📌 Core Information
🔹 Job Title: Marketing Coordinator
🔹 Company: Alphabe Insight Inc
🔹 Location: Dallas, Texas, United States
🔹 Job Type: Full-time
🔹 Category: Marketing
🔹 Date Posted: April 8, 2025
🔹 Experience Level: 2-5 years
🔹 Remote Status: On-site
🚀 Job Overview
Key aspects of this role include:
- Assisting in the development and execution of marketing strategies to drive brand awareness and business growth.
- Collaborating with internal teams to ensure consistency in marketing messages and branding.
- Managing and tracking marketing budgets to ensure cost-efficiency.
- Monitoring market trends and competitor activities to adjust strategies accordingly.
ASSUMPTION: This role requires a balance of creative and analytical skills, with a strong focus on strategic planning and execution.
📋 Key Responsibilities
✅ Develop and implement marketing campaigns to support business goals.
✅ Coordinate with internal teams to ensure consistency in marketing messages and branding.
✅ Assist in creating marketing materials such as brochures, presentations, and email campaigns.
✅ Manage and track marketing budgets, ensuring proper allocation and cost-efficiency.
✅ Monitor market trends and competitor activities to adjust strategies accordingly.
✅ Prepare reports on marketing performance and suggest improvements based on data analysis.
✅ Plan and organize events, product launches, and other promotional activities.
ASSUMPTION: This role involves a mix of strategic planning, creative execution, and data-driven analysis to maximize marketing impact.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Business, or a related field.
Experience: At least 2 years of experience in marketing or related roles.
Required Skills:
- Strong understanding of marketing principles and strategies.
- Excellent written and verbal communication skills.
- Ability to work under pressure and meet deadlines.
- Proficiency in Microsoft Office Suite and marketing software/tools.
- Strong attention to detail and organizational skills.
Preferred Skills:
- Experience with CRM software (e.g., Salesforce, HubSpot).
- Fluency in a second language.
ASSUMPTION: While not explicitly stated, experience with CRM software and fluency in a second language could be beneficial for this role.
💰 Compensation & Benefits
Salary Range: $55,000 - $65,000 per year. This range is based on industry standards for marketing coordinator roles in the Dallas, Texas area.
Benefits:
- Competitive salary of $55,000 - $65,000 per year.
- Opportunities for growth and career advancement within the company.
- Health and wellness benefits.
- Paid time off (PTO) and holidays.
- Collaborative and supportive work environment
Working Hours: Full-time, typically 40 hours per week. Some flexibility may be available for remote work.
ASSUMPTION: The salary range provided is an estimate based on industry standards and may vary depending on the candidate's experience and skills.
📌 Applicant Insights
🔍 Company Context
Industry: Sphirea Plus specializes in delivering event experiences, operating in the competitive events industry.
Company Size: With 2 employees, Sphirea Plus is a small company where applicants can have a significant impact and potentially grow with the organization.
Founded: Signal Tru Brand was founded in 2019, making it a relatively new company with a short but dynamic history.
Company Description:
- Signal Tru Brand is a PR and branding agency that focuses on storytelling, creativity, and strategic thinking to help brands connect with their audience.
- The company was founded by industry veterans with a vision to disrupt the status quo and redefine storytelling in the PR and branding world.
- Signal Tru Brand is committed to helping brands find their voice and stand out in a crowded marketplace.
Company Specialties:
- Management
- Marketing
- Public Relations
Company Website: https://www.signaltrubrand.com
ASSUMPTION: As a small company, Sphirea Plus may offer a more personal and hands-on work environment, with opportunities for growth and impact.
📊 Role Analysis
Career Level: This role is an entry to mid-level marketing position, offering opportunities for growth and career advancement within the company.
Reporting Structure: The Marketing Coordinator will likely report directly to the Marketing Manager or Director, with potential collaboration with other departments such as Sales and Events.
Work Arrangement: This role is on-site, with the possibility of remote work flexibility mentioned in the job description.
Growth Opportunities:
- As the company grows, there may be opportunities for the Marketing Coordinator to take on more responsibilities and advance their career within the marketing department.
- With experience, the Marketing Coordinator may have the opportunity to lead their own projects or teams.
ASSUMPTION: Given the company's size and growth potential, there may be ample opportunities for the right candidate to grow and make a significant impact in this role.
🌍 Location & Work Environment
Office Type: Sphirea Plus operates from a single office location in Atlanta, Georgia.
Office Location(s): 1515 Plumas St, Reno, Nevada 89509, US
Geographic Context:
- Atlanta, Georgia, is a major metropolitan area with a diverse economy and a thriving job market.
- The office is located in the Reno, Nevada area, offering a mix of urban and outdoor recreational opportunities.
- The cost of living in Atlanta is relatively affordable compared to other major US cities.
Work Schedule: The work schedule is typically Monday through Friday, with some flexibility for remote work.
ASSUMPTION: The location and work environment may offer a good balance between urban convenience and outdoor recreation, with a relatively affordable cost of living.
💼 Interview & Application Insights
Typical Process:
- Online application submission through the provided link.
- Phone or video screening to assess communication skills and cultural fit.
- In-person or virtual interview with the hiring manager to discuss the role and company in more detail.
- Final interview or assessment to evaluate skills and qualifications.
Key Assessment Areas:
- Communication skills and ability to work well with others.
- Understanding of marketing principles and strategies.
- Problem-solving skills and ability to work under pressure.
- Cultural fit and alignment with company values.
Application Tips:
- Tailor your resume and cover letter to highlight relevant marketing experience and skills.
- Demonstrate your understanding of the company and its mission in your application materials.
- Prepare examples of your marketing work or campaigns to discuss during the interview.
- Research the company's competitors and industry trends to show your initiative and knowledge.
ATS Keywords: Marketing, Coordinator, Branding, Campaigns, Budget Management, Data Analysis, Event Planning, Team Coordination, Attention To Detail
ASSUMPTION: The application process may involve multiple rounds of interviews and assessments to ensure the best fit for both the candidate and the company.
🛠️ Tools & Technologies
- Microsoft Office Suite (Word, Excel, PowerPoint)
- Marketing software and tools (e.g., CRM, email marketing platforms, social media management tools)
- Project management software (e.g., Asana, Trello, Microsoft Project)
ASSUMPTION: The specific tools and technologies required for this role may vary depending on the company's tech stack and marketing strategies.
👔 Cultural Fit Considerations
Company Values:
- Passion
- Creativity
- Strategic Thinking
- Authenticity
Work Style:
- Collaborative
- Dynamic
- Adaptable
- Results-driven
Self-Assessment Questions:
- Do you thrive in a creative and collaborative work environment?
- Are you comfortable working under pressure and meeting tight deadlines?
- Do you have a strong understanding of marketing principles and strategies?
- Are you passionate about helping brands find their voice and stand out in a crowded marketplace?
ASSUMPTION: As a small company, Sphirea Plus may place a strong emphasis on cultural fit and finding candidates who align with their values and work style.
⚠️ Potential Challenges
- Working in a small company may require wearing multiple hats and taking on responsibilities outside of the typical marketing coordinator role.
- The company's size may also mean that resources and budget are limited, requiring creative problem-solving and cost-efficiency.
- The competitive events industry may present challenges in terms of standing out and capturing market share.
ASSUMPTION: While there may be challenges associated with working in a small company and a competitive industry, the right candidate can overcome these obstacles and make a significant impact.
📈 Similar Roles Comparison
- Marketing Coordinator vs. Marketing Assistant: A Marketing Coordinator typically has more responsibility and experience than a Marketing Assistant, with a focus on strategic planning and execution.
- Marketing Coordinator vs. Marketing Manager: A Marketing Manager usually has more experience and is responsible for overseeing the marketing department and team, while a Marketing Coordinator focuses on tactical implementation.
- Marketing Coordinator vs. Event Coordinator: While both roles involve event planning, a Marketing Coordinator is responsible for the overall marketing strategy, while an Event Coordinator focuses specifically on event logistics and execution.
ASSUMPTION: The specific responsibilities and requirements of similar roles may vary depending on the company and industry, but this comparison provides a general overview of how the Marketing Coordinator role fits into the broader marketing landscape.
📝 Sample Projects
- Developing and executing a marketing campaign to launch a new product or service.
- Creating and managing a marketing budget to ensure cost-efficiency and maximize ROI.
- Analyzing market trends and competitor activities to inform strategic decision-making.
- Planning and organizing an event, such as a product launch or customer appreciation event.
ASSUMPTION: These sample projects provide a snapshot of the types of tasks and responsibilities a Marketing Coordinator might encounter in this role.
❓ Key Questions to Ask During Interview
- What are the biggest challenges facing the marketing department currently, and how can this role help address them?
- How does this role fit into the overall marketing strategy and company goals?
- What opportunities are there for growth and advancement within the marketing department?
- How does the company support work-life balance for its employees?
- What is the company's approach to professional development and training for its employees?
ASSUMPTION: Asking thoughtful and insightful questions during the interview process can help demonstrate your interest in the role and company, as well as provide valuable information to help you make an informed decision.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight your relevant marketing experience and skills.
- Prepare examples of your marketing work or campaigns to discuss during the interview.
- Research the company's competitors and industry trends to show your initiative and knowledge.
- Follow up with the hiring manager within one week of submitting your application to express your interest and reiterate your qualifications.
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
