Marketing & Community Outreach Specialist

📌 Core Information

🔹 Job Title: Marketing & Community Outreach Specialist

🔹 Company: Build My Great Team

🔹 Location: Pensacola, Florida, United States

🔹 Job Type: Part-Time, Remote OK

🔹 Category: Marketing & Community Outreach

🔹 Date Posted: July 3, 2025

🔹 Experience Level: Entry to Mid-Level

🔹 Remote Status: Yes, with local travel required

🚀 Job Overview

Key aspects of this role include:

• Representing Coastal Probate, Trust & Elder Law at community events and senior living facilities
• Building and maintaining relationships with referral partners and senior-focused groups
• Organizing and supporting community gatherings and workshops
• Assisting with attorney speaking events and materials
• Tracking outreach activities to measure impact

ASSUMPTION: This role requires a warm, outgoing, and dependable individual who enjoys working independently while being part of a collaborative team. Familiarity with senior living environments or caregiving support services is a plus.

📋 Key Responsibilities

✅ Visit senior communities, facilities, and local organizations to introduce the firm and maintain ongoing relationships

✅ Distribute brochures, newsletters, and branded gifts to referral partners and groups that serve seniors

✅ Organize or support community gatherings such as Dementia Support Groups, workshops, and senior-focused events

✅ Attend and assist with attorney speaking events—setting up materials, welcoming attendees, and representing the firm with warmth

✅ Track outreach activities to help measure impact and stay connected

✅ Be a genuine, professional, and caring advocate for the people and communities served

ASSUMPTION: The role involves frequent local travel and requires excellent interpersonal and verbal communication skills to build rapport with seniors, families, and professionals.

🎯 Required Qualifications

Education: High school diploma or equivalent required; bachelor's degree in marketing, communications, or a related field preferred

Experience: 1-2 years of experience in outreach, elder care, healthcare marketing, social work, or a related field

Required Skills:

• Excellent interpersonal and verbal communication skills
• Organized and dependable with the ability to manage a flexible part-time schedule
• Professional presence with a sincere desire to help others
• Reliable transportation and comfort with local travel in the Pensacola area
• Availability on weekday mornings, with occasional flexibility for events

Preferred Skills:

• Experience supporting public events or working in senior services
• Familiarity with senior living environments or caregiving support services

ASSUMPTION: Candidates with experience in public events, senior services, or related fields are preferred, but not required. A high "I" on the DiSC assessment is also beneficial for this role.

💰 Compensation & Benefits

Salary Range: $20 - $25 per hour, depending on experience

Benefits:

• Flexible scheduling with 15-20 hours per week
• Opportunity to work independently while being part of a collaborative team

Working Hours: 15-20 flexible hours per week, scheduled over two days or spread throughout the week

ASSUMPTION: The salary range provided is based on industry standards for part-time marketing and community outreach roles in the Pensacola area.

📌 Applicant Insights

🔍 Company Context

Industry: Staffing and Recruiting, specifically focused on candidate screening and interviewing services for law firms

Company Size: 2-10 employees, providing a close-knit work environment with opportunities for significant impact

Founded: The company was founded to streamline the hiring process for busy law firms, allowing them to focus on client representation

Company Description:

• Build My Great Team® offers tailored candidate screening and interviewing services for busy law firms
• The company aims to help law firms build their dream team while still prioritizing client representation
• They handle the task of finding the perfect additions to law firm teams, allowing lawyers to focus on delivering exceptional legal services

Company Specialties:

• Candidate screening and interviewing services
• Tailored hiring solutions for busy law firms

Company Website: atticusadvantage.com/what-we-do/build-my-great-team/

ASSUMPTION: As a small company, Build My Great Team® offers applicants the opportunity to work closely with the team and make a significant impact on the company's success.

📊 Role Analysis

Career Level: Entry to Mid-Level, with opportunities for growth and development within the marketing and community outreach field

Reporting Structure: The Marketing & Community Outreach Specialist will report directly to the Marketing & Branding Lead, who is based remotely

Work Arrangement: This is a part-time, flexible role with 15-20 hours per week, allowing for a good work-life balance

Growth Opportunities:

• Developing skills in event planning, community engagement, and marketing strategies
• Expanding professional network within the senior care and legal industries
• Potential for full-time employment or increased responsibilities as the company grows

ASSUMPTION: This role offers opportunities for professional growth and development within the marketing and community outreach field, as well as the chance to make a meaningful impact on the company's success.

🌍 Location & Work Environment

Office Type: Remote, with occasional local travel required for community events and senior living facilities

Office Location(s): Pensacola, Florida, United States

Geographic Context:

• Pensacola is a mid-sized city on the Gulf Coast of Florida, with a population of approximately 55,000
• The city offers a mix of urban and suburban environments, with easy access to beaches and outdoor activities
• The cost of living in Pensacola is relatively low compared to other major cities in Florida

Work Schedule: Flexible scheduling with 15-20 hours per week, allowing for a good work-life balance

ASSUMPTION: The remote work environment with occasional local travel provides a good balance between flexibility and the opportunity to engage with the local community.

💼 Interview & Application Insights

Typical Process:

• Submit your resume and a short note about why this opportunity speaks to you
• Initial phone or video screen with the hiring manager
• In-person or virtual interview with the Marketing & Branding Lead
• Background check and reference checks
• Job offer and onboarding

Key Assessment Areas:

• Communication skills and ability to build rapport with seniors
• Organizational skills and ability to manage a flexible schedule
• Cultural fit and alignment with the company's mission and values

Application Tips:

• Highlight your experience in outreach, elder care, or related fields in your resume and cover letter
• Demonstrate your understanding of the senior care landscape and passion for helping others
• Showcase your ability to work independently and manage a flexible schedule

ATS Keywords: Marketing, Community Outreach, Networking, Relationship Building, Communication, Elder Care, Healthcare Marketing, Social Work, Organizational Skills, Public Speaking, Event Coordination, Empathy, Dependability, Transportation, Flexibility

ASSUMPTION: The application process for this role is straightforward and focused on assessing the candidate's communication skills, organizational skills, and cultural fit.

🛠️ Tools & Technologies

• Microsoft Office Suite (Word, Excel, PowerPoint)
• Google Workspace (Gmail, Google Docs, Google Sheets)
• Social media platforms (Facebook, LinkedIn, Twitter)
• Event planning and management tools (e.g., Eventbrite, Meetup)

ASSUMPTION: The tools and technologies required for this role are standard and widely used in marketing and community outreach positions.

👔 Cultural Fit Considerations

Company Values:

• Warm and welcoming demeanor
• Genuine care for the well-being of others
• Professionalism and attention to detail
• Collaboration and teamwork

Work Style:

• Independent and self-motivated
• Adaptable and flexible
• Strong communication and interpersonal skills
• Empathetic and caring

Self-Assessment Questions:

• Do you enjoy striking up conversations with strangers and building rapport with others?
• Are you comfortable working independently and managing your own schedule?
• Do you have a genuine desire to help others and make a positive impact in your community?

ASSUMPTION: A strong cultural fit for this role involves being warm, outgoing, and empathetic, with a genuine desire to help others and a willingness to work independently.

⚠️ Potential Challenges

• Occasional local travel may be required, depending on the location of community events and senior living facilities
• The role may involve working with sensitive information related to senior care and elder law
• Applicants may need to be comfortable discussing end-of-life planning and other sensitive topics with seniors and their families
• The work schedule may be flexible, but applicants must be reliable and dependable in managing their own time

ASSUMPTION: The potential challenges associated with this role are relatively minor and can be mitigated with proper communication, training, and support from the company.

📈 Similar Roles Comparison

• This role is similar to a Community Relations Specialist or a Senior Community Liaison, but with a focus on marketing and outreach for a law firm specializing in elder law
• Applicants with experience in healthcare marketing, social work, or related fields may find this role to be a good fit
• This role offers the opportunity to work independently while still being part of a collaborative team, providing a good balance between autonomy and support

ASSUMPTION: Applicants with experience in related roles or a background in healthcare marketing, social work, or related fields are likely to find this role to be a good fit.

📝 Sample Projects

• Planning and executing a community event to raise awareness about elder law and the services offered by Coastal Probate, Trust & Elder Law
• Developing and distributing marketing materials to senior living facilities and referral partners in the Pensacola area
• Assisting with attorney speaking events and workshops focused on elder law and long-term care planning

ASSUMPTION: The sample projects listed above are representative of the types of tasks and responsibilities that the Marketing & Community Outreach Specialist may be expected to perform in this role.

❓ Key Questions to Ask During Interview

• Can you describe the company's approach to marketing and community outreach, and how this role fits into that strategy?
• What are the key priorities for this role in the first 30, 60, and 90 days?
• How does the company support the professional development and growth of its employees?
• What are the most rewarding and challenging aspects of working in this role, according to current or former employees?
• How does the company measure the success of the Marketing & Community Outreach Specialist, and what key performance indicators (KPIs) are used to track progress?

ASSUMPTION: The key questions listed above are designed to help applicants better understand the role, the company's expectations, and the opportunities for professional growth and development.

📌 Next Steps for Applicants

To apply for this position:

• Submit your resume and a short note about why this opportunity speaks to you through this link
• Customize your resume and cover letter to highlight your experience in outreach, elder care, or related fields
• Prepare for the interview by researching the company and practicing your communication skills
• Follow up with the hiring manager after the interview to express your interest in the role and reiterate your qualifications

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.