Marketing Coordinator

📌 Core Information

🔹 Job Title: Marketing Coordinator

🔹 Company: Newmark

🔹 Location: Phoenix, Arizona, United States

🔹 Job Type: Full time

🔹 Category: Real Estate

🔹 Date Posted: April 5, 2025

🔹 Experience Level: Entry-level to 2 years

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Leading marketing programs and budgets for mixed-use assignments
• Managing social media, advertising, and events
• Collaborating with various stakeholders
• Creating presentations and marketing materials

ASSUMPTION: This role requires a high level of creativity, strong project management skills, and the ability to work independently.

📋 Key Responsibilities

✅ Lead the development and implementation of custom marketing programs and budgets for a mixed-use assignment, including social media, advertising, events, digital marketing, and other promotional initiatives.

✅ Coordinate the development of creative tenant and community events.

✅ Manage the development and procurement of print and electronic marketing initiatives and deliverables, working with in-house teams, tenants, surrounding properties/property owners and managers, community facilitators, etc.

✅ Serve as a liaison between brokers, clients, in-house creative and research teams, administrative support, and vendors.

✅ Work with the team on updating property social media and website.

✅ Manage the organization and deployment of social media campaigns.

✅ Create presentations for signage, consulting, research projects, etc. using Newmark branded templates.

✅ Contribute to the coordination and execution of communications, social media, and public relations programming, as well as event production and trade show participation.

✅ Establish strong, trust-based working relationships with tenants, brokers, PM teams, and marketing members, corporate management, regional leaders, and Newmark brokers and their assistants regionally.

ASSUMPTION: This role involves a mix of creative and administrative tasks, requiring strong organizational skills and attention to detail.

🎯 Required Qualifications

Education: Bachelor’s degree in Graphic Design and/or Marketing preferred, or 1-3 years of relevant work experience

Experience: Relevant experience with the marketing of urban retail, office, industrial, or within mixed-use commercial/residential properties.

Required Skills:

• Graphic design and Adobe Creative Suite or Canva experience
• Strong project management skills
• Ability to think creatively and solve marketing challenges
• Excellent communication skills
• Ability to work with limited or general supervision

Preferred Skills:

• Knowledge of the Phoenix surrounding suburban real estate markets, as well as other key national urban markets
• Prior experience with outward-facing positions

ASSUMPTION: While a degree in graphic design or marketing is preferred, relevant work experience can be considered equivalent.

💰 Compensation & Benefits

Salary Range: $45,000 - $60,000 per year (Based on industry standards for entry-level marketing roles in Phoenix)

Benefits:

• Health, dental, and vision insurance
• 401(k) plan with company match
• Paid time off (vacation, sick, and holidays)
• Employee assistance program

Working Hours: Full-time, Monday-Friday, 8:30 AM - 5:30 PM (with a 30-minute lunch break)

ASSUMPTION: The salary range provided is an estimate based on industry standards for entry-level marketing roles in Phoenix. Actual salary may vary based on experience and performance.

📌 Applicant Insights

🔍 Company Context

Industry: Real Estate - Newmark is a global leader in commercial real estate services, offering a wide range of services, including leasing, sales, investments, and property management.

Company Size: 5,001-10,000 employees - Newmark offers a large, established platform with extensive resources and opportunities for growth.

Founded: 1929 - Newmark has a long history and proven track record in the real estate industry.

Company Description:

• Newmark Group, Inc. (Nasdaq: NMRK) is a world leader in commercial real estate, seamlessly powering every phase of the property life cycle.
• The company offers a comprehensive suite of services and products tailored to each client, from owners to occupiers, investors to founders, and startups to leading companies.
• Newmark's platform provides superior service to clients across the industry spectrum, combining global reach with market intelligence in both established and emerging property markets.

Company Specialties:

• Commercial Real Estate Advisors

Company Website: nmrk.com

ASSUMPTION: Newmark's extensive experience and global reach provide a strong foundation for career growth and development.

📊 Role Analysis

Career Level: Entry-level to mid-level - This role offers opportunities for career progression within the marketing and real estate industries.

Reporting Structure: The Marketing Coordinator will report directly to the Property Manager or Marketing Director.

Work Arrangement: On-site - This role requires a physical presence in the Phoenix office.

Growth Opportunities:

• Advancement to Senior Marketing Coordinator or Marketing Manager roles
• Expansion into other areas of real estate or related industries
• Development of specialized skills and expertise

ASSUMPTION: This role provides a strong foundation for a career in marketing, with opportunities for growth and development within Newmark and the broader real estate industry.

🌍 Location & Work Environment

Office Type: Corporate office - Newmark's Phoenix office is a professional, collaborative environment.

Office Location(s): 125 Park Avenue, New York, NY 10017, US (Note: The Phoenix office address is not provided in the job listing)

Geographic Context:

• Phoenix is the fifth-most populous city in the United States and the most populous state capital.
• The city offers a diverse range of cultural attractions, outdoor activities, and a vibrant food and drink scene.
• Phoenix has a hot desert climate, with mild winters and very hot summers.

Work Schedule: Full-time, Monday-Friday, 8:30 AM - 5:30 PM (with a 30-minute lunch break)

ASSUMPTION: The Phoenix office provides a professional, collaborative work environment with opportunities for growth and development.

💼 Interview & Application Insights

Typical Process:

• Online application and resume submission
• Phone or video screening with the hiring manager
• In-person or virtual interview with the property manager or marketing director
• Final interview with the regional vice president or another senior leader

Key Assessment Areas:

• Creativity and problem-solving skills
• Project management and organizational skills
• Communication and interpersonal skills
• Knowledge of the real estate industry and local market

Application Tips:

• Highlight relevant experience and skills in your resume, focusing on marketing, graphic design, and project management
• Tailor your cover letter to the specific role and company, emphasizing your fit for the position and enthusiasm for Newmark's mission
• Prepare a portfolio showcasing your graphic design and marketing work, if applicable
• Research Newmark's company culture and values to demonstrate your fit for the organization

ATS Keywords: Marketing, Graphic Design, Adobe Creative Suite, Canva, Social Media Management, Project Management, Real Estate, Urban Retail, Mixed-Use Properties, Event Coordination, Communication Skills, Interpersonal Skills

ASSUMPTION: Newmark's interview process is designed to assess your skills, experience, and cultural fit for the role and organization.

🛠️ Tools & Technologies

• Adobe Creative Suite (Photoshop, Illustrator, InDesign)
• Canva
• Social media platforms (Facebook, Instagram, Twitter, LinkedIn)
• Microsoft Office Suite (Word, Excel, PowerPoint)
• Project management tools (Asana, Trello, Monday.com)

ASSUMPTION: Familiarity with industry-standard graphic design and project management tools is essential for success in this role.

👔 Cultural Fit Considerations

Company Values:

• Integrity
• Expertise
• Innovation
• Collaboration
• Client Focus

Work Style:

• Creative and innovative
• Results-driven and proactive
• Collaborative and team-oriented
• Adaptable and responsive to change

Self-Assessment Questions:

• Do you thrive in a fast-paced, dynamic work environment?
• Are you comfortable working with limited or general supervision?
• Do you have strong project management skills and the ability to prioritize multiple assignments?
• Are you a strong communicator with excellent interpersonal skills?
• Do you have a passion for marketing and a desire to learn and grow in the real estate industry?

ASSUMPTION: Newmark values employees who embody their core values and exhibit a strong work ethic, creativity, and adaptability.

⚠️ Potential Challenges

• Working in a fast-paced, dynamic environment may be challenging for individuals who prefer a more structured or predictable work environment
• Managing multiple assignments and priorities may require strong organizational skills and the ability to prioritize effectively
• Working with limited or general supervision may be challenging for individuals who prefer a high level of guidance and direction
• The Phoenix climate may be challenging for individuals who prefer cooler temperatures

ASSUMPTION: These challenges can be mitigated by strong communication, time management, and adaptability skills.

📈 Similar Roles Comparison

• Marketing Coordinator vs. Marketing Specialist - The Marketing Coordinator role focuses more on project management, event coordination, and stakeholder communication, while the Marketing Specialist role may involve more specialized marketing tasks and campaigns
• Real Estate Marketing vs. Corporate Marketing - Real estate marketing involves a unique set of challenges and opportunities, such as working with multiple stakeholders, managing physical properties, and understanding local market trends
• Entry-level Marketing vs. Mid-level Marketing - Entry-level marketing roles typically involve more administrative and support tasks, while mid-level roles may offer more strategic and leadership opportunities

ASSUMPTION: This role offers a unique blend of creative, administrative, and strategic responsibilities, providing a strong foundation for a career in marketing and real estate.

📝 Sample Projects

• Developing and executing a social media campaign to promote a new retail development
• Creating marketing materials for a grand opening event, including invitations, posters, and digital advertisements
• Managing the production and distribution of a quarterly newsletter for tenants and community members

ASSUMPTION: These sample projects demonstrate the range of responsibilities and skills required for success in this role.

❓ Key Questions to Ask During Interview

• What are the key priorities for this role in the first 30, 60, and 90 days?
• How does this role fit into the overall marketing strategy for the property and the company?
• What opportunities are there for growth and development within the marketing department and the company as a whole?
• How does the marketing team collaborate with other departments, such as property management and leasing?
• What is the company culture like, and how does this role contribute to that culture?

ASSUMPTION: Asking thoughtful, insightful questions demonstrates your interest in the role and organization and provides valuable information for your decision-making process.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume to highlight relevant experience and skills, such as marketing, graphic design, and project management
• Write a cover letter that demonstrates your fit for the role and enthusiasm for Newmark's mission
• Prepare a portfolio showcasing your graphic design and marketing work, if applicable
• Follow up with the hiring manager one week after submission to express your interest and reiterate your qualifications

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.