Marketing Coordinator #ESF2793

📌 Core Information 🔹 Job Title: Marketing Coordinator #ESF2793 🔹 Company: ExpertHiring 🔹 Location: New York, United States 🔹 Job Type: Full-Time, On-Site 🔹 Category: Marketing & Business Development 🔹 Date Posted: April 9, 2025 🔹 Experience Level: 2-5 years 🔹 Remote Status: On-site 🚀 Job Overview Key aspects of this role include: - Collaborating with the Marketing and Business Development Manager to develop and implement marketing initiatives for the Northeast region. - Preparing business development materials, including proposals, pitches, and collateral. - Assisting in planning and executing client events, seminars, and webinars. - Providing PR support, including drafting press releases and social media posts. - Maintaining office and practice-specific content for directory and ranking authorities. - Building relationships with attorneys to serve as a point of contact for day-to-day requests. ASSUMPTION: This role requires a high level of organization, strong communication skills, and the ability to manage multiple projects simultaneously. It is well-suited for candidates with a background in marketing, business development, or a related field. 📋 Key Responsibilities ✅ Work closely with the Marketing and Business Development Manager to develop and implement marketing and business development initiatives for the Northeast region. ✅ Understand local practices, office initiatives, and representations of key clients. ✅ Prepare business development materials, including drafting pitches, collaborating with attorneys on proposals, managing and submitting responses to Requests for Proposals (RFPs), and producing collateral materials. ✅ Conduct, request, and analyze research, preparing pitches, proposals, presentations, and client-facing documents using existing and new content. ✅ Draft, edit, and distribute marketing materials, internal newsletters, press releases, seminar materials, invitations, client updates, and other communications as needed. ✅ Assist in planning and executing client events, seminars, and webinars, including invitation drafting, registration list maintenance, marketing materials coordination, logistical arrangements, and on-site support. ✅ Assist in coordinating attorney participation in marketing profile-raising events. ✅ Provide PR support, including drafting press releases, internal and external communication, social media posts, client updates, and other communications. ✅ Evaluate sponsorship opportunities based on ROI and strategic criteria and handle preparation of materials and conference book ads. ✅ Support attorney onboarding and integration. ✅ Maintain mailing lists, create spreadsheets, track data, and perform other administrative duties as assigned. ✅ Provide back-up services to the marketing department as needed. ✅ Manage a variety of short and long-term projects and attorney requests. ✅ Maintain office and practice-specific content and compile information for directory and ranking authorities such as Chambers USA, IFLR, American Bar Association, Law360, US News/Best Lawyers, etc. ✅ Create and maintain records of the firm’s specific practice experience using the firm’s experience database. ✅ Develop relationships with attorneys to serve as a point of contact for day-to-day requests and marketing/business development needs. ✅ Ensure information flow from attorneys to the marketing team related to attorney biographies, practice area updates, experience tracking, press releases, and new team members. ✅ Collaborate with marketing professionals throughout the firm, including communications, marketing research, RFP, events, and creative teams as needed. ✅ Gather research and analysis on targets, industries, and judges with the marketing research team for business development purposes. ASSUMPTION: This role requires strong project management skills, attention to detail, and the ability to work effectively with attorneys and other marketing professionals. 🎯 Required Qualifications Education: - Bachelor’s degree required. Experience: - Two to four years of relevant experience in marketing or business development. - Experience at a law firm or other professional services firm is preferred. Required Skills: - High level of proficiency in Microsoft Office (Outlook, Word, Excel, and PowerPoint). - Strong communication and writing skills. - Excellent organizational skills and attention to detail. - Ability to manage multiple projects and meet deadlines. - Strong interpersonal skills and the ability to build relationships with attorneys and other stakeholders. Preferred Skills: - Experience with CRM software. - Familiarity with the legal industry. - Bilingual or multilingual skills. ASSUMPTION: Candidates with experience in a law firm or professional services firm may have an advantage in this role due to their understanding of the industry and its unique requirements. 💰 Compensation & Benefits Salary Range: $36 - $41 per hour, with the potential for bonuses and other incentives based on performance. ASSUMPTION: This salary range is based on industry standards for a Marketing Coordinator role in the New York area with 2-5 years of experience. Benefits: - Competitive pay. - 401(k) plan. - Full-scope benefits, including health, dental, and vision insurance. - Opportunities for professional development and growth. Working Hours: Full-time, with standard business hours Monday through Friday. Some flexibility may be available for remote work or alternative work arrangements. ASSUMPTION: The salary range provided is an estimate and may vary based on the candidate's experience, skills, and the firm's internal compensation structure. 📌 Applicant Insights 🔍 Company Context Industry: ExpertHiring specializes in quickly finding top talent not easily uncovered by corporate recruiters or other agencies by merging the power of Artificial Intelligence with highly trained and experienced recruiting staff. Company Size: 51-200 employees. Founded: 2012. Company Description: - ExpertHiring provides access to unique, hidden talent by indexing the world’s talent, making previously un-findable talent accessible to their highly skilled recruiters. - They offer more quality candidates, not just more candidates, by finding a broader selection of the best candidates and selling them on the client’s company. - ExpertHiring’s technology cuts the time to hire, allowing clients to hire in days – not weeks or months. - They provide better screening by hand-vetting candidates and delivering them in a personalized skill-screening report, including how they rate in the top skills the hiring manager needs. Company Specialties: - Staffing & Recruiting. Company Website: www.ExpertHiring.com ASSUMPTION: ExpertHiring’s unique approach to recruitment and their use of AI technology set them apart from traditional staffing agencies and may provide candidates with a more efficient and effective hiring process. 📊 Role Analysis Career Level: This role is suitable for candidates with 2-5 years of experience in marketing or business development, seeking to grow their career in a dynamic and innovative environment. Reporting Structure: The Marketing Coordinator will report directly to the Marketing and Business Development Manager and work closely with attorneys and other marketing professionals throughout the firm. Work Arrangement: This role is on-site, with the opportunity for some flexibility in remote work or alternative work arrangements. Growth Opportunities: - Opportunities for professional development and growth within the marketing and business development department. - Potential to work on high-impact cases across diverse industries and practices. - Exposure to award-winning teams known for client service. ASSUMPTION: This role offers candidates the opportunity to work in a fast-paced, dynamic environment with a top-ranked global law firm and to grow their career in marketing and business development. 🌍 Location & Work Environment Office Type: The primary office for this role is located in New York, New York. Office Location(s): 991 Route 22 West, Suite 200, Bridgewater Township, NJ 08807, US. Geographic Context: - New York, New York, is a major global city with a diverse economy and a vibrant cultural scene. - The office is located in a suburban area with easy access to public transportation and nearby amenities. Work Schedule: Full-time, with standard business hours Monday through Friday. Some flexibility may be available for remote work or alternative work arrangements. ASSUMPTION: Candidates should be comfortable working in an on-site environment and be prepared to commute to the office as needed. 💼 Interview & Application Insights Typical Process: 1. Submit your application through the provided link. 2. Phone or video screen with the hiring manager. 3. In-person or virtual interview with the hiring manager and other team members. 4. Final interview with the firm's leadership team. Key Assessment Areas: - Communication and writing skills. - Organizational skills and attention to detail. - Ability to manage multiple projects and meet deadlines. - Cultural fit and alignment with the firm's values. Application Tips: - Tailor your resume and cover letter to highlight your relevant experience and skills. - Be prepared to discuss your experience with marketing and business development initiatives and your ability to work effectively with attorneys and other stakeholders. - Research the firm and be ready to discuss why you are interested in this role and how you can contribute to their success. ATS Keywords: Marketing, Business Development, Proposal Writing, Event Planning, Research, Public Relations, Communication, Collaboration, Data Tracking, Content Creation, Client Engagement, Administrative Support, Relationship Building, Social Media, Logistical Coordination, Experience Database Management. ASSUMPTION: Applicants should tailor their resume and cover letter to include relevant keywords and highlight their experience with the required skills and responsibilities for this role. 🛠️ Tools & Technologies - Microsoft Office (Outlook, Word, Excel, and PowerPoint). - CRM software (e.g., Salesforce, HubSpot, or Zoho CRM). - Project management tools (e.g., Asana, Trello, or Microsoft Project). - Marketing automation tools (e.g., Marketo, Pardot, or HubSpot Marketing). ASSUMPTION: Candidates should be comfortable using the tools and technologies listed and be willing to learn and adapt to new tools as needed. 👔 Cultural Fit Considerations Company Values: - Access to unique, hidden talent. - More quality candidates, not just more candidates. - Faster hiring. - Better screening. Work Style: - Dynamic and innovative. - Collaborative and team-oriented. - Results-driven and focused on client service. - Committed to professional development and growth. Self-Assessment Questions: - How do you align with ExpertHiring’s commitment to finding unique, hidden talent? - How do you ensure the quality of candidates you present to clients? - How do you approach collaboration and teamwork in a dynamic environment? - How do you prioritize your workload and manage multiple projects simultaneously? ASSUMPTION: Candidates should be able to demonstrate their alignment with ExpertHiring’s values and work style and be prepared to discuss their approach to collaboration, prioritization, and project management. ⚠️ Potential Challenges - Working with attorneys and other stakeholders with varying schedules and priorities. - Managing multiple projects and deadlines simultaneously. - Adapting to a fast-paced, dynamic environment. - Balancing the need for creativity and innovation with the firm's established processes and procedures. ASSUMPTION: Candidates should be aware of the potential challenges associated with this role and be prepared to discuss their strategies for overcoming them. 📈 Similar Roles Comparison - Marketing Coordinator vs. Marketing Manager: A Marketing Coordinator typically has less experience and is responsible for supporting the Marketing Manager in implementing marketing initiatives. A Marketing Manager, on the other hand, is responsible for developing and executing marketing strategies and may have supervisory responsibilities. - Marketing Coordinator vs. Business Development Coordinator: A Marketing Coordinator focuses on promoting the firm's brand and products, while a Business Development Coordinator is responsible for identifying and pursuing new business opportunities. In some cases, these roles may overlap or be combined, depending on the firm's structure and needs. ASSUMPTION: Candidates should research similar roles and be prepared to discuss how their experience and skills align with the specific requirements of this role. 📝 Sample Projects - Developing and implementing a marketing campaign to promote the firm's services to a specific industry or target market. - Coordinating a client event, including invitation drafting, registration list maintenance, marketing materials coordination, logistical arrangements, and on-site support. - Preparing a proposal or pitch in response to a Request for Proposal (RFP) from a potential client. - Conducting research on a target industry or market to inform business development strategies. - Creating and maintaining records of the firm's specific practice experience using the firm's experience database. ASSUMPTION: Candidates should be prepared to discuss their experience with similar projects and how they can apply their skills to the specific requirements of this role. ❓ Key Questions to Ask During Interview - What are the most important priorities for this role in the first 30, 60, and 90 days? - How does this role support the firm's overall business development and marketing strategies? - What opportunities are there for professional development and growth within the marketing and business development department? - How does the firm support work-life balance for its employees? - What is the firm's approach to diversity, equity, and inclusion, and how does this role contribute to those efforts? ASSUMPTION: Candidates should prepare thoughtful questions that demonstrate their interest in the role and the firm and their commitment to contributing to the firm's success. 📌 Next Steps for Applicants To apply for this position: 1. Submit your application through this link. 2. Tailor your resume and cover letter to highlight your relevant experience and skills. 3. Prepare for your interview by researching the firm and practicing your responses to common interview questions. 4. Follow up with the hiring manager after your interview to express your appreciation for the opportunity and reiterate your interest in the role. 5. If you are offered the position, be prepared to discuss your salary expectations and any other questions you may have about the role or the firm. ⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.