Marketing Cons II - Project Management Marketing

📌 Core Information

🔹 Job Title: Marketing Consultant II - Project Management Marketing

🔹 Company: Capgemini

🔹 Location: Brazil (Remote)

🔹 Job Type: Full-Time

🔹 Category: Marketing

🔹 Date Posted: July 9, 2025

🔹 Experience Level: 4-6 years

🔹 Remote Status: Yes

🚀 Job Overview

Key aspects of this role include:

• Driving qualified traffic to digital properties via Google Marketing Platforms, with Paid Search as the primary function
• Managing Google and Bing Ads to improve visibility, clicks, and conversions
• Developing marketing projects, new product designs, and sales promotion programs to achieve growth, retention, and product density objectives
• Directing and working on complex projects, developing results-oriented solutions for various distribution channels
• Training and leading new team members

ASSUMPTION: This role requires a strong background in paid search marketing, project management, and a solid understanding of the insurance industry to succeed.

📋 Key Responsibilities

✅ Develop and execute marketing projects, new product designs, and sales promotion programs to assist in achieving growth, retention, and product density objectives

✅ Manage Google and Bing Ads to improve visibility, clicks, and conversions, with a focus on keyword strategy, ad copy, bidding, A/B testing, experimentation, and performance analysis

✅ Lead complex projects and develop results-oriented solutions for various distribution channels

✅ Train and lead new team members

✅ Collaborate with cross-functional teams to ensure projects are completed on time and within budget

ASSUMPTION: This role involves a mix of strategic planning, hands-on execution, and team leadership, requiring strong organizational skills and the ability to manage multiple projects simultaneously.

🎯 Required Qualifications

Education: Bachelor's degree in Marketing, Business, or a related field

Experience: 4-6 years of experience in marketing, with a focus on paid search and project management

Required Skills:

• Advanced knowledge of Google Forecasting Tools, YouTube, Performance Max, Google Demand Gen, Google Display Network, Google Retargeting, and Google Discovery
• Intermediate proficiency in Google Analytics, Mix Panel, Invoca, Excel, and Looker Studio
• Strong project management skills, including the ability to develop project plans, assign tasks, track project status, and ensure quality assurance
• Excellent communication and leadership skills
• Fluency in English

Preferred Skills:

• 7-9 years of experience in marketing
• Experience working in the insurance industry
• Familiarity with AI Max for Search and other new technologies

ASSUMPTION: While a Bachelor's degree is the minimum requirement, a Master's degree in a related field or relevant certifications could provide a competitive edge.

💰 Compensation & Benefits

Salary Range: Based on market research and the required experience level, the estimated salary range for this role in Brazil is R$80,000 - R$120,000 per year (USD $16,000 - $24,000).

Benefits:

• Competitive salary and performance-based bonuses
• Comprehensive benefits package
• Home office model
• Career development and training opportunities
• Flexible work arrangements
• Dynamic and inclusive work culture
• Private health insurance
• Pension plan
• Paid time off
• Training & development

Working Hours: Full-time (40 hours per week), with flexible hours and remote work options

ASSUMPTION: The salary range provided is an estimate based on market data and may vary depending on the candidate's skills, experience, and negotiation.

📌 Applicant Insights

🔍 Company Context

Industry: Capgemini is a global leader in partnering with companies to transform and manage their business by harnessing the power of technology. It is a responsible and diverse organization of over 340,000 team members in more than 50 countries.

Company Size: Capgemini has 10,001+ employees, providing a large and diverse work environment.

Founded: Capgemini was founded in 1967 and has since grown into a globally recognized IT services and consulting company.

Company Description:

• Capgemini is guided by its purpose of unleashing human energy through technology for an inclusive and sustainable future.
• It offers a wide range of services, including outsourcing, process consulting, package-based solutions, custom solution development, application management, and more.
• Capgemini is committed to responsible business practices and has a strong focus on sustainability and innovation.

Company Specialties:

• Outsourcing
• Process Consulting
• Package-Based Solutions
• Custom Solution Development
• Application Management
• Artificial Intelligence
• Business Consulting
• Cloud
• Digital
• Managed Services
• Digital Transformation
• Innovation
• Intelligent Industry
• Sustainable IT
• and Generative AI

Company Website: www.capgemini.com

ASSUMPTION: Capgemini's large size and global presence offer numerous opportunities for career growth and development.

📊 Role Analysis

Career Level: This role is at the mid-level of the marketing career path, with opportunities for growth and advancement within Capgemini.

Reporting Structure: The Marketing Consultant II reports directly to the Marketing Manager or a similar role.

Work Arrangement: This role is remote, with the option to work from home or a Capgemini office in Brazil.

Growth Opportunities:

• Advancement to a Marketing Consultant III or similar role
• Expansion into other areas of marketing or project management
• Opportunities to work on international projects and gain global experience

ASSUMPTION: With Capgemini's extensive global presence and diverse service offerings, there are numerous opportunities for career growth and development within the company.

🌍 Location & Work Environment

Office Type: Remote work with the option to use Capgemini offices in Brazil

Office Location(s): Capgemini has multiple offices throughout Brazil, including São Paulo, Rio de Janeiro, and Brasília.

Geographic Context:

• Brazil is the largest country in South America, with a diverse culture and a growing economy.
• Capgemini's remote work option allows employees to live and work anywhere in Brazil, providing flexibility and work-life balance.
• The cost of living in Brazil varies depending on the location, with major cities like São Paulo and Rio de Janeiro being more expensive than smaller cities and rural areas.

Work Schedule: Full-time, with flexible hours and the option to work remotely

ASSUMPTION: The remote work option and flexible hours provide a good work-life balance, allowing employees to manage their time effectively.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screen with the hiring manager
• Technical assessment or case study presentation
• Final interview with the marketing team or relevant stakeholders
• Background check and offer extension

Key Assessment Areas:

• Marketing and project management skills
• Understanding of the insurance industry and Capgemini's services
• Problem-solving and analytical skills
• Communication and leadership skills
• Cultural fit and alignment with Capgemini's values

Application Tips:

• Tailor your resume and cover letter to highlight your relevant marketing and project management experience
• Demonstrate your understanding of the insurance industry and Capgemini's services in your application materials
• Prepare for behavioral interview questions that focus on your problem-solving, leadership, and communication skills
• Research Capgemini's company culture and values to ensure a good fit

ATS Keywords: Google Marketing Platforms, Paid Search, Marketing Projects, Product Design, Sales Promotion, Project Management, Insurance Industry, Capgemini Services

ASSUMPTION: Capgemini's application process is designed to assess both technical skills and cultural fit, with a focus on problem-solving, leadership, and communication abilities.

🛠️ Tools & Technologies

• Google Marketing Platforms (Google Ads, Google Analytics, Google Forecasting Tools)
• Microsoft Excel
• Project management tools (e.g., Asana, Trello, Jira)
• Communication and collaboration tools (e.g., Slack, Microsoft Teams)

ASSUMPTION: Familiarity with Google Marketing Platforms and project management tools is essential for success in this role.

👔 Cultural Fit Considerations

Company Values:

• Honesty and Integrity
• Boldness
• Trust and Teamwork
• Freedom
• Client Value Creation

Work Style:

• Collaborative and team-oriented
• Results-driven and focused on delivering high-quality work
• Adaptable and open to feedback
• Strong communication and leadership skills

Self-Assessment Questions:

• Do you align with Capgemini's values of honesty, boldness, trust, freedom, and client value creation?
• Are you comfortable working in a remote, collaborative environment?
• Do you have strong communication and leadership skills, and are you able to manage multiple projects simultaneously?

ASSUMPTION: Capgemini's company culture is collaborative, results-driven, and focused on delivering high-quality work. Successful candidates will demonstrate strong communication and leadership skills, as well as a strong cultural fit with the company's values.

⚠️ Potential Challenges

• Managing multiple projects simultaneously and meeting tight deadlines
• Working remotely and maintaining a strong work-life balance
• Adapting to a dynamic and fast-paced work environment
• Keeping up with industry trends and new technologies in marketing and project management

ASSUMPTION: These challenges can be overcome with strong organizational skills, effective time management, and a willingness to adapt and learn in a dynamic work environment.

📈 Similar Roles Comparison

• This role is similar to a Marketing Project Manager or Marketing Consultant role in other companies, but with a focus on the insurance industry and Capgemini's services
• Compared to other marketing roles, this position requires a strong background in project management and a solid understanding of the insurance industry
• Career progression in this role could lead to opportunities in marketing management, marketing strategy, or other related fields

ASSUMPTION: While this role shares similarities with other marketing and project management roles, its focus on the insurance industry and Capgemini's services makes it unique.

📝 Sample Projects

• Developing and executing a marketing campaign to promote a new insurance product launch
• Managing a team to create and implement a sales promotion program to increase agent retention and product density
• Collaborating with cross-functional teams to improve the customer experience and drive growth in a specific geographic region

ASSUMPTION: These sample projects demonstrate the range of responsibilities and the level of leadership required for success in this role.

❓ Key Questions to Ask During Interview

• Can you describe the team structure and how this role fits within the organization?
• What are the biggest challenges facing the marketing team currently, and how can this role help address them?
• How does Capgemini support the growth and development of its employees, particularly in marketing and project management?
• What are the key priorities for this role in the first 30, 60, and 90 days?
• How does Capgemini foster a culture of innovation and adaptability in its marketing strategies?

ASSUMPTION: These questions demonstrate a strong interest in the role and a desire to understand the company's culture and priorities.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through the Capgemini careers website
• Tailor your resume and cover letter to highlight your relevant marketing and project management experience
• Prepare for behavioral interview questions that focus on your problem-solving, leadership, and communication skills
• Research Capgemini's company culture and values to ensure a good fit
• Follow up with the hiring manager one week after submitting your application to express your interest and reiterate your qualifications

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.