Marketing Community Outreach Specialist - OH

📌 Core Information

🔹 Job Title: Marketing Community Outreach Specialist - OH

🔹 Company: Zing Health

🔹 Location: Remote (OH)

🔹 Job Type: Full-Time

🔹 Category: Marketing & Sales

🔹 Date Posted: May 7, 2025

🔹 Experience Level: Mid-Senior level

🔹 Remote Status: Remote (OH)

🚀 Job Overview

Key aspects of this role include:

• Leading marketing projects and community initiatives to achieve membership and enrollment goals
• Planning and conducting events, presentations, and training sessions
• Developing and maintaining business relationships with vendors, providers, and other stakeholders
• Representing the department at internal and external meetings
• Researching and assessing market and business opportunities

ASSUMPTION: This role requires a high level of self-motivation, strong communication skills, and the ability to work independently and in a team environment.

📋 Key Responsibilities

✅ Plans, develops, coordinates, collaborates, and conducts events such as meetings, presentations, activities, training, product orientations, focus groups, field marketing events, projects, etc.

✅ Develops and maintains business relationships and information that will result in opportunities to increase membership/enrollment targets.

✅ Represents the department at internal and external meetings including vendor reporting, departmental, cross-functional, community, provider, etc.

✅ Delivers presentations including sales, broker product training, member retention meetings, new member training, outreach activities, etc.

✅ Acts as department liaison for market materials, collateral rollouts, inventory, reports, etc.

✅ Acts as point person on key projects.

✅ Prospects and initiates opportunities for field marketing events, grassroots lead generation, provider co-op events, other community venues, etc. Coordinates with sales team for successful market execution.

✅ May develop plans to increase “crossover” enrollment.

ASSUMPTION: This role may require occasional travel to attend events, meetings, and other activities.

🎯 Required Qualifications

Education: Bachelor’s degree in Marketing, Business Administration, or equivalent experience.

Experience: Minimum three years of sales/marketing experience, preferably with government products.

Required Skills:

• Proven experience in marketing, sales, or a related field
• Excellent communication and presentation skills
• Strong organizational skills and attention to detail
• Ability to work independently and in a team environment
• Proficiency in Microsoft Office Suite
• Valid driver’s license

Preferred Skills:

• Health insurance or managed care experience
• Bilingual or multilingual skills
• Experience with CRM software

ASSUMPTION: Candidates with experience in the healthcare industry or Medicare Advantage plans may have an advantage in this role.

💰 Compensation & Benefits

Salary Range: $62,000 - $72,000 per year

Benefits:

• Medical, dental, and vision insurance
• 401(k) retirement plan with company match
• Paid time off (vacation, sick, and holidays)
• Employee assistance program
• Tuition reimbursement

Working Hours: Full-time, Monday - Friday, 8:30 AM - 5:00 PM (with flexibility for event attendance)

ASSUMPTION: The salary range provided is an estimate based on industry standards for similar roles and may vary depending on the candidate's experience and qualifications.

📌 Applicant Insights

🔍 Company Context

Industry: Zing Health is a tech-enabled insurance company specializing in Medicare Advantage plans for individuals aged 65 and over. The company focuses on a community-based approach to healthcare, recognizing the importance of social determinants of health in keeping individuals and communities healthy.

Company Size: Zing Health is a small company with 11-50 employees, which may offer a more intimate work environment and the opportunity for close collaboration with leadership.

Founded: Zing Health was founded in 2019 and is headquartered in Chicago, IL.

Company Description:

• Zing Health aims to return the physician and the member to the center of the healthcare equation
• The company offers members the ability to personalize their plans and access to facilities designed to help them better meet their healthcare needs
• Zing Health provides individualized assistance to make the transition to their plans as easy as possible

Company Specialties:

• Medicare Advantage plans
• Community-based healthcare approach
• Member-focused care

Company Website: www.myzinghealth.com

ASSUMPTION: Zing Health's focus on member-centric care and community-based approach may result in a work environment that prioritizes empathy, communication, and collaboration.

📊 Role Analysis

Career Level: This role is at the mid-senior level, requiring a combination of strategic thinking, tactical execution, and leadership skills.

Reporting Structure: The Marketing Community Outreach Specialist will report directly to the Marketing Director and work closely with the sales, provider relations, and member services teams.

Work Arrangement: This role is remote, with a focus on the Ohio market. Occasional travel may be required to attend events, meetings, and other activities.

Growth Opportunities:

• Expanding the role's responsibilities as the company grows and enters new markets
• Potential advancement to a management or leadership position within the marketing department
• Opportunities to develop expertise in Medicare Advantage plans and the healthcare industry

ASSUMPTION: As a small company, Zing Health may offer more opportunities for career growth and advancement than larger organizations.

🌍 Location & Work Environment

Office Type: Remote, with occasional travel to attend events, meetings, and other activities

Office Location(s): The primary work location is remote, with a focus on the Ohio market. Occasional travel may be required to attend events, meetings, and other activities.

Geographic Context:

• Ohio is the third most populous state in the United States, with a diverse population and a mix of urban, suburban, and rural areas
• The state is home to several major cities, including Columbus, Cleveland, and Cincinnati, as well as numerous smaller cities and towns
• Ohio has a robust healthcare industry, with numerous hospitals, healthcare systems, and insurance providers

Work Schedule: Full-time, Monday - Friday, 8:30 AM - 5:00 PM (with flexibility for event attendance)

ASSUMPTION: The remote work arrangement may offer candidates the opportunity to work from a location that best suits their needs and preferences, while still allowing for close collaboration with the team and leadership.

💼 Interview & Application Insights

Typical Process:

• Initial phone or video screen to assess qualifications and fit
• In-person or virtual interview with the Marketing Director and other team members
• Final interview with the CEO or another senior leader
• Background check and reference check

Key Assessment Areas:

• Communication and presentation skills
• Organizational skills and attention to detail
• Ability to work independently and in a team environment
• Understanding of the healthcare industry and Medicare Advantage plans
• Cultural fit with the company's mission and values

Application Tips:

• Tailor your resume and cover letter to highlight your relevant experience and skills for this role
• Be prepared to discuss your experience with marketing, sales, and event planning, as well as your understanding of the healthcare industry
• Demonstrate your ability to work independently and in a team environment, as well as your commitment to Zing Health's mission and values

ATS Keywords: Marketing, Sales, Event Planning, Healthcare, Medicare Advantage, Community Outreach, Business Development, Member Retention, Grassroots Marketing

ASSUMPTION: Zing Health's interview process may prioritize cultural fit and alignment with the company's mission and values, in addition to technical skills and experience.

🛠️ Tools & Technologies

• Microsoft Office Suite (Word, Excel, PowerPoint)
• CRM software (e.g., Salesforce, HubSpot)
• Event planning and management tools (e.g., Eventbrite, Cvent)
• Presentation software (e.g., PowerPoint, Keynote)

ASSUMPTION: The specific tools and technologies required for this role may vary depending on the candidate's experience and the company's needs.

👔 Cultural Fit Considerations

Company Values:

• Member-centric: Prioritizing the needs and preferences of members in all decisions and actions
• Community-focused: Recognizing the importance of social determinants of health in keeping individuals and communities healthy
• Innovative: Continuously seeking new and better ways to serve members and improve healthcare outcomes

Work Style:

• Collaborative: Working closely with team members and other departments to achieve shared goals
• Adaptable: Responding to changing priorities and demands with flexibility and resilience
• Detail-oriented: Paying close attention to details to ensure accurate and effective execution of tasks and projects

Self-Assessment Questions:

• Do you have a strong commitment to member-centric care and community-based healthcare?
• Are you able to work independently and in a team environment, with a focus on collaboration and adaptability?
• Do you have a strong attention to detail and a commitment to accurate and effective execution of tasks and projects?

ASSUMPTION: Zing Health's focus on member-centric care and community-based healthcare may result in a work environment that prioritizes empathy, communication, and collaboration.

⚠️ Potential Challenges

• Occasional travel may be required to attend events, meetings, and other activities
• The role may require working non-standard hours to attend events and other activities
• The healthcare industry can be complex and challenging, with a steep learning curve for those new to the field
• The role may require balancing multiple priorities and demands, with a need for strong organizational skills and time management

ASSUMPTION: The potential challenges of this role may be offset by the opportunity to work in a dynamic and growing industry, with a focus on member-centric care and community-based healthcare.

📈 Similar Roles Comparison

• This role is similar to a Marketing Coordinator or Event Planner, but with a focus on the healthcare industry and Medicare Advantage plans
• Unlike some marketing roles, this position requires a strong understanding of the healthcare industry and Medicare Advantage plans
• This role offers the opportunity to work in a dynamic and growing industry, with a focus on member-centric care and community-based healthcare

ASSUMPTION: The specific responsibilities and requirements of this role may vary depending on the company's needs and the candidate's experience.

📝 Sample Projects

• Planning and executing a health fair or community event to increase membership and enrollment targets
• Developing and implementing a grassroots lead generation campaign to increase market visibility and sales
• Researching and assessing market and business opportunities to identify new growth areas for the company

ASSUMPTION: The specific projects and initiatives required for this role may vary depending on the company's needs and the candidate's experience.

❓ Key Questions to Ask During Interview

• How does Zing Health prioritize member-centric care and community-based healthcare in its operations and decision-making?
• What are the most significant challenges facing the company in the next year, and how does this role contribute to addressing them?
• How does the company support the professional development and growth of its employees?
• What are the key priorities for this role in the first 30, 60, and 90 days?
• How does the company measure the success of this role, and what are the key performance indicators (KPIs) for the position?

ASSUMPTION: Asking thoughtful and insightful questions during the interview process can help demonstrate your interest in the role and your commitment to Zing Health's mission and values.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight your relevant experience and skills for this role
• Prepare for the interview by researching Zing Health and the healthcare industry, as well as practicing your communication and presentation skills
• Follow up with the hiring manager after the interview to express your appreciation and reiterate your interest in the position

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.