π Core Information
πΉ Job Title: Marketing Coordinator
πΉ Company: Sales Bizlab
πΉ Location: Atlanta, GA
πΉ Job Type: Full-time
πΉ Category: Marketing
πΉ Date Posted: April 8, 2025
πΉ Experience Level: Entry-level (0-2 years)
πΉ Remote Status: On-site
π Job Overview
Key aspects of this role include:
- Collaborating with cross-functional teams to develop and implement marketing strategies
- Executing social media marketing initiatives and monitoring campaign performance
- Maintaining marketing calendars and ensuring project deadlines are met
- Supporting the creation of marketing collateral and cohesive messaging
ASSUMPTION: This role requires a high level of organization, strong communication skills, and proficiency in digital marketing tools to succeed.
π Key Responsibilities
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Assist in the development and implementation of marketing campaigns
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Coordinate and execute social media marketing initiatives
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Monitor and report on the performance of marketing campaigns
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Maintain the marketing calendar and ensure deadlines are met
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Collaborate with cross-functional teams to create cohesive marketing efforts
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Support the creation of marketing collateral, including brochures and presentations
ASSUMPTION: The role may evolve based on the company's growth and changing marketing needs.
π― Required Qualifications
Education: Bachelor's degree in Marketing, Communications, or a related field
Experience: 1-2 years of experience in marketing or a related role
Required Skills:
- Strong written and verbal communication skills
- Proficiency in digital marketing tools and social media platforms
- Ability to analyze data and generate reports
- Excellent organizational skills and attention to detail
Preferred Skills:
- Experience with CRM software
- Fluency in additional languages
ASSUMPTION: While not explicitly stated, experience with CRM software and fluency in additional languages could be beneficial for this role.
π° Compensation & Benefits
Salary Range: $22.00 - $32.00 hourly. This range is based on industry standards for entry-level marketing roles in Atlanta, GA.
Benefits:
- Competitive entry-level salary
- Health, dental, and vision insurance
- Paid time off and holidays
- 401(k) retirement plan with company match
- Opportunities for professional development and career growth
- Collaborative and innovative work environment
Working Hours: Full-time, 40 hours per week. Flexible hours may be available based on project needs.
ASSUMPTION: The salary range provided is an estimate based on industry standards and may vary depending on the candidate's qualifications and experience.
π Applicant Insights
π Company Context
Industry: Sales Bizlab operates in the marketing services industry, focusing on tailored marketing solutions for clients.
Company Size: Sales Bizlab is a small company with 2-10 employees, offering a close-knit work environment and the opportunity to make a significant impact.
Founded: The company's founding date is not specified, but it has established a strong presence in various geographical locations and markets.
Company Description:
- Sales Bizlab believes in the individuality of each client and provides unique, tailored marketing solutions
- The company enjoys a close relationship with each client, attributed to their experienced and collaborative team
- Sales Bizlab offers solutions across different geographical locations, mediums, and markets
Company Specialties:
- Tailored marketing solutions
- Cross-functional team collaboration
- Effective project execution
Company Website: www.salesbizlab.com
ASSUMPTION: Sales Bizlab's focus on individual client needs and close relationships with clients sets it apart in the marketing services industry.
π Role Analysis
Career Level: Entry-level (0-2 years of experience)
Reporting Structure: The Marketing Coordinator will report directly to the Marketing Manager or a similar role.
Work Arrangement: This is an on-site position, requiring the coordinator to work from the company's Atlanta office.
Growth Opportunities:
- As the company grows, there may be opportunities for the coordinator to take on more responsibilities or move into a management role
- Sales Bizlab offers opportunities for professional development and career growth
- The coordinator may have the chance to work on diverse projects and gain experience in various aspects of marketing
ASSUMPTION: The Marketing Coordinator role offers growth opportunities as the company expands and the coordinator's skills develop.
π Location & Work Environment
Office Type: The Atlanta office is a collaborative and innovative workspace, fostering creativity and teamwork.
Office Location(s): 4165 Blair St, Pittsburgh, Pennsylvania 15207, US
Geographic Context:
- Atlanta, GA, is a major metropolitan area with a diverse economy and a thriving job market
- The city offers a range of cultural, entertainment, and recreational opportunities
- Atlanta has a humid subtropical climate, with mild winters and hot, humid summers
Work Schedule: The Marketing Coordinator will work a full-time schedule, with flexible hours based on project needs.
ASSUMPTION: The Atlanta office provides a collaborative and innovative work environment, promoting teamwork and creativity.
πΌ Interview & Application Insights
Typical Process:
- Submit your application through the provided link
- Participate in an initial phone or video screening
- Attend one or more in-person or virtual interviews with the hiring manager and team members
- Complete a skills assessment or case study, if required
- Receive an offer and discuss benefits and compensation
Key Assessment Areas:
- Communication skills, both written and verbal
- Digital marketing proficiency
- Organizational skills and attention to detail
- Cultural fit and alignment with company values
Application Tips:
- Tailor your resume and cover letter to highlight relevant marketing experience and skills
- Showcase your understanding of the company and its unique approach to marketing
- Prepare examples of your marketing work or campaigns to discuss during the interview
ATS Keywords: Marketing, Social Media Marketing, Campaign Development, Project Execution, Communication Skills, Digital Marketing Tools, Data Analysis, Organizational Skills, Attention to Detail
ASSUMPTION: The application process may vary based on the company's current hiring needs and the number of applicants.
π οΈ Tools & Technologies
- Social media platforms (e.g., Facebook, Instagram, Twitter, LinkedIn)
- Digital marketing tools (e.g., Google Analytics, Hootsuite, Buffer)
- CRM software (e.g., Salesforce, HubSpot, Zoho CRM)
- Microsoft Office Suite (Word, Excel, PowerPoint)
ASSUMPTION: The specific tools and technologies used may vary based on the company's current projects and client needs.
π Cultural Fit Considerations
Company Values:
- Client-focused approach
- Collaboration and teamwork
- Innovation and continuous learning
Work Style:
- Collaborative and team-oriented
- Adaptable and responsive to changing client needs
- Results-driven and focused on project execution
Self-Assessment Questions:
- Do you thrive in a collaborative work environment and enjoy working with cross-functional teams?
- Are you adaptable and able to respond to changing client needs and project priorities?
- Do you have a strong attention to detail and excellent organizational skills?
ASSUMPTION: Sales Bizlab values candidates who are client-focused, collaborative, and adaptable, with a strong work ethic and attention to detail.
β οΈ Potential Challenges
- The role may require working on multiple projects simultaneously, demanding strong organizational skills and time management
- As a small company, the Marketing Coordinator may need to wear multiple hats and take on responsibilities outside of their primary role
- The Atlanta office may have a fast-paced work environment, requiring adaptability and the ability to thrive under pressure
- The coordinator may need to commute to the office daily, depending on their personal circumstances and the company's flexible work arrangements
ASSUMPTION: The Marketing Coordinator role may present challenges related to workload, adaptability, and work-life balance, depending on the individual's personal circumstances.
π Similar Roles Comparison
- Marketing Coordinator vs. Marketing Assistant: The Coordinator role may have more responsibility for project management and team collaboration, while the Assistant role may focus more on administrative tasks and support
- Marketing Coordinator vs. Marketing Manager: The Coordinator role is typically more focused on day-to-day project execution, while the Manager role involves strategic planning, team leadership, and budget management
- Career path: The Marketing Coordinator role can serve as a stepping stone to more senior marketing positions, such as Marketing Manager, Marketing Director, or even Chief Marketing Officer
ASSUMPTION: The Marketing Coordinator role offers growth opportunities and can serve as a stepping stone to more senior marketing positions, depending on the individual's skills, experience, and career goals.
π Sample Projects
- Develop and execute a social media marketing campaign to increase brand awareness and engagement
- Collaborate with the sales team to create targeted email marketing campaigns and promotional materials
- Assist in the planning and execution of a marketing event or trade show, including logistics, vendor management, and on-site support
ASSUMPTION: The Marketing Coordinator may work on a variety of projects, depending on the company's current client needs and marketing initiatives.
β Key Questions to Ask During Interview
- What are the most important priorities for this role in the first 90 days?
- How does Sales Bizlab support the professional development and career growth of its employees?
- Can you describe a typical day or week in this role?
- How does the company measure the success of its marketing campaigns and initiatives?
- What is the company's approach to work-life balance, and how does that apply to this role?
ASSUMPTION: Asking thoughtful questions during the interview demonstrates your interest in the role and provides valuable insights into the company culture and work environment.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant marketing experience and skills
- Prepare examples of your marketing work or campaigns to discuss during the interview
- Follow up with the hiring manager one week after submitting your application to express your interest in the role
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.