📌 Core Information
🔹 Job Title: Marketing & Content Creative
🔹 Company: Relais & Châteaux
🔹 Location: Mdina, Malta
🔹 Job Type: Full-time
🔹 Category: Marketing & Communications
🔹 Date Posted: July 11, 2025
🔹 Experience Level: Entry-level (0-2 years)
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Creating and curating engaging visual content for social media channels
- Designing on-brand graphics for digital and print materials
- Contributing to campaign ideas and collaborating with departments on photoshoots and video content
- Updating hotel and restaurant websites
- Staying on top of trends and bringing fresh ideas to the table
ASSUMPTION: This role requires a creative and proactive individual with a strong eye for design and a passion for storytelling. Familiarity with the luxury hospitality industry is a plus.
📋 Key Responsibilities
✅ Create and curate engaging visual content for social media channels
✅ Design on-brand graphics for digital and print materials (e.g., social posts, stories, brochures, menus, event invites)
✅ Update hotel and restaurant websites with fresh content
✅ Contribute to campaign ideas and help bring them to life across all platforms
✅ Collaborate with departments on photoshoots and video content
✅ Keep online presence fresh, exciting, and aligned with brand look & feel
✅ Stay on top of trends and bring fresh ideas to the table
✅ Be involved in shaping the voice of The Xara Collection across all touchpoints
ASSUMPTION: This role requires a strong understanding of visual storytelling and the ability to create engaging content that resonates with audiences.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Communications, Business, or a related field
Experience: Entry-level (0-2 years) in marketing, communications, or a related field
Required Skills:
- Photography and/or videography skills
- Experience working in lifestyle, hospitality, or luxury brands
- Basic knowledge of social media analytics and scheduling tools
- Basic knowledge of design tools
- Proactive, creative, and able to work both independently and collaboratively in a fast-paced environment
Preferred Skills:
- Fluency in additional languages
- Experience with Adobe Creative Suite or similar design software
ASSUMPTION: Candidates with relevant experience in luxury hospitality or luxury brands may be given preference.
💰 Compensation & Benefits
Salary Range: €25,000 - €35,000 per annum (based on industry standards for entry-level marketing roles in Malta)
Benefits:
- Full-time position
- Opportunity to work in a unique and upscale hospitality environment
- Potential for career growth within the Relais & Châteaux network
Working Hours: Full-time (40 hours per week), with flexibility to work evenings and weekends as needed
ASSUMPTION: The salary range is an estimate based on industry standards for entry-level marketing roles in Malta. Actual salary may vary based on experience and qualifications.
📌 Applicant Insights
🔍 Company Context
Industry: Hospitality, specifically luxury hotels and fine dining restaurants
Company Size: 10,001+ employees (global network), but the Xara Collection is a smaller, local portfolio
Founded: 1954, with the Xara Collection established more recently
Company Description:
- Relais & Châteaux is an association of independent luxury hotels and restaurants worldwide
- The Xara Collection is a portfolio of unique hospitality experiences rooted in charm, elegance, and genuine Maltese hospitality
- They offer a range of upscale accommodations, fine dining, and unforgettable experiences
Company Specialties:
- Luxury hospitality
- Fine dining
- Unique and upscale experiences
Company Website: Relais & Châteaux
ASSUMPTION: Relais & Châteaux is a well-established and respected brand in the luxury hospitality industry, offering opportunities for career growth and exposure to international markets.
📊 Role Analysis
Career Level: Entry-level (0-2 years) in marketing and communications
Reporting Structure: Reports to the PR and Marketing Manager
Work Arrangement: On-site, with flexibility to work evenings and weekends as needed
Growth Opportunities:
- Potential for career progression within the marketing department
- Opportunities to work on international campaigns and projects within the Relais & Châteaux network
- Chance to gain experience in luxury hospitality and fine dining
ASSUMPTION: This role offers a unique opportunity to gain experience in luxury hospitality marketing and potentially grow within the Relais & Châteaux network.
🌍 Location & Work Environment
Office Type: Upscale hotel and restaurant environment
Office Location(s): Mdina, Malta
Geographic Context:
- Mdina is a historic and picturesque fortified city in the center of Malta
- The Xara Collection offers a unique and upscale work environment
- Malta is a small island nation with a Mediterranean climate and rich history
Work Schedule: Full-time (40 hours per week), with flexibility to work evenings and weekends as needed
ASSUMPTION: The work environment is upscale and professional, with a focus on providing exceptional service and experiences to guests.
💼 Interview & Application Insights
Typical Process:
- Online application and resume submission
- Phone or video screening interview
- In-person or video interview with the PR and Marketing Manager
- Final interview with the General Manager or another senior team member
Key Assessment Areas:
- Creativity and design skills
- Understanding of luxury hospitality and brand storytelling
- Proactivity and ability to work independently
- Collaboration skills and cultural fit
Application Tips:
- Tailor your resume and cover letter to highlight relevant experience and skills
- Showcase your portfolio or examples of your work, if applicable
- Prepare examples of how you've created engaging content or designed on-brand graphics in the past
- Research the Xara Collection and Relais & Châteaux to demonstrate your understanding of the brand and industry
ATS Keywords: Marketing, Content Creation, Social Media, Graphic Design, Photography, Videography, Brand Storytelling, Campaign Development, Luxury Hospitality, Relais & Châteaux, Xara Collection
ASSUMPTION: The application process may involve multiple interviews and assessments to ensure the best fit for the role and the company.
🛠️ Tools & Technologies
- Social media platforms (e.g., Instagram, Facebook, Twitter)
- Design tools (e.g., Adobe Creative Suite, Canva)
- Website management tools (e.g., WordPress, CMS)
- Social media analytics and scheduling tools (e.g., Hootsuite, Buffer)
ASSUMPTION: Familiarity with relevant design tools and social media platforms is essential for this role.
👔 Cultural Fit Considerations
Company Values:
- Excellence
- Team spirit
- Genuine hospitality
- Creativity
Work Style:
- Proactive and creative
- Collaborative and team-oriented
- Adaptable and able to work in a fast-paced environment
- Passionate about luxury hospitality and storytelling
Self-Assessment Questions:
- Do I have a strong eye for design and a passion for storytelling?
- Am I comfortable working in a fast-paced, upscale hospitality environment?
- Do I thrive in collaborative and creative work environments?
ASSUMPTION: Cultural fit is essential for success in this role, as it requires a strong sense of team spirit and a commitment to excellence in luxury hospitality.
⚠️ Potential Challenges
- Working evenings and weekends as needed to support events and campaigns
- Keeping up with the fast-paced nature of social media and digital marketing
- Managing multiple projects and deadlines simultaneously
- Adapting to the unique culture and expectations of luxury hospitality
ASSUMPTION: These challenges can be overcome with strong time management skills, adaptability, and a commitment to excellence.
📈 Similar Roles Comparison
- This role is similar to a Marketing Coordinator or Content Creator in a luxury hospitality or lifestyle brand
- However, it offers the unique opportunity to work within the Relais & Châteaux network and gain experience in upscale hospitality
- Career paths may include progression within the marketing department or exploration of international opportunities within the network
ASSUMPTION: This role offers a unique blend of marketing and hospitality experience, with opportunities for growth and exposure to international markets.
📝 Sample Projects
- Creating a social media campaign to promote a new restaurant opening within the Xara Collection
- Designing on-brand graphics for a luxury hotel's website relaunch
- Collaborating with the PR team to create a press kit for an upcoming event
ASSUMPTION: These sample projects demonstrate the creative and collaborative nature of the role, as well as the opportunity to work on high-profile campaigns and projects.
❓ Key Questions to Ask During Interview
- What are the most important priorities for this role in the first 90 days?
- How does this role fit into the overall marketing strategy for the Xara Collection and Relais & Châteaux?
- What opportunities are there for professional development and growth within the company?
- How does the company support work-life balance for employees?
- What is the team structure and dynamic like within the marketing department?
ASSUMPTION: These questions can help applicants better understand the role, the company culture, and the opportunities for growth and development.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight relevant experience and skills
- Prepare examples of your work, if applicable
- Follow up with the hiring manager one week after submitting your application
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
