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Marketing Coordinator

TEG
Full-time
On-site
Sydney, New South Wales, Australia
🌐 Digital Marketing

πŸ“Œ Core Information

πŸ”Ή Job Title: Marketing Coordinator

πŸ”Ή Company: TEG

πŸ”Ή Location: Sydney, New South Wales, Australia

πŸ”Ή Job Type: On-site

πŸ”Ή Category: Spectator Sports

πŸ”Ή Date Posted: Wed Apr 02 2025

πŸ”Ή Experience Level: 0-2 years

πŸ”Ή Remote Status: On-site

πŸ“Œ Essential Job Details

πŸš€ Job Overview

Key aspects of this role include:

  • Creating engaging marketing content and campaigns
  • Managing various digital marketing channels
  • Conducting performance analysis and reporting
  • Collaborating with the Digital Engagement Lead and teams

ASSUMPTION: This role will heavily involve digital marketing initiatives, as indicated by the focus on digital campaigns and technology platforms.

πŸ“‹ Key Responsibilities

βœ… Execute digital campaigns across email, web push, app push, SMS, and on-site.

βœ… Create copy and target relevant audiences.

βœ… Schedule campaigns and manage booking calendars.

βœ… Report on campaign performance and provide insights.

βœ… Test and optimize messaging, using A/B testing to improve engagement.

βœ… Ensure campaigns align with channel best practices.

βœ… Stay updated on industry trends, especially in entertainment and email marketing channels.

ASSUMPTION: The detailed responsibilities suggest a comprehensive role in executing and managing marketing strategies with a focus on digital channels.

🎯 Required Qualifications

Education: Degree in marketing or equivalent experience

Experience: At least 1 year in a related marketing role

Required Skills:

  • Basic HTML proficiency
  • Strong written and copywriting skills
  • Proficiency in MS Office (Word, PowerPoint, Excel)

Preferred Skills:

  • Experience with email marketing platforms
  • Understanding of customer segmentation

ASSUMPTION: The role's technology aspect implies a benefit from experiences in digital tools and platforms beyond basic HTML competency.

πŸ’° Compensation & Benefits

Salary Range: Not specified; typically competitive for the industry and location.

Benefits:

  • Complimentary tickets to events
  • Birthday and volunteering leave
  • Access to wellbeing discounts and resources
  • Company-paid parental leave

Working Hours: 40 hours per week

ASSUMPTION: Salary details are not provided, likely depending on experience and industry standards in Sydney.

πŸ“Œ Applicant Insights

πŸ” Company Context

Industry: Spectator Sports

Company Size: 51-200 employees, offering a medium-sized company environment conducive to collaboration and visibility.

Founded: Not specified

Company Description:

  • Global leader in live entertainment and ticketing
  • Operates in 40+ countries with diverse brands
  • Specializes in sports and entertainment event promotion

Company Specialties:

  • Events
  • Sporting Events
  • Promotion

Company Website: https://www.teg.com.au

ASSUMPTION: TEG's global presence and partnerships benefit from a strong international network and resources.

πŸ“Š Role Analysis

Career Level: Entry to junior level

Reporting Structure: Reports to the Digital Engagement Lead

Work Arrangement: On-site

Growth Opportunities:

  • Potential to advance within the marketing team
  • Exposure to global brand strategies and diverse events
  • Networking with industry leaders in entertainment

ASSUMPTION: Given TEG's large portfolio, there are likely advancement and specialization opportunities in multiple areas of event promotion and marketing.

🌍 Location & Work Environment

Office Type: Modern office equipped for collaboration and innovation

Office Location(s): Sydney, New South Wales

Geographic Context:

  • Located in a major cultural and economic hub
  • Close to iconic venues and attractions
  • Vibrant entertainment and sports industries

Work Schedule: Standard workweek, with flexibility for events

ASSUMPTION: The office's location in Sydney provides rich networking and professional growth opportunities.

πŸ’Ό Interview & Application Insights

Typical Process:

  • Submission of digital application
  • Initial screening interview
  • Marketing-related assessment or test

Key Assessment Areas:

  • Content creation and copywriting abilities
  • Understanding of digital marketing strategies
  • Analytical skills in campaign performance

Application Tips:

  • Highlight experience with digital marketing tools
  • Showcase any unique content you have created
  • Prepare examples of campaign successes

ATS Keywords: Digital Marketing, Campaign Execution, Copywriting, HTML, A/B Testing

ASSUMPTION: Emphasis will be on digital competency and strategic thinking during the selection process.

πŸ› οΈ Tools & Technologies

  • Email marketing platforms
  • Customer segmentation software
  • Basic HTML coding tools

ASSUMPTION: Familiarity with common marketing software is expected, providing added advantage in executing campaigns efficiently.

πŸ‘” Cultural Fit Considerations

Company Values:

  • Innovation and creativity
  • A passion for entertainment
  • Commitment to audience engagement

Work Style:

  • Collaborative team environment
  • Fast-paced and dynamic
  • Continuous learning and development

Self-Assessment Questions:

  • Are you passionate about live events and entertainment?
  • Do you enjoy creating unique digital marketing content?
  • Can you manage multiple deadlines concurrently?

ASSUMPTION: Successful candidates will likely align with TEG's innovative and fast-paced culture.

⚠️ Potential Challenges

  • Adapting to rapidly changing market strategies
  • Managing high volumes of content and campaigns
  • Balancing creative and analytical tasks
  • Staying abreast of industry trends

ASSUMPTION: The dynamic nature of the entertainment industry requires flexibility and effective time management.

πŸ“ˆ Similar Roles Comparison

  • More emphasis on digital than traditional marketing
  • Focus on entertainment and event marketing compared to other industries
  • Potential for global campaign involvement, given TEG's reach

ASSUMPTION: Compared to similar roles in less dynamic sectors, this position offers diverse and fast-paced responsibilities.

πŸ“ Sample Projects

  • Developing a promotional campaign for a major concert
  • Executing a targeted email marketing drive for a sports event
  • Managing social media promotions for a theatre production

ASSUMPTION: Project involvement likely spans multiple event types and will require coordination with various teams.

❓ Key Questions to Ask During Interview

  • What digital platforms does TEG prioritize for marketing campaigns?
  • How does the marketing team stay updated with industry trends?
  • What are the core KPIs for evaluating campaign success?
  • How does TEG support professional growth within the team?
  • What challenges does the team currently face in campaign execution?

ASSUMPTION: These questions target key areas of concern and curiosity likely relevant to potential employees.

πŸ“Œ Next Steps for Applicants

To apply for this position:

  • Submit your application through this link
  • Ensure your resume highlights relevant digital marketing and content creation experience
  • Prepare for a potential skills assessment test
  • Be ready to discuss how you can contribute to TEG's marketing goals
  • Follow-up politely with the recruitment team after submission

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.

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