📌 Core Information
🔹 Job Title: Marketing Coordinator
🔹 Company: Alphabe Insight Inc
🔹 Location: Los Angeles, California, United States
🔹 Job Type: Full-time
🔹 Category: Marketing
🔹 Date Posted: April 7, 2025
🔹 Experience Level: 2-5 years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Collaborating with the marketing team to develop and execute marketing strategies
- Coordinating and assisting in the planning and execution of marketing campaigns
- Supporting the development of marketing materials and managing marketing databases
- Organizing and managing marketing events and promotional activities
- Monitoring and analyzing the performance of marketing campaigns
ASSUMPTION: This role requires a balance of creative and analytical skills, with a focus on driving business growth through effective marketing strategies.
📋 Key Responsibilities
✅ Coordinate and assist in the planning and execution of marketing campaigns
✅ Support the development of marketing materials, including brochures, presentations, and newsletters
✅ Work with internal teams to ensure timely execution of marketing initiatives
✅ Organize and manage marketing events and promotional activities
✅ Monitor and analyze the performance of marketing campaigns
✅ Maintain and update marketing databases and CRM systems
✅ Collaborate with vendors and partners to ensure the successful execution of marketing projects
ASSUMPTION: This role requires strong project management skills and the ability to work effectively with various teams and stakeholders.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field
Experience: 2+ years of experience in a marketing or communications role
Required Skills:
- Strong written and verbal communication skills
- Ability to manage multiple projects simultaneously and work in a fast-paced environment
- Detail-oriented with strong organizational skills
- Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint)
Preferred Skills:
- Experience with CRM systems
- Knowledge of marketing automation tools
ASSUMPTION: Candidates with experience in marketing agencies or fast-paced environments may find this role particularly suitable.
💰 Compensation & Benefits
Salary Range: $55,000 - $70,000 per year (based on industry standards for a Marketing Coordinator role in Los Angeles)
Benefits:
- Competitive salary
- Opportunities for professional growth and development
- Health, dental, and vision insurance
- Paid time off and holidays
- 401(k) with company match
- A collaborative and inclusive work environment
Working Hours: Full-time, typically Monday to Friday, 9:00 AM to 5:00 PM (with flexibility for event coverage)
ASSUMPTION: The salary range is estimated based on market data for similar roles in Los Angeles. The actual salary may vary depending on the candidate's experience and skills.
📌 Applicant Insights
🔍 Company Context
Industry: Public Relations and Communications Services
Company Size: 51-200 employees (Small to mid-sized company, offering a dynamic and collaborative work environment)
Founded: 2019 (Relatively new company, with a focus on innovation and growth)
Company Description:
- Signal Tru Brand is a dynamic PR and branding agency focused on disrupting the status quo and redefining storytelling in the PR and branding space
- The company was founded by industry veterans with a passion for innovation and a knack for thinking outside the box
- Signal Tru Brand is committed to helping brands find their voice and stand out in a crowded marketplace through authenticity, creativity, and strategic thinking
Company Specialties:
- Management
- Marketing
- Public Relations
Company Website: https://www.signaltrubrand.com
ASSUMPTION: Working at Signal Tru Brand offers applicants the opportunity to be part of a creative and innovative team focused on driving brand success through strategic storytelling.
📊 Role Analysis
Career Level: Mid-level (This role offers opportunities for professional growth and development)
Reporting Structure: The Marketing Coordinator will report directly to the Marketing Manager and work closely with various internal teams and external vendors
Work Arrangement: On-site, with flexibility for event coverage (This role may require occasional work outside of standard business hours for events and campaigns)
Growth Opportunities:
- Progression to a Senior Marketing Coordinator or Marketing Manager role
- Expanding skills and expertise in marketing strategy, campaign management, and event planning
- Potential opportunities to work on high-profile client campaigns and contribute to the company's growth
ASSUMPTION: This role offers strong growth potential for candidates looking to advance their marketing careers in a dynamic and collaborative environment.
🌍 Location & Work Environment
Office Type: Modern and collaborative office space in Reno, Nevada
Office Location(s): 1515 Plumas St, Reno, Nevada 89509, US
Geographic Context:
- Reno, Nevada is a mid-sized city with a growing tech and startup scene
- The city offers a high quality of life, with affordable housing, a vibrant arts and culture scene, and abundant outdoor recreation opportunities
- Reno is located approximately 22 miles from Lake Tahoe, offering easy access to skiing, hiking, and water sports
Work Schedule: Full-time, typically Monday to Friday, 9:00 AM to 5:00 PM (with flexibility for event coverage)
ASSUMPTION: Working in Reno, Nevada offers applicants a unique blend of urban and outdoor living, with a lower cost of living compared to larger cities like San Francisco or Los Angeles.
💼 Interview & Application Insights
Typical Process:
- Initial phone or video screen to assess communication skills and cultural fit
- In-depth interview with the Marketing Manager to discuss the role, responsibilities, and qualifications
- Skills assessment or case study presentation to evaluate marketing and project management skills
- Final interview with the company's founders to discuss long-term career goals and company culture
Key Assessment Areas:
- Communication and presentation skills
- Marketing strategy and campaign development
- Project management and organizational skills
- Cultural fit and alignment with company values
Application Tips:
- Tailor your resume and cover letter to highlight relevant marketing experience and skills
- Prepare examples of successful marketing campaigns or projects you've worked on, demonstrating your ability to drive results
- Research the company and be prepared to discuss how your skills and experience align with their mission and values
- Prepare questions to ask the interviewer about the role, team, and company culture
ATS Keywords: Marketing Coordinator, Marketing Campaigns, Event Planning, CRM, Marketing Materials, Marketing Strategy, Project Management, Public Relations, Branding
ASSUMPTION: Applicants should tailor their application materials to highlight relevant marketing experience and skills, and be prepared to discuss their approach to marketing strategy, campaign development, and event planning.
🛠️ Tools & Technologies
- Microsoft Office Suite (Word, Excel, PowerPoint)
- CRM systems (e.g., Salesforce, HubSpot, Zoho CRM)
- Marketing automation tools (e.g., Marketo, Pardot, Hootsuite)
- Project management tools (e.g., Asana, Trello, Monday.com)
ASSUMPTION: Familiarity with CRM systems and marketing automation tools is preferred, but not required. The company offers training and support to help employees develop their skills and expertise.
👔 Cultural Fit Considerations
Company Values:
- Passion for storytelling and creativity
- Commitment to authenticity and strategic thinking
- Collaboration and innovation
Work Style:
- Dynamic and fast-paced environment
- Focus on collaboration and teamwork
- Openness to new ideas and approaches
Self-Assessment Questions:
- Do you thrive in a fast-paced, dynamic environment?
- Are you passionate about storytelling and creative problem-solving?
- Do you enjoy working collaboratively with diverse teams?
ASSUMPTION: Applicants who are passionate about storytelling, thrive in dynamic environments, and enjoy working collaboratively will find a strong cultural fit at Signal Tru Brand.
⚠️ Potential Challenges
- Managing multiple projects and deadlines in a fast-paced environment
- Adapting to the unique needs and preferences of various clients and stakeholders
- Occasional work outside of standard business hours for events and campaigns
- Navigating a rapidly growing and evolving company structure
ASSUMPTION: Applicants should be comfortable working in a fast-paced environment, managing multiple projects, and adapting to the unique needs of various clients and stakeholders.
📈 Similar Roles Comparison
- Marketing Specialist: Focuses more on day-to-day campaign execution and less on strategy and event planning
- Marketing Manager: Oversees the marketing team and is responsible for overall marketing strategy and budget
- Event Coordinator: Specializes in event planning and logistics, with less focus on marketing strategy and campaign development
ASSUMPTION: The Marketing Coordinator role offers a unique blend of strategic, creative, and operational responsibilities, making it an attractive option for candidates looking to develop their marketing skills in a dynamic and collaborative environment.
📝 Sample Projects
- Developing and executing a marketing campaign for a new product launch, including market research, messaging, and channel strategy
- Planning and coordinating a large-scale event, including vendor management, logistics, and on-site support
- Analyzing campaign performance data to optimize marketing strategies and improve ROI
ASSUMPTION: Applicants should be prepared to discuss their experience with marketing campaign development, event planning, and data analysis, and how these skills have contributed to their success in previous roles.
❓ Key Questions to Ask During Interview
- What are the biggest challenges facing the marketing team in the next 6-12 months, and how can this role help address them?
- How does the company support the professional development and growth of its marketing team members?
- What is the company's approach to work-life balance, and how is this supported in this role?
- How does the company measure the success of its marketing campaigns, and how can this role contribute to improving those metrics?
- What is the company's long-term vision for growth and expansion, and how does this role fit into that plan?
ASSUMPTION: Applicants should ask thoughtful questions that demonstrate their interest in the role, the team, and the company's long-term success.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant marketing experience and skills
- Prepare examples of successful marketing campaigns or projects you've worked on, demonstrating your ability to drive results
- Research the company and be prepared to discuss how your skills and experience align with their mission and values
- Prepare questions to ask the interviewer about the role, team, and company culture
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
