📌 Core Information
🔹 Job Title: Marketing Coordinator
🔹 Company: Auberge Resorts
🔹 Location: Bethesda, Maryland, United States
🔹 Job Type: Full-time
🔹 Category: Hospitality
🔹 Date Posted: April 9, 2025
🔹 Experience Level: 0-2 years
🔹 Remote Status: On-site (DC Metro area, United States)
🚀 Job Overview
Key aspects of this role include:
- Supporting global sales efforts with marketing collateral
- Managing B2B newsletter strategy and execution
- Assisting with website management and content creation
- Collaborating with cross-functional teams to create engaging content
ASSUMPTION: This role requires a proactive self-starter with strong organizational skills and a keen eye for detail to thrive in a fast-paced, entrepreneurial environment.
📋 Key Responsibilities
✅ Assist with sales collateral requests, including creating invitations, designing trade show materials, and developing sales presentations
✅ Manage B2B newsletter strategy, including writing email copy, determining email cadence, planning and execution, and pulling reporting metrics
✅ Assist with website management, including copywriting and review, image and video selects
✅ Work closely with the social media team to provide the GSO with updated SM assets for their channels and assets they can share with their clients
✅ Help with sales event management, including tracking RSVPs, managing website RSVP platforms, ordering supplies for events, etc.
✅ Maintain professional appearance and demeanor, conducting personal behavior in a mature and professional business manner while representing the company
✅ Ability to use creativity and a strong business acumen to generate immediate results
✅ Support the sales efforts with best-in-class collateral to support sales efforts
ASSUMPTION: The role may require occasional travel for trade shows and events, and the ability to work flexible hours as needed.
🎯 Required Qualifications
Education: Bachelor's degree in Marketing, Communications, or a related field
Experience: 1-2 years of experience in a marketing role, preferably within the hospitality industry
Required Skills:
- Excellent organizational and time management skills
- Strong interpersonal skills and the ability to build and maintain positive relationships with clients and team members
- Excellent written and verbal communication skills, with a keen attention to detail
- Knowledge of hotel operations, services, and market trends (a plus)
- Proactive and self-motivated attitude, with a willingness to take initiative and contribute to the overall success of the GSO team
- Computer literate: Microsoft Word, Excel, PowerPoint, Google Mail and Google Docs, Canva
- Strong understanding of a luxury brand and aesthetic
- Demonstrated ability to work with and support cross-functional project teams
- Ability to independently solve problems and make decisions with several variables
Preferred Skills:
- 1-2 years of digital marketing experience
- 1-2 years of luxury and lifestyle hotel/resort experience
- On-property experience (a plus)
ASSUMPTION: Candidates with experience in a similar role within the hospitality industry are strongly encouraged to apply.
💰 Compensation & Benefits
Salary Range: $60,000 - $75,000 per year
Benefits:
- Medical, dental, vision, and voluntary benefits
- 401k employer match
- Employer-paid life insurance
- Employee assistance program
- Team member hotel stay program
Working Hours: Full-time, with occasional flexible hours for events and trade shows
ASSUMPTION: The salary range provided is an estimate based on industry standards for a Marketing Coordinator role in the hospitality industry in the DC Metro area.
📌 Applicant Insights
🔍 Company Context
Industry: Hospitality
Company Size: 1,001-5,000 employees
Founded: Not specified
Company Description:
- Portfolio of extraordinary hotels, resorts, residences, and private clubs
- Crafted approach to luxury, bringing the soul of the locale to life through captivating design, exceptional cuisine, innovative spas, and gracious yet unobtrusive service
- 30 one-of-a-kind hotels and resorts in desirable destinations worldwide
Company Specialties:
- Concept Development and Design
- Spa Operations
- Sales
- Marketing and Public Relations
- Culinary Concepts and Operations
- Private Club Management
- HOA Resort Real Estate
- Luxury Resorts & Hotels
Company Website: aubergeresorts.com
ASSUMPTION: Auberge Resorts Collection is a well-established hospitality company with a strong focus on luxury and exceptional guest experiences.
📊 Role Analysis
Career Level: Entry to mid-level marketing role
Reporting Structure: Reports directly to the Global Sales Office
Work Arrangement: On-site (DC Metro area, United States), with occasional flexible hours for events and trade shows
Growth Opportunities:
- Potential career progression within the marketing department or broader hospitality industry
- Opportunities to work on various projects and gain exposure to different aspects of the business
- Possibility to work with and learn from experienced professionals in the field
ASSUMPTION: This role offers opportunities for professional growth and development within the hospitality industry.
🌍 Location & Work Environment
Office Type: Modern office space in a professional setting
Office Location(s): Bethesda, Maryland, United States
Geographic Context:
- Bethesda is an affluent suburb of Washington, D.C., with a vibrant downtown area and numerous amenities
- Close proximity to major highways and public transportation
- Easy access to cultural attractions, shopping, and dining options in the DC Metro area
Work Schedule: Full-time, with occasional flexible hours for events and trade shows
ASSUMPTION: The office environment is professional and collaborative, with a focus on teamwork and open communication.
💼 Interview & Application Insights
Typical Process:
- Initial phone or video screen to assess qualifications and cultural fit
- In-person or virtual interview with the hiring manager to discuss the role and company in more detail
- Final interview with key stakeholders to evaluate skills and fit for the team
Key Assessment Areas:
- Marketing and communication skills
- Organizational skills and attention to detail
- Problem-solving abilities and initiative
- Cultural fit and alignment with company values
Application Tips:
- Tailor your resume and cover letter to highlight relevant marketing experience and skills
- Demonstrate your understanding of the hospitality industry and luxury brand aesthetic
- Showcase your creativity and ability to generate immediate results through your portfolio or examples of past work
ATS Keywords: Marketing Coordinator, Sales Support, Email Copywriting, Website Management, Social Media, Event Management, CRM Management, Data Entry, Organizational Skills, Time Management, Interpersonal Skills, Communication Skills, Problem Solving, Digital Marketing, Luxury Brand Understanding, Creativity
ASSUMPTION: The application process may involve assessments or case studies to evaluate your skills and fit for the role.
🛠️ Tools & Technologies
- Microsoft Office Suite (Word, Excel, PowerPoint)
- Google Workspace (Mail, Docs, Sheets, Slides)
- Canva
- CRM software (e.g., Salesforce, HubSpot)
- Email marketing platforms (e.g., Mailchimp, Constant Contact)
- Website content management systems (e.g., WordPress, Drupal)
ASSUMPTION: Familiarity with industry-standard marketing tools and technologies is essential for success in this role.
👔 Cultural Fit Considerations
Company Values:
- Simplicity
- Comfort
- Beauty
Work Style:
- Collaborative and team-oriented
- Focused on delivering simple pleasures and creating unforgettable memories
- Committed to enriching people's lives
Self-Assessment Questions:
- Do you have a strong understanding of a luxury brand and aesthetic?
- Are you comfortable working in a fast-paced, entrepreneurial environment?
- Do you possess excellent organizational and time management skills?
ASSUMPTION: Candidates who align with Auberge's core values and work style are more likely to thrive in this role.
⚠️ Potential Challenges
- Managing multiple projects and deadlines in a fast-paced environment
- Working with various stakeholders and cross-functional teams
- Occasional travel for trade shows and events
- Adapting to a luxury brand aesthetic and maintaining a high standard of quality
ASSUMPTION: These challenges can be overcome with strong organizational skills, adaptability, and a proactive attitude.
📈 Similar Roles Comparison
- Marketing Specialist: Focuses more on campaign execution and less on sales support
- Marketing Manager: Oversees marketing strategy and team, with more responsibility for budgeting and planning
- Event Coordinator: Specializes in event planning and logistics, with less focus on digital marketing and content creation
ASSUMPTION: This role offers a unique blend of sales support, content creation, and event management responsibilities.
📝 Sample Projects
- Developing a sales presentation for a new luxury resort opening
- Creating a targeted email campaign to promote a hotel's spa services
- Managing a trade show booth and coordinating logistics for a global sales event
ASSUMPTION: These sample projects demonstrate the range of responsibilities and the need for strong organizational skills and attention to detail.
❓ Key Questions to Ask During Interview
- What are the key priorities for this role in the first 30, 60, and 90 days?
- How does this role support the overall goals of the Global Sales Office and Auberge Resorts Collection?
- What opportunities are there for professional growth and development within the company?
- How does the company measure success for this role, and what key performance indicators (KPIs) will I be expected to track?
- What is the team structure, and how will I collaborate with cross-functional teams to create engaging content?
ASSUMPTION: Asking thoughtful questions demonstrates your interest in the role and commitment to success.
📌 Next Steps for Applicants
To apply for this position:
- Submit your application through this link
- Tailor your resume and cover letter to highlight relevant marketing experience and skills
- Prepare examples of your past work or portfolio pieces that demonstrate your creativity and ability to generate immediate results
- Follow up with the hiring manager one week after submitting your application to express your continued interest in the role
⚠️ This job description contains AI-assisted information. Details should be verified directly with the employer before making decisions.
