Marketing Content Specialist

📌 Core Information

🔹 Job Title: Marketing Content Specialist

🔹 Company: Ksisters

🔹 Location: Singapore

🔹 Job Type: On-site

🔹 Category: Cosmetics

🔹 Date Posted: Thu Apr 03 2025

🔹 Experience Level: 2-5 years

🔹 Remote Status: On-site

📌 Essential Job Details

🚀 Job Overview

Key aspects of this role include:

• Creating engaging social media content across multiple platforms.
• Managing user-generated content (UGC) and relationships with key opinion leaders (KOLs).
• Representing the brands in a genuine and authentic manner in front of the camera.
• Ensuring seamless content management on sales platforms like Shopify.

ASSUMPTION: This overview implies a strong emphasis on multimedia content creation and direct interaction with brand audiences and influencers to boost brand presence and sales.

📋 Key Responsibilities

✅ Develop and execute a content calendar for various social media platforms.

✅ Create and produce high-quality, platform-specific videos and posts.

✅ Stay current with trends and platform changes to optimize content.

✅ Manage relationships with influencers and evaluate user-generated content.

✅ Optimize product content on Shopify to align with e-commerce strategies.

ASSUMPTION: The focus is not only on content creation but also on building and maintaining strategic relationships with influencers and adapting content strategies based on evolving trends.

🎯 Required Qualifications

Education: Not specified, but preference for degrees in Marketing, Communications, or related fields.

Experience: Minimum of 2 years in content creation and social media management, particularly within beauty or lifestyle sectors.

Required Skills:

• Content creation and social media management expertise.
• Influencer collaboration and UGC management skills.
• Proficiency in video editing and e-commerce platform management.
• Strong communication and organizational skills.

Preferred Skills:

• Digital Marketing strategies and SEO knowledge.
• Proficiency with Adobe Creative Suite or similar tools.

ASSUMPTION: While formal education is not emphasized, practical experience in relevant fields is critical, with a strong preference for skills that align with digital marketing trends.

💰 Compensation & Benefits

Salary Range: Not specified, typical industry compensation with potential for bonuses.

Benefits:

• Meal Allowance
• Medical Insurance
• Performance Bonus

Working Hours: 40 hours per week, standard working schedule expected.

ASSUMPTION: Compensation likely aligned with industry standards and benefits indicate employer investment in employee wellbeing.

📌 Applicant Insights

🔍 Company Context

Industry: Cosmetics, with a focus on Korean beauty and lifestyle products.

Company Size: 11-50 employees – typical of agile, dynamic working environments.

Founded: 2016, Singapore

Company Description:

• Renowned for K-beauty and lifestyle products under Jungmin's guidance.
• Focus on innovative, customer-centric product offerings.
• Strong emphasis on social media presence and community engagement.

Company Specialties:

• Korean Beauty Products
• Community Engagement
• Influencer Marketing

Company Website: https://ksisters.sg

ASSUMPTION: The company’s small size suggests close-knit teams and potential for substantial individual impact.

📊 Role Analysis

Career Level: Mid-level professional with significant stand-alone responsibilities.

Reporting Structure: Likely reports to Marketing Manager or similar senior role.

Work Arrangement: On-site with potential for close in-person collaboration.

Growth Opportunities:

• Involvement in strategic marketing initiatives.
• Opportunities to lead significant projects as company grows.
• Pioneering innovative content strategies and campaigns.

ASSUMPTION: With the company’s focus on K-beauty, there is likely room for role expansion and deeper industry expertise.

🌍 Location & Work Environment

Office Type: Modern, collaborative office space suited for creative marketing work.

Office Location(s): 21 Bukit Batok Cres, #18-79, Singapore, Singapore 658065, SG

Geographic Context:

• Centrally located within Singapore’s bustling business district.
• Access to a vibrant city environment with diverse dining and transport options.

Work Schedule: Standard business hours with likely need for flexibility during campaigns or launches.

ASSUMPTION: The location within a dynamic metropolitan area suggests access to rich networking and expansion opportunities.

💼 Interview & Application Insights

Typical Process:

• Online application submission.
• Initial HR screening via phone or video call.
• Technical or skill-based interview with the marketing team.

Key Assessment Areas:

• Content creation proficiency.
• Ability to engage and manage relationships with influencers and audiences.
• Understanding of e-commerce content management.

Application Tips:

• Highlight practical experience with social media and content creation in your application.
• Showcase examples of past work that reflect creativity and engagement capabilities.
• Prepare to discuss strategies for influencer and UGC management in interview settings.

ATS Keywords: Social Media, Content Creation, Influencer Management, Video Production, Shopify, Digital Marketing

ASSUMPTION: Application processes are likely streamlined for efficiency, focusing heavily on demonstrated capabilities via portfolios or past project experience.

🛠️ Tools & Technologies

• Shopify
• Adobe Creative Suite
• Social media management tools (e.g., Hootsuite, Buffer)

ASSUMPTION: Expected to utilize both creative and productivity tools extensively to fulfill multifaceted content creation and management responsibilities.

👔 Cultural Fit Considerations

Company Values:

• Innovation in beauty and lifestyle.
• Strong community and customer engagement.
• Commitment to brand authenticity and quality.

Work Style:

• Creative and proactive approach to challenges.
• Collaborative team dynamic with frequent cross-functional engagements.
• Emphasis on flexibility and adaptation to changing market trends.

Self-Assessment Questions:

• Can you create content that authentically represents brand values?
• How do you typically engage with influencers and manage related content?
• What is your approach to optimizing digital brand presence?

ASSUMPTION: The company likely fosters an open, inclusive culture that values diverse talent and encourages employee-driven innovation.

⚠️ Potential Challenges

• Keeping up with rapidly changing social media trends and platform updates.
• Ensuring consistent communication across multiple brand voices.
• Balancing creative content with strict brand alignment and guidance.
• Managing multiple projects under tight deadlines and expectations.

ASSUMPTION: The role may involve high-pressure deadlines and the need to juggle multiple projects, requiring excellent time management and prioritization skills.

📈 Similar Roles Comparison

• Compared to traditional content roles, this position requires more direct engagement with audiences and influencers.
• More emphasis on multimedia content creation and online brand presence than some similar positions in the industry.
• Opportunities for growth may be more concentrated due to the company's size and focus on niche markets.

ASSUMPTION: Compared to similar roles, this position emphasizes a broader integration of digital strategy and influencer collaboration.

📝 Sample Projects

• Conducting a successful influencer campaign for a skincare line launch.
• Developing a viral social media challenge around new product releases.
• Enhancing SEO strategies for improved product visibility on Shopify.

ASSUMPTION: The potential projects mirror current dynamics in social media-driven brand marketing and e-commerce optimization.

❓ Key Questions to Ask During Interview

• What tools and metrics does the company use to measure content success?
• How does the team stay ahead of social media trends?
• What are the company's expectations regarding influencer collaboration?
• Can you describe a typical day in this role?
• What growth opportunities are available within the marketing team?

ASSUMPTION: Questions are designed to clarify expectations, probe company culture, and uncover potential career progression within the organization.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link.
• Ensure your portfolio highlights your best social media and content creation works.
• Prepare a tailored resume emphasizing relevant experience and skills.
• Be ready for initial communication from the HR team following application submission.
• Look out for notifications regarding potential interviews through your provided contact details.

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.

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