π Core Information
πΉ Job Title: Marketing Coordinator
πΉ Company: Traders Trust
πΉ Location: Limassol, Cyprus
πΉ Job Type: On-site
πΉ Category: Marketing
πΉ Date Posted: April 3, 2025
πΉ Experience Level: 2-5 years
πΉ Remote Status: On-site
π Job Overview
Key aspects of this role include:
- Overseeing and optimizing marketing activities
- Developing and executing social media growth strategies
- Collaborating with internal teams and external vendors
- Analyzing campaign performance and providing actionable insights
ASSUMPTION: This role requires a balance of strategic planning and hands-on execution, with a focus on data-driven decision making.
π Key Responsibilities
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Oversee and optimize marketing activities including website updates, social media management, email marketing, and promotional campaigns
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Develop and execute strategies to drive social media growth across platforms
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Ensure consistent branding, messaging, and audience engagement across all digital channels
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Collaborate with Graphic Designers to produce high-quality social media assets, ads, and promotional materials
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Plan, create, and manage email campaigns to enhance customer retention and engagement
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Analyze email campaign performance and implement improvements based on data insights
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Coordinate company participation in events, expos, seminars, and webinars
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Plan, launch, and manage performance marketing campaigns on platforms like Google Ads, Facebook Ads, Instagram, and LinkedIn
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Use analytic tools to monitor campaign performance and provide actionable insights
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Monitor forex industry trends, competitor strategies, and market dynamics to identify opportunities for campaign optimization
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Determine marketing campaign budgets and ensure teams adhere to financial guidelines
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Manage external vendors and agencies to ensure effective execution of marketing initiatives
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Collaborate with internal teams (Sales, Business Development, Content) to align marketing efforts with business goals
ASSUMPTION: This role involves a mix of creative and analytical tasks, requiring strong organizational skills and the ability to manage multiple projects simultaneously.
π― Required Qualifications
Education: Bachelorβs degree in Marketing, Business Administration, or a related field
Experience: 3+ years of experience in a marketing role, with a preference for experience within the forex, trading, or financial industries
Required Skills:
- Fluency in English (both oral and written)
- Strong analytical skills to measure and optimize marketing performance
- Experience in outsourcing and managing external partners
- Hands-on experience with website management, social media, email marketing, and promotions
- Excellent project management and communication skills
- Ability to manage time and workload, meet deadlines, and prioritize tasks
- Ability to deliver instruction and work as part of a team
Preferred Skills:
- Fluency in additional languages
- Experience with CRM systems, Google Analytics, and Meta Ads Manager
ASSUMPTION: While a degree in marketing is preferred, candidates with relevant experience and a proven track record may also be considered.
π° Compensation & Benefits
Salary Range: β¬35,000 - β¬45,000 per year (Estimated based on market research for the role and location)
Benefits:
- Attractive remuneration package
- Professional growth opportunities
- 13th salary
- Medical insurance
- Corporate events
- Friendly work environment
- Free snacks and beverages in the office
Working Hours: Full-time, 08:00 β 17:00 or 09:00 β 18:00
ASSUMPTION: The salary range is estimated based on market research for the role and location, as no salary information was provided in the original job listing.
π Applicant Insights
π Company Context
Industry: Financial Services. Traders Trust specializes in online trading services, focusing on CFDs trading with a presence in the financial markets spanning over a decade.
Company Size: Small (11-50 employees). This size allows for a more intimate work environment and closer collaboration with team members and management.
Founded: 2009. Traders Trust has been providing online trading services for over 15 years, offering reliable, transparent, and ethical trading conditions.
Company Description:
- Traders Trust is committed to delivering an outstanding customer experience to an audience worldwide.
- The company is registered with the Registrar of Companies in Bermuda.
- Traders Trust offers Straight Through Processing (STP), low spread, easy and fast deposits and withdrawals, hedging and scalping-friendly services, and Islamic accounts.
Company Specialties:
- STP (Straight Through Processing) - No Dealing Desk Intervention
- Low Spread
- Easy and fast deposit and withdrawals
- Hedging and Scalping Friendly
- Islamic Account
Company Website: traders-trust.com
ASSUMPTION: Traders Trust is a well-established company in the online trading industry, with a focus on providing reliable and ethical trading services to its clients.
π Role Analysis
Career Level: Mid-level. This role requires a balance of strategic planning and hands-on execution, with the potential for growth into a management position.
Reporting Structure: The Marketing Coordinator will report directly to the Head of Marketing and work closely with various internal teams and external vendors.
Work Arrangement: On-site, full-time. The role requires regular office attendance for collaboration and coordination with the team.
Growth Opportunities:
- Progression to a senior marketing role or management position
- Expanding skills and expertise in digital marketing and campaign management
- Potential to work on international marketing projects and campaigns
ASSUMPTION: This role offers opportunities for professional growth and development within the marketing department and the company as a whole.
π Location & Work Environment
Office Type: On-site, with a friendly and collaborative work environment.
Office Location(s): Limassol, Cyprus
Geographic Context:
- Limassol is the second-largest city in Cyprus, with a vibrant business scene and a multicultural atmosphere.
- The city offers a high quality of life, with a Mediterranean climate, beautiful beaches, and historical sites.
- Limassol is well-connected by road, sea, and air, making it an ideal location for international business travel.
Work Schedule: Full-time, with standard working hours of 08:00 β 17:00 or 09:00 β 18:00. Some flexibility may be required to accommodate project deadlines or international team collaboration.
ASSUMPTION: The work environment at Traders Trust is friendly and collaborative, with a focus on teamwork and open communication.
πΌ Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening with the HR department
- In-depth interview with the Head of Marketing and relevant team members
- Final interview with the CEO or another senior executive
Key Assessment Areas:
- Marketing strategy and planning
- Campaign management and execution
- Data analysis and interpretation
- Communication and teamwork skills
Application Tips:
- Highlight relevant marketing experience and achievements in your resume
- Tailor your cover letter to demonstrate your understanding of the forex industry and Traders Trust's unique value proposition
- Prepare examples of successful marketing campaigns you've managed, focusing on strategy, execution, and results
ATS Keywords: Marketing Coordinator, Digital Marketing, Social Media Management, Email Marketing, Campaign Management, Forex Industry, Traders Trust
ASSUMPTION: The interview process at Traders Trust is designed to assess the candidate's marketing skills, industry knowledge, and cultural fit within the company.
π οΈ Tools & Technologies
- Google Analytics
- Meta Ads Manager
- CRM systems (e.g., HubSpot, Salesforce, or Zoho CRM)
- Social media management platforms (e.g., Hootsuite, Buffer, or Sprout Social)
- Email marketing platforms (e.g., Mailchimp, Constant Contact, or ActiveCampaign)
ASSUMPTION: The tools and technologies listed are commonly used in digital marketing roles and may vary depending on the company's specific tech stack.
π Cultural Fit Considerations
Company Values:
- Reliability: Traders Trust is committed to providing reliable and transparent trading services
- Ethical Conduct: The company upholds high ethical standards in its business practices
- Customer Focus: Traders Trust prioritizes delivering an outstanding customer experience
Work Style:
- Collaborative: The company encourages open communication and teamwork
- Data-driven: Decisions are based on data and analytics to optimize marketing performance
- Adaptable: The marketing team must be able to adapt to changes in the market and industry trends
Self-Assessment Questions:
- Do you have a proven track record of driving social media growth and engagement?
- Are you comfortable working with data and using analytics tools to inform marketing strategies?
- Can you effectively manage multiple projects and deadlines in a fast-paced environment?
ASSUMPTION: Traders Trust values candidates who are data-driven, collaborative, and adaptable, with a strong focus on customer satisfaction and ethical conduct.
β οΈ Potential Challenges
- The forex industry is highly competitive, requiring constant innovation and adaptation
- Managing multiple marketing channels and campaigns can be challenging and time-consuming
- The role may require occasional work on weekends or outside of standard business hours to accommodate international events or campaigns
- Limassol may have a higher cost of living compared to other cities in Cyprus, which could impact the overall compensation package
ASSUMPTION: These challenges are common in the digital marketing industry and can be mitigated with effective project management, time management, and communication skills.
π Similar Roles Comparison
- Marketing Specialist: This role may have a more narrow focus on a specific marketing channel or tactic, such as social media or email marketing
- Marketing Manager: This role typically involves more strategic planning and team management responsibilities, with less hands-on execution
- Digital Marketing Specialist: This role may have a broader focus on digital marketing channels, including SEO, PPC, and content marketing, in addition to social media and email marketing
ASSUMPTION: The Marketing Coordinator role at Traders Trust offers a unique blend of strategic planning and hands-on execution, with a focus on driving marketing performance and growth.
π Sample Projects
- Developing and executing a social media growth strategy for Traders Trust's Instagram account, resulting in a 20% increase in followers within the first six months
- Managing an email marketing campaign to re-engage inactive customers, with a 15% increase in open rates and a 10% increase in click-through rates
- Collaborating with the graphic design team to create visually appealing and on-brand social media assets, resulting in a 15% increase in engagement rates
ASSUMPTION: These sample projects demonstrate the candidate's ability to develop and execute marketing strategies, analyze campaign performance, and collaborate with internal teams to achieve measurable results.
β Key Questions to Ask During Interview
- Can you describe the marketing team's structure and how this role fits within it?
- What are the biggest challenges facing the marketing department currently, and how can this role help address them?
- How does Traders Trust support the professional development and growth of its marketing team members?
- What are the key performance indicators (KPIs) for this role, and how will my success be measured?
- How does Traders Trust differentiate itself from its competitors in the forex industry?
ASSUMPTION: These interview questions are designed to assess the candidate's understanding of the role, the company, and the industry, as well as their ability to contribute to the team's success.
π Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume to highlight relevant marketing experience and skills, using ATS-optimized keywords
- Write a cover letter that demonstrates your understanding of the forex industry and Traders Trust's unique value proposition
- Prepare examples of successful marketing campaigns you've managed, focusing on strategy, execution, and results
- Follow up with the HR department one week after submitting your application to inquire about the status of your application
β οΈ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.