Marketing Coordinator

📌 Core Information

🔹 Job Title: Marketing Coordinator

🔹 Company: Roche

🔹 Location: Mexico City, Ciudad de México, Mexico

🔹 Job Type: Full-Time

🔹 Category: Marketing

🔹 Date Posted: April 9, 2025

🔹 Experience Level: 0-2 years

🔹 Remote Status: On-site

🚀 Job Overview

Key aspects of this role include:

• Supporting portfolio strategies and patient journey activities
• Creating promotional materials and training resources
• Managing stakeholder communications and event logistics
• Monitoring budgets and market trends

ASSUMPTION: This role requires a balance of creative and analytical skills, with a focus on cross-functional collaboration and stakeholder management.

📋 Key Responsibilities

✅ Providing support in the implementation of portfolio strategies, including segmentation and activities with Patient Journey Partners (PJP)

✅ Creating and developing materials promotional and training resources, adhering to codes of conduct and compliance

✅ Maintaining constant communication with PJPs and clients

✅ Controlling and monitoring originals of obsequio and patient programs

✅ Supporting events of medical education: management of contracts, letters of honor, and simple buy approvals

✅ Monitoring commercial activities such as OCs, relationships with suppliers and clients, and budget execution

✅ Coordinating with cross-functional departments and analyzing market and data trends (prices, trends, competition)

ASSUMPTION: This role involves a mix of strategic planning, tactical execution, and stakeholder management, requiring strong organizational skills and attention to detail.

🎯 Required Qualifications

Education: Bachelor's degree in areas such as economics, administration, industrial engineering, or related fields

Experience: Previous experience in the pharmaceutical industry as an intern or in a similar role is desirable

Required Skills:

• Advanced English proficiency
• Proficient use of Veeva, SAP, and Simple Buy (desirable)
• Proficient use of PowerPoint and Excel

Preferred Skills:

• Experience in the pharmaceutical industry
• Fluency in additional languages

ASSUMPTION: Candidates with relevant industry experience and strong communication skills will be well-suited for this role.

💰 Compensation & Benefits

Salary Range: The salary range for this role in Mexico City typically falls between MXN 60,000 and MXN 80,000 per year, based on experience and qualifications. However, the provided job listing does not specify salary information.

Benefits:

• Health insurance and retirement plans
• Employee assistance programs
• Training and development opportunities
• Employee discounts on Roche products

Working Hours: Full-time position, with standard working hours Monday through Friday, 9:00 AM to 6:00 PM, with a one-hour lunch break. Flexible work arrangements may be available based on team needs and individual performance.

ASSUMPTION: While the provided job listing does not specify salary information, the estimated range is based on market research and comparable roles in the region. Benefits and working hours are based on typical industry standards and Roche's employee offerings.

📌 Applicant Insights

🔍 Company Context

Industry: Roche operates in the biotechnology and pharmaceutical industries, focusing on innovative medicines and diagnostics to improve people's lives.

Company Size: Roche is a large, global organization with over 100,000 employees worldwide. This size offers opportunities for growth, collaboration, and diverse perspectives.

Founded: Roche was founded in 1896 and has since grown into a leading global healthcare company.

Company Description:

• Roche is a global pioneer in pharmaceuticals and diagnostics, focused on advancing science to improve people's lives.
• The company is the world's largest biotech company, with differentiated medicines in oncology, immunology, infectious diseases, ophthalmology, and diseases of the central nervous system.
• Roche is also a leader in in vitro diagnostics and tissue-based cancer diagnostics, and a frontrunner in diabetes management.

Company Specialties:

• Biotechnology
• Innovation
• Personalized healthcare
• Diagnostics
• Pharmaceuticals
• Research
• Healthcare technology
• Big data

Company Website: http://www.roche.com/

ASSUMPTION: Roche's extensive global presence and diverse product portfolio provide opportunities for career growth and development in various therapeutic areas and functions.

📊 Role Analysis

Career Level: This role is typically an entry-level or junior position within the marketing department, offering opportunities for growth and development in the pharmaceutical industry.

Reporting Structure: The Marketing Coordinator reports directly to the Marketing Manager and works closely with cross-functional teams, including sales, medical affairs, and market access.

Work Arrangement: This role is on-site, with the possibility of hybrid or remote work arrangements based on team needs and individual performance.

Growth Opportunities:

• Developing expertise in specific therapeutic areas or product portfolios
• Expanding skills in marketing, project management, and stakeholder engagement
• Advancing to senior marketing roles or transitioning to other functions within the organization

ASSUMPTION: Success in this role can lead to career progression within Roche's marketing department or other functions, depending on individual performance and organizational needs.

🌍 Location & Work Environment

Office Type: Roche's Mexico City office is a modern, collaborative workspace that fosters innovation and creativity.

Office Location(s): Calle Dionisio Derteano 144, San Isidro, Lima 15047, PE

Geographic Context:

• Mexico City is a vibrant, multicultural metropolis with a rich history and diverse cultural attractions.
• The city offers a mix of urban and natural environments, with numerous parks, museums, and historical sites.
• Mexico City has a subtropical highland climate, with mild winters and warm summers.

Work Schedule: The standard workweek is Monday through Friday, with flexible hours based on team needs and individual performance.

ASSUMPTION: Working in Mexico City offers a dynamic and culturally diverse environment, with opportunities for personal and professional growth.

💼 Interview & Application Insights

Typical Process:

• Online application submission
• Phone or video screening
• In-person or virtual interview with the hiring manager and/or team members
• Final interview with senior leadership
• Background check and offer extension

Key Assessment Areas:

• Communication and interpersonal skills
• Problem-solving and analytical skills
• Cultural fit and alignment with Roche's values
• Relevant industry knowledge and experience

Application Tips:

• Tailor your resume and cover letter to highlight relevant skills and experiences for this role
• Demonstrate your understanding of Roche's mission and values in your application materials
• Prepare for behavioral and situational interview questions that focus on your problem-solving skills, teamwork, and adaptability

ATS Keywords: Marketing, Coordinator, Pharmaceuticals, Portfolio, Patient Journey, Promotional Materials, Compliance, Events, Budget, Market Research, Cross-Functional Teams, Roche

ASSUMPTION: Roche's recruitment process is designed to assess candidates' skills, cultural fit, and potential for growth within the organization. Successful applicants will demonstrate strong communication skills, relevant industry knowledge, and a commitment to Roche's mission and values.

🛠️ Tools & Technologies

• Veeva
• SAP
• Simple Buy
• PowerPoint
• Excel

ASSUMPTION: Proficiency in the listed tools and technologies is essential for success in this role, as they are used daily for tasks such as data analysis, report generation, and project management.

👔 Cultural Fit Considerations

Company Values:

• Integrity
• Empowerment
• Perseverance
• Accountability
• Collaboration

Work Style:

• Collaborative and team-oriented
• Adaptable and resilient
• Data-driven and analytical
• Innovative and creative

Self-Assessment Questions:

• Do you thrive in a dynamic, collaborative work environment?
• Are you comfortable working with diverse stakeholders and managing multiple projects simultaneously?
• Do you have strong analytical skills and the ability to translate data into actionable insights?

ASSUMPTION: Successful candidates will demonstrate a strong fit with Roche's values and work style, with a commitment to collaboration, innovation, and continuous learning.

⚠️ Potential Challenges

• Managing multiple projects and priorities simultaneously
• Working with diverse stakeholders and navigating complex organizational structures
• Adapting to changes in strategy or priorities
• Balancing creative and analytical tasks, requiring strong organizational skills and attention to detail

ASSUMPTION: These challenges can be overcome through strong project management skills, effective communication, and a commitment to continuous learning and development.

📈 Similar Roles Comparison

• Compared to other marketing coordinator roles, this position offers a unique opportunity to work in the pharmaceutical industry and gain exposure to a broad range of therapeutic areas and functions.
• Industry-specific context: The pharmaceutical industry is highly regulated and competitive, requiring strong attention to detail, compliance, and strategic thinking.
• Career path comparison: Success in this role can lead to career progression within Roche's marketing department or other functions, depending on individual performance and organizational needs.

ASSUMPTION: This role offers a unique opportunity to gain experience in the pharmaceutical industry and develop a broad range of marketing skills, with potential for career growth and development within the organization.

📝 Sample Projects

• Developing a patient journey map for a new product launch
• Conducting market research to identify trends and opportunities in a specific therapeutic area
• Managing an educational event for healthcare professionals, including logistics, speaker management, and content development

ASSUMPTION: These sample projects illustrate the range of responsibilities and skills required for success in this role, from strategic planning and analysis to tactical execution and event management.

❓ Key Questions to Ask During Interview

• Can you describe the team structure and dynamics within the marketing department?
• How does this role contribute to Roche's mission and values?
• What opportunities are there for growth and development within the marketing department or other functions?
• How does Roche support work-life balance for its employees?
• What are the key priorities for this role in the first 90 days?

ASSUMPTION: These interview questions are designed to provide insight into the role, team dynamics, and career growth opportunities within Roche.

📌 Next Steps for Applicants

To apply for this position:

• Submit your application through this link
• Tailor your resume and cover letter to highlight relevant skills and experiences for this role
• Prepare for behavioral and situational interview questions that focus on your problem-solving skills, teamwork, and adaptability
• Research Roche's mission, values, and culture to demonstrate your alignment and fit with the organization
• Follow up with the hiring manager one week after submitting your application to express your continued interest in the role

⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.