Marketing Coordinator

📌 Core Information

🔹 Job Title: Marketing Coordinator

🔹 Company: Premier Pain Solutions PLLC

🔹 Location: Raleigh, North Carolina, United States

🔹 Job Type: On-site

🔹 Category: Not Specified

🔹 Date Posted: Wed Apr 02 2025

🔹 Experience Level: 2-5 years

🔹 Remote Status: On-site

📌 Essential Job Details

🚀 Job Overview

Key aspects of this role include:

• Develop and implement diverse marketing campaigns
• Build and maintain strategic partnerships with key stakeholders
• Create engaging digital content for various platforms
• Optimize website visibility through SEO strategies

ASSUMPTION: The role likely includes both independent work and team collaboration, balancing strategic planning with hands-on implementation to achieve marketing objectives and grow the client base.

📋 Key Responsibilities

✅ Develop and execute targeted marketing strategies focusing on digital, social media, and community outreach

✅ Visit local law firms to maintain and establish partnerships

✅ Craft content for social media, newsletters, and blogs that highlights the practice's offerings and successes

✅ Optimize the website to improve search engine rankings and attract more traffic

✅ Manage brand consistency and conduct market research

✅ Plan events and develop patient engagement initiatives

ASSUMPTION: The role requires frequent local travel and in-person interactions, emphasizing the importance of a personable and adaptable approach to relationship building.

🎯 Required Qualifications

Education: Not specified (assumed requirement of a Bachelor's degree in Marketing or related field)

Experience: Minimum of 2 years in marketing, preferably in healthcare or personal injury sectors

Required Skills:

• Digital marketing strategies knowledge, including SEO, social media, and email marketing
• Strong content creation abilities for digital and print media
• Proficiency in tools like Google Ads, Facebook Ads, and Google Analytics

Preferred Skills:

• Experience in healthcare marketing and personal injury industry
• Strong networking and relationship-building capabilities

ASSUMPTION: The required skills point to a comprehensive understanding of digital marketing and relationship management, which are crucial for expanding the practice's visibility and client base.

💰 Compensation & Benefits

Salary Range: Not specified (assumed to be competitive within the marketing and healthcare industry in Raleigh, NC)

Benefits:

• Healthcare benefits
• Professional development opportunities
• Flexible working hours for event planning and community outreach

Working Hours: 40 hours per week with potential variability for events and networking

ASSUMPTION: Compensation likely includes a mix of base salary and potential bonuses tied to marketing performance and new client acquisition.

📌 Applicant Insights

🔍 Company Context

Industry: Medical Practices, focusing on innovative pain management solutions

Company Size: 51-200 employees, offering a balance of established processes with room for personal impact

Founded: 2017, signifying a relatively young company with growth potential

Company Description:

• Focus on comprehensive and patient-centered care
• Innovative approaches to chronic and acute pain management
• Led by Dr. Javid Baksh with a mission to improve patient outcomes

Company Specialties:

• Interventional Pain Management
• Chronic Pain Management
• Anesthesiology

Company Website: premierpainusa.com

ASSUMPTION: The company’s growth and expansion into multiple locations suggest strong market demand and opportunities for career advancement within the practice.

📊 Role Analysis

Career Level: Mid-level, suitable for professionals with a few years of experience seeking a more strategic role

Reporting Structure: Likely reports to the Marketing Director or Practice Manager

Work Arrangement: Predominantly on-site with local travel for relationship building

Growth Opportunities:

• Advancement to senior marketing roles
• Opportunities to lead large-scale marketing initiatives
• Potential to influence strategic marketing directions

ASSUMPTION: Given the company’s scale and strategic focus, there's room for personal advancement and the chance to drive significant market impact.

🌍 Location & Work Environment

Office Type: Clinical and administrative setting paired with external networking environments

Office Location(s): Multiple offices across North and South Carolina, with headquarters in Asheville

Geographic Context:

• Located in a vibrant and growing Raleigh medical community
• Access to resources and networking within the healthcare and legal sectors
• Proximity to major law firms and insurance companies

Work Schedule: Standard business hours with some evening or weekend engagements for events

ASSUMPTION: The role demands a degree of flexibility in scheduling to accommodate the dynamic nature of marketing and client engagement activities.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Initial screening interview with HR
• In-person interview with hiring manager

Key Assessment Areas:

• Marketing strategy development and execution
• Communication and relationship-building skills
• Technical proficiency in marketing tools

Application Tips:

• Highlight digital marketing campaign successes
• Showcase experience in healthcare or personal injury contexts
• Emphasize networking and relationship management skills

ATS Keywords: Marketing, Digital Marketing, SEO, Social Media, Email Marketing, Content Creation, Relationship Building

ASSUMPTION: The application process emphasizes a blend of technical marketing skills and interpersonal qualities needed for successful partnership development.

🛠️ Tools & Technologies

• Google Ads
• Facebook Ads
• Google Analytics

ASSUMPTION: Familiarity with commonly used digital marketing platforms is crucial, given their role in executing and analyzing campaign effectiveness.

👔 Cultural Fit Considerations

Company Values:

• Innovation in healthcare
• Commitment to patient-centered care
• Collaboration and teamwork across disciplines

Work Style:

• Proactive and self-motivated approach
• Adaptability to fast-paced and changing environments
• Strong communication and collaborative skills

Self-Assessment Questions:

• Are you able to manage multiple marketing campaigns simultaneously?
• Do you have a proven track record of building effective relationships?
• How do you approach content creation for a healthcare context?

ASSUMPTION: The company culture likely values innovation and a proactive attitude, essential for driving growth in a competitive healthcare market.

⚠️ Potential Challenges

• Balancing between strategic planning and implementation
• Handling the demands of in-person and digital marketing efforts
• Meeting growth targets in a competitive healthcare market
• Managing stakeholder relationships effectively

ASSUMPTION: Challenges may arise from the dual focus on digital and relationship marketing, requiring adaptability and time management skills.

📈 Similar Roles Comparison

• Marketing Specialist: More focused on campaign implementation
• Content Manager: Primarily content-focused rather than strategic and relational
• Business Development Manager: More sales-oriented, less emphasis on digital campaigns

ASSUMPTION: This role combines elements of marketing strategy, content creation, and partnership development, distinguishing it from more specialized positions.

📝 Sample Projects

• Developing a social media campaign to raise awareness about a new treatment offering
• Creating a series of webinars with local law firms to discuss pain management options
• Designing a patient loyalty program to increase retention and referrals

ASSUMPTION: Project work likely involves creative and strategic initiatives that integrate digital and relational marketing aspects.

❓ Key Questions to Ask During Interview

• What are the current marketing priorities for Premier Pain Solutions?
• How is success measured for the Marketing Coordinator role?
• What resources are available to support marketing initiatives?
• How do you envision the role evolving over the next few years?
• What is the balance between independent work and team collaboration?

ASSUMPTION: Interview questions should focus on understanding expectations, resources available, and the potential for career growth within the organization.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through the company's careers page here
• Prepare a comprehensive resume highlighting relevant marketing campaigns
• Include a cover letter illustrating your passion for healthcare marketing
• Be ready to discuss your previous experience and its applicability to this role
• Research the company's current marketing efforts to tailor your application

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.