed
ASSUMPTION: This role involves a mix of creative and administrative tasks, requiring strong organizational skills and attention to detail, as well as the ability to work both independently and collaboratively.
🎯 Required Qualifications
Education: Bachelor's Degree in Public Relations, Marketing, Communications, related field, or equivalent experience
Experience: 2+ years of marketing or communications experience
Required Skills:
- Knowledge of various writing techniques, including newsletter, press releases, and promotional copy
- Prior copywriting experience on the Internet (preferred)
- Strong project management skills
- Excellent communication and interpersonal skills
- Ability to work independently and in a team environment
Preferred Skills:
- Experience with healthcare marketing or communications
- Bilingual or multilingual skills
ASSUMPTION: While the role requires a specific degree, equivalent experience in marketing or communications may be considered. Strong writing skills and familiarity with healthcare marketing are highly desirable.
💰 Compensation & Benefits
Salary Range: $26.50 - $47.59 per hour
Benefits:
- Health Insurance
- 401K and Stock Purchase Plans
- Tuition Reimbursement
- Paid Time Off and Holidays
- Flexible Work Approach (remote, hybrid, field, or office work schedules)
Working Hours: Full-time (40 hours per week), with flexible work arrangements
ASSUMPTION: The salary range provided is an hourly rate, which may vary based on an individual's skills, experience, education, and other job-related factors. Total compensation may also include additional forms of incentives.
📌 Applicant Insights
🔍 Company Context
Industry: Centene Corporation operates in the healthcare industry, focusing on government-sponsored and commercial healthcare programs for under-insured and uninsured individuals.
Company Size: Centene is a large organization with over 10,000 employees, providing ample opportunities for growth and collaboration.
Founded: Centene was founded in 1984 and has since grown to become a leading healthcare enterprise committed to helping people live healthier lives.
Company Description:
- Centene offers affordable and high-quality products to more than 1 in 15 individuals across the nation, including Medicaid and Medicare members, as well as individuals and families served by the Health Insurance Marketplace.
- Centene believes healthcare is best delivered locally and focuses on providing fully integrated, high-quality, and cost-effective services to its members.
- The company is committed to diversity and values the ways in which its employees are different, allowing it to deliver quality, culturally sensitive healthcare to millions of members.
Company Specialties:
- Contracting
- Network Development
- Managed Care
Company Website: http://www.centene.com
ASSUMPTION: Centene's focus on local healthcare delivery and commitment to diversity make it an attractive employer for individuals seeking to make a meaningful impact in the healthcare industry.
📊 Role Analysis
Career Level: This role is suited for a mid-level marketing and communications professional with 2-5 years of experience.
Reporting Structure: The Marketing & Communications Specialist will report to the Director of Marketing and Communications and work closely with regional outreach staff and other departments.
Work Arrangement: This role is hybrid, with a remote component (Remote-FL) and the possibility of on-site work as needed.
Growth Opportunities:
- Centene's large size and diverse service offerings provide ample opportunities for career growth and advancement within the organization.
- The company's commitment to employee development and tuition reimbursement encourages continuous learning and professional development.
ASSUMPTION: This role offers a unique opportunity for a mid-level marketing and communications professional to make a significant impact on Centene's statewide marketing and communication efforts while enjoying growth and development opportunities within the organization.
🌍 Location & Work Environment
Office Type: Hybrid (Remote-FL) with the possibility of on-site work as needed
Office Location(s): The primary office location for this role is Remote-FL, with the possibility of working from Centene's offices in Saint Louis, MO; Smyrna, GA; Sunrise, FL; or Columbus, GA.
Geographic Context:
- Florida is the primary location for this role, with a focus on statewide marketing and communication efforts.
- The remote work component allows for flexibility and work-life balance, while the hybrid nature of the role enables collaboration and in-person interaction as needed.
Work Schedule: Full-time (40 hours per week) with flexible work arrangements, including remote and on-site work.
ASSUMPTION: The hybrid work arrangement for this role strikes a balance between flexibility and collaboration, allowing employees to enjoy the benefits of remote work while still having opportunities for in-person interaction and team-building.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening
- In-person or virtual interview with the hiring manager and/or team members
- Background check and reference check (if applicable)
- Job offer and onboarding
Key Assessment Areas:
- Writing and communication skills
- Project management and organizational skills
- Cultural fit and alignment with Centene's values
- Problem-solving and critical thinking skills
Application Tips:
- Tailor your resume and cover letter to highlight your marketing and communications experience, as well as any relevant healthcare industry experience.
- Provide specific examples of your writing, project management, and communication skills in your application materials.
- Demonstrate your understanding of Centene's mission and commitment to local healthcare delivery in your application materials.
ATS Keywords: Marketing, Communications, Public Relations, Copywriting, Event Planning, Community Outreach, Data Research, Content Design, Financial Reporting, Public Image Promotion, Healthcare Education, Promotional Materials, Budget Compliance, News Releases, Fact Sheets, Letter Composition
ASSUMPTION: Centene's application process is designed to assess candidates' skills and cultural fit, with a focus on writing, communication, and project management abilities, as well as alignment with the company's mission and values.
🛠️ Tools & Technologies
- Microsoft Office Suite (Word, Excel, PowerPoint)
- Adobe Creative Suite (Photoshop, Illustrator, InDesign)
- Content Management Systems (CMS) and Marketing Automation Platforms (e.g., WordPress, HubSpot, Marketo)
- Social Media Platforms (e.g., Facebook, Twitter, LinkedIn)
- Project Management Tools (e.g., Asana, Trello, Microsoft Project)
ASSUMPTION: The tools and technologies required for this role are standard for marketing and communications professionals, with a focus on writing, design, and project management software.
👔 Cultural Fit Considerations
Company Values:
- Integrity
- Respect
- Accountability
- Quality
- Innovation
Work Style:
- Collaborative
- Adaptable
- Results-driven
- Creative
- Analytical
Self-Assessment Questions:
- Do you align with Centene's commitment to local healthcare delivery and improving the health of underserved communities?
- Are you comfortable working in a hybrid environment, balancing remote work and on-site collaboration?
- Do you thrive in a dynamic, fast-paced work environment that requires strong project management and communication skills?
ASSUMPTION: Centene values employees who are committed to its mission, collaborative, adaptable, and results-driven, with strong communication and project management skills.
⚠️ Potential Challenges
- The hybrid work arrangement may require occasional on-site work, which could be challenging for some candidates who prefer fully remote positions.
- The role involves managing multiple projects and deadlines, which may require strong time management and organizational skills to balance effectively.
- The healthcare industry can be complex and ever-changing, requiring candidates to stay up-to-date with industry trends and regulations.
- The role may require occasional travel to attend events, meetings, or other work-related activities.
ASSUMPTION: While this role offers many benefits and opportunities, it also presents some challenges that candidates should be aware of and prepared to manage.
📈 Similar Roles Comparison
- Compared to other marketing and communications roles, this position places a strong emphasis on statewide initiatives and community outreach, with a focus on local healthcare delivery.
- While the role requires strong writing and communication skills, it also emphasizes project management and collaboration, making it well-suited for candidates with a diverse skill set.
- Career paths for this role may include advancement to senior marketing and communications positions within Centene or other healthcare organizations, as well as opportunities to specialize in specific areas of marketing and communications.
ASSUMPTION: This role offers a unique blend of marketing and communications responsibilities, with a focus on local healthcare delivery and statewide initiatives, making it an attractive opportunity for candidates seeking to make a meaningful impact in the healthcare industry.
📝 Sample Projects
- Developing and implementing a statewide healthcare education campaign to improve member engagement and health outcomes
- Coordinating and promoting a series of community events to raise awareness of Centene's services and products
- Managing the creation and distribution of promotional materials, including newsletters, fact sheets, and other marketing collateral
ASSUMPTION: These sample projects illustrate the diverse range of responsibilities and initiatives that the Marketing & Communications Specialist may be involved in, highlighting the importance of strong writing, project management, and communication skills.
❓ Key Questions to Ask During Interview
- Can you describe the team structure and how this role fits within the organization?
- How does Centene support the professional development and growth of its marketing and communications employees?
- What are the most significant challenges facing the marketing and communications department, and how does this role address them?
- How does Centene measure the success of its marketing and communications efforts, and how will my performance be evaluated in this role?
- What opportunities are there for collaboration and knowledge-sharing with other departments and teams within Centene?
ASSUMPTION: These interview questions are designed to provide insight into the role's responsibilities, the company culture, and the opportunities for professional growth and development within Centene.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your marketing and communications experience, as well as any relevant healthcare industry experience.
- Prepare examples of your writing, project management, and communication skills to discuss during the interview.
- Research Centene's mission, values, and commitment to local healthcare delivery, and be prepared to discuss how your skills and experience align with these aspects of the company.
- Follow up with the hiring manager or HR representative within one week of submitting your application to express your interest in the role and reiterate your qualifications.
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
