📌 Core Information
🔹 Job Title: Marketing Coordinator
🔹 Company: Dufry by Avolta
🔹 Location: Queens, New York, United States
🔹 Job Type: On-site, Full-time
🔹 Category: Marketing
🔹 Date Posted: April 14, 2025
🔹 Experience Level: Entry-level (0-2 years)
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Implementing marketing strategies and action plans set by Decisional Marketing
- Collaborating with vendors to ensure proper execution of merchandising plans
- Creating and overseeing promotions and advertising campaigns
- Working in a dynamic, fast-paced airport environment
ASSUMPTION: This role requires a high level of flexibility, as it involves working various shifts, including weekends and holidays.
📋 Key Responsibilities
✅ Source and order props for displays and product category areas
✅ Source and order all in-store sign holders
✅ Collaborate with vendors to ensure proper execution of merchandising plans
✅ Ensure all category sections are well-maintained and compliant with merchandising guidelines and strategies
✅ Create, organize, and oversee promotions and advertising campaigns
✅ Organize installations of promotion spaces and in-store campaigns
✅ Maintain inventory of products
✅ Work well with different teams/departments
✅ Have creative flair and imagination
✅ Come up with, revise, and present design ideas to the commercial team
✅ Monitor costs and work within budget
✅ Change displays to promote new product launches and reflect festive or seasonal themes
✅ Create appealing and eye-catching visual displays that lead the customer through the entire store
✅ Work with brands to ensure visuals and logos are correct and up-to-date in stores
✅ Gather signage measurements and submit requests for ordering
✅ Capture photos/content of HPPs, branded spaces, and marketing initiatives
ASSUMPTION: This role involves a mix of creative and operational tasks, requiring strong organizational skills and attention to detail.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing or a related field (preferred)
Experience: 1-2 years of marketing experience
Required Skills:
- Visual merchandising skills
- Analytic skills
- Organizational skills
- Interpersonal skills
- Creative flair
Preferred Skills:
- Fluency in Spanish (for better communication with diverse teams and customers)
ASSUMPTION: While not explicitly stated, fluency in Spanish may be beneficial for working in a diverse airport environment.
💰 Compensation & Benefits
Salary Range: $26.06 - $28.18 per hour
Benefits:
- Daily Pay
- 20% Hudson Employee Discount
- 50% Hudson Food and Beverage Discount
- PTO
- Personal and Parental Leave Programs
- Medical, Dental & Vision Insurance
- Company Paid Life Insurance
- Employee Recognition Programs
- Advancement and Growth Opportunities
- On-going Training & Development
Working Hours: Full-time schedule, including flexibility to work any shift, any day of the week, including weekends and holidays
ASSUMPTION: The salary range provided is based on the hourly rate listed in the job description. This is an entry-level position, and the salary may vary based on experience and performance.
📌 Applicant Insights
🔍 Company Context
Industry: Dufry by Avolta is a global leader in duty-free travel retail, with a strong presence in North America. They operate in the fast-paced and dynamic airport environment, offering a wide range of products and services to travelers.
Company Size: 10,001+ employees (parent company HMSHost Corporation)
Founded: HMSHost Corporation was founded in 1981, and Dufry was founded in 1970. Dufry acquired HMSHost in 2021.
Company Description:
- Dufry by Avolta is a joint venture between Dufry and HMSHost, focusing on duty-free and travel retail operations in North America.
- The company offers a wide range of products, including fragrances, cosmetics, fashion accessories, and food & beverage.
- They operate in various airports across the United States and Canada.
Company Specialties:
- Duty-free and travel retail
- Food and beverage services
- Hospitality and retail management
Company Website: http://www.hmshost.com
ASSUMPTION: Dufry by Avolta is a joint venture between two large corporations, offering ample opportunities for growth and development within the company.
📊 Role Analysis
Career Level: Entry-level to mid-level marketing role, with opportunities for growth and advancement within the company.
Reporting Structure: The Marketing Coordinator reports directly to the Decisional Marketing team.
Work Arrangement: This is an on-site, full-time position with a flexible work schedule, including weekends and holidays.
Growth Opportunities:
- Progression to senior marketing roles within the company
- Expansion into other areas of the business, such as operations or management
- Opportunities to work in different airports and locations
ASSUMPTION: This role offers a unique opportunity to gain experience in the fast-paced airport retail environment and grow within a large, global organization.
🌍 Location & Work Environment
Office Type: Airport retail store
Office Location(s): John F. Kennedy International Airport, Queens, New York
Geographic Context:
- The airport is located in the borough of Queens, New York City, with easy access to public transportation.
- The airport serves as a major hub for international and domestic travel.
- The surrounding area offers a diverse range of cultural, dining, and entertainment options.
Work Schedule: Full-time schedule, including flexibility to work any shift, any day of the week, including weekends and holidays
ASSUMPTION: Working in an airport environment can be challenging due to the high volume of customers and the need to maintain a high level of customer service at all times.
💼 Interview & Application Insights
Typical Process:
- Online application submission
- Phone or video screening with the HR department
- In-person or virtual interview with the hiring manager and/or team members
- Background check and reference check (if applicable)
- Job offer and onboarding
Key Assessment Areas:
- Marketing and visual merchandising skills
- Problem-solving and adaptability
- Customer service orientation
- Cultural fit and team dynamics
Application Tips:
- Highlight relevant marketing experience and achievements in your resume
- Tailor your cover letter to emphasize your interest in the airport retail environment and your relevant skills
- Prepare examples of your visual merchandising work or marketing campaigns to showcase during the interview
- Research the company and the airport retail industry to demonstrate your enthusiasm and understanding of the role
ATS Keywords: Marketing Coordinator, Marketing Experience, Visual Merchandising, Airport Retail, Travel Retail, Promotions, Advertising, Campaign Management, Brand Management, Customer Service, Teamwork, Flexible Schedule
ASSUMPTION: The application process may take several weeks, depending on the volume of applicants and the company's hiring timeline.
🛠️ Tools & Technologies
- Microsoft Office Suite (Word, Excel, PowerPoint)
- Adobe Creative Suite (Photoshop, Illustrator)
- Project management tools (e.g., Asana, Trello)
- Customer relationship management (CRM) software (e.g., Salesforce, Zoho CRM)
ASSUMPTION: The specific tools and technologies used may vary depending on the team and the project.
👔 Cultural Fit Considerations
Company Values:
- Customer-centric approach
- Collaboration and teamwork
- Innovation and continuous improvement
- Integrity and accountability
Work Style:
- Fast-paced and dynamic environment
- Flexible and adaptable work schedule
- Strong focus on customer service and satisfaction
- Opportunities for growth and development
Self-Assessment Questions:
- Do you thrive in a fast-paced, dynamic environment?
- Are you comfortable working flexible hours, including weekends and holidays?
- Do you have strong customer service skills and a customer-centric mindset?
- Are you a team player with strong collaboration skills?
ASSUMPTION: Dufry by Avolta values employees who are adaptable, customer-focused, and team-oriented, with a strong work ethic and a willingness to learn and grow.
⚠️ Potential Challenges
- Working in a high-volume, fast-paced airport environment can be physically demanding and stressful
- Dealing with diverse customer base and potential language barriers may present communication challenges
- Managing multiple projects and deadlines may require strong organizational and time management skills
- Adapting to changes in merchandising strategies and promotions may require flexibility and quick learning
ASSUMPTION: These challenges can be overcome with strong problem-solving skills, adaptability, and a customer-centric mindset.
📈 Similar Roles Comparison
- Marketing Coordinator (Airport Retail) vs. Marketing Coordinator (Retail):
- Airport retail environment is more dynamic and fast-paced
- Airport retail offers unique challenges and opportunities, such as dealing with a diverse customer base and managing promotions in a high-volume environment
- Retail roles may offer more predictable work schedules and a slower pace of work
- Industry-specific context:
- Airport retail is a unique niche within the broader retail industry, with its own set of challenges and opportunities
- Airport retail offers a global customer base and the opportunity to work with international brands
- Airport retail may have different regulations and compliance requirements compared to traditional retail
- Career path comparison:
- Marketing Coordinator (Airport Retail) can lead to senior marketing roles within the company or expansion into other areas of the business
- Marketing Coordinator (Retail) can lead to similar career paths within the retail industry or expansion into other areas of the business
- Both roles offer opportunities for growth and development, depending on the individual's skills, interests, and career goals
ASSUMPTION: While both roles share similarities, the airport retail environment presents unique challenges and opportunities that may appeal to individuals with a specific interest in this niche.
📝 Sample Projects
- Planning and executing a seasonal marketing campaign to promote new product launches and reflect festive themes
- Collaborating with vendors to ensure proper execution of merchandising plans and resolve any issues or challenges
- Creating and presenting design ideas to the commercial team to improve visual displays and enhance the customer experience
ASSUMPTION: These sample projects illustrate the mix of creative and operational tasks required in this role, as well as the importance of collaboration and communication with various stakeholders.
❓ Key Questions to Ask During Interview
- What are the most challenging aspects of working in an airport retail environment?
- How does the company support the growth and development of its marketing team members?
- What opportunities are there for collaboration and knowledge-sharing between marketing and other departments within the company?
- How does the company measure the success of marketing campaigns and promotions?
- What is the typical career path for a Marketing Coordinator within the company?
ASSUMPTION: Asking thoughtful and insightful questions demonstrates your interest in the role and your commitment to understanding the company's culture and values.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume to highlight your relevant marketing experience and skills
- Write a cover letter emphasizing your interest in the airport retail environment and your relevant skills
- Prepare examples of your visual merchandising work or marketing campaigns to showcase during the interview
- Follow up with the HR department one week after submitting your application to inquire about the status of your application
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
